Wooree
Wooree Bio is a South Korea-based KOSDAQ-listed health functional food manufacturer offering OEM/ODM contract manufacturing across capsules, tablets, and liquids, with vertical integration from plant-factory raw materials to finished products, and a new Clarion consumer brand launched via GS SHOP.
- Company typePublic
- Founded2019
- HeadquartersAnsan, South Korea
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Wooree does
Wooree Bio Co., Ltd. is a South Korea-based health functional food contract manufacturer (OEM/ODM) listed on KOSDAQ under stock code #082850 since 2005, operating from its Ansan, Gyeonggi-do headquarters with a sales office in Seoul. The company produces soft capsules, hard capsules, tablets, pills, granules/powders, and liquid formulations across an integrated manufacturing campus of approximately 2,135 pyeong (~7,060 sqm), with annual production capacity of 630 million soft capsules, 430 million solids, and 40 million liquid units. Its infrastructure includes a Clean Room System, RO (Reverse Osmosis) Water System, High Rack warehouse, a plant factory with proprietary LED light source technology (300–800nm wavelengths), and KOLAS-compliant analytical testing equipment (LC/MS/MS, GC/MS/MS, ICP/MS, HPLC) capable of testing 510 pesticide residues and heavy metals.
The company holds GMP, HACCP, ISO 9001, ISO 14001, and FSSC 22000 certifications, and operates Korea's largest mass demonstration plant factory (1,092 sqm, ~36,000 plants) for cultivating functional raw materials. Wooree Bio operates as a subsidiary of the diversified Wooree Group, leveraging shared R&D with affiliated entities Wooree Enterprise, Wooree E&L, NewOptics, and Wooree Green Science. Revenue historically derives from B2B contract manufacturing for domestic and international health functional food brands.
In August 2025, Wooree Bio / Wooree Enterprise pivoted toward B2C by launching the Clarion consumer supplement brand (rTG omega-3, Multivitamin, Vitamin C), distributed exclusively through GS SHOP retail channels at a uniform KRW 14,900 (USD 9.99) per 100-day supply, with plans to expand to approximately 15 SKUs. This represents a strategic shift from pure contract manufacturing toward a vertically integrated M2C (Manufacturer-to-Consumer) model, though the consumer launch has been complicated by an August 2025 product recall and subsequent 2026 stock consolidation (주식병합) announcement.
Wooree firmographics
Firmographics- Name
- Wooree
- Legal name
- Wooree Bio Co., Ltd. (우리바이오(주))
- Website
- https://wooreebio.co.kr
- Company type
- Public
- Founded year
- 2019
- Operating status
- Operating
- Short description
- Wooree Bio is a South Korea-based KOSDAQ-listed health functional food manufacturer offering OEM/ODM contract manufacturing across capsules, tablets, and liquids, with vertical integration from plant-factory raw materials to finished products, and a new Clarion consumer brand launched via GS SHOP.
- Ownership category
- akta.pro rank
Wooree industry classification
Industry- Product category
- Dietary Supplement Manufacturing
- NAICS
- Food (Health) Supplement Retailers (456191)
- SIC
- Medicinal Chemicals & Botanical Products (2833), Food And Kindred Products (2000)
- akta.pro primary industry
- Multivitamins & Daily Packs (CRADAGAC)
- akta.pro secondary industries
- Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI), Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity) (CRADAGAE), Medical & Clinical Nutrition Beverage Production (Oral Nutritional Supplements) (AFAFAFAJ)
Keywords
Where Wooree is headquartered
LocationHeadquarters
- HQ city
- Ansan
- HQ country
- South Korea
- HQ region
- Asia
Offices3 records
Markets served
Wooree business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Personnel, Infrastructure, Marketing or Sales
Revenue model
- OEM/ODM Contract Manufacturing: Wooree Bio manufactures health functional food products for B2B clients under their brand names (OEM) and develops/proposes proprietary product designs (ODM). Revenue is generated through per-unit manufacturing fees and product development service fees. The company also launched its own consumer brand 'Clarion' in August 2025, expanding into direct B2C sales.
- Own Brand Consumer Products (Clarion): Wooree Enterprise launched the Clarion health functional food brand in August 2025, with products sold exclusively through GS SHOP retail channels. Revenue is generated through product sales to end consumers via retail partner.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Clarion Plus consumer supplements (GS SHOP exclusive) |
| Other | Multi-year contract | OEM/ODM B2B manufacturing services |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Wooree product offering
Product offeringCore offering
Wooree Bio manufactures health functional food products on an OEM/ODM basis for B2B clients, producing soft capsules, hard capsules, tablets, pills, granules/powders, and liquid formulations from its GMP-, HACCP-, ISO 9001-, ISO 14001-, and FSSC 22000-certified facility in Ansan-si. The company also sells its own consumer supplement brand Clarion (Clarion Plus line: rTG omega-3, Multivitamin, Vitamin C) exclusively via GS SHOP retail channels under a vertically integrated manufacturer-to-consumer (M2C) model.
