Regalo Original Global

What Regalo Original Global does

Regalo Original Global S.L. is a privately held Spanish e-commerce company, founded in 2002 and headquartered in Alcobendas, Madrid, that sells personalized gifts and gourmet home breakfast delivery packages to individual consumers across Spain and broader Europe (CIF B-85114593). Its operations center on an in-house production facility that handles baking, embroidery, laser engraving, printing, and packaging, enabling a 24-hour fulfillment cycle across more than 60 product categories — including mugs, doormats, blankets, cushions, metacrylate lamps, puzzles, beer mugs and wine glasses, pajamas, t-shirts, canvas prints, wooden gifts, personalized bottles and thermoses, custom watches, keychains, diplomas, socks, towels, calendars, chocolate bars, phone cases, caps, luggage, sneakers, and many more — plus over 100 breakfast combinations ranging from a €22.32 single-person Mini Magdalena to a €90.53 VIP Mediterranean package for two. Pricing is unit-based across the catalog, with free collection-point shipping from €35 and low-cost €3 shipping on select phone cases.

The company runs a hybrid go-to-market: direct-to-consumer via its own e-commerce site and regional phone numbers in Madrid, Barcelona, Valencia, Sevilla, and Bilbao, complemented by a walk-in retail location at its Madrid headquarters and a B2B wholesale channel serving over 800 retail distributor stores across Spain. A dedicated Distributor Portal provides resellers with the full catalog (without prices), in-store design tools, and seven-day telephone support from 8:00 to 20:00. A separate Creators Portal allows third-party designers to publish designs and earn revenue while Regalo Original retains production, logistics, and customer service. International reach is delivered through localized storefronts in Spanish, Portuguese, English-UK, English-EU, French, German, Italian, and Polish under the madeingift.com domain, with stated delivery coverage across Germany, France, Italy, Portugal, the UK, Poland, the Netherlands, and other European markets.

Revenue is generated through one-time direct sales (D2C e-commerce and phone orders), wholesale transactions with distributor partners (transaction-fee economics), and transaction-based revenue sharing with third-party creators. The company is privately held, founder/management-controlled, with no disclosed parent company, subsidiaries, external investors, or public funding rounds. Recognitions include Premio Ecommerce, Premio PayPal, Premio Eawards, Premio Atlas DHL, and a charitable partnership with Oxfam Intermon.

Name

Regalo Original Global

Legal name

Regalo Original Global S.L.

Website

https://regalooriginal.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Regalo Original Global is a Spain-based, privately held e-commerce company founded in 2002 that sells personalized gifts across 60+ categories and home-delivered gourmet breakfast packages to individual consumers via its own website, phone ordering, walk-in retail, an 800-store B2B distributor network, and localized European storefronts.

Ownership category

akta.pro rank

NAICS

Gift, Novelty, and Souvenir Retailers (45942), Other Specialty Food Retailers (44529), Jewelry, Luggage, and Leather Goods Retailers (4583), Clothing and Clothing Accessories Retailers (458110), Florists (459310)

SIC

Retail-Misc General Merchandise Stores (5399), Retail-Apparel & Accessory Stores (5600), Wholesale-Miscellaneous Nondurable Goods (5190)

akta.pro primary industry

Greeting Cards, Wrap & Party Supplies Retail (CRALAJAE)

Keywords

• Personalized gifts
• Breakfast delivery
• Custom merchandise
• Gift e-commerce
• Product personalization

Headquarters

HQ city

Alcobendas

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Direct Product Sales: One-time purchase model for personalized gifts and breakfast delivery packages sold directly to consumers through the e-commerce website and phone orders
2. Distributor/Wholesale Sales: Wholesale distribution of personalized products to over 800 retail partner stores across Spain
3. Creator Platform Revenue Share: Third-party creators sell their designs through the platform, with the company handling production, logistics, and customer service

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Regalo Original Global is a Spanish e-commerce platform that designs, manufactures, and delivers personalized gifts and gourmet home breakfast packages. Products are produced in-house at its Madrid facility, including embroidered apparel, laser-engraved glassware, printed mugs, canvas art, and baked breakfast baskets, with online customization tools allowing customers to add photos, names, and text across 60+ product categories. Orders can be scheduled for delivery at a specific date and time, with same-day or next-day fulfillment available across Spain and selected European countries.

Product overview

Regalo Original Global is a Spanish e-commerce platform specializing in personalized gifts and home breakfast delivery services. The company operates two core product lines: (1) Desayunos a Domicilio (Home Breakfast Delivery) featuring gourmet baskets and boxes with artisanal pastries, juices, and customizable items delivered at scheduled dates/times, and (2) an extensive portfolio of 60+ personalized gift products including Tazas (mugs), Felpudos (doormats), Mantas (blankets), Cojines (cushions), Lámparas (metacrylate lamps with Spotify integration), Puzzles, Jarras y Copas (beer mugs and wine glasses), Pijamas, Camisetas (t-shirts), Lienzos (canvas prints), Regalos en Madera (wooden gifts), Botellas y Termos, and many more categories. The platform offers B2B distributor and creator portals for partners, with products manufactured in-house at their Madrid facility. Key licensed/popular product lines include Funko-style avatar products (Tinok), Spotify song-code featuring lamps and chocolates, and Coca-Cola branded bottles.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Same-day or next-day delivery available for most products
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Oxfam IntermonminorOthersCharitable partnership with Oxfam Intermon for social responsibility initiatives
• 800+ Retail Distributors in SpaincoreChannel Partner/ Reseller/ DistributorNetwork of over 800 physical retail stores across Spain that sell Regalo Original products. Distributors receive access to a partner platform with full catalog without prices, can create designs in front of customers, and receive telephone support 7 days a week from 8:00 to 20:00.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Etsy: Global online marketplace for handmade and personalized goods. Overlaps with Regalo Original's personalization and unique gifting focus but operates as a broad marketplace across many categories.
• Cimpress (Vistaprint): Global mass-customization platform operating Vistaprint and other brands. Overlaps in customized physical products at scale but serves businesses/SMBs rather than direct gift occasions.
• Hallmark Cards: Established US cards and gifts giant with broad seasonal/occasion retail presence. Comparable in occasion-driven product strategy and greeting card category, though distributed primarily through retail.

Direct peers

• Personalization Mall: US-based e-commerce retailer specializing in personalized gifts across 60+ categories with on-demand production. Closest analog in catalog breadth and customization-led approach.
• Moonpig Group: UK-listed personalized greeting cards and gifts retailer with online personalization tools and same-day/next-day delivery. Most directly comparable in business model, product breadth, and personalization-led value proposition.
• Buyagift: UK personalized experience and gift retailer with online personalization tools. Comparable e-commerce gifting model and customer base of occasion-driven buyers.
• Not On The High Street: UK online marketplace for personalized and bespoke gifts from third-party creators/small businesses. Comparable curated marketplace model and personalized gifting focus.
• Photobox: European personalized photo products platform (photo books, mugs, calendars, wall art). Highly comparable personalization tooling, multi-country European presence, and category overlap.

Regional players

• Saal Digital: Germany-based photo product specialist (photo books, prints, wall art) primarily serving the German-speaking European market. Comparable personalization product model with regional European overlap.

Emerging players

• Bloom & Wild: European online flower and gifting startup with letterbox flowers and same/next-day delivery. Comparable in flower/gift delivery model and digital-first gifting approach in Europe.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/regalo_original

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Regalo Original Global