Columbia Empire Volleyball Association

What Columbia Empire Volleyball Association does

Columbia Empire Volleyball Association (CEVA) is a 501(c)(3) nonprofit regional association of USA Volleyball serving Oregon and Southwest Washington, founded in 1980 and headquartered in Beaverton, OR. CEVA sanctions and operates volleyball programming for junior girls (ages 10-18), junior boys, adults, and beach athletes, serving over 11,000 members across 110+ active clubs and delivering a portfolio of regional tournaments including Power League, Bid Tournaments (GJNC/BJNC qualification), and Regional Championships (472 teams at the Portland Expo Center alone). The organization is governed by a 13-member Board of Directors with four paid staff handling day-to-day operations; Executive Director Cody March leads the organization. CEVA operates as a sanctioned extension of USA Volleyball's national structure, providing qualification pathways to USAV Junior National Championships, official rating systems, and college recruiting exposure via NCSA partnership.

CEVA's core products are organized into three layers. The platform layer consists of membership management via SportsEngine and tournament operations via Advanced Event Systems (AES), which together register athletes, manage rosters/schedules, and process tournament results. Core programming includes Junior Girls Volleyball, Junior Boys Volleyball, Adult Volleyball (via Bridge Volleyball Crew), and Beach Volleyball partnerships. Add-on modules include the CEVA All-Star Program (elite teams representing the region at USAV All-Star Championships), Mental Performance Coaching (Anna Hennings, Certified Mental Performance Consultant), the CEVA Volleyball Performance System/VolleyStrong (StrengthApp partnership, launching 2026), summer Camps, the Equipment Grant Program, the Officials' Equipment Grant Program, and Referee & Scoring Training. Distribution is regional-only via direct membership sales through cevaregion.org, SportsEngine, AES, club directory listings, and on-site tournament registration.

The business model is multi-stream: subscription recurring membership fees (e.g., $35 full-season adult membership, $15 single-event), transaction-based tournament entry fees ($220-$250 per team), sponsorship and affiliate revenue (Acai SuperBowls, My Fit Foods, AVCA, Taraflex, Center for Active Women, NCSA), and grant-funded inclusion programs. Customer segments span junior athletes (primary), adult players, high school/interscholastic coaches, and certified officials. Go-to-market is community-led and event-driven, leveraging the USAV national affiliation as the regulatory gateway to sanctioned competition and national championship qualification — a structural advantage that produces high switching costs for clubs and athletes despite modest individual ticket sizes.

Name

Columbia Empire Volleyball Association

Legal name

Columbia Empire Volleyball Association

Website

https://cevaregion.org

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

Columbia Empire Volleyball Association is a 501(c)(3) nonprofit regional association of USA Volleyball serving Oregon and Southwest Washington, operating sanctioned junior, adult, and beach volleyball programs across 11,000+ members and 110+ clubs.

Ownership category

akta.pro rank

Product category

Volleyball Sports Organization and Club Programs

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Sports and Recreation Instruction (61162)

SIC

Services-Membership Organizations (8600), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD)

akta.pro secondary industries

Volleyball Leagues (MPAKAAAL), National Governing Bodies (NGBs) (MPAKAFAC)

Keywords

• Volleyball club programs
• J Volleyball tournaments
• Adult volleyball leagues
• Volleyball membership services
• Volleyball official training

Headquarters

HQ city

Beaverton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Fees: Annual and single-event memberships providing access to sanctioned volleyball competitions and member services
2. Tournament Entry Fees: Team registration fees for regional tournaments including Bid Tournaments and Power League events
3. Sponsorships and Partnerships: Partnership arrangements with various vendors and sponsors including equipment providers, food services, and performance platforms

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

CEVA sanctions, organizes, and governs junior (girls and boys), adult, and beach volleyball programs across Oregon and Southwest Washington as a USA Volleyball regional association. It sells annual and single-event memberships, operates Power League, Bid Tournaments, Regional Championships, and CEVA All-Star competitions, and delivers supporting services such as referee training, coaching education, mental performance coaching, and equipment grant programs to its 11,000+ members.

Product overview

Columbia Empire Volleyball Association (CEVA) operates as a regional membership-based volleyball organization serving Oregon and Southwest Washington, functioning as one of forty regional associations of USA Volleyball. The organization offers a comprehensive suite of programs including junior volleyball (girls and boys), adult volleyball, and beach volleyball. Core programming is delivered through a platform powered by SportsEngine for membership management and tournament operations, supplemented by module-based services including the CEVA All-Star Program, Mental Performance Coaching (partnership with Anna Hennings), and the VolleyStrong Performance System (StrengthApp partnership). Additional offerings include Equipment Grant Programs, Officials' Equipment Grants, referee training, camps, Try Volleyball Clinics, and partnerships with organizations including the Center for Active Women, AVCA, and Acai SuperBowls. The organization serves over 11,000 members across its programming.

