Faba

What Faba does

Faba osk is a Finnish farmer-owned cooperative (osuuskunta) headquartered in Vantaa, Finland, providing cattle breeding, reproduction, and herd health services to dairy and beef farms across Finland. Its core offering centers on a nationwide seminologist network that delivers on-farm artificial insemination, fertility management, and breeding planning, supported by Finland's widest bull selection of 170+ dairy breeds and 120+ beef breeds available through a tiered contract program (SiemenExtra/Plus/Mix/Start) with 5–15% volume discounts. The company aggregates proprietary breeding, fertility, genomic, and welfare data from virtually all Finnish cattle herds, integrated with the NAV Nordic breeding value calculation system (co-owned) and VikingGenetics for elite Nordic genetics.

The technology stack rests on three pillars: (1) the Nordic Total Merit (NTM) total breeding value index, with a major NTM 3.0 upgrade planned for May 2028; (2) genomic testing (genomitestaus) processed in-house at Fabalab, providing DNA-based breeding values from a young age; and (3) digital service infrastructure including the FabaKUTSU mobile app for insemination ordering, NAV Sonnihaku and NAV PihviHaku bull search tools, and integration with the Minun Maatilani farm management platform from Mtech Digital Solutions (minority-owned). Wholly owned subsidiaries extend the offering into adjacent verticals: Emovet (cattle veterinary services), F Tekniikka (barn technology), Suomen Bioturva (biosecurity), and FinnLacto.

Faba generates revenue through four primary streams: (1) semen and breeding genetics sales via its verkkokauppa web shop, with tiered contract discounts and home delivery incentives; (2) professional insemination services priced via zone-based visit fees plus hourly rates (approximately €134–144/hour); (3) subscription-based breeding planning tiers (JasuPlus, JasuPro, JasuBasic, JasuOnline) with automated genomic test ordering; and (4) beef cow-calf monitoring services (EmoGold, EmoPower, EmoBeef). Ear tags from Allflex and OS ID Stallmästaren and the Geno26 government-subsidized genomic testing program round out the revenue base. The customer base is entirely domestic and distributed across thousands of mid-sized Finnish dairy and beef farms.

Name

Faba

Legal name

Faba osk

Website

https://faba.fi

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

251–500 employees

Short description

Faba osk is a Finnish farmer-owned cooperative providing cattle breeding, artificial insemination, genomic testing, and herd health services to dairy and beef farms across Finland through a nationwide seminologist network and Finland's widest bull selection.

Ownership category

akta.pro rank

Product category

Livestock Breeding Services

NAICS

Support Activities for Animal Production (11521)

SIC

Agricultural Prod-Livestock & Animal Specialties (200), Agricultural Services (700)

akta.pro primary industry

Breeding Program Design & Genetic Consulting (Mating Plans, EPD/Index Selection) (AFACAEAD)

akta.pro secondary industries

Dairy Breeding & Genetics (AI, Embryo Transfer) (AFAEACAD), Genomic Testing & Genetic Evaluation Services (AFAEAJAC), Genetic Trait Selection (e.g., polled, disease resistance) Services (AFAEAJAJ)

Keywords

• Cattle breeding services
• Artificial insemination
• Animal genetics
• Livestock reproduction
• Dairy herd management

