K-Line Agriculture
K-Line Ag is an Australian manufacturer of tillage, seeding, and residue-management equipment, owned by CNH Industrial since 2019, serving broadacre and mixed farmers across Australia and internationally through 90+ dealerships and Case IH/New Holland distribution.
- Company typePrivate
- Founded1993
- HeadquartersCowra, Australia
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What K-Line Agriculture does
K-Line Ag is an Australian manufacturer of primary tillage, seeding, and residue-management equipment, headquartered and produced entirely at a single facility in Cowra, NSW. Its product range spans nine lines covering high-speed disc tillage (Speedtiller, Flexi-Mulch), wheel track and tramline renovation (TrackAttack), direct drill seeding (CropCadet), deep ripping at varying depths (MaxxRipper, ThunderRipper, LightningRipper), stubble and residue management (Trashcutter), and finishing equipment (Coulters and Harrows). The portfolio is differentiated by proprietary mechanical innovations including a patented lay-bar system on the Trashcutter, dual operating disc systems, V-pattern shank layouts, shear-pin protection, and self-sharpening discs, all engineered to address Australian soil-compaction, residue-load, and fuel-efficiency conditions.
The company operates a dealer-led business model with over 90 dealerships across Australia handling sales, parts, and service, supplemented by international distribution through CNH-owned Case IH and New Holland dealer networks in New Zealand, Canada, South Africa, and North America. Revenue is generated primarily through hardware sales of equipment, recurring parts and service income, and increasingly via CNH Capital financing packages bundled at point of sale. Pricing is not publicly disclosed and is handled through dealer quotes. K-Line Ag has been a division of CNH Industrial since 2019, with Australian Made certification, near 100 years of generational farming experience in its founding team, and a sustainability programme including 178,136 kWh/year of rooftop solar generation at the Cowra plant. AEH Group has been awarded Dealer of the Year for eight consecutive years through 2025, signalling stable dealer relationships and long-tenured channel loyalty.
K-Line Agriculture firmographics
Firmographics- Name
- K-Line Agriculture
- Legal name
- K-Line Ag (a division of CNH)
- Website
- https://k-line.net.au
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- K-Line Ag is an Australian manufacturer of tillage, seeding, and residue-management equipment, owned by CNH Industrial since 2019, serving broadacre and mixed farmers across Australia and internationally through 90+ dealerships and Case IH/New Holland distribution.
- Ownership category
- akta.pro rank
K-Line Agriculture industry classification
Industry- Product category
- Agricultural Machinery
- SIC
- Farm Machinery & Equipment (3523)
- akta.pro primary industry
- Crop Protection & Application Equipment (Sprayers/Spreaders) (IMAHACAC)
Keywords
Where K-Line Agriculture is headquartered
LocationHeadquarters
- HQ city
- Cowra
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
K-Line Agriculture business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Agricultural Machinery Sales: K-Line Ag manufactures and sells agricultural tillage and seeding equipment including Speedtiller, Flexi-Mulch, TrackAttack, CropCadet, Rippers (MaxxRipper, ThunderRipper, LightningRipper), Trashcutter, and Coulters & Harrows. Products range from compact vineyard models to 15m Powerflex broadacre units.
- Genuine Parts & Service: K-Line provides comprehensive genuine parts and service through their dealer network. Parts are engineered to the same exacting standards as equipment, warranty-backed, and designed to keep machines running at optimal performance.
- Equipment Financing: CNH Capital provides flexible financial solutions and financing packages for K-Line equipment in Australia, tailored to match unique business needs and circumstances.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Dealer quote-based pricing |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
K-Line Agriculture product offering
Product offeringCore offering
K-Line Ag designs, engineers, and manufactures agricultural tillage and seeding equipment in Cowra, NSW, Australia. Its product range includes high-speed disc tillers (Speedtiller, Flexi-Mulch), deep rippers (MaxxRipper, ThunderRipper, LightningRipper), residue management tools (Trashcutter), direct drill seeders (CropCadet), tramline renovators (TrackAttack), and coulters and harrows. The company sells through a dealer network of over 90 Australian dealerships and via Case IH, New Holland, and independent dealers internationally.
