Al Yusr
Al Yusr Leasing & Financing is a SAMA-licensed Saudi non-bank finance company, established 2004 as a subsidiary of Abdul Latif Al-Issa Holding Group, offering Sharia-compliant personal, auto, micro, and SME financing across 11 branches and government/employer partnerships.
- Company typePrivate
- Founded2004
- HeadquartersRiyadh, Saudi Arabia
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Al Yusr does
Al Yusr Leasing & Financing (legal entity: Al-Yusr Leasing and Finance Company) is a Saudi Central Bank (SAMA)-licensed non-bank finance company established in 2004 as a subsidiary of the Abdul Latif Al-Issa Holding Group, with a paid-up capital of 500,000,000 SAR. The company provides Sharia-compliant financial services across two main segments: individual consumers (Personal Finance/Tawarruq, Auto Leasing/Ijara, Consumer Goods Financing, Microfinance, Pensions Financing, E'tezaz for Ministry of Defense, Top-up/Refinance, and Buyout/Debt Transfer) and SMEs and corporates (working-capital Murabaha and Tawarruq across multiple sectors). All products are reviewed and approved by a dedicated Sharia Supervisory Board chaired by Dr. Abdulrahman Al-Muniea, with Vice Chairman Dr. Abdullatif Al-Qarni.
The company operates 11 physical branches across major Saudi cities (Riyadh, Jeddah, Makkah, Dammam, Madinah, Qassim, Tabouk, Jazan, Hail, Al Jouf, Al Ahsa, Abha, Hafr Al Batin), complemented by an Android mobile app, an online application portal, and exclusive B2B2C partnerships with the Ministry of Defense (E'tezaz), Public Pension Agency (Pensions Financing), Saudi Aramco, and GOSI. APRs disclosed on the company website span ~17.39% (Pensions Financing) to ~31.73% (1-year Microfinance), with most consumer products clustering in the 26-29% range. Al Yusr reports 300+ employees, 500,000+ customers served, 22+ years of market presence, and an International Legal Entity Identifier (558600NF5J37H2REL836); the company is privately held with no disclosed revenue, funding rounds, M&A, or public capital-markets activity.
Al Yusr firmographics
Firmographics- Name
- Al Yusr
- Legal name
- Al-Yusr Leasing and Finance Company
- Website
- https://alyusr.com.sa
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Al Yusr Leasing & Financing is a SAMA-licensed Saudi non-bank finance company, established 2004 as a subsidiary of Abdul Latif Al-Issa Holding Group, offering Sharia-compliant personal, auto, micro, and SME financing across 11 branches and government/employer partnerships.
- Ownership category
- akta.pro rank
Al Yusr industry classification
Industry- Product category
- Islamic Consumer & SME Finance
- NAICS
- Sales Financing (52222)
- SIC
- Personal Credit Institutions (6141), Finance Lessors (6172), Short-Term Business Credit Institutions (6153)
- akta.pro primary industry
- Shariah-compliant Financing Products (Murabaha, Ijara, Tawarruq, Istisna, Salam) (FSABAGAH)
- akta.pro secondary industries
- Islamic SME & Commercial Banking (FSABAGAB), Islamic Corporate Banking (FSABAGAC), Islamic Private Banking & Wealth (FSABAGAD)
Keywords
Where Al Yusr is headquartered
LocationHeadquarters
- HQ city
- Riyadh
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices16 records
Markets served
Al Yusr business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Personal Finance: Interest/profit-based financing for individuals including personal loans, auto leasing, and consumer goods financing with competitive profit margins and flexible repayment periods up to 5 years.
- Business/Corporate Finance: Working capital financing and business financing solutions for SMEs and corporate clients including Murabaha and Tawarruq products with financing periods up to 36 months.
- Microfinance: Small-scale personal financing for individuals with amounts from 2,000 to 50,000 SAR and financing periods up to 3 years.
- Auto Leasing (Ijara): Vehicle leasing services including comprehensive insurance, with vehicles supplied through approved vendors and agents across Saudi Arabia.