Headquarters

HQ city

Vantaa

HQ country

Finland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Semen and breeding genetics sales: Sale of bull semen doses (conventional and sex-sorted) from Finland's widest bull selection (170+ dairy breeds, 120+ beef breeds). Customers purchase through the Faba verkkokauppa (web shop). Multiple contract tiers (SiemenExtra, SiemenPlus, SiemenMix, SiemenStart) provide tiered pricing and discounts (5-15%) based on annual purchase volume and exclusivity commitment. Home delivery included when annual orders average 24 doses per delivery.
2. Insemination services (seminologipalvelut): On-farm insemination services delivered by trained seminologists. Service levels include Hedelmällisyys-palvelutaso (fertility service), TiineysPlus, and Siemennys-palvelutaso. Pricing includes a visit fee based on regional zones plus hourly labor rate. For 100-150 animals checked, approximately 12 visits per year; 10 animals checked takes ~1 hour at ~144€ (ultrasound) or ~134€ (manual). The Tilatiimi contract model provides daily visits for large herds under a custom agreement.
3. Breeding planning (jalostussuunnittelu): Breeding planning and consultancy services with tiered service levels (JasuPlus, JasuPro, JasuBasic, JasuOnline). Services include genomic testing coordination, breeding value analysis, herd improvement planning, and structural evaluation. Automated genomic test ordering is included for all Jasu service levels covering purebred AY, HOL, JER, and LSK heifer calves born after 1.1.2023.
4. Beef cattle breeding services: Cow-calf monitoring (emolehmätarkkailu) with three service tiers (EmoGold, EmoPower, EmoBeef). Services include NAV Nordic and Faba national genomic evaluations, expert consultation on animal selection and breeding, and Minun Maatilani farm report analysis. EmoGold includes 2 farm visits/year plus remote consultations; EmoPower includes 1 farm visit + 1 remote session; EmoBeef is remote-only with 1 annual video consultation.
5. Ear tags and supplies: Sale of Allflex and OS ID Stallmästaren ear tags, including electronic (eMerkki) tags, DNA tags (with simultaneous tissue sampling), and temporary tags. Products ordered via Minun Maatilani or Ruokavirasto Nautarekisteri. Distribution handled by Faba via postal delivery directly to farms. Includes Allflex eSelect Senior HDX, Allflex e-Nappi Junior HDX, Stallmästaren Combi E 30 HDX, and Allflex DNA variants.
6. Geno26 genomic testing subsidy program: Faba administers Geno26, a genomic testing support program funded by the Ministry of Agriculture and Forestry. Quotas: 9,000 dairy cattle samples and 2,600 beef cattle samples for 2026. For 2026, support is directed at new farms starting genomic testing. Support is credited as a per-animal credit on the genomic testing invoice.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels10 records

Core offering

Faba is a Finnish farmer-owned cooperative that delivers cattle breeding, reproduction, and herd health services to dairy and beef farms across Finland. Its core offering combines semen supply from Finland's widest bull selection (170+ dairy breeds, 120+ beef breeds), on-farm artificial insemination delivered by trained seminologists, tiered breeding planning (Jasu services), genomic testing processed at its Fabalab laboratory, beef cow-calf monitoring, and cattle identification ear tags. The portfolio is supported by digital tools (FabaKUTSU mobile ordering app, NAV bull search, web shop) and subsidiaries covering herd health veterinary services, barn technology, and biosecurity.

Product overview

Faba is a Finnish farmer-owned cooperative providing a comprehensive suite of cattle breeding, reproduction, and herd management services. The core offering consists of semen ordering (Siemen) through Finland's widest bull selection (170+ dairy breeds, 120 beef breeds), professional AI insemination services (Siemennyspalvelu) via trained seminologists and the FabaKUTSU mobile app, and tiered breeding planning (Jalostussuunnittelu / Jasu services). These are complemented by genomic testing (Genomitestaus) processed by Fabalab, beef cow monitoring (Emolehmätarkkailu), cattle ear tags (Korvamerkit), and an online store. The digital ecosystem includes NAV Sonnihaku (Nordic bull search), NAV PihviHaku (beef search), FabaWeb, and Minun Maatilani (a third-party farm management platform from Mtech Digital Solutions). Subsidiaries — Emovet (herd health veterinary services), F Tekniikka (barn technology), FinnLacto, and Suomen Bioturva (biosecurity) — extend the portfolio into animal health and barn equipment. The group operates in close cooperation with VikingGenetics and NAV.

