Asada Corporation

What Asada Corporation does

Asada Corporation (アサダ株式会社) is a privately-held Japanese manufacturer founded in 1941 and headquartered in Kita-ku, Nagoya, that produces professional plumbing machinery, pipe processing tools, and HVAC/refrigeration service equipment. The company serves professional contractors and tradespeople engaged in water supply, gas distribution, drainage, and HVAC system installation and maintenance. Its portfolio spans four primary categories: plumbing equipment (BEAVER-series threading machines, portable band saws, welding jigs, angle processing tools), pipe cleaning equipment (high-pressure washers, battery-powered drain cleaners, pipe inspection cameras), HVAC/refrigeration service instruments (refrigerant recovery and reclaim machines, vacuum pumps, digital and analog manifolds, leak detectors, charging hoses, scales and gauges), and copper pipe processing tools (NEO-series burners with double-flame technology, Robend battery-powered pipe benders). A full line of consumables and replacement parts — die heads, threading oils, seal tape, roll groovers, carbon brushes — supports the installed equipment base.

The company's go-to-market is sales-led through a network of domestic branch and sales offices across Japan, supplemented by an official e-commerce storefront, a Mercari marketplace shop, and active social commerce channels on YouTube, Instagram, and TikTok. Revenue is generated primarily through one-time hardware sales, with products priced from approximately 2,800 yen for leak-detection consumables to 590,000 yen for advanced cordless equipment such as the Robend 4000E-AMP. Cordless products are designed around the Makita 18V battery ecosystem, while newer instruments (MS-100/MS-810 manifolds, VGW-mini vacuum gauge, IPT-01S temperature clamp) add Bluetooth connectivity and app integration for data logging. The customer base is fragmented across professional plumbing contractors, HVAC technicians, electrical installers, and equipment service providers, with no single customer or vertical dominating the disclosed evidence.

Name

Asada Corporation

Legal name

アサダ株式会社 (ASADA CO., LTD.)

Website

https://asada.co.jp

Company type

Private

Founded year

1941

Operating status

Operating

Headcount range

1–10 employees

Short description

Asada Corporation is a Nagoya-based Japanese manufacturer (founded 1941) producing professional plumbing machinery, pipe processing tools, and HVAC/refrigerant service equipment for plumbing contractors, HVAC technicians, and construction tradespeople, distributed through domestic branch offices and e-commerce channels.

Ownership category

akta.pro rank

Product category

Plumbing and HVAC Service Tools

NAICS

Commercial and Service Industry Machinery Manufacturing (33331), Other General Purpose Machinery Manufacturing (3339)

SIC

General Industrial Machinery & Equipment, Nec (3569), General Industrial Machinery & Equipment (3560)

akta.pro primary industry

Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG)

akta.pro secondary industry

Pressure Washing & Jetting Equipment (IMAHALAB)

Keywords

• Pipe threading machines
• HVAC service equipment
• Refrigerant recovery systems
• Copper pipe processing tools
• Professional plumbing machinery

Headquarters

HQ city

Kita

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Plumbing Equipment Sales: One-time sale of professional plumbing machines and tools including threading machines, pipe cutters, and related accessories to contractors and tradespeople.
2. HVAC/Refrigeration Equipment Sales: Sale of refrigeration service equipment including refrigerant recovery machines, vacuum pumps, manifolds, leak detectors, and associated consumables.
3. Consumables and Parts: Replacement parts, dies, cutting blades, threading oils, and other consumable supplies for the installed base of equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Asada Corporation manufactures and sells professional-grade plumbing machines, tools, and environmental equipment. Core products include threading machines (BEAVER series), band saw cutting machines, vacuum pumps, fluorocarbon refrigerant recovery and reclaim systems, digital and analog manifolds, leak detectors, drain cleaners, high-pressure washers, pipe inspection cameras, copper pipe processing tools, burners, and related accessories and consumables. The company sells primarily to professional plumbing contractors, HVAC technicians, and construction tradespeople in Japan through a domestic branch/sales office network and direct e-commerce channels.

Product overview

Asada Corporation is a comprehensive manufacturer of plumbing machines, tools, and environmental equipment. The product portfolio centers on professional-grade machinery for water and gas pipe installation and maintenance, encompassing threading machines (BEAVER series, BOLT MACHINE), cutting machines (band saws), and lifting equipment. The company also produces a complete line of HVAC/refrigeration tools including refrigerant recovery machines, vacuum pumps (battery-powered and AC-powered), manifolds (digital and analog), leak detectors, charging hoses, and scales/measuring instruments. For pipe cleaning, offerings include high-pressure washers, drain cleaners (battery-powered SB75), and pipe inspection cameras. Copper plumbing tools comprise burners (NEO turbo series with double flame technology) and pipe processing tools. A comprehensive range of accessories and consumables includes die heads, dies, threading oils, seal tape, roll groovers, pipe supports, and nipple tools. The company supports its products with electronic catalogs, instruction manuals, parts lists, and safety data sheets (SDS/MSDS).