Product overview
K-Line Ag is an Australian manufacturer of primary tillage and seeding equipment, owned by CNH. All products are designed, engineered, and manufactured in Cowra, NSW. The product portfolio includes Speedtiller® and Speedtiller Powerflex® for high-speed disc tillage and seedbed preparation; Flexi-Mulch® and Flexi-Mulch® Powerflex as versatile options for smaller operations; TrackAttack™ for wheel track and tramline renovation; CropCadet® for direct drill seeding; MaxxRipper®, ThunderRipper®, and LightningRipper® deep rippers for breaking soil compaction; Trashcutter® for stubble and residue management; and Coulters & Harrows for seeding operations. Products are distributed through Case IH, New Holland, and selected independent dealers across Australia, New Zealand, Canada, South Africa, and North America.
Differentiator
Problem solved
Functional benefit
Brands
- Speedtiller®: High-performing dual-purpose disc tillage machines for soil conditioning with superior penetration, suitable for seedbed preparation and residue management.
- Speedtiller® Powerflex
- Flexi-Mulch®
- Flexi-Mulch® Powerflex
- TrackAttack™
- CropCadet®
- MaxxRipper®
- ThunderRipper®
- LightningRipper®
- Trashcutter®
- Coulters & Harrows
Products and services
- Speedtiller® High-performing dual-purpose disc tillage machine that conditions soil with superior penetration, cuts and incorporates heavy crop residue to boost soil carbon and reduce wind and water erosion. Used by broadacre farmers for seedbed preparation and residue management.
- Speedtiller® Powerflex High-capacity folding disc tillage unit designed for broadacre operations, available up to 15m working width for large-scale soil conditioning and residue incorporation.
- Flexi-Mulch® Versatile low-horsepower dual-purpose tillage machine for small to mid-sized farms, delivering rugged performance with simple depth and disc angle adjustments, lighter towing for fuel efficiency, and strong residue incorporation.
- Flexi-Mulch® Powerflex High-capacity folding version of the Flexi-Mulch for mid-sized farming operations, combining multi-purpose functionality with robust K-Line Ag construction.
- TrackAttack™ Powerful one-pass machine that renovates wheel tracks and tramlines, breaking up compacted soil and repairing ruts while leaving a flat, even surface to protect tyres and equipment.
- CropCadet® High-performance direct drill seeder designed for precision and flexibility with customisable row spacings, tyne options, and a compact 3.5m transport width for efficient sowing in both direct drill and conventional operations.
- MaxxRipper® Heavy-duty deep ripper engineered to break through hard pans and compacted subsoil, working down to around 600mm with a robust frame, V-pattern shank layout and conditioning roller.
- ThunderRipper® Heavy-duty yet compact ripper built to fracture compacted soils and open up the root zone, working down to around 450-500mm to improve root penetration, moisture and nutrient entry.
- LightningRipper® Compact deep ripper with strong, narrow tines that penetrate well into the soil profile, busting hard pans to enhance root growth while maintaining minimal soil and pasture disturbance.
- Trashcutter® Breakthrough stubble and residue management tool with self-sharpening discs that slice and spread stubble into short lengths, creating an even mulch layer that protects soil surface and improves trash flow for seeding.
- Coulters & Harrows Comprehensive range of rotary and tyne harrows designed to increase farm efficiency, improve soil surface preparation, and maximise seed-to-soil contact during seeding, including coulter kits, spring tyne harrows, and poly-tipped harrows.
Quantifiable outcome
- MaxxRipper works down to approximately 600mm depth breaking through hard pans and compacted subsoil
- +3 more outcomes
Companies that use K-Line Agriculture
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
K-Line Agriculture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
K-Line Agriculture partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- CNH IndustrialcoreK-Line Ag became part of CNH (global leader in agricultural machinery) in 2019. This partnership allows K-Line to expand reach and strengthen capabilities in design, manufacturing, and global distribution. CNH operates 70 manufacturing plants and 59 R&D centres in 180 countries, providing significant resources and distribution network access.
- Case IHcoreK-Line Ag products are distributed internationally through Case IH dealer network in Australia, New Zealand, Canada, South Africa, and North America. Case IH is part of the CNH Industrial family, providing established distribution channels for K-Line equipment in global markets.
- New Holland AgriculturecoreK-Line Ag products are distributed internationally through New Holland dealer network alongside Case IH distribution. New Holland is part of CNH Industrial and provides additional global market access for K-Line equipment.
