What Achraf Hakimi Foundation does

The Achraf Hakimi Foundation is a Morocco-based non-profit organization founded in 2023 by professional footballer Achraf Hakimi, who serves as its president. It delivers educational, sports, and personal development programs targeted at children from disadvantaged backgrounds, primarily in Morocco, with select project extensions into Tanzania (Pantandi School, Arusha) and France (Olympic Games Festival 24 in Lyon and Paris). The foundation operates three core program areas: Education Programs (school supplies, digital training, school rehabilitation), Sports Programs (football facilities and access to professional training via the PSG Academy partnership), and Wellbeing Programs (artistic activities, confidence-building workshops, and community engagement). It executes 16+ named project initiatives, including the Mal3ab Achraf Hakimi football facility in Ouaoula, the Foyer Bab Rayan Digital Room, the École Cheikh Aidi school supply distribution, and post-earthquake school rehabilitation in Moroccan villages.

The foundation has no proprietary technology products and is not a software or services business. Its operating model is community-led, relying on direct collaboration with local associations (Al Ihssane, Tibu Africa, L'École du Jeune Spectateur), schools (École Cheikh Aidi, École Al Matar, Maison d'Enfants Lalla Hasnaa), and international partners (LeBron James Family Foundation, PSG Academy, Under Armour). Programs are delivered free of charge to beneficiaries, and revenue is sourced exclusively from charitable donations, with banking handled through Bank of Africa in Casablanca. Marketing and beneficiary engagement occur through a multilingual website (English, Spanish, French) and active social media presence on Instagram, Facebook, TikTok, and YouTube.

By the foundation's own reporting, it has positively impacted over 20,000 children, launched more than 20 projects, and established 8+ strategic partnerships since inception. The organization is privately held with Achraf Hakimi serving as President and primary benefactor. There is no evidence of institutional investors, venture capital, or corporate ownership, and no financial disclosures (revenue, expenses, donor mix) are publicly available.

Name

Achraf Hakimi Foundation

Legal name

Achraf Hakimi Foundation

Website

https://achrafhakimifoundation.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

The Achraf Hakimi Foundation is a Morocco-based non-profit founded in 2023 that delivers educational, sports, and personal development programs to over 20,000 children from disadvantaged backgrounds across Morocco, Tanzania, and France through community-led partnerships.

Ownership category

akta.pro rank

Product category

Youth Development Charitable Services

NAICS

Educational Services (611), Sports and Recreation Instruction (611620), Civic and Social Organizations (813410)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

NGO/Nonprofit Education Programs & Service Delivery (EDADALAC)

akta.pro secondary industries

Education Access & Quality (International Development) (BPAGABAE), International Development & Donor-Funded Education Programs (EDADALAB), Special Education, Disability Support & Inclusive Education Nonprofits (BPAGADAH)

Keywords

• Youth education programs
• Sports development initiatives
• Charitable foundation services
• Community empowerment programs
• Personal development training

Headquarters

HQ city

Casablanca

HQ country

Morocco

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Charitable Donations: The foundation relies on charitable donations and support from individuals and organizations to fund its educational and sports programs for children from disadvantaged backgrounds.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Achraf Hakimi Foundation is a Moroccan charitable foundation that delivers free educational, sports, and personal development programs to children and youth from disadvantaged backgrounds. Programs include school supply distribution, digital training classes, football facilities, school rehabilitation, and inclusion initiatives, delivered directly through partnerships with local associations, schools, and international organizations in Morocco, Tanzania, and France.

Product overview

The Achraf Hakimi Foundation is a charitable organization offering a unified portfolio of programs focused on education, sports, and personal development for children from disadvantaged backgrounds. The foundation operates through three core program areas: Education Programs (providing quality education, school supplies, and digital training), Sports Programs (professional football training, sports fields, and inclusion initiatives), and Wellbeing Programs (confidence building, artistic activities, and community engagement). These core programs are delivered via 16+ named project initiatives including the Mal3ab Achraf Hakimi football facility, computer training classes, school rehabilitation efforts, international collaborations with organizations like the LeBron James Family Foundation, and partnerships with PSG Academy Morocco. The foundation works with local associations and schools to launch workshops, training sessions, and community projects across Morocco and internationally.