- Service Fees: Various service fees including vehicle registration renewal, ownership transfer, additional key requests, letter issuance, and insurance claim processing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Personal Finance - 200,000 SAR over 5 years |
| Subscription | Monthly | Personal Finance - 100,000 SAR over 4 years |
| Subscription | Monthly | Personal Finance - 60,000 SAR over 3 years |
| Subscription | Monthly | Microfinance - 50,000 SAR over 5 years |
| Subscription | Monthly | Microfinance - 25,000 SAR over 3 years |
| Subscription | Monthly | Microfinance - 10,000 SAR over 1 year |
| Subscription | Monthly | Pensions Financing - 200,000 SAR over 5 years |
| Subscription | Monthly | Pensions Financing - 90,000 SAR over 4 years |
| Subscription | Monthly | Pensions Financing - 50,000 SAR over 3 years |
| Subscription | Monthly | E'tezaz Program - 150,000 SAR over 5 years |
| Subscription | Monthly | Top-up/Refinance - 100,000 SAR over 3 years |
| Subscription | Monthly | Debt Transfer - 100,000 SAR over 5 years |
| Subscription | Monthly | Working Capital - 1,000,000 SAR over 1 year |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Al Yusr product offering
Product offeringCore offering
Al Yusr Leasing & Financing is a Saudi Central Bank-licensed, Sharia-compliant non-bank finance company that provides Islamic financing products to individuals and businesses. Its core offerings include personal finance (Tawrrouq), auto leasing (Ijara), consumer goods financing, microfinance, pensions financing for retirees, and SME/corporate working capital finance structured through Murabaha and Tawarruq instruments, distributed through 11 branches, a website, and a mobile app.
Product overview
Al Yusr Leasing & Financing is a Saudi Arabian financial services company offering a diversified portfolio of Sharia-compliant financing products under two main segments: Individual and Business. For individuals, the core offerings are Personal Finance (Tawrrouq), Auto Leasing (Ijara), Consumer Goods Financing, and Microfinance, supplemented by specialized programs including Pensions Financing for retirees, the E'tezaz Program for Ministry of Defense employees, and Top-up/Refinance and Buyout (Debt Transfer) add-on products. For businesses and SMEs, the company provides comprehensive Business Financing including working capital solutions (Murabaha and Tawrouq) and diverse financing packages covering multiple sectors. All products operate under Islamic finance principles (Ijara, Murabaha, and Tawrouq) and are reviewed and approved by the company's Sharia Supervisory Board. The company also offers ancillary services including insurance, Sadad payment infrastructure, and financing calculators on its digital platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Finance (Tawrrouq) Personal financing product that enables individuals to obtain funds for various personal needs through installment plans, with repayment periods up to 5 years and no guarantor required. Operates under Murabaha and Tawarruq (commodity Murabaha) structures approved by the Sharia Committee.
- Auto Leasing (Ijara) Automotive leasing product providing vehicle financing to individuals and businesses through Ijara (lease-to-own) structures, covering new and used vehicles with competitive profit margins and flexible tenure options, including comprehensive insurance integration.
- Consumer Goods Financing Purchasing finance product allowing customers to buy home appliances, electronics, furniture, and other consumer goods through easy installment plans, with financing amounts from 3,000 SAR to 50,000 SAR and repayment periods up to 2 years without a guarantor.
- Microfinance Microfinance product offering small personal financing from 2,000 SAR to 50,000 SAR with repayment periods up to 3 years, designed for immediate personal financing needs with accessible eligibility criteria for Saudi and expatriate employees.
- Pensions Financing (Retirees Financing) Specialized financing program for retirees in cooperation with the Public Pension Agency, providing financing amounts up to 300,000 SAR with eligibility for applicants up to age 75 and minimum pension requirements, featuring competitive profit margins.
- Business Financing (SME & Corporate) Comprehensive business financing solution for companies and SMEs offering working capital financing (Murabaha and Tawrouq), diverse financing solutions for operational expenses, asset acquisition, and inventory purchasing, with financing tenures up to 36 months and competitive profit margins. Covers sectors including education, healthcare, agriculture, industry, services, telecom, transportation, trade, petrochemicals, and maintenance.
- E'tezaz Program (Ministry of Defense Employees) Exclusive financing program for employees of the Saudi Ministry of Defense and their families, offered in cooperation with the Ministry of Defense, providing financing with repayment periods up to 5 years and VIP service at all Al Yusr branches nationwide.
Quantifiable outcome
- Serving over 500,000 customers with 22+ years of market presence
Companies that use Al Yusr
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Al Yusr technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Al Yusr partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered parent, core, flagship and strategic.
- Abdul Latif Al-Issa Holding GroupparentAl Yusr Leasing & Financing is a subsidiary company of the Abdul Latif Al-Issa Holding Group, one of the major conglomerates in Saudi Arabia. The company was established as part of the holding group's financial services division.
- Saudi Central Bank (SAMA)coreAl Yusr is licensed and regulated by the Saudi Central Bank (SAMA) under License Number 10/A S/201403. The company operates under full regulatory supervision and compliance with Saudi monetary regulations.
- Ministry of Defense - E'tezaz ProgramflagshipAl-Yusr, in cooperation with the Ministry of Defense, provides exclusive financing for the Ministry's employees and their families through the E'tezaz program. Benefits include financing repayment periods up to 5 years and VIP service at all Al Yusr branches.
- Public Pension AgencycoreAlYusr Leasing and Financing cooperates with the Public Pension Agency to provide special financing advantages for retirees, allowing them to benefit from AlYusr financing services with favorable terms including age up to 75 years.
