PalPay
PalPay operates Palestine's first PMA-licensed mobile digital wallet (Mahfazati) and merchant payment infrastructure for consumers, employers, and retailers. A Bank of Palestine Group subsidiary, it serves over 100,000 active users across all governorates via a 3,500-agent network.
- Company typePrivate
- Founded2010
- HeadquartersRamallah
- Headcount51–100
- GTM typeB2B and B2C
- OfferingSoftware
What PalPay does
PalPay is a Palestine-based electronic payment solutions provider, founded in 2010 and headquartered in Ramallah, operating as a subsidiary of Bank of Palestine Group. The company launched Mahfazati, Palestine's first mobile digital wallet, under Palestine Monetary Authority (PMA) licensing in 2020, and now serves individual consumers, merchants, employers, and humanitarian organizations through a mobile-first platform extended by a 3,500-agent physical distribution network across all Palestinian governorates. Core offerings include the Mahfazati consumer wallet (with multi-currency ILS/USD/JOD support, physical and virtual Visa cards, QR and USSD-based offline payments), the Rawatibi corporate salary disbursement program, Visa POS terminals and Soft POS merchant acceptance, an e-commerce payment gateway, electronic bill payment (e-Sadad), instant payment rails (e-Burraq), and PINPAD accounting system integration. The platform's 100,000-150,000 active users can settle bills for over 140 companies and institutions.
The company generates revenue primarily through transaction-based fees on merchant payment processing, corporate salary disbursements, e-commerce gateway services, and bill payment facilitation, while consumer wallet accounts and Visa cards are issued free of charge under PMA-imposed wallet and transfer caps. Go-to-market operates through three motions: direct-to-consumer digital distribution via the Mahfazati app on iOS and Android, enterprise field sales targeting merchants for POS/Soft POS and corporates for Rawatibi payroll, and channel partnerships leveraging the Bank of Palestine banking franchise and authorized agent network. Strategic positioning combines regulated domestic payments infrastructure with humanitarian-aid delivery (Save the Children, Takaful Foundation, Gaza Talents partnerships totaling over $2.2M+ in facilitated flows) and event sponsorship (Birzeit University AI Horizons Forum, Ramallah Municipality partnership).
Operationally, PalPay is geographically constrained by PMA regulation to the State of Palestine and serves a market structurally affected by conflict, with Gaza operations notable for 80% digital transaction penetration per the Minister of Communications. The platform's differentiation rests on being the first-mover licensed wallet, USSD offline payment capability in connectivity-limited areas, bank-grade regulatory standing via Bank of Palestine Group, and humanitarian-aid-grade payment infrastructure. Revenue is not publicly disclosed, headcount stands at 51-100 employees, and no external venture funding rounds are evidenced — the company is wholly owned within Bank of Palestine Group.
PalPay firmographics
Firmographics- Name
- PalPay
- Legal name
- PalPay Prepaid Services Ltd.
- Website
- https://palpay.ps
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- PalPay operates Palestine's first PMA-licensed mobile digital wallet (Mahfazati) and merchant payment infrastructure for consumers, employers, and retailers. A Bank of Palestine Group subsidiary, it serves over 100,000 active users across all governorates via a 3,500-agent network.
- Ownership category
- akta.pro rank
PalPay industry classification
Industry- Product category
- Mobile Payments
- akta.pro primary industry
- Multi-Currency Accounts, Wallets & IBAN Services (FSAMAIAG)
- akta.pro secondary industries
- International / Multi-Currency Wallets (FSAMAEAL), Alternative Payment Methods (APMs) Enablement (BNPL, wallets, local methods) (FSAMACAE), mPOS & SoftPOS (Tap-to-Phone) Solutions (FSAMADAB), Cross-Border Payouts & Mass Disbursements (Pay-outs) (FSAMAIAJ)
Keywords
Where PalPay is headquartered
LocationHeadquarters
- HQ city
- Ramallah
Offices1 record
Markets served
PalPay business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Merchant Payment Processing: Transaction fees from merchants accepting payments via Visa POS machines, Soft POS, and e-commerce gateway. Merchants pay for payment acceptance infrastructure and transaction processing.
- Salary Program (Rawatibi): B2B service enabling companies to transfer salaries to employee PalPay wallets. Revenue from corporate clients using the payroll disbursement platform.
- E-Commerce Gateway: Payment gateway services for online merchants selling products and services over the internet, processing digital commerce transactions.
- Bill Payment Services: Facilitation of bill payments (electricity, water, telecom, university fees, loans) at Visa machines and through the app, with potential fees per transaction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free individual wallet account |
| Transaction based/ take rate | Pay-as-you-go | Merchant payment acceptance |
| Transaction based/ take rate | Pay-as-you-go | Corporate salary program (Rawatibi) |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels7 records
PalPay product offering
Product offeringCore offering
PalPay provides a regulated mobile e-wallet platform (Mahfazati) and surrounding payment infrastructure that enables Palestinian consumers to send/receive money, pay bills, and obtain Visa cards without requiring a bank account, while serving merchants with POS terminals, Soft POS, and e-commerce gateways, and serving employers with an electronic salary disbursement program (Rawatibi). The company operates under Palestine Monetary Authority licensing and supports multi-currency (ILS/USD/JOD) transactions through a 3,500-authorized-agent physical network augmented by digital channels.
