Workplace Interiors
- Company typePrivate
- Founded2015
- HeadquartersRochester, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Workplace Interiors firmographics
Firmographics- Name
- Workplace Interiors
- Legal name
- Workplace Interiors
- Website
- https://workplaceint.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Workplace Interiors industry classification
Industry- Product category
- Office Furniture Dealership
- SIC
- Retail-Furniture Stores (5712), Wholesale-Furniture & Home Furnishings (5020)
- akta.pro primary industry
- Office Furniture & Workspace Accessories Retail (CRALABAE)
- akta.pro secondary industry
- Office Furniture Moving, Installation & Reconfiguration (Systems Furniture) (HSAKAKAE)
Keywords
Where Workplace Interiors is headquartered
LocationHeadquarters
- HQ city
- Rochester
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Workplace Interiors business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Office Furniture Sales: Revenue generated from selling office furniture products including workstations, seating, storage, and collaborative workspaces from manufacturer partners.
- Design and Project Management Services: Revenue from custom design support, space planning, project management, installation management, and reconfiguring existing furniture.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based custom pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Workplace Interiors product offering
Product offeringCore offering
Workplace Interiors is a full-service B2B office furniture dealership that sells contract furniture from more than 150 manufacturers (including Haworth, HON, KI, Knoll, National, Allsteel, and Global Furniture) and bundles the sale with design support, space planning, project management, installation management, and workspace reconfiguration services. The company also runs a Pre-Owned furniture program and the Haworth NOW in-stock program offering accelerated lead times.
Product overview
Workplace Interiors is a full-service office furniture dealership offering a comprehensive portfolio of furniture products and design services. As a Haworth Preferred Dealer, the company represents over 150 contract furniture manufacturers including Haworth, HON, KI, Knoll, National, Allsteel, and Global Furniture. The core product offering centers on Haworth Collection (premium workstations, seating like Compose Echo, Cabana, Zody, Fern, Accolade, Sorin, and Hushoffice pods), complemented by HON products (Brim, Etch, Maav, Confer), KI Passel desking systems, and other manufacturer partners. The company operates on a platform-plus-services model, bundling furniture sales with Design Support, Project Management, Installation Management, and Reconfiguration services. They also offer a Pre-Owned/Used furniture program and the Haworth NOW in-stock program with accelerated lead times. Markets served include Corporate, Education, Healthcare, Government (GSA), and Group Purchasing organizations.
Differentiator
Problem solved
Functional benefit
Products and services
- Design Support Services
- Project Management Services
- Installation Management Services
- Workspace Reconfiguration Services
- Pre-Owned / Used Office Furniture
- Haworth NOW (In-Stock Program)
Companies that use Workplace Interiors
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
Workplace Interiors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Workplace Interiors partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- HaworthcoreHaworth Preferred Dealer. Primary manufacturer partner and key brand represented. Products include Haworth NOW (in-stock) program with 7-day lead time. Sells Haworth Collection products, Hushoffice pods, seating, workstations, and architectural solutions.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Workplace Interiors competitors and assessment
Company assessmentBroad incumbents
- Humanscale: Humanscale is a specialty office furniture manufacturer with a strong focus on ergonomic seating and workstations. Competes with the same Haworth/HON lines Workplace Interiors sells for task seating and workstation categories in commercial B2B bids.
- Steelcase: Steelcase is one of the largest global office furniture manufacturers with a broad dealer network. Competes with Workplace Interiors indirectly via its dealers on large projects, but Workplace Interiors is not a Steelcase dealer — it sits in the adjacent Haworth ecosystem.
- Haworth: Haworth is Workplace Interiors' anchor manufacturing partner (Preferred Dealer relationship). As a global manufacturer of office furniture and architectural interiors, Haworth competes at the brand level on every project Workplace Interiors bids, even as Workplace Interiors serves as a channel partner.
- KI (Krueger International): KI is a major manufacturer of contract office, healthcare, and education furniture that Workplace Interiors explicitly represents in its portfolio. As a manufacturer with both direct and dealer sales, KI competes on product at the same workplace bids Workplace Interiors services.
- Teknion: Teknion is a North American manufacturer of office furniture and architectural interiors serving corporate, healthcare, and education markets. Adjacent competitor to the manufacturer partners (Haworth, Allsteel) that Workplace Interiors sells and installs, with overlapping dealer-channel dynamics.
- MillerKnoll (Knoll / Herman Miller): MillerKnoll is the parent of leading contract furniture brands including Herman Miller and Knoll, both of which Workplace Interiors lists as represented lines. They compete in the same project bids as anchor manufacturers whose dealer networks parallel Workplace Interiors' Haworth franchise.
Direct peers
- Tangram Interiors: Tangram is a large multi-region full-service contract furniture dealer representing multiple manufacturers and offering design, project management, and installation. Directly comparable to Workplace Interiors' bundled dealership + services model, but with broader geographic reach.
- Interior Investments: Interior Investments is a commercial office furniture dealership focused on corporate, education, healthcare, and government verticals with design, project management, and installation services. Overlaps directly with Workplace Interiors' vertical segmentation and service bundling, though at a multi-region scale.
- CORT Business Services: CORT is a national B2B provider of office furniture, rental, and workspace services to corporate, education, and government buyers across the US. Highly comparable to Workplace Interiors' multi-brand dealership + services model, but operating at national scale and with a rental-led business model.
- National Business Furniture (NBF): NBF is an online-first multi-brand office furniture dealer targeting commercial, education, and government customers with broad catalog and project services. Represents the e-commerce / direct-ship competitor model that Workplace Interiors' full-service local dealership offering competes against on price-sensitive deals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Workplace Interiors social profiles
Digital presenceWorkplace Interiors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Workplace Interiors leadership team
Management profileNumber of profiles
Profiles6 records
Workplace Interiors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Workplace Interiors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Workplace Interiors
What does Workplace Interiors do?
Workplace Interiors is a full-service B2B office furniture dealership that sells contract furniture from more than 150 manufacturers (including Haworth, HON, KI, Knoll, National, Allsteel, and Global Furniture) and bundles the sale with design support, space planning, project management, installation management, and workspace reconfiguration services. The company also runs a Pre-Owned furniture program and the Haworth NOW in-stock program offering accelerated lead times.
Is Workplace Interiors a public or private company?
Workplace Interiors is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Workplace Interiors founded?
Workplace Interiors was founded in 2015. It employs 11 to 50 people.
Where is Workplace Interiors based?
Workplace Interiors is headquartered in Rochester, United States, in the North America region.
How does Workplace Interiors make money?
Two revenue lines are on record. Office Furniture Sales are the primary driver. The others are design and Project Management Services.
Who are Workplace Interiors's main competitors?
Broad incumbents on record are Humanscale, Steelcase, Haworth, KI (Krueger International), Teknion and MillerKnoll (Knoll / Herman Miller). Direct peers are Tangram Interiors, Interior Investments, CORT Business Services and National Business Furniture (NBF).
Does Workplace Interiors have an API?
No public API is recorded for Workplace Interiors.
What industry is Workplace Interiors in?
Workplace Interiors's product category is Office Furniture Dealership. Its primary akta.pro industry code is CRALABAE, Office Furniture & Workspace Accessories Retail, with a secondary code of HSAKAKAE, Office Furniture Moving, Installation & Reconfiguration (Systems Furniture). Its SIC code is 5712.