Differentiator

Problem solved

Functional benefit

Brands

• CEVA: The primary brand name and abbreviation for Columbia Empire Volleyball Association

Products and services

• Junior Girls Volleyball Programs Organized club volleyball programs for junior girls ages 10-18 including Power League tournaments, GJNC Bid Tournaments, and Regional Championships across multiple age divisions in Oregon and SW Washington.
• Junior Boys Volleyball Programs Organized club volleyball programs for junior boys including tournaments, BJNC Bid Tournaments, and Regional Championships across the Pacific Northwest.
• Adult Volleyball Programs Adult volleyball programming including tournaments hosted by Bridge Volleyball Crew with 6's format and men's and women's divisions, sold via single-event ($15) and full-season ($35) adult memberships.
• Beach Volleyball Programs Outdoor volleyball programming including beach volleyball basics, Seaside Beach VB, beach club directory, and USAV Beach Tour partnerships for athletes in Oregon and SW Washington.
• CEVA All-Star Program Elite all-star teams representing CEVA at USAV All-Star Championships; CEVA Girls U15 All-Stars finished 8th and Boys U15 All-Stars finished 7th at 2025 USAV All-Star Championships.

Quantifiable outcome

• 11,000+ members served
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• Acai SuperBowlsminorGTM or Marketing Partner · 15 December 2025Partnership to bring nutritional options to athletes at CEVA events. On site at all events hosted at Portland Expo Center including Power League and Regional Championships. Also partnering on new Sportsmanship Award.
• StrengthAppcoreStrategic or Co-development Partner · 17 September 2025Partnership to bring the VolleyStrong Performance System (CEVA Volleyball Performance System) to CEVA athletes in 2026. Designed to prevent injuries, enhance performance, and maximize athletic potential through professional-grade strength training.
• American Volleyball Coaches Association (AVCA)coreStrategic or Co-development Partner · 15 July 2025Partnership with AVCA and Taraflex to provide 40 individual AVCA memberships free of charge ($95 value each) to high school and interscholastic coaches. Valid through September 30, 2026.
• Taraflex USAcoreStrategic or Co-development Partner · 15 July 2025Partnership with AVCA and Taraflex to provide coaching education support. Taraflex is a global leader in indoor sports flooring, part of Gerflor.
• Adaptive Sports Northwest (ASNW)coreStrategic or Co-development Partner · 1 January 2025Partnership renewed for third year to produce a series of free sitting volleyball clinics for all ages and levels of play, supporting inclusive volleyball opportunities
• Center for Active WomenminorGTM or Marketing Partner · 1 January 2025Partnership bringing education and awareness to topics surrounding women's health, including workshops, coaching, and resources for female athletes on body image, nutrition, and disordered eating prevention.
• My Fit FoodsminorGTM or Marketing Partner · 1 January 2025Partnership providing access to discounts and special offers for CEVA clubs and members. Meal prep company focused on nutrition and community involvement, donating one meal for every purchase to local partners.
• Anna HenningscoreStrategic or Co-development Partner · 1 January 2022Mental performance coaching partnership entering fourth year. Certified Mental Performance Consultant providing individual coaching and team workshops. CEVA members receive 10% off first coaching package.
• USA VolleyballcoreStrategic or Co-development PartnerCEVA is one of 40 regional associations of USA Volleyball. Parent organization providing sanctioning, national championships, official ratings, and governance.
• Bridge Volleyball CrewcoreChannel Partner/ Reseller/ DistributorAdult volleyball tournament host operating under CEVA Adult Committee. Hosts 4 annual adult tournaments with officiated 6's competition in men's and women's divisions.
• SportsEnginecoreTechnology or IntegrationTechnology platform powering CEVA member management, event registration, roster management, and communications through NBCUniversal-owned SportsEngine.
• NCSAminorGTM or Marketing PartnerRecruiting platform partner providing college recruiting resources and guidance to CEVA member families.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• USA Volleyball: National governing body for volleyball in the United States; CEVA is one of 40 regional associations directly under USA Volleyball's umbrella, sharing the same sport category, sanctioning framework, and competitive pathways.
• Puget Sound Region of USA Volleyball (PSR): Neighboring USA Volleyball regional association serving the greater Seattle/Puget Sound area; operates the same junior club and tournament framework and shares Pacific Northwest geography with CEVA.
• JVA (Junior Volleyball Association): Alternative sanctioning body for junior club volleyball in the US, offering competing tournament pathways and championships; directly comparable to USAV regional associations like CEVA in serving junior club volleyball players.
• NCVA (Northern California Volleyball Association): Adjacent USA Volleyball regional association serving Northern California with similar club tournament programming; structurally identical to CEVA as a regional volleyball governing body with comparable membership and event model.

Others

• SportsEngine: NBC Sports-owned sports management platform that powers CEVA's registration, member management, and communications; relevant technology infrastructure peer serving youth sports organizations of comparable scale.
• NCSA (Next College Student Athlete): College recruiting platform and CEVA partner providing recruiting resources to member families; operates in the same volleyball ecosystem with comparable athlete-facing value proposition for junior players.

Emerging players

• AVCA (American Volleyball Coaches Association): National coaches' association and direct partner of CEVA through the AVCA/Taraflex coaching membership program; serves the same volleyball ecosystem with overlapping coach and program audiences.

Broad incumbents

• AAU (Amateur Athletic Union): National amateur sports organization that operates volleyball programming alongside many other youth sports; competes with USA Volleyball regional associations for club and tournament participation in the youth volleyball market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CEVAVB
• Instagraminstagram.com/CEVAVB

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Columbia Empire Volleyball Association