What Seneca Real Estate does

Seneca Real Estate Group is a privately held, full-service commercial real estate firm headquartered in Northfield, Illinois with a secondary office in Darien, Illinois. The company was founded in 2012 by Joe Padorr and Tom Morabito, both former partners at Preferred Development, and was joined in October 2012 by Peter Giadla to establish its Investment Sales division. The firm also operates a wholly-owned subsidiary, Seneca Property & Asset Management, which provides property and asset management services across all asset classes nationwide. Services span commercial leasing representation for landlords and tenants, investment sales including 1031 exchanges and capital markets advisory, development planning and advisory, tenant representation, and receivership/REO dispositions. Customer segments include property owners and landlords, commercial tenants, real estate investors, and developers, with disclosed activity concentrated in retail, net-lease, office, mixed-use, and multi-family product types in the Chicago metropolitan area, the broader Midwest, and nationwide for investment sales.

The firm operates on a commission-based transaction fee model for leasing and investment sales, supplemented by professional services fees for advisory, consulting, and asset management engagements. Specific pricing is not publicly disclosed because deal terms are tailored to individual property characteristics and client needs. Go-to-market is delivered through company principals and experienced brokers via direct sales motions, with marketing amplified through the major commercial real estate listing platforms (CoStar, LoopNet, Crexi) and broker email blasts to a network of over 1,000 commercial realtors, clients, and contacts. Notable enterprise relationships cited in the firm's track record include Walgreens, Starbucks, Gap, Athleta, Dollar Tree, Sherwin Williams, LaSalle Bank/Bank of America, and Noodles & Company, alongside national QSR franchises, reflecting a relationship-driven brokerage built on long-tenured client ties rather than platform scale.

The underlying technology stack is conventional for the brokerage industry: no proprietary platform, data product, or AI system is disclosed, and the firm relies on third-party listing marketplaces, email, and direct outreach as its primary commercial channels. The core operational asset is the talent base, with CCIM-certified principals and team members who collectively claim over $500M in transaction value, 5M+ square feet of investment-grade development, and 50+ single-tenant net leased properties completed for national retail clients.

Name

Seneca Real Estate

Legal name

Seneca Real Estate Group

Website

https://seneca-re.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Seneca Real Estate Group is a Chicago-based full-service commercial real estate firm offering leasing, investment sales, development advisory, tenant representation, and receivership services to property owners, investors, and tenants across retail, office, and industrial asset classes regionally and nationwide.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Brokerage Services

NAICS

Offices of Real Estate Agents and Brokers (531210), Offices of Real Estate Agents and Brokers (5312), Nonresidential Property Managers (531312), Portfolio Management and Investment Advice (523940)

SIC

Real Estate Agents & Managers (For Others) (6531), Operators Of Nonresidential Buildings (6512), Services-Management Consulting Services (8742)

akta.pro primary industry

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)

akta.pro secondary industries

Real Estate Advisory & Consulting (Strategy, Portfolio & Location) (FSAEAJAH), Real Estate Transaction Advisory & Due Diligence (FSAEAJAJ), Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA), Real Estate Development & Feasibility Advisory (Highest-and-Best-Use, Entitlements Support) (BPAJANAC)

Keywords

• Commercial real estate brokerage
• Tenant representation
• Investment sales
• Development advisory
• Retail leasing

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Brokerage Commissions - Commercial Leasing: The firm earns commission-based fees for representing landlords and tenants in commercial lease transactions, including new leases, renewals, consolidations, and expansions.
2. Investment Sales Commissions: Revenue generated from facilitating commercial real estate investment transactions, including acquisitions and dispositions of retail, office, mixed-use, and multi-family assets.
3. Advisory and Consulting Fees: Fees for strategic consulting services including market analysis, property positioning, opinions of value, financing analysis, development planning, and investment management.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Seneca Real Estate Group is a full-service commercial real estate brokerage and advisory firm offering Commercial Leasing, Investment Sales, Development & Advisory, Tenant Representation, and Receivership/REO Disposition services for property owners, landlords, investors, tenants, and developers across retail, office, and industrial assets. Services encompass lease negotiation, tenant analysis, financial analysis, investment valuation, 1031 exchanges, acquisitions and dispositions, property due diligence, entitlement, development planning, and financing analysis, delivered by CCIM-certified principals and experienced brokers with deep Chicago market knowledge.

