COYA Restaurant & Pisco Bar

What COYA Restaurant & Pisco Bar does

COYA Restaurant & Pisco Bar is a privately-held international hospitality brand founded in London in 2012, operating 11+ premium Peruvian fusion restaurants and lifestyle venues across the UK, Spain, Monaco, the UAE, Qatar, Saudi Arabia, and Oman, with a beach club and hotel suites launch planned in Ibiza for June 2026. The company is incorporated in the UK as COYA Restaurants Ltd and led by President Tevfik Akdağ, with no disclosed parent company, external investors, or funding rounds. Its core offering combines fine dining (ceviches, tiraditos, anticuchos), a signature Pisco Bar cocktail program, an in-house music label (COYA Music) with resident DJs and curated soundscapes, a Latin American art collection, and event-driven programming.

The business operates an asset-light international model primarily through co-location partnerships with luxury hotel operators including Four Seasons (Dubai, Abu Dhabi), W Hotels (Doha, Barcelona), St. Regis (Muscat), Puente Romano Beach Resort (Marbella), Bless Hotel (Ibiza), and Société des Bains de Mer (Monte Carlo). Revenue is generated through à la carte dining, beverage sales, private events and venue hire, a tiered digital loyalty program (COYA Rewards, powered by Zumi), gift voucher sales (GiftPro), and the COYA Club nightlife concept at select venues. Operational technology consists of standard hospitality SaaS integrations (SevenRooms, Zumi, Tripleseat, GiftPro, Servmeco) with no proprietary technology platforms or disclosed AI capabilities.

The brand targets affluent individuals and couples, corporate clients seeking premium event venues, and nightlife and entertainment seekers, with a USD $95 minimum cover threshold to access loyalty benefits. Distribution is entirely direct-to-consumer through owned-and-operated physical venues and their online reservation systems, supported by location-specific Instagram accounts and event-driven marketing around signature cultural celebrations.

Name

COYA Restaurant & Pisco Bar

Legal name

COYA Restaurants Ltd

Website

https://coyarestaurant.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

COYA Restaurant & Pisco Bar is a privately-held international hospitality brand operating 11+ premium Peruvian fusion restaurants, Pisco Bars, and lifestyle venues across the UK, Middle East, and Mediterranean, serving affluent diners and corporate clients through co-locations with luxury hotel operators.

Ownership category

akta.pro rank

Product category

Premium Hospitality and Fine Dining

NAICS

Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (722410), Drinking Places (Alcoholic Beverages) (72241)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Ethnic & Regional Cuisine Restaurants (THAFACAD)

akta.pro secondary industries

Cocktail Lounges & Speakeasies (MPAGAIAD), Hotel Bars & Rooftop Bars (CRANACAL), Hotel & Resort Restaurants (THAFACAH), Chef’s Table & Tasting Menu Restaurants (THAFACAG)

Keywords

• Peruvian fusion dining
• Pisco bar cocktails
• Fine dining restaurants
• Private event venues
• Restaurant loyalty program

Headquarters

HQ city

Mayfair

HQ country

United Kingdom

HQ region

Europe

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Restaurant Food Sales: A la carte dining featuring Peruvian fusion cuisine including ceviches, tiraditos, anticuchos, and signature dishes. Multiple menu tiers including Discovery, Group, and Indulgence menus at select venues.
2. Beverage Sales - Pisco Bar: Cocktail program featuring signature COYA cocktails, classic Peruvian cocktails (Pisco Sour), and localized specials. Top-shelf spirits and innovative mixes.
3. COYA Rewards Membership: Digital loyalty program with four tiers (Clásico, Silver, Gold, Platinum) tracking visits and providing benefits including priority bookings, complimentary drinks, birthday surprises, and exclusive invitations.
4. Private Events & Venue Hire: Corporate events, private parties, group bookings, and full venue hire. Bespoke experiences including Pisco Sour masterclass and Ceviche making classes. Semi-private and private dining rooms available.
5. Beach Club & Sunbeds (Ibiza): Beach sunbeds, beach restaurant, rooftop Pisco Bar, and rooms/suites through partnership with Bless Hotel Ibiza.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

COYA Restaurant & Pisco Bar operates an international chain of upscale Peruvian fusion restaurants and lifestyle venues offering a la carte fine dining (ceviches, tiraditos, anticuchos, signature dishes), a Pisco Bar cocktail program (signature cocktails and the celebrated Pisco Sour), COYA MUSIC in-house curated soundscape with resident DJs, COYA Club nightclub experiences, private events and venue hire, and a tiered COYA Rewards digital loyalty program across 11+ global locations.