Product overview
PalPay operates as a platform-plus-modules architecture, established in 2010 as Palestine's first digital wallet. The core product is the Mahfazati mobile e-wallet application providing fundamental services including money transfers, QR payments, bill settlement, and Visa card issuance. The platform extends through specialized modules for businesses (Rawatibi salary program), merchants (VISA POS machines, Soft POS, E-Commerce, PINPAD Integration, Merchant Wallet), and individual services (Visa cards, payment terminals). All services are regulated by the Palestine Monetary Authority and serve over 100,000 active users across all governorates through a network of 3,500 authorized agents.
Differentiator
Problem solved
Functional benefit
Brands
- Mahfazati PalPay (محفظتي PalPay): Digital wallet mobile application enabling individuals to send/receive money, pay bills, settle payments, and access Visa cards.
- Rawatibi (رواتبي)
Products and services
- Mahfazati (محفظتي) Mobile E-Wallet Primary mobile e-wallet application for individual consumers enabling send/receive money, QR payments, bill settlement, mobile top-up, Visa card requests (physical and virtual), microloans, digital card purchases, and family sub-wallet management. Supports ILS, USD, and JOD balances. Available on iOS and Android without requiring a bank account.
- PalPay Visa Cards Free physical and virtual Visa cards issued through the Mahfazati app for online shopping, local store purchases, international use, and ATM withdrawals and deposits.
- Rawatibi (رواتب) Salary Program Electronic salary transfer service for employers that deposits employee wages directly into Mahfazati e-wallet accounts with one-click transfers, eliminating paperwork and bank visits, supporting employee advances, and reducing payroll errors.
- Visa POS Machines Point-of-sale terminals enabling merchants to accept Visa, MasterCard, Apple Pay, Easy Life cards, and QR code payments with secure and fast transaction processing.
- Soft POS Smartphone-based payment acceptance application enabling merchants to receive payments via QR codes, Visa, MasterCard, and Apple Pay without traditional POS hardware.
- Payment Services (خدمات التسديد) Comprehensive bill payment services through POS machines and the PalPay system covering electricity bills, water bills, university fees, microloan installments, telecom and internet bills, and mobile top-ups.
- E-Commerce Payment Gateway Online payment gateway enabling merchants to sell products and services over the internet, processing digital commerce transactions and supporting financial transfers and data exchange for borderless commerce.
- PINPAD Accounting System Integration Service connecting PalPay payment machines directly to merchants' accounting systems, enabling payment management and generation of Visa and MasterCard transaction reports from merchant accounting software.
- Merchant Wallet (محفظة التاجر) Comprehensive financial management tool for merchants available via web and mobile apps, including all individual wallet services plus business-specific features for daily financial transactions.
- Aid Management System Digital solution launched in 2014 for delivering financial aid efficiently and securely, supporting humanitarian relief operations including delivery of over $1.6 million in aid to 8,000+ Gaza families through the Save the Children partnership.
Quantifiable outcome
- Over $600,000 facilitated for Gaza digital freelancers via partnership with Gaza Talents
- +2 more outcomes
Companies that use PalPay
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
PalPay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature8 records
PalPay partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and minor.
- Gaza TalentscorePartnership facilitating international payments for Gaza digital freelancers. Gaza Talents facilitated over $600,000 in income for workers by partnering with Bank of Palestine and PalPay to navigate payment challenges amid banking restrictions in conflict zones.
- Save the Children InternationalmajorPalPay donated to support 350 families in Gaza as part of Bank of Palestine Group's humanitarian relief bridge. Over $1.6 million in aid was delivered to 8,000+ families through PalPay's services.
- Takaful FoundationmajorStrategic partnership for orphan care program in Gaza targeting 20,000 children. Palestine Bank Group contributes $2 million annually, with Takaful Foundation allocating $9 million over program lifespan.
- Palestine Monetary AuthoritycoreOfficial licensing and regulation by PMA. PalPay launched its Mahfazati e-wallet as one of the first licensed digital wallets in Palestine in 2020. Ongoing supervision of instant payment and bill payment services.
- VisacorePayment network partnership enabling Visa card issuance (physical and virtual) and POS machine acceptance. Supports Visa, MasterCard, Apple Pay, and Easy Life card payments.
- Ramallah MunicipalityminorPartnership agreement for 2026 activities and events sponsorship.
- Birzeit UniversityminorPalPay sponsored the AI Horizons Forum organized by Birzeit University's Continuing Education Center, under Ministry of Education patronage with support from Palestine Investment Fund and Bank of Palestine Group.