Differentiator

Problem solved

Functional benefit

Products and services

• Education Programs

Quantifiable outcome

• Over 20,000 children positively impacted through sport and education programs
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• LeBron James Family FoundationcoreStrategic or Co-development PartnerEducational visit to the I PROMISE School and Foundation in Ohio. Inspiring experience for young leaders focused on education and empowerment. Emphasis on the role of sport in development and leadership.
• PSG AcademycoreStrategic or Co-development PartnerSupport for the official opening of the PSG Academy in Morocco. Promotion of access to professional football training. Development of personal growth opportunities for young talents.
• Under ArmourminorGTM or Marketing PartnerLogo displayed in collaborations section indicating potential marketing or sponsorship partnership.
• Tibu AfricacoreStrategic or Co-development PartnerLocal African organization collaborating with the foundation on sports and social programs.
• BuropaminorGTM or Marketing PartnerLogo displayed in collaborations section indicating potential partnership.
• B. line EventminorGTM or Marketing PartnerLogo displayed in collaborations section indicating potential event partnership.
• L'École du Jeune SpectateurcoreStrategic or Co-development PartnerOrganization of workshops and artistic activities with weekly participation of hundreds of children in cultural performances and theater plays.
• Al Ihssane AssociationcoreStrategic or Co-development PartnerInauguration of a new sports field at Association Al Ihssane in Casablanca. Promotion of social inclusion and support for children with disabilities through sport.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• FC Barcelona Foundation: Charitable arm of FC Barcelona running sport-for-development and education programs for vulnerable children globally. Comparable integrated sport + education model with global reach and brand-driven fundraising.
• Right To Play: Global NGO that uses sport and play to educate and empower children facing adversity. Comparable sport-for-development mission at global scale; broader geographic reach and longer operating history than the Achraf Hakimi Foundation.
• Real Madrid Foundation: Social and sporting development arm of Real Madrid, operating school-sport and education projects in over 80 countries. Comparable sport + education beneficiary model at significantly larger scale, with established institutional donor base.
• Fondation PSG: Official charitable foundation of Paris Saint-Germain, supporting disadvantaged children through sport and education. Direct thematic overlap; the Achraf Hakimi Foundation already partners with PSG Academy Morocco, making this an institutional incumbent in the same ecosystem.

Direct peers

• Fondation Didier Drogba: Foundation of an elite African (Ivorian) professional footballer focused on youth development, education and health in West Africa. Closely comparable founder profile (celebrity African footballer philanthropy) and beneficiary focus.
• LeBron James Family Foundation: U.S.-based foundation of an elite professional athlete, focused on education and youth empowerment. Directly comparable model (celebrity athlete founder, education + sport integration, K-12 beneficiary focus), and is explicitly a strategic partner of the Achraf Hakimi Foundation.
• Fondation Sadio Mané: Foundation of elite Senegalese professional footballer Sadio Mané, focused on education and development opportunities for children in West Africa. Direct peer on founder profile (active elite African footballer) and education/youth mission.
• Fondation Zinedine Zidane: Foundation of the French football legend Zinedine Zidane, supporting education, health and social integration of vulnerable children, primarily in France and North Africa. Closely comparable model: elite Franco-Maghreb footballer founder, education and youth focus.
• Fondation Mohamed Salah: Charitable foundation of elite Egyptian professional footballer Mohamed Salah, supporting youth education, health and community development. Closely comparable model: active elite African footballer founder, education-driven impact in underserved communities.
• Tibu Africa: Morocco-based NGO using sport for social inclusion and youth development. Direct operational peer in geography and methodology (sport + education for disadvantaged youth), and an existing strategic partner of the foundation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=ifQodIJIEq8
• Facebookfacebook.com/100093713770016
• Instagraminstagram.com/achrafhakimifoundation
• TikToktiktok.com/@achrafhakimifoundation/video/7245626831422934298
• Xx.com/achrafhakimifdn
• LinkedInlinkedin.com/company/achraf-hakimi-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Achraf Hakimi Foundation