- TOMYminorK-Line Ag partnered with TOMY to create die-cast metal replicas of the Speedtiller Powerflex. The partnership produces 1:32 and 1:64 scale replicas of the Australian-made Speedtiller Powerflex for collectors and enthusiasts.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
K-Line Agriculture competitors and assessment
Company assessmentDirect peers
- Horsch: German specialist in tillage, seeding, and crop care equipment with a strong focus on direct drilling, residue management, and high-speed disc tillage — directly overlapping with K-Line's Speedtiller, Trashcutter, and CropCadet value propositions.
- Väderstad: Swedish manufacturer of high-speed disc cultivators, seed drills, and tillage equipment. Direct competitor in the high-speed disc and direct-drill categories where K-Line's Speedtiller and CropCadet compete.
- Great Plains Manufacturing (Kubota): US-based tillage, seeding, and vertical-tillage equipment manufacturer now part of Kubota. Direct peer in vertical tillage, no-till drills, and residue management — categories where K-Line competes with Speedtiller, Trashcutter, and CropCadet.
- Amazone: German manufacturer of tillage, seeding, and crop protection equipment with active discs, power harrows, and pneumatic seeders. Comparable specialist player in tillage and seeding categories.
- Bourgault Industries: Canadian manufacturer specializing in tillage and air seeding equipment for broadacre farming. Direct competitor in deep rippers, heavy harrows, and seeding systems serving similar broadacre customer profiles.
- Kuhn Group: French agricultural machinery manufacturer with a broad tillage, seeding, and crop care portfolio. Closely comparable as a specialist equipment maker with overlapping disc, tine, and seeding implement lines.
Broad incumbents
- John Deere: Global leader in agricultural machinery with a broad tillage, seeding, and crop care portfolio. Directly comparable as the dominant incumbent in the same equipment categories K-Line competes in, with vastly larger R&D and dealer footprint.
- New Holland Agriculture: CNH-owned global agricultural brand and K-Line distribution partner. Operates broadly across tractors and implements with overlapping tillage and seeding offerings, serving as both channel and competitor.
- AGCO Corporation: Global agricultural equipment manufacturer with Massey Ferguson, Fendt, and Valtra brands covering tractors, tillage, and seeding. A comparable broad-line incumbent competing across the same categories K-Line addresses.
- Case IH: CNH-owned global agricultural brand whose dealer network distributes K-Line internationally. Overlapping product lines in tillage and seeding make it both a channel partner and a direct competitor within the same parent company.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
K-Line Agriculture social profiles
Digital presenceK-Line Agriculture compliance and trust
Trust signalCompliance1 record
K-Line Agriculture financial estimates
Financial estimateRevenue estimate
Valuation estimate
K-Line Agriculture leadership team
Management profileNumber of profiles
K-Line Agriculture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
K-Line Agriculture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about K-Line Agriculture
What does K-Line Agriculture do?
K-Line Ag designs, engineers, and manufactures agricultural tillage and seeding equipment in Cowra, NSW, Australia. Its product range includes high-speed disc tillers (Speedtiller, Flexi-Mulch), deep rippers (MaxxRipper, ThunderRipper, LightningRipper), residue management tools (Trashcutter), direct drill seeders (CropCadet), tramline renovators (TrackAttack), and coulters and harrows. The company sells through a dealer network of over 90 Australian dealerships and via Case IH, New Holland, and independent dealers internationally.
Is K-Line Agriculture a public or private company?
K-Line Agriculture is a private company. It is classified as corporate owned and is currently operating.
When was K-Line Agriculture founded?
K-Line Agriculture was founded in 1993. It employs 101 to 250 people.
Where is K-Line Agriculture based?
K-Line Agriculture is headquartered in Cowra, Australia, in the Oceania region.
How does K-Line Agriculture make money?
Three revenue lines are on record. Agricultural Machinery Sales are the primary driver. The others are genuine Parts & Service and equipment Financing.
Who are K-Line Agriculture's main competitors?
Direct peers on record are Horsch, Väderstad, Great Plains Manufacturing (Kubota), Amazone, Bourgault Industries and Kuhn Group. Broad incumbents are John Deere, New Holland Agriculture, AGCO Corporation and Case IH.
Does K-Line Agriculture have an API?
No public API is recorded for K-Line Agriculture.
What industry is K-Line Agriculture in?
K-Line Agriculture's product category is Agricultural Machinery. Its primary akta.pro industry code is IMAHACAC, Crop Protection & Application Equipment (Sprayers/Spreaders). Its SIC code is 3523.