Product overview
Wooree Bio operates as a health functional food manufacturer offering OEM/ODM services alongside its own consumer brand Clarion. The company produces various formulations including soft capsules, hard capsules, tablets, pills, granules/powder, and liquid products through its 2,135 pyeong production facility. Manufacturing capabilities include 6 soft capsule production lines (630 million CAPA/year), solid formulations (430 million CAPA/year), and liquid products (40 million CAPA/year). The consumer-facing Clarion brand (including Clarion Plus line) is distributed through retail partnerships like GS SHOP, while the core business focuses on B2B contract manufacturing.
Differentiator
Problem solved
Functional benefit
Brands
- Clarion: Health functional food brand launched by Wooree Enterprise in August 2025, featuring supplements including rTG omega-3, Multivitamin, and Vitamin C.
- Clarion Plus
Products and services
- OEM/ODM Health Functional Food Manufacturing Services Original Equipment Manufacturing (OEM) and Original Development Manufacturing (ODM) services producing health functional food products in soft capsule, hard capsule, tablet, pill, granule, powder, and liquid forms for B2B clients, backed by 30 years of formulation expertise and GMP/HACCP/ISO/FSSC 22000 certifications.
- Clarion rTG Omega-3 Consumer supplement (rTG omega-3) sold under the Clarion Plus line for KRW 14,900 (USD 9.99) per 100-day supply, distributed exclusively through GS SHOP retail channels.
- Clarion Multivitamin Consumer multivitamin supplement sold under the Clarion Plus line for KRW 14,900 (USD 9.99) per 100-day supply, distributed exclusively through GS SHOP retail channels.
- Clarion Vitamin C Consumer Vitamin C supplement sold under the Clarion Plus line for KRW 14,900 (USD 9.99) per 100-day supply, distributed exclusively through GS SHOP retail channels.
Companies that use Wooree
Customer profileSegments1 record
Ideal customer profiles2 records
Wooree technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Wooree partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered flagship, core and minor.
- GS SHOPflagshipWooree Enterprise partnered with GS SHOP, a major Korean multi-channel retailer, to launch the Clarion Plus product line exclusively on GS SHOP's platforms. This is a flagship distribution partnership for Wooree's consumer health brand, leveraging GS SHOP's TV home shopping, online, and mobile retail reach across South Korea.
- Wooree Green Science (우리그린사이언스)coreEstablished in August 2022 as an R&D research corporation under the Wooree Group to research, develop, and distribute raw materials for food and health functional foods. Wooree Bio collaborates with Wooree Green Science on functional raw material development using precision agriculture technologies including plant tissue culture, closed-type vertical farms, and smart farm greenhouses.
- Wooree Enterprise (우리엔터프라이즈)coreFounded in 1966, Wooree Enterprise is the flagship company of the Wooree Group and a leading LED lighting manufacturer. Listed on KOSDAQ in 1999. Both companies share the Wooree Group umbrella and collaborate on bio business expansion. Wooree Enterprise launched the Clarion health brand using Wooree Bio's manufacturing capabilities.
- Wooree E&L Haroutine (우리이앤엘)coreFounded in June 2008, Wooree E&L develops and manufactures LED packages and light bars for displays and lighting applications. Listed on KOSDAQ in February 2013. Part of the Wooree Group's vertically integrated business structure alongside Wooree Bio.
- NewOptics (뉴옵틱스)minorEstablished in August 2005, NewOptics is a core supplier to LG Display and LG Electronics for BLU, LCM, and SET products. Incorporated as an affiliate of the Wooree Group in 2008. Operates manufacturing facilities in South Korea, China (Guangzhou, Huizhou), and Mexico.
- Wooree Vina (우리비나)minorWooree Vina was established in Vietnam in 2001, starting with general lighting production and expanding to CCFL and EEFL manufacturing from 2008. Now produces LED PKG, LED SMT, light bars, and LED lighting products.
- Wooree Electronics (扬州宇理电子有限公司)minorEstablished in August 2010 in Yangzhou, Jiangsu Province, China, as a strategic base for LED packaging, light bars, and module manufacturing to expand into the global LED market.
- Gangneung-Wonju University (강릉원주대학교)minorMOU signed in 2022 for collaboration on development of health functional food materials, particularly using marine organisms. Wooree Green Science participates in the Sangju Smart Farm Innovation Valley.
- Korea Research Institute of Bioscience and Biotechnology (한국생명공학研究院)minorMOU signed in 2020 for joint development of plant factory-type food and pharmaceutical source materials. Collaboration on natural product research and development.
- Chungbuk National University (충북대학교)minorMOU signed in 2020 as part of joint research initiative with Korea Research Institute of Bioscience and Biotechnology and GC Green Cross Wellbeing for plant factory-type food and pharmaceutical source material development.
- GC Green Cross Wellbeing (GC녹십자웰빙)minorMOU signed in 2020 for joint development of plant factory-type food and pharmaceutical source materials, collaborating with academic and research institutions.
