RIGA
RIGA is a French family-owned pet care manufacturer founded in 1954, headquartered in Roncq, producing food, treats, hygiene, toys, and accessories for dogs, cats, birds, rodents, fish/turtles, poultry, and wild birds across 25+ countries through retail and e-commerce channels.
- Company typePrivate
- Founded1954
- HeadquartersRoncq, France
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What RIGA does
RIGA is a French privately-held pet care manufacturer headquartered in Roncq (Lille metropolitan area). The company was founded in 1954 by two pharmacists as Laboratoires Elsay & Riga, initially producing pigeon and poultry products; from the 1960s it extended its range to cover all companion animal categories. Today RIGA operates as RIGA S.A.S. with €4,004,000 in capital and 51–100 employees, distributing branded pet products—food, treats, hygiene/grooming items, toys, bedding, accessories, and parasite protection—to retail partners and e-commerce platforms in more than 25 countries.
The product portfolio spans seven animal categories (dogs, cats, birds, rodents, fish/turtles, backyard poultry, and wild birds) and is organized through sub-brands such as Essential, Ossana, Miouly, SoCat, Riga'lit, RIGAFARM, Mach'os, and Phytosoin Ecosoin Bio. R&D and production are integrated, with the company claiming pharmaceutical and veterinary control over 100% of references, IFS/ISO compliance, regulatory authorization AP 2022/3114, and third-party certifications including FSC, Agriculture Biologique Europe, and Ecocert. About 50% of revenue is manufactured within 50km of the headquarters, and the company launches more than 200 new products per year, supported by 2,000 consumer tests completed in 2020.
RIGA generates revenue through one-time sales of branded consumer pet products. Its go-to-market is product-led: distribution flows through specialty pet retailers, garden centers, and breeders in France, supplemented by marketplace sales (Amazon, Cdiscount) and proprietary e-commerce at riga.fr. The company emphasizes direct consumer engagement via social media, pet industry events, and product testing programs. Public-target customer segments are dog and cat owners (primary), with secondary segments across bird, rodent, fish, poultry, and wild bird enthusiasts. Revenue figures, pricing, and unit economics are not publicly disclosed.
RIGA firmographics
Firmographics- Name
- RIGA
- Legal name
- RIGA S.A.S.
- Website
- https://riga.fr
- Company type
- Private
- Founded year
- 1954
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- RIGA is a French family-owned pet care manufacturer founded in 1954, headquartered in Roncq, producing food, treats, hygiene, toys, and accessories for dogs, cats, birds, rodents, fish/turtles, poultry, and wild birds across 25+ countries through retail and e-commerce channels.
- Ownership category
- akta.pro rank
RIGA industry classification
Industry- Product category
- Pet Care Products
- NAICS
- Dog and Cat Food Manufacturing (311111), Other Animal Food Manufacturing (311119)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Functional & Veterinary Diet Pet Food (CRADAFAF)
- akta.pro secondary industries
- Specialty & Condition-Specific Nutraceuticals (e.g., Liver, Eye, Endocrine) (HLAMALAO), Small Animal Food (rabbit/guinea pig/hamster) (CRADAFAJ)
Keywords
Where RIGA is headquartered
LocationHeadquarters
- HQ city
- Roncq
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
RIGA business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Pet Care Products Sales: RIGA generates revenue through the sale of comprehensive pet care products across multiple animal categories including dogs, cats, birds, rodents, fish/turtles, and poultry. Products span categories such as food/treats, hygiene/grooming, toys, beds, accessories, and parasite protection. The company sells through retail partners and e-commerce channels.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
RIGA product offering
Product offeringCore offering
RIGA manufactures and distributes a comprehensive range of pet care products across multiple animal categories including dogs, cats, birds, rodents, fish/turtles, and poultry. The portfolio spans food and treats, hygiene and grooming items, toys, bedding, walking accessories, litter, and parasite protection, sold under sub-brands such as Miouly, SoCat, Essential, Ossana, Riga'lit, RIGAFARM, and Phytosoin Ecosoin Bio. The company develops products under veterinary and pharmaceutical control, launching over 200 new products annually.
Product overview
RIGA is a pet products company offering an extensive portfolio organized by animal type (dogs, cats, rodents, birds, poultry, fish/turtles) and product category (nutrition, hygiene, walking, distraction, housing). The product ecosystem includes sub-brands like Miouly (cat treats), SoCat (premium cat treats), Essential (natural dog treats), Ossana (digestible dog treats), Riga'lit (cat litter), RIGAFARM (poultry feed), and Phytosoin Ecosoin Bio (organic pet care). Core product lines cover food, treats, toys, bedding, walking accessories, hygiene products, and parasite control across multiple animal categories.