Differentiator

Problem solved

Functional benefit

Products and services

• Faba Siemen (Bull Semen) Cattle semen doses for dairy breeds (Holstein, Ayrshire, Jersey, Finnish Cattle, plus Montbeliarde, Brown Swiss, Guernsey, Normande, dairy-Simmental) and 11 beef breeds (Aberdeen Angus, Charolais, Limousin, Hereford, Simmental, Wagyu, Highland Cattle, Dexter, Piemontese, Galloway, Blonde d'Aquitaine). Includes sex-sorted semen for controlled offspring gender. Sold to Finnish dairy and beef farms via web shop and direct orders.
• Siemennyspalvelu (Insemination Service) Professional on-farm artificial insemination delivered by trained Faba seminologists. Includes fertility management, pregnancy monitoring, and calving interval optimization. Tiered levels (Hedelmällisyys fertility service, TiineysPlus pregnancy check, Tilatiimi team service for large herds with daily scheduled visits). Targets dairy and beef farms of all sizes across Finland.
• Jalostussuunnittelu (Breeding Planning) Tiered breeding planning and consultancy service for dairy cattle with levels JasuPlus (full genomic testing and structural evaluation), JasuPro (breeding value optimization), JasuBasic (current insemination recommendations), and JasuOnline (remote consultation). Includes bull selection recommendations, genomic testing coordination, breeding value analysis, and herd improvement planning. Targets Finnish dairy farms.
• Genomitestaus (Genomic Testing) DNA-based genomic testing service that determines breeding values from tissue or blood samples. Provides genomic indices for production, health, fertility, conformation, and disease traits. Ordered via Minun Maatilani; DNA ear tags (Allflex) enable simultaneous tissue sampling during tagging. Targets Finnish dairy and beef farmers seeking early-life genetic evaluation.
• Emolehmätarkkailu (Beef Cow Monitoring) Tiered breeding and monitoring service for Finnish beef cow-calf operations with levels EmoGold (2 on-farm visits/year + remote consulting), EmoPower (1 visit + 1 remote session), and EmoBeef (1 remote video consultation). Includes NAV Nordic and Faba national genomic evaluations, expert consultation on animal selection, and access to Faba PihviHaku beef bull search.
• Korvamerkit (Cattle Ear Tags) Cattle ear tag supply including electronic (eID) tags, DNA ear tags with simultaneous tissue sampling, and temporary tags. Allflex eSelect Senior HDX, Allflex e-Nappi Junior HDX, Stallmästaren Combi E 30 HDX, and Allflex DNA variants. Ordered through Ruokavirasto Nautarekisteri (Finnish Food Authority Cattle Register) Paimen service or Minun Maatilani; delivered by post directly to farms.
• Faba Verkkokauppa (Online Store) E-commerce storefront for ordering semen doses (dairy and beef), usage-list bulls, embryo sales, and insemination supplies. Covers the full Faba semen catalog including sexed semen and imported bulls with contract tier discounts applied automatically. Targets Finnish cattle farmers.