Differentiator

Problem solved

Functional benefit

Brands

• BEAVER: A series of threading machines including BEAVER 25, BEAVER 50, BEAVER 50G, BEAVER 80, BEAVER 100
• Threading Oil

Products and services

• Threading Machines (BEAVER Series) Threading machines for creating pipe threads on steel and other metal pipes, sold to professional plumbing contractors and tradespeople for water supply, drainage, and gas pipe installation and maintenance.
• Cutting Machines (BEAVER SAW Band Saws) Portable band saw cutting machines for cutting steel pipes up to various diameters, marketed to plumbing, welding, and construction professionals.
• Vacuum Pumps (Charging Vacuum Pump 2CFM VP218) Vacuum pumps for HVAC refrigerant service evacuation, including charging vacuum pumps with Makita battery compatibility and multiple CFM ratings, for HVAC service technicians.
• Refrigerant Recovery and Reclaim Machines Equipment for recovering and reclaiming fluorocarbon refrigerants (HFC, HCFC) from HVAC and refrigeration systems, used by HVAC service providers for regulatory-compliant refrigerant handling.
• Digital and Analog Manifolds (MS-100 AE100; MS-810 AE200; Service Kit HC HR001) Digital and analog manifolds for pressure measurement and refrigerant charging in HVAC service, with Bluetooth app integration for data logging and reporting on higher-end MS-810 model.
• Leak Detectors (LD330; Nylog RT201B) Gas leak detection devices including LD330 electronic detector and Nylog products for identifying refrigerant leaks in HVAC/R systems.
• Drain Cleaning Machines (SB750/SB75) Battery-powered drain cleaners for clearing clogged drains in residential and commercial settings, marketed to plumbing contractors and maintenance service providers.
• Pipe Inspection Cameras Pipeline inspection cameras for visualizing pipe interiors to diagnose blockages and pipe condition.
• High-Pressure Washers High-pressure washers for cleaning pipes and drainage systems for plumbing and cleaning service operators.
• Burners (NEO Turbo Hose Single HT510S; NEO Turbo Hose Double HT520S; NEO Map Gas II HT500; Cold Shield Gel/Putty RT300) Torch burners including NEO turbo hose series for copper pipe welding with double flame technology and adjustable heat output, used by plumbing and HVAC installers.
• Copper Pipe Processing Tools (Robend 4000E-AMP) Battery-powered pipe bending tools including Robend 4000E-AMP for cordless copper tube processing in plumbing installation.
• Lift & Upper (Lifting Equipment) Lifting equipment for elevating pipes and equipment during installation work on plumbing and HVAC job sites.
• Angle Bar Works (Angle Processing Tools) Angle processing tools and equipment for forming angle bars in plumbing installations.
• Scales and Measuring Tools (incl. IPT-01S temperature clamp, Digital Vacuum Gauge VGW-mini AE550) Temperature clamps, digital gauges and measuring instruments for HVAC measurements, including Bluetooth app-connected digital vacuum gauge for vacuum testing on large HVAC equipment and freezers.
• Charging Hoses Refrigerant charging hoses for connecting equipment during HVAC service operations.
• Air Conditioner Cleaning Products (incl. Outdoor Unit Protection Mat XP907) Products and tools for cleaning air conditioner units including outdoor unit protection mats for HVAC service work.
• Welding Jigs (Welding Fixtures) Jigs and fixtures for supporting welding operations in pipe installation.
• Die Heads and Dies Automatic and manual die heads with various thread specifications (BSPT, NPT, BSW, UNC, UNF, Metric) for threading machines.
• Threading Oil (White, Red, Cool variants) Threading oils including White, Red, and Cool variants for lubricating pipe threading operations.
• Seal Tape Seal tape for sealing threaded pipe connections, operating across a temperature range of -100 to 230°C.

Quantifiable outcome

• Reduced work time with double-flame burner technology
• +1 more outcomes

Named customers8 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Makita CorporationcoreTechnology or IntegrationMakita 18V battery platform is used in Asada's cordless products including vacuum pumps and threading machines. Products are designed to be compatible with Makita's 18V battery ecosystem.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fieldpiece Instruments: US-based specialist in HVAC/R service tools — manifolds, leak detectors, vacuum gauges, and recovery machines — competing head-on with Asada's digital MS-810 manifold and LD330 leak detector lines.
• Cembre: Italian manufacturer of professional tools for cable, pipe, and rail installation including threading, cutting, and bending machines, supplying utility and plumbing contractors with overlapping product categories.
• Reed Manufacturing: US specialty manufacturer of pipe tools, cutters, threaders, and vises, serving the same professional plumbing trades with a comparable product-line breadth in pipe processing equipment.
• Ridgid (Emerson): Long-established US maker of pipe threading machines, drain cleaning machines, and press-fit plumbing tools sold through professional contractor channels, directly mirroring Asada's core BEAVER product positioning.
• Yellow Jacket (Ritchie Engineering): Specialty HVAC/R service toolmaker offering manifolds, recovery machines, vacuum pumps, and charging hoses, directly overlapping Asada's refrigeration servicing equipment portfolio.
• Imperial (ELB Enterprises): Manufacturer of pipe threading machines, cutters, and HVAC service tools sold to professional plumbing and mechanical contractors, with comparable product breadth to Asada's plumbing machinery line.
• Rothenberger: German-headquartered global specialist in pipe tools, threading machines, cutting and bending equipment, and drain cleaning — a direct head-to-head competitor to Asada's plumbing machinery portfolio across professional trades.

Broad incumbents

• Milwaukee Tool (Techtronic Industries): Dominant cordless power-tool brand increasingly expanding into plumbing/HVAC-specific cordless solutions, representing both a competitive threat and an ecosystem alternative to Asada's Makita-based cordless lineup.
• Bosch Power Tools: Global broad-line power-tool brand with overlapping categories in cordless cutting, vacuum, and demolition tools for plumbing/HVAC trades; competes at the broader professional tool layer above Asada's specialist plumbing focus.
• Makita Corporation: Battery platform partner and broader power-tool incumbent with overlapping cordless threading, cutting, and vacuum pump categories; competes in adjacent trades while supplying Asada's 18V battery ecosystem.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/AsadaCH
• Instagraminstagram.com/asadacorporation_official/?igshid=98jof0euhx3p
• TikToktiktok.com/@asadacorporation?is_from_webapp=1&sender_device=pc
• LinkedInlinkedin.com/company/asada-corporation

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asada Corporation