Product overview

COYA Restaurant & Pisco Bar is an international hospitality brand operating a portfolio of Peruvian fusion dining and lifestyle venues across global locations including London (Mayfair and City), Dubai, Abu Dhabi, Barcelona, Marbella, Monte Carlo, Mykonos, Doha, Muscat, Riyadh, and Ibiza. The core offering comprises COYA Restaurant (fine dining with signature Peruvian cuisine), the Pisco Bar (cocktail experience featuring Peruvian classics), and COYA MUSIC (in-house music label with resident DJs). Supporting products include COYA Club (nightclub concept), COYA Rewards (digital loyalty programme powered by Zumi), COYA Art Gallery (Latin American art exhibitions), and Private Events/Venue Hire services. The recently launched COYA Beach Ibiza extends the brand into beach club and accommodation with COYA Rooms & Suites in collaboration with Bless Hotel.

Differentiator

Problem solved

Functional benefit

Products and services

• COYA Restaurant Fine dining restaurant offering contemporary Peruvian cuisine with signature dishes including ceviches, tiraditos, and anticuchos, complemented by immersive Latin American cultural experiences for individual diners, couples, and groups.
• Pisco Bar Cocktail bar featuring COYA signature cocktails, classic Peruvian cocktails including the celebrated Pisco Sour, and locally-inspired creations, with resident DJs nightly for individual diners and group occasions.
• COYA MUSIC In-house music label and production arm delivering curated soundscapes with resident DJs, live performers, and high-energy entertainment for COYA venues and event programming.
• COYA Club High-energy nightclub concept featuring curated soundscapes, immersive lighting, and refined bottle service, available at COYA Dubai, Marbella, and Mykonos with five curated nights weekly.
• COYA Rewards Digital loyalty programme with four tiers (Clásico, Silver, Gold, Platinum) offering personalised benefits, priority bookings, welcome drinks, birthday surprises, and exclusive invitations across participating global locations.
• COYA Art Gallery Curated collection of Latin American artwork displayed across COYA venues, featuring contemporary artists and historical influences, with rotating exhibitions and artist showcases for visiting diners.
• Private Events & Venue Hire Private dining and event hosting across all COYA venues, offering tailored food and drinks menus, bespoke experiences including Pisco Sour and Ceviche masterclasses, full venue hire, and various private/semi-private spaces for corporate clients and private parties.
• COYA Beach Ibiza Beach club and restaurant at Bless Ibiza featuring shoreline sunbeds, rooftop Pisco Bar, full dinner restaurant, and COYA Rooms & Suites (Vista, Selva, and Mirador Suite), offering a coastal extension of the COYA lifestyle experience.
• COYA Events Calendar Recurring signature event programming including La Noche Blanca, Clásico Brunch, Azucar Sundays, COYA MUSIC Presents, Afternoon Ritual, and cultural celebrations like National Pisco Day and National Ceviche Day for venue guests.
• COYA Membership Club Exclusive private members club available at COYA Mayfair, offering dedicated spaces, priority access, and enhanced services for loyal guests and VIP members.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

Nine partnerships are on record, tiered flagship and core.