Differentiator
Problem solved
Functional benefit
Brands
- Essential: Natural treats range made in Europe for dogs
- Ossana
- Miouly
- SoCat
- RIGAFARM
- Riga'lit
- Phytosoin Ecosoin Bio
- Mach'os
- Chick'os/Duck'os/Fish'Os
- Menu Premium
- Menu X-Perf
Products and services
- Miouly A sub-brand offering cat treats including Vitality, Deliss, and Lick Quid varieties, designed as a vector of complicity between cats and their owners. For cat owners seeking reward treats.
- SoCat Premium treats for gourmet felines with specific health benefits such as urinary control, growth support, and compositions high in chicken or fish. For cat owners seeking premium functional treats.
- Essential Natural treats made in Europe for dogs, including bones, bites, and other snacks with quality compositions. For dog owners seeking natural reward products.
- Ossana Healthy treats for dogs designed for better digestibility. For dog owners seeking functional digestive treats.
- Riga'lit Litter range including silica, biodegradable bamboo, scented, and sensitive paw options for cats. For cat owners seeking varied litter solutions.
- RIGAFARM Poultry feed range developed by veterinarians and nutritionists in collaboration with breeders, featuring selected, sorted, and cleaned vegetable raw materials. For backyard poultry farmers seeking veterinary-developed feed.
- Phytosoin Ecosoin Bio Organic hygiene and care products for dogs and cats, controlled by Ecocert, formulated with gentle plant-based actives for animal comfort and wellbeing. For pet owners seeking certified organic care products.
- Mach'os Tasty dental hygiene treats for dogs that contribute to oral hygiene while providing distraction, made with chicken, sweet potato, carrot, lamb, and dried beef skin. For dog owners seeking dental chew solutions.
- Mega Strong/Black Edition Ultra-resistant hard rubber toys ideal for dogs that like to chew, some offering the ability to hide kibble for amusement and exercise. For dog owners seeking durable chew toys.
- Menu Premium Premium bird food range with improved recyclability through mono-material packaging. For bird owners seeking premium nutrition.
- Menu X-Perf High-performance bird food range with mono-material packaging for improved recyclability. For bird owners seeking performance-oriented nutrition.
- Chick'os/Duck'os/Fish'Os Treats for dogs containing chicken, duck, or fish with low fat content and high protein for maintaining healthy muscle structure. For dog owners seeking protein-rich snacks.
- Arbre à chat et griffoir Cat trees and scratching posts in various styles and sizes designed to preserve furniture and provide play and rest spaces for cats. For cat owners seeking cat furniture.
- Jouets interactifs Interactive toys for cats that allow them to play without their owner, awakening their hunting instinct. For cat owners seeking engaging toys.
- Sécurité Visibilité Night safety products including leash extensions, collars, harnesses, and clothing for dogs to be visible in the dark. For dog owners seeking walking safety accessories.
- Dressage et education Training and education products including clickers, whistles, and other accessories for dog training. For dog owners seeking training tools.
Quantifiable outcome
- 2000 consumer tests completed in 2020
- +3 more outcomes
Companies that use RIGA
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles3 records
RIGA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
RIGA partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Centre Paul Corteville - École des Chiens Guides d'AveuglescoreRIGA has signed a partnership contract with the Centre Paul Corteville des chiens guides d'aveugles, committing to provide free materials necessary for training and delivery of guide dogs. The company also offers welcome kits for adoption families, supporting this blindness assistance cause.
- Ligue Protectrice des Animaux Nord de France (LPA Nord)coreRIGA supports the LPA Nord de France through various actions including grooming sessions and professional photography to promote adoption of dogs and cats at the shelter. The company also provides hygiene and care materials including shampoos, lotions, wipes, scissors, clippers, and detanglers.
- BlasticminorBlastic is the web hosting provider for www.riga.fr, a Belgian company (BE 0846.804.852) located in Edegem, Belgium.
- ecosystemminorecosystem is the eco-organization responsible for collection, sorting and recycling of WEEE (Waste Electrical and Electronic Equipment). RIGA is registered with unique identifier FR002463_05VMFV for compliance with producer obligations.
- Eco-mobilierminorEco-mobilier is the non-profit eco-organization approved by the French Ministry of Environment for collecting, sorting and recycling used furniture and bedding. RIGA registered with unique number FR025941_10G51V.