- Ministry of Agriculture and Forestry (농림부)minorWooree Bio was selected as a cooperative research institute for a national project by the Ministry of Agriculture and Forestry in 2020. The company participates in government-supported research initiatives.
Scale indicators7 records
Recent moves11 records
Expansion highlights6 records
Wooree competitors and assessment
Company assessmentEmerging players
- Blackmores: Blackmores is an Australian vitamins, minerals, and supplements company with contract manufacturing relationships. As a brand owner that outsources production, it represents the buyer side of the OEM relationship that defines Wooree Bio's B2B business model.
- By-Health: By-Health is one of China's largest vitamin and dietary supplement manufacturers and brand owners. As a Chinese-language-market OEM + brand player with multiple formats, it offers a regional comparable that intersects with Wooree Bio's Asian supply ambitions.
- Herbalife: Herbalife is a global nutrition company selling protein shakes, supplements, and functional foods through direct selling. It represents the global supplement end market comparable to Wooree Bio's Clarion consumer channel build-out via GS SHOP.
Direct peers
- Cosmax: Cosmax is a major Korean OEM/ODM manufacturer spanning health functional foods, nutraceuticals, and cosmetics. It competes with Wooree Bio for the same Korean and global health supplement brand customers and shares the multi-format (capsules, tablets, liquids) OEM business model.
- Kolmar BNH: Kolmar BNH is a leading Korean OEM/ODM manufacturer of health functional foods, supplements, and beauty products. It is the most directly comparable peer to Wooree Bio in terms of B2B contract manufacturing, formulation capabilities, and Korean health supplement customer base.
- Daesang Wellife: Daesang Wellife is a Korean health functional food company with both branded products and OEM/contract manufacturing. Its combination of B2B manufacturing and B2C supplement brands (e.g., probiotics, vitamins) makes it a close comparable to Wooree Bio's hybrid OEM + Clarion model.
Broad incumbents
- CJ HealthCare (CJ CheilJedang Healthcare): CJ Healthcare operates in probiotics, supplements, and health functional foods under the CJ Group umbrella. Its scale, brand strength, and manufacturing capabilities position it as a broad incumbent comparable in the Korean supplement market.
- Boryung Pharmaceutical: Boryung Pharmaceutical is a Korean pharma and consumer health company producing supplements, OTC, and functional foods. Its in-house manufacturing capabilities and consumer health brand portfolio make it a relevant broader incumbent comparable to Wooree Bio's combined B2B/B2C strategy.
- Dong-A Pharmaceutical: Dong-A Pharmaceutical is a Korean pharmaceutical and consumer health company with health functional food and supplement products. As a publicly listed Korean player with diversified health products, it serves as a comparable broad incumbent in the same Korean health supplement market.
- Korea Ginseng Corporation (KGC): KGC is a large, established Korean manufacturer and brand owner of ginseng-based health supplements. While vertically integrated with its own retail brand, it shares formulation and capsule manufacturing capabilities and competes for premium health functional food positioning in Korea.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
Wooree compliance and trust
Trust signalCompliance5 records
Wooree financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wooree leadership team
Management profileNumber of profiles
Profiles5 records
Wooree subsidiaries and ownership
Company hierarchySubsidiaries4 records
Wooree funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wooree M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wooree
What does Wooree do?
Wooree Bio manufactures health functional food products on an OEM/ODM basis for B2B clients, producing soft capsules, hard capsules, tablets, pills, granules/powders, and liquid formulations from its GMP-, HACCP-, ISO 9001-, ISO 14001-, and FSSC 22000-certified facility in Ansan-si. The company also sells its own consumer supplement brand Clarion (Clarion Plus line: rTG omega-3, Multivitamin, Vitamin C) exclusively via GS SHOP retail channels under a vertically integrated manufacturer-to-consumer (M2C) model.
Is Wooree a public or private company?
Wooree is a public company. It is classified as public and is currently operating.
When was Wooree founded?
Wooree was founded in 2019.
Where is Wooree based?
Wooree is headquartered in Ansan, South Korea, in the Asia region.
How does Wooree make money?
Two revenue lines are on record. OEM/ODM Contract Manufacturing is the primary driver. The others are own Brand Consumer Products (Clarion).
Who are Wooree's main competitors?
Emerging players on record are Blackmores, By-Health and Herbalife. Direct peers are Cosmax, Kolmar BNH and Daesang Wellife. Broad incumbents are CJ HealthCare (CJ CheilJedang Healthcare), Boryung Pharmaceutical, Dong-A Pharmaceutical and Korea Ginseng Corporation (KGC).
Does Wooree have an API?
No public API is recorded for Wooree.
What industry is Wooree in?
Wooree's product category is Dietary Supplement Manufacturing. Its primary akta.pro industry code is CRADAGAC, Multivitamins & Daily Packs, with a secondary code of CRADAGAI, Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots). Its NAICS code is 456191 and its SIC code is 2833.