Activ Travaux

What Activ Travaux does

Activ Travaux is a French private company (SAS, RCS 483 057 139) founded in 2005 and headquartered in Carquefou, France, that operates a national franchise/concession network for residential and commercial renovation, extension, and fit-out projects. The company functions as a contractant général (general contractor), providing a single point of contact for clients managing the full project lifecycle from feasibility and design through to coordination of trades, site supervision, and final delivery. Customers — primarily individual homeowners, property investors, and small commercial clients — are routed to local concessionnaires via a website-based project estimation tool ("Estimer mon projet"), a prescriber referral network (architects, notaries, real estate agents), and locally-targeted digital marketing. The network spans 70+ concession locations across metropolitan France and claims 75+ project managers handling 1,000+ projects annually.

The core offering, branded "Activ Travaux Premium — Contractant Général," is differentiated by a contractually fixed and definitive price, guaranteed timelines, contractual guarantees (parfait achèvement, conformité), and decennial insurance coverage from conception to handover. Supporting technology includes AI-augmented design tooling for visualization and client decision-making, the Activ Tendances digital procurement platform that gives franchisees access to negotiated materials pricing, and the 3A Digital subsidiary that provides CRM, estimation, activity management, and local advertising tools. A premium sub-brand, Signature, extends the offering into bespoke architect-led design projects. Activ Travaux also assists clients with regulatory financing pathways (MaPrimeRénov', éco-PTZ) and positions itself against emerging 2026 French housing regulations (Loi Jeanbrun, passoires thermiques F/G).

Activ Travaux's business model is dual-revenue: (i) franchise/concession licensing — the parent SAS earns fees from independent concessionnaires who operate under the brand in exclusive territories — and (ii) professional services revenue earned at the concessionnaire level on each project under a fixed-price quote model. The addressable market is described as the €115 billion French home renovation and fit-out market, with 45% of French homeowners planning renovation work and average renovation budgets reportedly doubling over a three-year horizon. Activ Travaux SAS does not systematically sign client contracts; in some cases contracts are signed directly with the local concession holder. Revenue, funding, ownership, and management-team details are not publicly disclosed.

Name

Activ Travaux

Legal name

ACTIV TRAVAUX

Website

https://activ-travaux.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Short description

Activ Travaux is a French franchise network founded in 2005 that operates as a general contractor for residential and commercial renovation, extension, and fit-out projects, serving individual homeowners, property investors, and small businesses through 75+ concessionnaires across 70+ French locations.

Ownership category

akta.pro rank

Headquarters

HQ city

Carquefou

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Franchise/concession fees: Activ Travaux SAS generates revenue by granting licences to independent concessionnaires who use the Activ Travaux brand, methodology, and tools. Concessionnaires pay for the right to operate under the brand as contractors general in their territories.
2. Project management fees (contractor general services): Concessionnaires act as general contractors, charging clients for the full project management of renovation, extension, and fitting-out works. Revenue is earned on each project through a global price contract. The company states a fixed, definitive price model.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Activ Travaux is a French franchise network that operates as a general contractor (contractant général) for residential renovation, extension, and fitting-out projects. Independent licensed concession holders act as single points of contact who manage the entire project lifecycle from conception and design through contractor coordination to final delivery, providing fixed-price contracts, guaranteed deadlines, AI-enhanced design visualization, and ten-year decennial insurance coverage.

Product overview

Activ Travaux operates as a franchise network offering comprehensive renovation project management services under the 'Activ Travaux Premium - Contractant Général' model. The core offering provides a single point of contact for renovation, extension, interior/exterior fitting, architecture & design, and professional premises services across France. The portfolio includes AI-enhanced design capabilities for conception, the Activ Tendances procurement platform for franchisees, and 3A Digital tools for estimating and CRM. Signature serves as a premium sub-brand for bespoke design projects with access to architects and interior designers.

Differentiator

Problem solved

Functional benefit

Products and services

• Activ Travaux Premium - Contractant Général
• Rénovation (Renovation)
• Aménagement (Interior/Exterior Fitting)
• Extension (House Extension)
• Architecture & Conception (Architecture & Design)
• Locaux Professionnels (Professional Premises)
• Signature (Premium Design Sub-brand)

Quantifiable outcome

• 1000+ projects completed per year across the network
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core and strategic.

• 3A DigitalcoreTechnology or IntegrationSubsidiary of Activ Travaux providing proprietary software tools for estimation, CRM, activity management, local advertising campaigns, and digital communication support to franchisees. Critical operational infrastructure for the franchise model.
• Activ TendancescoreTechnology or IntegrationThe proprietary digital procurement platform gives franchisees access to a competitive catalog of construction materials and equipment. Key cost-efficiency tool enabling concessionnaires to offer competitive pricing to clients.
• Building industry partners (manufacturers, insurers)strategicStrategic or Co-development PartnerIndustrial partners from the building sector are part of the strategic network, providing materials, technical expertise, and insurance solutions that support concessionnaire operations.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• ENGIE Home Services: Subsidiary of ENGIE providing home energy services including renovation, heating, and insulation across France. Overlaps with Activ Travaux in the energy-retrofit segment but is a broader energy-services player with utility-scale resources rather than a generalist renovation franchise.
• Saint-Gobain: Global building-materials group with extensive French distribution (Point.P, La Plateforme du Bâtiment) and growing home-renovation offerings. Supplies both renovation contractors and homeowners; a broad incumbent adjacent to Activ Travaux's value chain.
• Castorama: Major French home-improvement retailer (Kingfisher group) selling DIY products and installation services. Comparable to Leroy Merlin as a broad incumbent in the home-improvement category but not a direct general-contractor renovation franchise.
• Mr. Bricolage: French home-improvement retail chain with affiliated independent store-owners, similar in network structure to Activ Travaux but operating in materials/retail rather than renovation project management. Comparable as a France-wide affiliated local-operator model.
• Brico Dépôt: Discount home-improvement retailer owned by Les Mousquetaires, serving DIY and trade customers across France. Adjacent incumbent in the renovation ecosystem but focused on materials/supplies rather than end-to-end project management like Activ Travaux.
• Bouygues Construction / Habitat Rénové: Bouygues Construction operates housing and renovation services in France, including social and private renovation. A broad incumbent that overlaps with Activ Travaux on residential renovation and energy retrofit but at a much larger scale and with a different go-to-market model.
• Leroy Merlin: France's largest home-improvement retailer offering DIY products, installation services, and increasingly renovation support. Broadly competes for the same homeowner wallet as Activ Travaux but is a much larger mass-market incumbent without the dedicated contractant général project-management model.

Others

• Houzz: Online renovation inspiration and professional-directory platform operating in France. Adjacent to Activ Travaux's market — homeowners use Houzz to discover contractors — but not a direct competitor; functions as an ecosystem player in renovation demand generation.

Direct peers

• Camif Habitat: Renovation-focused subsidiary of Camif providing project management and general-contracting services for home renovation and extension across France. Competes directly with Activ Travaux for French residential renovation projects and operates a comparable licence/concession footprint.
• La Maison Des Travaux: French franchise network offering general-contractor renovation services under a contractant général model with local licensees — the closest direct competitor to Activ Travaux in terms of service offering, franchise structure, and target customer (French homeowners).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/activtravaux
• LinkedInlinkedin.com/company/activtravaux

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Activ Travaux