ArborCare

What ArborCare does

ArborCare, founded in 1983 by Jim Fisher, is a Calgary-headquartered arborist services company operating a fleet of more than 100 vehicles and employing over 100 full-time staff across Alberta, British Columbia, and Saskatchewan. It is a division of Wright Canada Holdings, Ltd., the Canadian arm of Wright Service Corp. formed in 2017. The company provides professional tree care and seasonal property services — pruning, removal, stump grinding, plant management (fertilization, insecticidal soap, anti-desiccant), storm and disaster response, consulting and tree valuation, Dutch elm disease management, sod installation, softscaping, and landscape design — to residential homeowners, commercial property owners, and municipal/provincial government clients. A majority of its arborists are ISA-certified, and it was the first company in Canada to earn TCIA Tree Care Company Accreditation (2015) and the first to achieve TCIA dual accreditation, alongside COR safety certification in four provinces.

The business operates on a quote-based, project-specific professional services model with field-based estimators visiting client sites. Customer acquisition runs through referrals, local advertising (Yellow Pages, brochures, flyers), home and garden shows, content marketing via its blog, community charitable partnerships, and direct municipal/government contracts. Service delivery depends on specialized equipment, including five of the largest aerial trucks in the Calgary region, and is anchored by credentialed personnel, a registered trademark, and multi-jurisdictional safety certifications. ArborCare monetizes through one-time service engagements rather than subscriptions, with revenue volume driven by residential work in the Calgary metro area and by commercial and government contracts across Western Canada.

Name

ArborCare

Legal name

Wright Canada Holdings, Ltd.

Website

https://arborcare.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

51–100 employees

Short description

ArborCare, founded in 1983 and based in Calgary, is an ISA-certified arborist services company delivering tree pruning, removal, stump grinding, plant management, and storm response to residential, commercial, and municipal clients across Western Canada as a division of Wright Canada Holdings, Ltd.

Ownership category

akta.pro rank

Product category

Arborist and Tree Care Services

NAICS

Landscaping Services (561730), Landscaping Services (56173)

SIC

Agricultural Services (700)

akta.pro primary industry

Tree Pruning & Crown Management (HSAIADAA)

akta.pro secondary industries

Tree Removal & Dismantling (HSAIADAB), Tree Health Care (Diagnosis, Treatment, Fertilization) (HSAIADAD), Emergency Storm Damage Response & Hazard Mitigation (HSAIADAG), Arborist Consulting, Tree Risk Assessments & Appraisals (HSAIADAJ), Tree Care & Arborist Services (BPABADAD)

Keywords

• Tree care services
• Arborist services
• Tree pruning trimming
• Tree removal services
• Plant management

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Tree Care Services: Revenue generated through providing tree care services to residential and commercial clients including pruning, tree removal, stump grinding, plant management, and emergency storm services. Services are quote-based and project-specific.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

ArborCare provides professional arborist and tree care services across Calgary and Western Canada. Core offerings include tree pruning, shaping and restoration; safe tree removal; stump grinding; plant management (deep root fertilization, insecticidal soap, foliage sprays, winter anti-desiccant); emergency storm and disaster response; and consulting/assessment including ISA Shade Tree Valuation. Services are delivered by ISA-certified arborists to residential homeowners, commercial property managers, and municipal/government clients in Alberta, British Columbia, and Saskatchewan.

Product overview

ArborCare offers a comprehensive portfolio of arborist and tree care services across Calgary and Western Canada. The core service offering includes Tree Pruning, Shaping & Restoration, Tree Removal, Plant Management (with sub-services for Insecticidal Soap Spray and Tree Fertilizer), Stump Grinding and Stump Removal, Storm & Disaster Services, and Consulting & Assessment. These services are delivered to two distinct segments: Residential Tree Services and Commercial Tree Services. Additionally, the company offers specialty services including Dutch Elm Disease Management. The company operates as a service-based business rather than a software platform, providing professional ISA-certified arborist services to homeowners, businesses, and government clients throughout Alberta, British Columbia, and Saskatchewan.

