PSA Inc

What PSA Inc does

PSA Inc is a Los Angeles-based private company, founded in 1995 and operating with 11-50 employees, that grades and authenticates trading cards and collectibles. Its core offering combines transaction-based grading services with proprietary fraud detection technology that, per company disclosures, intercepted $200 million in projected market value of counterfeit collectibles and grew 45.3% year-over-year. The company operates the PSA mobile app for card scanning and tracking, the PSA Vault platform for storage and certification logistics, and an annual public fraud report that functions as market intelligence for the collectibles ecosystem.

Distribution is multi-channel: a product-led mobile app for hobbyist collectors (with Pokémon accounting for 99 of the top 100 most scanned cards), enterprise partnerships with GameStop (retail intake) and eBay (marketplace and Vault logistics), and a newly launched "Repack as a Service" certified repack program whose first partner is Atlanta-based card shop CardsHQ. Pricing is transaction-based across multiple grading tiers, several of which have been paused to manage a 10 million card backlog. Primary customer segments are hobbyist TCG collectors (Pokémon, Dragonball Z, and other franchises) and retail/enterprise partners driving bulk submissions.

Note on data integrity: the input corpus also documents a separate legal entity, IMPACT PSA, INC., a 501(c)(3) nonprofit multimedia production company founded in 2007 that produces elder-abuse awareness public service announcements. The firmographic and product-level data describe the card-grading business, while the legal entity, domicile, and history fields describe the nonprofit; readers should treat the card-grading PSA Inc and IMPACT PSA, INC. as related but legally and operationally distinct entities until clarified by primary sources.

Name

PSA Inc

Legal name

IMPACT PSA, INC.

Website

https://impactpsa.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

PSA Inc is a Los Angeles-based private card grading and authentication company (founded 1995) that serves TCG collectors and retail partners like GameStop and eBay via proprietary fraud detection, the PSA Vault platform, and a mobile scanning app.

Ownership category

akta.pro rank

Product category

Nonprofit Media Production

NAICS

Social Advocacy Organizations (8133)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Public Service Announcements (PSAs) (MPADAEAL)

Keywords

• Elder abuse awareness
• Public service announcements
• Nonprofit media production
• Social impact campaigns
• PSA video production

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Grading Services: PSA charges fees for grading trading cards and collectibles. The company paused several grading service tiers due to backlog of 10 million cards.
2. PSA Vault and Repack Certification: Logistics, certification, authentication, and card-sourcing services through partnerships with eBay and the PSA Vault platform. Repack certification program launched offering certified repack products.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels2 records

Core offering

PSA Inc, doing business as IMPACT PSA, INC., is a 501(c)(3) nonprofit multimedia production company that produces and distributes public service announcements (PSAs) focused on elder abuse awareness across broadcast television, streaming platforms, and social media. In addition to its flagship Elder Abuse. There's Just No Excuse awareness campaign, the company provides free Creative and Production Services to other 501(c)(3) nonprofit organizations seeking professional multimedia content for social impact causes.

Product overview

IMPACT PSA is a Nonprofit 501(c)(3) Multimedia Production Company offering a unified portfolio centered on its flagship 'Elder Abuse. There's Just No Excuse' media campaign, which encompasses the Elder Abuse Media Campaign as the core product delivering PSAs across broadcast, streaming, and social media. The Creative and Production Services for Nonprofits serves as a fee-free service offering, producing visual media content for other 501(c)(3) nonprofits. The product portfolio also includes individual named PSA titles (e.g., 'I DIDN'T KNOW!', 'WHO CARES?', 'SPILLED MILK', 'Champagne', 'WHO KNEW?', 'JUST the FACTS', 'CANDLEMASK') and longer-format productions (e.g., 'IN the BLINK of an EYE', 'JERRY GUITAR', 'DIAGNOSIS MMN') produced in partnership with other nonprofits. The organization also supports World Elder Abuse Awareness Day (WEAAD) as a key awareness initiative.

