Schneider Design

What Schneider Design does

Schneider Design GmbH is a family-owned German limited liability company (GmbH) headquartered at Äußere Reichenbacher Str. 1 in Plauen, Vogtlandkreis, Saxony. It was formally incorporated in 2014 by Stephan Schneider, evolving from earlier foil-application work begun in 2009 and roots in a full-service advertising agency; Thomas Schneider handles sales and administration. The company provides professional PVC foil/film application services that resurface and protect existing furniture, walls, windows, and vehicles, with products spanning kitchen foiling, residential and bathroom foiling, commercial foiling, and sun protection films, supported by a catalog of over 300 interior foil designs sourced from materials partners including Vowalon, Vitalis, and GEK.

The underlying technology is high-performance PVC foil with water-repellent, scratch-resistant, and heat-resistant coatings, with thicknesses of 200 μm or more for tear resistance and full coverage of original colors. Sun protection films use 2D and 3D thermoformable multi-layer constructions delivering 99% UV reduction and up to 7°C room temperature reduction. Interior foils include plant-based raw material options with multi-layer resistance to water, dirt, mold, bacteria, germs, and fungi. The company provides a 2-year service warranty plus a 10-year manufacturer warranty on foils.

The business model is a consultation-led, sales-driven service with quote-based pricing and no public rate card. Customers contact the company by phone, email, or web form for free consultation, after which Schneider Design provides on-site visits with sample books, in-office consultations at the Plauen headquarters, and either on-site installation or a pickup/delivery service for disassembled furniture. New customers prepay (Vorkasse), larger orders require a 30% deposit, and a 5% SEPA direct-debit discount is offered. The company serves both private homeowners (kitchens, bathrooms, living rooms, staircases) and commercial clients including medical practices, offices, cafés, and retail spaces across the Plauen and surrounding Vogtland region of Saxony, with no disclosed revenue, headcount, or external funding.

Name

Schneider Design

Legal name

Schneider Design GmbH

Website

https://schneiderdesign-gmbh.de

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Schneider Design GmbH is a family-owned Plauen-based service company that professionally applies PVC foil to furniture, kitchens, bathrooms, walls, and windows, serving private homeowners and small commercial clients in the Vogtland region of Saxony, Germany, with over 300 foil designs and on-site installation.

Ownership category

akta.pro rank

Product category

Furniture Refurbishment Services

NAICS

Interior Design Services (54141)

SIC

Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Architectural & Decorative Painting (Interior/Exterior) (IMAIAKAA)

akta.pro secondary industry

Interior Painting (Walls, Ceilings, Trim) (HSAGADAA)

Keywords

• Furniture foiling services
• Kitchen refurbishment films
• Sun protection films
• Commercial interior foiling
• Surface film application

Headquarters

HQ city

Plauen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Foil Product Sales: Sale of PVC furniture foils, interior foils, and sun protection films directly to customers for DIY or professional installation.
2. Professional Installation Services: Complete installation service including on-site mounting and pickup/delivery of dismantled furniture parts. Includes consultation, on-site installation, and post-installation support.
3. Specialty Film Application Services: Application of sun protection films, wall films, floor films, and car wrapping/vehicle film services for both residential and commercial properties.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Schneider Design GmbH is a family-owned surface film application specialist based in Plauen, Saxony, Germany, that applies PVC foils to existing furniture, kitchens, bathrooms, commercial interiors, and windows to renew their appearance. The company sells and professionally installs Möbelfolie (furniture foil), Küchenfolie, Sonnenschutzfolie (sun protection films), and commercial foils, complemented by an in-house Montageservice (assembly and delivery service) covering the Plauen and Vogtland region.

Product overview

Schneider Design GmbH is a family-owned foiling company based in Plauen, Vogtland (Saxony, Germany), founded in 2014 with roots in foil work dating back to 2009. The company operates as a service-based business offering professional foil wrapping (Möbelfolierung) as the core product — transforming existing furniture, walls, and surfaces through the application of high-quality adhesive films at up to 70% lower cost than replacement. The product portfolio spans specialized kitchen foiling (Küchenfolierung), residential and bathroom foiling (Wohnräume & Badezimmer Folierung), commercial foiling for businesses (Gewerbefolierung), sun protection films (Sonnenschutzfolie), and informational video content. The company offers over 300 different interior foil designs and textures. An add-on Assembly & Delivery service (Montageservice & Lieferung) provides both on-site professional installation and a pickup/delivery service for disassembled pieces. All services include digital visualization of finished products before application, a 2-year warranty plus 10-year manufacturer guarantee on foiling work, and SEPA direct debit payment options with a 5% discount.

