Aitomation

What Aitomation does

Aitomation Oy is a Finnish AI-based process automation company headquartered in Espoo, founded in 2018 as part of the Bravedo company group, that positions itself as Finland's largest specialist in its category. The firm builds AI Agents on top of Microsoft Azure AI (including Azure OpenAI/GPT), Microsoft Power Platform (Power Automate, Power Apps, Power BI, Power Pages, Process Mining), and the OutSystems low-code platform, combining generative AI, low-code applications, process mining, RPA, data/BI, and custom code into integrated solutions that the company states are typically delivered in weeks rather than months. Its agent portfolio spans named offerings such as Sales Manager Assistant, Production Chain Agent, Customer Feedback Analysis Tool, Contract Metadata Assistant, IT Support Bot, and an AI News Reporter, all designed to operate within customers' existing Microsoft environments (Teams, Copilot, Power BI).

Aitomation serves primarily Finnish mid-market and enterprise customers across horizontal functions — Finance & Accounting, Sales & Marketing, HR, Customer Service, Business Operations, and IT leadership — with named reference logos including S-Group, Business Finland, Viafin Gas, Alva, Hedengren, Fira, Delta Auto, SOK, Barona Horeca, OSTP Finland, and Hämeenlinna City; the company reports more than 100 Finnish customers cumulatively. Verticals represented in the case base include retail, industrial manufacturing, energy/utilities, construction, security services, automotive, cooperative retail, and public administration.

The business model is primarily professional services: project-based AI agent implementations, process consulting, and low-code application development priced on a quote basis (no public pricing), supplemented by ongoing support and managed services delivered through a Portugal nearshore team. Go-to-market is consultative enterprise field sales led by Founder/CTO Petri Ketola and a small named sales team, with content marketing via blog and case studies and partnership-sourced referrals through Microsoft, OutSystems, and the Bravedo network. The company expanded to Portugal in 2022 to add delivery capacity and established Aitomation Sweden in 2024 as its first cross-border sales entity.

Name

Aitomation

Legal name

Aitomation Oy

Website

https://aitomation.fi

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Aitomation Oy is a Finland-based AI process automation specialist that designs and implements AI Agents on Microsoft Azure, Power Platform, and OutSystems for mid-market and enterprise customers in finance, sales, HR, customer service, and operations, delivered as project-based consulting across 100+ Finnish customers.

Ownership category

akta.pro rank

Product category

AI Process Automation Services

NAICS

Computer Systems Design Services (541512), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

AI/ML Engineering & Model Development Services (BPAEAHAF)

akta.pro secondary industries

Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF), Generative AI & LLM Solutions Services (RAG, Agents, Copilots) (BPAEAHAG), Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF), AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)

Keywords

• AI process automation
• AI agent development
• Microsoft Power Platform
• Process mining services
• Low-code application development

Headquarters

HQ city

Espoo

HQ country

Finland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. AI Agent Implementation Services: Custom AI agent development and implementation for business processes. Delivered using Microsoft Power Platform and Azure technologies, typically as project-based engagements lasting weeks to months.
2. Process Consulting: Business process analysis, optimization consulting, and development roadmaps. Combined with technology implementation.
3. Low-code Development: Application development using OutSystems and Microsoft Power Platform. Delivered via agile methodology with fast results in weeks.
4. Ongoing Support & Development: Continued development and support after initial project completion. Portugal team provides scalable ongoing support.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Aitomation Oy designs and implements AI Agents that automate repetitive business tasks, analyse data, and deliver real-time decision support, built on Microsoft Azure AI, Microsoft Power Platform, and the OutSystems low-code platform. The company combines process mining, generative AI, automation/RPA, low-code application development, and data/BI into integrated solutions delivered to enterprise and public-sector customers across finance, sales, HR, customer service, and business operations functions. Deliverables are typically project-based implementations completed in weeks, plus ongoing support.