Differentiator

Problem solved

Functional benefit

Products and services

• Tree Pruning, Shaping & Restoration Professional tree and shrub pruning and trimming services including structural pruning, crown cleaning, crown elevating, crown thinning, crown reduction, and cabling or bracing to maintain tree health and structural integrity.
• Tree Removal Safe and professional tree removal services for hazardous, diseased, or damaged trees, including emergency 24/7 services and complete removal of trees and root systems.
• Plant Management Comprehensive plant care services including deep root tree fertilization, insecticidal soap applications, foliage sprays and washes, and winter plant protection with anti-desiccant treatments.
• Stump Grinding Professional stump grinding services using specialized equipment to mechanically grind stumps down to below ground level, with the ability to grind stumps up to 12 inches below soil level.
• Storm & Disaster Services Emergency response services for storm and disaster damage including tree assessment, debris removal, tree preservation through bracing and cabling, and hazardous tree removal to restore properties after severe weather events.
• Consulting & Assessment Expert tree assessment services providing ISA Shade Tree Valuation Worksheets including condition evaluation, life expectancy, replacement cost, functional values (air purification, wind/sun effects), and aesthetic values. Also includes insurance appraisals and third-party evaluations.
• Residential Tree Services Full range of year-round tree care services for residential homeowners including pruning, removal, stump grinding, storm services, plant management, and assessments tailored to local soil types and municipal tree by-laws.
• Commercial Tree Services Comprehensive tree and landscaping services for business facilities, apartment complexes, shopping centers, institutions, and corporate headquarters including pruning, removal, stump grinding, storm services, and consulting for commercial clients including municipalities and provincial governments.
• Dutch Elm Disease Management Prevention and management services for Dutch Elm Disease including symptom identification, bark beetle control, elm tree assessments, and compliance with Alberta elm tree pruning regulations (April-September pruning ban).

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• Wright Canada Holdings, Ltd.coreOthers · 1 January 1983ArborCare is a division of Wright Canada Holdings, Ltd., formed in 2017 as part of Wright Service Corp.'s Canadian operations. Parent company structure includes CNUC of Canada, Spectrum Resource Group, Wright Tree Service of Canada, and Wright Canada Holdings.
• Tree Care Industry Association (TCIA)flagshipStrategic or Co-development PartnerTCIA administers the Tree Care Company Accreditation program and Utility Contractor Accreditation. ArborCare is the first TCIA accredited company in Canada and the first Canadian company to achieve dual accreditation.
• International Society of Arboriculture (ISA)coreStrategic or Co-development PartnerISA certifies arborists through a comprehensive 200-question exam requiring three years of full-time experience. ArborCare has multiple ISA-certified arborists on staff.
• Habitat for HumanityminorGTM or Marketing PartnerArborCare donates trees, shrubs and planting assistance to Habitat for Humanity Southern Alberta and Edmonton projects.
• Veterans Food BankminorGTM or Marketing PartnerCash donations given from proceeds of firewood sales to The Veterans Food Bank of Calgary and Veterans Association Food Bank of Edmonton.
• Kids with Cancer Society (Edmonton)minorGTM or Marketing PartnerArborCare contributed time and crew to help Kids with Cancer Society.
• Edson LEAP Therapy and Resource CentreminorGTM or Marketing PartnerParticipated in the 1st Annual LEAP Society Touch-a-Truck Fundraiser, bringing equipment for community education.
• Wright Tree Service of CanadacoreOthersPart of the Wright Canada Holdings network of vegetation management companies, providing utility tree trimming and vegetation management services.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Wright Tree Service of Canada: Wright Tree Service of Canada is a sister company under Wright Canada Holdings, performing utility line clearance and vegetation management across Canada. Comparable to ArborCare on utility pruning and storm response, and a natural cross-sell / shared-resource partner.
• Monster Tree Service: Monster Tree Service is a franchised tree care provider offering pruning, removal, and plant health care to residential and commercial customers. Directly comparable core services to ArborCare, though distributed via a franchise model rather than company-owned crews.
• SavATree: SavATree provides tree, shrub, and lawn care to residential and commercial clients across the U.S., with a similar mix of pruning, removal, plant health care, and consulting services. Comparable service breadth and customer segments to ArborCare.
• Bartlett Tree Experts: Bartlett provides scientific tree care — pruning, removal, plant health care, and consulting — to residential, commercial, and municipal customers. Direct match to ArborCare's full-service arborist model, including ISA-certified crews and consulting/assessment work.
• CNUC of Canada: CNUC of Canada is another Wright Canada Holdings division providing utility vegetation management and contract right-of-way services. Closely related business in adjacent vegetation management, sharing corporate ownership and overlapping storm/utility work with ArborCare.

Broad incumbents

• TruGreen: TruGreen is a large U.S.-based lawn and tree care provider offering fertilization, pest control, and tree/shrub services to residential customers. Adjacent offering that competes for the same homeowner wallet on plant health care and tree/shrub maintenance.
• Davey Tree Expert Company: Davey Tree is the largest tree care company in North America, offering residential and commercial pruning, removal, plant health care, and utility line clearance. Comparable to ArborCare across its full arborist service portfolio, though Davey operates at national scale across the U.S. and Canada.
• Asplundh Tree Expert Company: Asplundh is a large, diversified vegetation management firm that performs utility line clearance, municipal, and commercial tree work. Overlaps with ArborCare on storm response and utility contractor services, especially given ArborCare's TCIA Utility Contractor accreditation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/arborcarecanada

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ArborCare