Differentiator

Problem solved

Functional benefit

Products and services

• Möbelfolierung (Furniture Foiling) Professional PVC foil wrapping service for furniture surfaces such as cabinets, doors, and tables, transforming worn furnishings into renewed pieces at up to 70% lower cost than replacement. Targeted at homeowners and businesses in the Plauen and Vogtland region.
• Küchenfolierung (Kitchen Foiling) Specialized foil application service for kitchen cabinets, countertops, and kitchen furniture, providing scratch and stain protection and enabling custom design finishes. Targeted at homeowners seeking a kitchen refresh without full replacement.
• Wohnräume & Badezimmer Folierung (Residential & Bathroom Foiling) Interior foil wrapping service for living room and bathroom furniture, tiles, and showers using over 300 different interior foil designs with multi-layer construction that resists water, mold, bacteria, and germs. Targeted at residential customers.
• Gewerbefolierung (Commercial Foiling) Professional foil wrapping services for commercial spaces including medical practices, offices, cafés, and retail environments, offering over 300 interior foil designs and textures for businesses seeking cost-efficient visual marketing and interior renovation. Targeted at commercial businesses in the Plauen region.
• Sonnenschutzfolie (Sun Protection Film) High-performance sun protection films for windows and glazing, providing 99% UV radiation reduction, heat and glare protection, and room temperature reduction of up to 7°C. Available as 2D and 3D thermoformable films for interior or exterior application. Targeted at both residential and commercial property owners.
• Montageservice & Lieferung (Assembly Service & Delivery) Full-service installation and delivery offering including on-site mounting by trained staff, and pickup and delivery of disassembled furniture pieces for off-site foil application. Covers both indoor and outdoor foil applications across the Plauen and surrounding region.

Quantifiable outcome

• 70% cost savings compared to purchasing new furniture
• +5 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor.

• VowalonminorOthersFoiling materials partner visible in company partner logo section on website homepage.
• VitalisminorOthersFoiling materials partner visible in company partner logo section on website homepage.
• Sportwelt RosbachminorChannel Partner/ Reseller/ DistributorBusiness partner visible in company partner logo section on website homepage. Nature of partnership appears to involve commercial foil applications for sporting goods retail space.
• IAMTminorOthersPartner visible in company partner logo section on website homepage.
• GEKminorOthersPartner visible in company partner logo section on website homepage.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Others

• Hornbach Baumarkt AG: Major German home-improvement retailer carrying self-adhesive furniture films, decorative foils, and window films alongside renovation materials. Indirectly comparable as a downstream channel that both supplies DIY customers competing with Schneider Design and represents a potential B2B partnership opportunity.
• OBI GmbH & Co. Deutschland KG: German DIY/home-improvement chain selling decorative and renovation films at retail. Comparable adjacent channel for the same end customers; partly substitutive for Schneider Design's residential installation services and partly complementary for material sourcing.
• BAUHAUS GmbH & Co. KG: Pan-European DIY and renovation retailer offering furniture films, window films, and surface-refurbishment products. Similar channel relationship to Hornbach and OBI—partly competitive on DIY substitution, partly complementary as a brand-aware consumer acquisition touchpoint.

Broad incumbents

• LG Hausys (Interior Film Division): Korean manufacturer's interior film line targets furniture and wall refurbishment with patterns and textures similar to Schneider Design's catalogue. Comparable product category and end-use value proposition (renewal over replacement) at a much larger, international scale.
• Renolit SE: Large German manufacturer of polymeric films and laminates serving furniture, construction, and industrial customers. Comparable as an upstream supplier and category-defining incumbent in the same decorative/functional film space Schneider Design serves, though operating at B2B manufacturer scale.
• 3M (DI-NOC Architectural Finishes): Global manufacturer's DI-NOC line covers decorative architectural films for walls, furniture, and interior refurbishment. Comparable end-use application (renovation via film rather than replacement) at a much larger scale, with overlap on commercial and high-end residential projects.
• Avery Dennison (Architectural & Interior Films): Global materials manufacturer producing decorative and protective vinyl/film products for interior and architectural resurfacing. Comparable in film-based surface renovation technology though operating at industrial scale across multiple end markets.

Direct peers

• Wrapstyle GmbH: German specialist in vehicle and architectural foil wrapping with a service-led model comparable to Schneider Design's consultation-plus-installation approach. Overlap in decorative and protective film application for both residential and commercial surfaces, with broader automotive exposure.
• d-c-fix (Konrad Hornschuch AG): German-origin consumer brand for self-adhesive furniture and decorative foils, sold through DIY and home-improvement retail. Directly comparable to Schneider Design in product category (PVC furniture foil) and target use cases (kitchens, furniture resurfacing), though d-c-fix is DIY-focused while Schneider Design provides professional application.

Regional players

• Regional German Möbelfolierer (small foil-application workshops): Numerous independent German workshops offer furniture foil application services similar to Schneider Design in other cities/regions (e.g., Möbel-Folierung workshops in NRW, Bavaria, Berlin). Direct comparable service offerings and customer profiles but operating in non-overlapping geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SchneiderDesignGmbH
• Instagraminstagram.com/schneider_design
• LinkedInlinkedin.com/company/schneider-design-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schneider Design