- Ooredoo and JawwalcoreMobile network operators for SIM-based registration and authentication. Users can only register using Palestinian mobile numbers from Ooredoo or Jawwal.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
PalPay competitors and assessment
Company assessmentDirect peers
- bKash: Bangladesh's largest mobile financial services platform serving tens of millions of unbanked users via agent network and merchant payments. Comparable to PalPay in providing no-bank-account-required digital wallets, nationwide agent cash-in/cash-out infrastructure, and serving similar financial inclusion use cases.
- Fawry: Egypt's leading e-payment platform offering e-wallets, bill payment, merchant POS, and Soft POS solutions to an underbanked population. Directly comparable to PalPay in product mix (consumer wallet, bill aggregation across 100+ billers, merchant acquiring, Soft POS) and target customer (unbanked/underbanked consumers and SMEs).
- Vodafone Cash: Mobile money service operated by Vodafone Egypt that enables P2P transfers, merchant payments, and bill payment via mobile wallets. Directly comparable to PalPay's Mahfazati in mobile-network-tied wallet onboarding, agent distribution, and serving underbanked consumers in a MENA market.
- STC Pay: Saudi Arabia's flagship mobile wallet launched by the STC telecom group, serving consumers and merchants with P2P, QR payments, and remittances. Comparable to PalPay in operating as a telco/bank-group-backed digital wallet in a regional market with multi-currency and cross-border settlement needs.
- Orange Money: Orange's mobile money service operating across MENA and Africa, providing multi-currency wallets, bill payment, and merchant acquiring via mobile network operators. Comparable to PalPay in MENA market focus, multi-currency support, and mobile-operator-tied onboarding.
- M-Pesa: Safaricom-led mobile money platform pioneering agent-based P2P payments, merchant acquiring, and salary disbursement across Africa. Comparable to PalPay in its foundational reliance on agent distribution, QR-based merchant payments, and serving populations with limited banking access.
- eFAWATEERcom: Jordan-headquartered electronic bill payment aggregator that also operates in Palestine, allowing consumers to pay utility, telecom, and other bills through wallets, POS, and apps. Highly comparable to PalPay's e-Sadad bill payment service and overall consumer-facing payment aggregation in the same regional corridor.
Emerging players
- Telda: Egyptian digital bank offering a consumer mobile-first current account with debit card, P2P transfers, and bill payments. Comparable to PalPay in targeting younger MENA consumers with a digital-first wallet experience, though broader in scope as a licensed digital bank.
Others
- Visa: Global card network and payment infrastructure provider with which PalPay has a core technology partnership for issuing physical/virtual Visa cards and powering POS terminals. Comparable as the underlying rails PalPay depends on for card acceptance, but not a direct competitor.
Broad incumbents
- PayPal: Global incumbent in digital payments, offering consumer wallets, merchant checkout, and payouts across 200+ markets. Comparable as a broad incumbent in digital wallet and merchant payment processing, though operating at vastly larger scale and not focused on the underbanked/multi-currency wallet niche PalPay serves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
PalPay social profiles
Digital presencePalPay financial estimates
Financial estimateRevenue estimate
Valuation estimate
PalPay leadership team
Management profileNumber of profiles
Profiles2 records
PalPay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PalPay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PalPay
What does PalPay do?
PalPay provides a regulated mobile e-wallet platform (Mahfazati) and surrounding payment infrastructure that enables Palestinian consumers to send/receive money, pay bills, and obtain Visa cards without requiring a bank account, while serving merchants with POS terminals, Soft POS, and e-commerce gateways, and serving employers with an electronic salary disbursement program (Rawatibi). The company operates under Palestine Monetary Authority licensing and supports multi-currency (ILS/USD/JOD) transactions through a 3,500-authorized-agent physical network augmented by digital channels.
Is PalPay a public or private company?
PalPay is a private company. It is classified as corporate owned and is currently operating.
When was PalPay founded?
PalPay was founded in 2010. It employs 51 to 100 people.
Where is PalPay based?
PalPay is headquartered in Ramallah.
How does PalPay make money?
Four revenue lines are on record. Merchant Payment Processing is the primary driver. The others are salary Program (Rawatibi), E-Commerce Gateway and bill Payment Services.
Who are PalPay's main competitors?
Direct peers on record are bKash, Fawry, Vodafone Cash, STC Pay, Orange Money, M-Pesa and eFAWATEERcom. Telda is listed as an emerging player. Visa is listed as an others. PayPal is listed as a broad incumbent.
Does PalPay have an API?
No public API is recorded for PalPay.
What industry is PalPay in?
PalPay's product category is Mobile Payments. Its primary akta.pro industry code is FSAMAIAG, Multi-Currency Accounts, Wallets & IBAN Services, with a secondary code of FSAMAEAL, International / Multi-Currency Wallets.