- EcoDDSminorEcoDDS is the eco-organization for household hazardous waste collection. RIGA holds unique identifier FR025941_07BNJA for DDS (Déchets Diffus Spécifiques) compliance.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
RIGA competitors and assessment
Company assessmentDirect peers
- Affinity Petcare: Spanish pet food manufacturer marketing ultra-premium and breed/life-stage-specific diets across Europe — comparable to RIGA in European heritage positioning, multi-category offering, and cross-border distribution, though larger in scale.
- Versele-Laga: Belgian specialist in bird, small mammal, and aquarium nutrition — directly comparable to RIGA's Menu Premium, Menu X-Perf, RIGAFARM, and small mammal/bird lines. Both firms operate European specialist nutrition positions for non-dog/cat companion categories.
- Beaphar: Dutch pet health and care manufacturer with a strong veterinary-rooted positioning across supplements, hygiene, parasite protection, and condition-specific products — directly comparable to RIGA's Phytosoin, complements alimentaires, and 'under veterinary control' formulation story.
- Almo Nature: Italian premium pet food brand spanning dogs and cats with a European natural/quality positioning — directly comparable to RIGA's Essential natural dog treats and Miouly/SoCat cat lines in shared heritage and mid-premium tier.
- Tetra: Aquarium, pond fish, turtle, and bird food brand owned by Spectrum Brands — direct overlap with RIGA's fish/turtle and bird food ranges (Menu Premium, Menu X-Perf). Both anchor product portfolios in the specialty aquarium and bird-feed categories.
- Vitakraft: German, family-owned multi-category pet care and food manufacturer with a similar heritage profile to RIGA: treats, food and accessories spanning small animals, birds, dogs and cats distributed across Europe and beyond. Closest analogue by size, scope, and category breadth.
- Burgess Petcare: UK family-owned pet food and small animal feed producer with a heritage-driven veterinary positioning — comparable to RIGA in size, multi-species scope, and independent-family ownership with European distribution.
Broad incumbents
- Mars Petcare: Global pet care giant (Royal Canin, Pedigree, Whiskas) dominating the European pet food market — a broader incumbent competing with RIGA on retail shelf but at a vastly different scale and breadth.
- Virbac: French-listed global animal health pharmaceutical company headquartered in the same French ecosystem — comparable to RIGA's pharmaceutical heritage and hygiene/parasite-product categories, but operating at much larger scale and broader pharmaceutical scope.
- Nestlé Purina: Global leader in pet nutrition with a deep portfolio across mainstream, premium (Pro Plan) and therapeutic categories — competes broadly with RIGA in pet food, treats, and supplements.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
RIGA social profiles
Digital presenceRIGA compliance and trust
Trust signalCompliance3 records
RIGA financial estimates
Financial estimateRevenue estimate
Valuation estimate
RIGA leadership team
Management profileNumber of profiles
Profiles2 records
RIGA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RIGA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RIGA
What does RIGA do?
RIGA manufactures and distributes a comprehensive range of pet care products across multiple animal categories including dogs, cats, birds, rodents, fish/turtles, and poultry. The portfolio spans food and treats, hygiene and grooming items, toys, bedding, walking accessories, litter, and parasite protection, sold under sub-brands such as Miouly, SoCat, Essential, Ossana, Riga'lit, RIGAFARM, and Phytosoin Ecosoin Bio. The company develops products under veterinary and pharmaceutical control, launching over 200 new products annually.
Is RIGA a public or private company?
RIGA is a private company. It is classified as family owned and is currently operating.
When was RIGA founded?
RIGA was founded in 1954. It employs 51 to 100 people.
Where is RIGA based?
RIGA is headquartered in Roncq, France, in the Europe region.
How does RIGA make money?
One revenue line is on record: pet Care Products Sales.
Who are RIGA's main competitors?
Direct peers on record are Affinity Petcare, Versele-Laga, Beaphar, Almo Nature, Tetra, Vitakraft and Burgess Petcare. Broad incumbents are Mars Petcare, Virbac and Nestlé Purina.
Does RIGA have an API?
No public API is recorded for RIGA.
What industry is RIGA in?
RIGA's product category is Pet Care Products. Its primary akta.pro industry code is CRADAFAF, Functional & Veterinary Diet Pet Food, with a secondary code of HLAMALAO, Specialty & Condition-Specific Nutraceuticals (e.g., Liver, Eye, Endocrine). Its NAICS code is 311111 and its SIC code is 2000.