- Saudi Arabian Oil Company (Saudi Aramco)strategicStrategic partnership providing financing solutions for Saudi Aramco employees as part of trusted partnerships with the largest institutions in the Kingdom.
- General Organization for Social Insurance (GOSI)strategicPartnership with GOSI for pensioner financing programs and social insurance-related financing services.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Al Yusr competitors and assessment
Company assessmentBroad incumbents
- Bank AlJazira: Saudi bank with a significant Islamic banking window offering personal and SME Sharia-compliant financing. Comparable product set but within a broader full-service bank franchise.
- Al Rajhi Bank: Saudi Arabia's largest Islamic bank offering personal financing, auto leasing (Ijara), and SME finance. Overlaps broadly with Al Yusr's product set but at much greater scale, lower funding cost, and broader banking portfolio.
- Alinma Bank: Fully Sharia-compliant Saudi bank providing personal, auto, and SME financing. Comparable in Islamic finance mechanics but competes as a deposit-taking bank with structural funding advantages over non-bank peers.
- Saudi National Bank (SNB): Largest Saudi banking group post-NCB/Samba merger, with Islamic finance offerings across personal, auto, and corporate. Competes with Al Yusr on Sharia-compliant products but at vastly greater scale.
- Arab National Bank (ANB): Saudi bank offering personal, auto, and SME Sharia-compliant financing. Overlaps with Al Yusr's product set as part of a broader banking franchise competing for the same salaried retail and SME segments.
Direct peers
- Amlak International for Real Estate Finance: Saudi Sharia-compliant real estate and consumer finance company. Comparable as a SAMA-regulated non-bank offering Islamic financing to Saudi individuals, overlapping in Sharia product mechanisms.
- Nayifat Finance: A Saudi non-bank consumer and SME finance company offering similar Sharia-compliant personal finance, auto financing, and SME products. Directly comparable as a like-for-like competitor in the Saudi NBFI space serving salaried individuals.
- T'azur Company for Cooperative Insurance & Finance: Saudi cooperative insurance and finance firm providing Islamic-compliant personal, SME, and microfinance products. Closely comparable in Sharia product structure, salaried-borrower focus, and Saudi-only market.
Regional players
- Derayah Financial: Saudi CMA-licensed investment platform offering Sharia-compliant investment products. Tangentially comparable as a Saudi financial services firm within the Islamic finance ecosystem, though more wealth-focused than credit-focused.
- Jadwa Finance: Saudi investment advisory and finance firm with Sharia-compliant structuring capabilities. Less direct overlap, but comparable in operating within the Saudi Islamic finance ecosystem and serving similar institutional clientele.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Al Yusr social profiles
Digital presenceAl Yusr financial estimates
Financial estimateRevenue estimate
Valuation estimate
Al Yusr leadership team
Management profileNumber of profiles
Profiles15 records
Al Yusr funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Al Yusr M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Al Yusr
What does Al Yusr do?
Al Yusr Leasing & Financing is a Saudi Central Bank-licensed, Sharia-compliant non-bank finance company that provides Islamic financing products to individuals and businesses. Its core offerings include personal finance (Tawrrouq), auto leasing (Ijara), consumer goods financing, microfinance, pensions financing for retirees, and SME/corporate working capital finance structured through Murabaha and Tawarruq instruments, distributed through 11 branches, a website, and a mobile app.
Is Al Yusr a public or private company?
Al Yusr is a private company. It is classified as corporate owned and is currently operating.
When was Al Yusr founded?
Al Yusr was founded in 2004. It employs 501 to 1,000 people.
Where is Al Yusr based?
Al Yusr is headquartered in Riyadh, Saudi Arabia, in the Middle East region.
How does Al Yusr make money?
Five revenue lines are on record. Personal Finance is the primary driver. The others are business/Corporate Finance, microfinance, auto Leasing (Ijara) and service Fees.
Who are Al Yusr's main competitors?
Broad incumbents on record are Bank AlJazira, Al Rajhi Bank, Alinma Bank, Saudi National Bank (SNB) and Arab National Bank (ANB). Direct peers are Amlak International for Real Estate Finance, Nayifat Finance and T'azur Company for Cooperative Insurance & Finance. Regional players are Derayah Financial and Jadwa Finance.
Does Al Yusr have an API?
No public API is recorded for Al Yusr.
What industry is Al Yusr in?
Al Yusr's product category is Islamic Consumer & SME Finance. Its primary akta.pro industry code is FSABAGAH, Shariah-compliant Financing Products (Murabaha, Ijara, Tawarruq, Istisna, Salam), with a secondary code of FSABAGAB, Islamic SME & Commercial Banking. Its NAICS code is 52222 and its SIC code is 6141.