Differentiator

Problem solved

Functional benefit

Brands

• Elder Abuse. There's Just No Excuse. IMPACT PSA's media campaign designed to increase awareness about the signs, scope and prevention of Elder Abuse by producing public service announcements and placing videos throughout broadcast, streaming and social media platforms.

Products and services

• Elder Abuse. There's Just No Excuse. (Media Awareness Campaign) A sustained, multi-platform public service announcement (PSA) awareness campaign on elder abuse, comprising professionally produced PSAs (titles include I DIDN'T KNOW!, WHO CARES?, SPILLED MILK, Champagne, WHO KNEW?, JUST the FACTS, CANDLEMASK, IN the BLINK of an EYE, JERRY GUITAR, and DIAGNOSIS MMN) featuring notable on-camera talent such as Academy Award winner Linda Hunt. Targeted at the general public — particularly older adults, their families, and caregivers — and distributed across broadcast television, streaming platforms, and social media at no cost.
• Creative and Production Services for Nonprofits A service offering that provides free multimedia creative and production support — including PSA and awareness video production — to other 501(c)(3) nonprofit organizations pursuing social impact causes. Designed for nonprofits that lack in-house production capacity or budget for professional video content.

Quantifiable outcome

• Intercepted $200 million in projected market value of fraudulent collectibles with 45.3% annual increase
• +3 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• GameStopcoreStrategic or Co-development Partner · 1 January 2026GameStop partnership contributing to surge in trading card submissions, which is a primary cause of PSA's 10 million card backlog. GameStop drives significant volume through retail channels.
• eBaycoreStrategic or Co-development Partner · 23 July 2025PSA partners with eBay for the PSA Vault platform providing logistics, certification, authentication, and card-sourcing services. eBay provides marketplace integration for graded cards.
• CardsHQflagshipStrategic or Co-development Partner · 23 July 2025Atlanta-based card shop partnering with PSA for the first certified repack product titled 'Graded Grails,' launching July 30. CardsHQ is the first certified repack partner offering series for football, basketball, and baseball.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AARP Foundation: A large nonprofit foundation focused on older Americans, including elder justice initiatives. Comparable as a higher-resource elder-focused advocacy organization that runs awareness campaigns, policy work, and direct services for the same population.
• The Advertising Council (Ad Council): The leading U.S. nonprofit producer of public service advertising campaigns across social issues, comparable as a larger incumbent in PSA production and distribution that serves multiple causes rather than specializing in elder abuse.
• National Council on Aging (NCOA): A national nonprofit focused on improving the lives of older adults through advocacy, programs, and public education. Comparable as a larger peer producing awareness content aimed at the same older-adult demographic.
• Elder Justice Initiative (U.S. Department of Justice): A federal initiative that raises awareness of elder abuse and coordinates law-enforcement response. Comparable as a higher-resource elder-abuse awareness effort using media campaigns and partner outreach, though government-led rather than nonprofit-led.

Emerging players

• Artemis Media: A mission-driven production company producing social impact films and PSAs for nonprofits. Comparable as a smaller, specialized production peer building PSA-style content for the nonprofit sector.

Others

• National Domestic Violence Hotline: A nonprofit resource and awareness organization for domestic violence, structurally analogous as a cause-specific nonprofit that runs public awareness campaigns to drive reporting and support-seeking behavior.

Direct peers

• Plowshare Group: A creative agency that produces pro bono and cause-driven advertising campaigns for nonprofits. Comparable as a for-profit peer that produces PSA-style creative work for nonprofit clients, sharing the cause-marketing production discipline.
• National Center on Elder Abuse (NCEA): A national resource center dedicated to elder abuse awareness, research, and training. Comparable as a directly-aligned mission peer focused exclusively on elder abuse, though it operates more as an information clearinghouse than a PSA producer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/impact-psa-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PSA Inc