Product overview

Aitomation is Finland's largest AI-based process automation company, offering AI Agents as its core product. The portfolio is built on Microsoft technologies (Azure, Power Platform) and OutSystems. AI Agents combine six building blocks: AI & Language Models (generative AI using GPT as the core intelligence), Low-Code Applications (Power Apps, Power Pages), Process Mining (Power Automate Process Mining), Automation (Power Automate & RPA), Data & BI (Power BI, Dataverse), and Custom Code Extensions. The company also delivers specialized AI agent solutions named in their portfolio: Sales Manager Assistant, Production Chain AI Agent, Customer Feedback Analysis Tool, Contract Metadata Assistant, IT Support AI Bot, and AI News Reporter. Solutions are delivered as production-ready implementations within weeks using agile methodologies, without heavy IT projects.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Agents Core product category comprising intelligent software robots that analyse data, automate repetitive tasks, and provide real-time decision support, operating inside customers' existing Microsoft-based systems (Teams, Copilot, Power BI) and using their own data without heavy development projects. Sold to enterprise and public-sector customers as custom implementations.
• Process Mining (Prosessilouhinta) Service that analyses customers' existing event-log data to reveal actual process flows, surfaces development targets in Power BI reports, and guides AI agent deployment and continuous process improvement.
• Microsoft Power Platform Solutions Low-code application development and automation solutions built on Microsoft Power Platform enabling rapid enterprise app delivery in weeks using agile methodology rather than heavy coding projects.
• OutSystems Solutions Low-code enterprise application development services using the OutSystems platform for rapid results with faster development cycles than traditional coding approaches.
• Viabotti Software robot that automatically retrieves work orders from customer ERP systems and delivers them to Viafin's maintenance system and technician terminals, enabling real-time data flow and reduced manual errors. Deployed in an industrial services context.
• Ilppis Äppi Mobile application built on Microsoft Power Platform for tracking attendance of morning and afternoon care participants, operating within the Microsoft Teams environment with a separate administration application. Used by public-sector municipality customers.
• Sales Manager Assistant (Myynnin johdon assistentti) AI agent that creates prioritised cold call lists from natural language instructions and sends daily Microsoft Teams messages reminding salespeople to update sales cases, with action proposals based on the predefined sales strategy.
• Production Chain AI Agent (Tuotantoketjun AI Agentti) AI agent that transfers business planning system data to background systems such as PIM and ERP in staged, verified steps, with user interaction through forms and automatic documentation of files, processing steps, and actions.
• Customer Feedback Analysis Tool (Asiakaspalautteen analyysityökalu) AI agent that classifies customer feedback from various sources and presents results in Power BI views, automatically routing key findings to appropriate Microsoft Teams channels and required actions to responsible persons.
• Contract Metadata Assistant (Sopimusmetadatan assistentti) AI agent that automatically reviews contracts and suggests appropriate metadata for user verification via form, with post-approval automations updating correct information directly to contract systems.
• IT Support AI Bot (IT-tuen tekoälybotti) AI agent that reduces IT support team load by searching company documentation for answers and intelligently responding to support requests and service questions, with tickets, chat history, and automated fixes documented from conversations.
• AI News Reporter (Uutistoimittajan tekoäly) AI agent that automates repetitive tasks for news reporters, integrating with existing news sources and producing required content in both text and audio formats directly from the desktop.

Quantifiable outcome

• Delta Auto achieved ~96% automation rate for routine tasks, exceeding original 90-95% target
• +5 more outcomes

Named customers11 records

Segments7 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability11 records

Feature10 records

Partnerships

Four partnerships are on record, tiered minor and core.

• D2 SolutionsminorStrategic or Co-development Partner · 1 January 2020D2 Solutions, specialized in data and analytics, merged into Aitomation in 2020, strengthening Aitomation's data and analytics capabilities.
• OutSystemscoreTechnology or Integration · 1 January 2019OutSystems partnership established in 2019. Low-code development platform partner for rapid application development. Aitomation has been OutSystems implementation provider since 2019 with multiple completed projects.
• MicrosoftcoreTechnology or Integration · 1 January 2018Microsoft partnership established in 2018. Primary technology partner for AI agents, automation, and application development. Uses Microsoft Azure AI (including Azure OpenAI), Power Platform (Power Automate, Power Apps, Power BI, Power Pages, Power Automate Process Mining), and related Microsoft technologies.
• BravedocoreStrategic or Co-development Partner · 1 January 2018Aitomation is part of the Bravedo company community that solves comprehensive digital needs. Provides access to broader network of digital services and potential referrals within the ecosystem.

Scale indicators4 records

Recent moves13 records

Expansion highlights5 records

Direct peers

• Solita: Nordic digital transformation and AI/data consultancy headquartered in Finland with offices across the Nordics — competes for similar enterprise AI, automation, and analytics implementation engagements.
• Siili Solutions: Finnish-headquartered digital engineering firm with AI, data, and low-code application development practices serving Nordic enterprises, including Power Platform implementations — closely comparable in Microsoft-stack delivery and Nordic customer base.
• Vincit: Finnish software and digital services company offering custom software development, AI, and digital transformation to enterprise clients in Finland and the Nordics — comparable in profile as a mid-sized Finnish IT services firm.
• Gofore: Finnish digital transformation consultancy with strong Microsoft and Azure expertise, delivering custom software, AI, and process automation for enterprise and public sector clients across the Nordics — directly comparable as a Finnish Microsoft-stack digital services peer.

Broad incumbents

• Accenture Finland: Global professional services firm with Finnish practice delivering AI, automation, and enterprise transformation including Microsoft-platform engagements — broad incumbent competing for the same enterprise AI mandates.
• Deloitte Finland: Big Four advisory firm with strong Nordic presence offering AI, process automation, and Microsoft-platform transformation services to large enterprises — comparable as a broad-services incumbent.
• CGI Finland: Global IT and business consulting services firm with significant Finnish operations delivering enterprise application, AI, and automation services — incumbent that competes for large enterprise and public-sector transformation work.
• TietoEVRY: Large Nordic IT services and software incumbent offering AI, automation, and digital transformation across enterprises and public sector — broader-portfolio incumbent competing for similar enterprise automation budgets.

Regional players

• Knowit: Nordic digital and AI consultancy with operations in Sweden, Finland, and other Nordic markets delivering automation, AI, and digital solutions — comparable as a regional Microsoft-ecosystem services peer in the same Nordic geographies.

Emerging players

• OutSystems partner network (e.g., Xpand IT): OutSystems-focused delivery partners offering low-code enterprise application development in European markets — comparable niche partner firms competing for similar OutSystems/Microsoft-stack application work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aitomation-europe

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aitomation