Product overview

Seneca Real Estate Group is a full-service commercial real estate advisory firm offering a unified suite of professional services rather than a software product or platform. The core offerings include Commercial Leasing (lease transaction and negotiation for landlords and tenants), Investment Sales (financial analysis, valuation, capital markets advisory, 1031 exchanges), Development & Advisory (acquisitions, dispositions, development planning, financing analysis), Tenant Representation, and Receivership/REO Dispositions. These services are delivered through a team of experienced professionals including founding members and are tailored individually to meet client needs across retail, office, and industrial property types.

Differentiator

Problem solved

Functional benefit

Brands

• Seneca Property & Asset Management: Property and asset management division handling commercial real estate properties across all asset classes and product types nationwide.

Products and services

• Commercial Leasing Commercial leasing representation services for landlords and tenants, including marketing strategies on CoStar, LoopNet, Crexi and broker email blasts to over 1,000 contacts, lease negotiation, tenant analysis, market research, retailer void analysis, lease proposal preparation, and deal term negotiation to maximize rental rates and secure appropriate tenants.
• Investment Sales Commercial real estate investment sales services including financial analysis, investment valuation, capital markets advisory, strategic consulting, 1031 exchanges, and investment management, led by CCIM-certified principals with over $300M in net lease transactions facilitated.
• Development & Advisory Real estate development and advisory consulting services including market analysis, acquisitions and dispositions, property due diligence, entitlement, development planning, financing analysis, and budget recommendations, with team experience developing over two dozen retail centers and 50+ single-tenant net leased properties.
• Tenant Representation

Quantifiable outcome

• Over $200 million in cumulative net operating income generated for landlord clients
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• NAI Hiffman: Chicago-area full-service commercial real estate firm offering brokerage, investment sales, and property management. Direct local competitor for Seneca across office, industrial, and retail.
• SRS Real Estate Partners: National CRE firm focused exclusively on retail, with net-lease investment sales, tenant representation, and landlord representation. Closely comparable to Seneca's retail and net-lease franchise.
• Marcus & Millichap: Specialized CRE investment sales firm with deep net-lease and retail investment brokerage, directly competing with Seneca's Investment Sales division. Both firms serve similar investors and tenant-net-lease sellers.
• Legend Group: Chicago-area boutique retail CRE brokerage representing landlords and tenants. Closely comparable in scale, geography, and retail focus to Seneca Real Estate Group.
• Mid-America Real Estate Corporation: Chicago-area retail CRE brokerage and investment sales firm. Directly overlaps with Seneca's retail leasing and investment sales practice in the same Midwest geography.

Broad incumbents

• Colliers International: Global CRE services firm offering brokerage, investment sales, valuation, and advisory. Competes with Seneca in Chicago commercial leasing and investment transactions.
• CBRE Group: Global full-service CRE services giant offering investment sales, leasing, valuation, and advisory across all asset classes. Overlaps with Seneca in Chicago commercial leasing and investment sales but at vastly larger scale.
• Cushman & Wakefield: Global CRE services firm competing across leasing, investment sales, and advisory. A broad incumbent whose service portfolio overlaps substantially with Seneca's offerings.
• JLL: Global CRE services firm with capital markets, leasing, and advisory capabilities. Competes with Seneca for institutional leasing and investment sale mandates in Chicago and beyond.

Regional players

• Inland Real Estate Group: Midwest-based CRE investment, brokerage, and property management firm. Comparable to Seneca in geographic focus and offering breadth (brokerage + property management) but with deeper institutional capital ties.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/senecaregroup
• LinkedInlinkedin.com/company/seneca-real-estate-advisors
• Facebookfacebook.com/SenecaRealEstateAdvisors

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seneca Real Estate