Quantifiable outcome

• 918 Finnish cows achieved 100,000 kg lifetime milk production in 2025 (up from 865 in 2024) — a record. 24 new 150-tonnareita (150,000 kg) achieved.
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability5 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• VikingGeneticscoreStrategic or Co-development PartnerVikingGenetics is the Nordic semen production company (Denmark/Sweden/Finland) that is Faba's primary partner for dairy and beef bull genetics. Faba osk collaborates closely with VikingGenetics in breeding programs. VikingGenetics provides Faba's core dairy bull lineup (Ayrshire, Holstein, Jersey, VikingRed) and beef crossbreeding bulls. Faba also holds partial ownership in VikingGenetics as part of the Nordic breeding ecosystem.
• NAVIN (Nordic Animal Breeding Value Federation)coreTechnology or IntegrationNAV (Nautojen jalostusarvolaskentayhtiö) is the Nordic breeding value calculation company jointly owned by breeding organizations in Finland, Sweden, and Denmark. NAV produces the Nordic Total Merit (NTM) index and all Nordic breeding values used by Faba. Faba collaborates with NAV on the NTM 3.0 update process (2028 implementation target).
• Mtech Digital Solutions OycoreTechnology or IntegrationMtech Digital Solutions provides farm management software including Minun Maatilani (My Farm), FabaKUTSU app infrastructure, and breeding data integration. Faba holds partial ownership in Mtech. Data privacy and registry matters for Faba are handled jointly with Mtech. Faba's information systems and customer databases are integrated with Mtech's platforms.
• Luke — Luonnonvarakeskus (Natural Resources Institute Finland)coreStrategic or Co-development PartnerLuke is a key research partner in the Animal Welfare Verification System (AWVS) project, developing and piloting an animal welfare assessment methodology for Finnish dairy farms. Five Faba seminologists were trained as animal welfare assessors by Iris Kaimio and Luke researchers. The project includes 50 pilot farm visits on Valio dairy farms (late 2025). Luke leads the methodology development; Faba provides field assessors and serves as a consortium partner.
• ValiocoreStrategic or Co-development PartnerValio (Finnish dairy cooperative) is a key partner in the Animal Welfare Verification System (AWVS) project. Valio dairy farms are the target for welfare assessment pilot visits (50 farms). Valio's interest is in demonstrating animal welfare standards for Finnish food production and exports.
• ETT — Eläinten Terveys ETT rycoreStrategic or Co-development PartnerETT (Animal Health ETT ry) is Finland's animal health organization. Faba collaborates with ETT on disease prevention, biosecurity protocols (bioturvallisuus), and disease monitoring. ETT provides guidelines for disease control including pälvisilsa (ringworm) eradication. Faba's biosecurity experts work within ETT's framework and offer bioturvallisuus consulting to farms (eläintautiasiantuntijat).
• Atria and HK FoodsminorStrategic or Co-development PartnerAtria and HK Foods are Finnish meat processing companies and consortium partners in the Animal Welfare Verification System (AWVS) project. They have interest in demonstrating welfare standards for Finnish beef production.
• SpermVital (Norway)minorStrategic or Co-development PartnerNorwegian semen production company. Faba experts (Marja Eskelinen and Marja Mikkola) visited SpermVital in Hamar, Norway to exchange knowledge and learn about Norwegian artificial insemination operations, comparing practices between Finland and Norway.
• Geno (Norway)minorStrategic or Co-development PartnerNorwegian cattle breeding organization (similar to Faba/VikingGenetics role). Faba experts visited Geno's station in Norway as part of an international knowledge exchange trip with SpermVital. Faba meets Geno's CEO Kristin Malonæs during visits.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Geno (Norwegian cattle breeding organization): Norwegian cooperative equivalent of Faba, providing cattle breeding, AI, and genetic services to Norwegian dairy and beef farmers. Most direct international peer; Faba's team has conducted knowledge-exchange visits with Geno's leadership, and the two operate parallel cooperative models in adjacent Nordic markets.
• Cogent (Sexing Technologies): UK-based cattle AI and sexed semen provider. Direct competitor in the sex-sorted semen product category that has been Faba's fastest-growing line (+50% YoY in early 2026).
• Masterrind: German AI cooperative providing dairy and beef bull genetics, semen distribution, and breeding services to German and international markets. Comparable cooperative-led model delivering AI services and breeding consulting to European dairy farmers.
• CRV: Dutch-NZ farmer-owned cooperative providing cattle genetics, AI services, and herd management software across Europe. Closest large-scale European cooperative peer to Faba; offers the comparable 'seminologist + breeding planning + genomic testing' integrated service model.
• ABS Global (Genus plc): Global cattle genetics business and largest bovine AI company in the world, part of Genus plc. Offers sex-sorted semen, genomic testing, and breeding services comparable to Faba's core offering, but at much larger global scale.
• VikingGenetics: Nordic dairy and beef AI genetics company jointly owned by Faba, VikingDanmark, and Swedish Avelspool. Direct peer and partial owner; Faba's core dairy and beef bull lineup is supplied by VikingGenetics, making them both collaborator and competitive supplier in the Nordic market.
• Semex: Canadian farmer-owned AI cooperative marketing dairy and beef bull genetics globally. Comparable product offering (sexed semen, genomic evaluations, breeding indices) and similar cooperative-aligned go-to-market.
• Alta Genetics: Global cattle AI company providing sexed and conventional semen, embryo transfer, and reproductive services. Direct competitor in the sex-sorted semen and global bovine genetics categories that overlap with Faba's premium product lines.
• Select Sires: US farmer-owned AI cooperative marketing dairy and beef bull genetics globally through member cooperatives. Closest US analog to Faba's farmer-owned, cooperative-distribution model in cattle AI.

Broad incumbents

• DeLaval: Swedish dairy equipment and farm technology multinational, partner in Faba's AWVS welfare assessment project. Adjacent incumbent in the Finnish/Nordic dairy value chain — provides milking systems and barn technology rather than genetics, but shares the same dairy farmer customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/fabaosk
• Instagraminstagram.com/faba_osk
• Xx.com/faba_osk
• LinkedInlinkedin.com/company/faba-osk

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faba