• Bless Collection Hotels / Bless Hotel IbizaflagshipStrategic or Co-development PartnerStrategic partnership for COYA Beach Ibiza at Bless Hotel The Site, Playa d'en Bossa. COYA operates beach club, restaurant, rooftop Pisco Bar, and rooms/suites within the hotel property. This represents COYA's first beachfront location and first hotel rooms/suites offering.
• W Hotels (Doha)coreStrategic or Co-development PartnerCOYA Doha operates within W Doha Hotel & Residences, offering Peruvian dining integrated into the luxury hotel's F&B portfolio.
• Four Seasons Resort DubaicoreStrategic or Co-development PartnerCOYA Dubai located at Four Seasons Resort Jumeirah Beach, operating restaurant, Pisco Bar, and COYA Club within the luxury resort.
• Four Seasons Hotel Abu DhabicoreStrategic or Co-development PartnerCOYA Abu Dhabi operates within Four Seasons Hotel The Galleria, providing Peruvian dining at the luxury property.
• The St. Regis MuscatcoreStrategic or Co-development PartnerCOYA Muscat located at The St. Regis Muscat hotel property, serving Peruvian cuisine to hotel guests and local clientele.
• Puente Romano Beach Resort (Marbella)flagshipStrategic or Co-development PartnerCOYA Marbella situated at Puente Romano Beach Resort, featuring restaurant, Pisco Bar, COYA Club, and beach club access within the resort.
• Société des Bains de Mer (SBM) - Monte CarloflagshipStrategic or Co-development PartnerCOYA Monte Carlo operated by Monaco's Société des Bains de Mer (SBM), offering dining with sweeping Mediterranean views at the prestigious casino resort operator's venue.
• ZumicoreTechnology or IntegrationZumi powers COYA Rewards digital loyalty program, providing the platform for COYA's four-tier membership system (Clásico, Silver, Gold, Platinum) with digital passes and visit tracking across global locations.
• SevenRoomscoreTechnology or IntegrationSevenRooms reservation platform integrated across COYA venues for online table bookings, events, and experiences.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Hakkasan: Global luxury Cantonese restaurant and lounge brand with venues in London, New York, Las Vegas, Miami, Dubai and Abu Dhabi. Comparable on premium pricing, hotel-anchored global rollout, and integrated bar/lounge/nightlife model.
• Billionaire Dubai: Dual dining-and-nightclub concept at the Taj Hotel Dubai with bottle service, DJs, and theatrical entertainment. Directly comparable to COYA's Dubai restaurant + COYA Club combination.
• Sexy Fish: Mayfair-based high-end Asian-inspired restaurant with bar and late-night lounge programming. Comparable on price point, Mayfair location, multi-sensory design, and DJ-led entertainment programming.
• Nobu: Globally recognized luxury restaurant brand fusing Japanese and Peruvian cuisine with a comparable international expansion model into luxury hotels and resort destinations. Direct competitor in the premium Latin/Japanese-inspired dining segment.
• LPM Restaurant & Bar: Upscale French-Mediterranean restaurant group with locations in London, Dubai, Abu Dhabi, Miami and Riyadh. Comparable on luxury positioning, Mediterranean/MENA footprint, and hotel-resort placement.
• Lima Dubai: Upscale Peruvian restaurant concept with London and Dubai locations, sharing COYA's Peruvian cuisine focus and luxury positioning in the same markets. Closest direct competitor in Peruvian cuisine specifically.
• Sketch (Mourad Mazouz): Iconic London Mayfair fine dining and cocktail destination blending art, music and food. Directly comparable on experiential positioning, Mayfair catchment, and art-meets-hospitality programming.
• Amazonico: London-born Latin American-inspired luxury dining and nightlife concept with venues in Mayfair, Monte Carlo, Dubai and Madrid. Competes head-to-head with COYA for affluent diners and late-night guests in the same cities.

Broad incumbents

• Cipriani: Established global luxury Italian hospitality group operating restaurants, clubs, and events in London, Dubai, Abu Dhabi, Monte Carlo, Miami and beyond. Competes for the same HNW clientele and event bookings across COYA's markets.
• STK Steakhouse: Global upscale steakhouse and lounge brand with locations in London, Dubai, Marbella and other COYA cities. Comparable on price point, lounge/dining hybrid model, and global luxury footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/coyacity?igshid=MzRlODBiNWFlZA==
• Xx.com/coyamayfair
• Facebookfacebook.com/coyamayfair
• LinkedInlinkedin.com/company/coyarestaurantandpiscobar

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about COYA Restaurant & Pisco Bar