HWW Care

Name

HWW Care

Legal name

Haagse Wijk- en Woonzorg

Website

https://hwwzorg.nl

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Elderly Care Services

NAICS

Home Health Care Services (6216), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Nursing and Residential Care Facilities (623), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Chronic Care & Complex Care Management (HSABAIAD)

akta.pro secondary industries

Home Health Aide (HHA) Services (Medically Directed) (HSABACAB), Dementia Personal Care (ADLs) Support (HSABAEAB), Light Housekeeping & Home Upkeep (Non-Medical) (HSABAAAD), Live-In Care (Single Caregiver, 24-Hour Presence) (HSABAHAB), In-Home Dementia Care Services (Specialized Personal Care) (HLADACAI)

Keywords

• Elderly home care
• Residential elderly care
• Geriatric rehabilitation services
• District nursing services
• Dementia care services

Headquarters

HQ city

's-gravenhage

HQ country

Netherlands

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Wlz (Wet langdurige zorg) - Long-term Care Insurance: Revenue from residential care (wonen met zorg) funded through the Dutch Long-term Care Act (Wet langdurige zorg). Clients with a Wlz indication receive care in woonzorgcentra.
2. Zvw (Zorgverzekeringswet) - Health Insurance Act: Revenue from home nursing care (wijkverpleging) funded through basic health insurance under the Health Insurance Act.
3. Wmo (Wet maatschappelijk ondersteuning) - Social Support Act: Revenue from municipal-funded care including day activities (dagbesteding) and home support through the Social Support Act.
4. Geriatrische Revalidatie Zorg (GRZ): Specialized rehabilitation care, previously at HMC Bronovo location.

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

HWW Care delivers integrated elderly care services across The Hague, spanning home-based district nursing (wijkverpleging), residential care (woonzorg) at multiple woonzorgcentra, geriatric rehabilitation at HMC Bronovo, day activities, and specialist care (dementia, palliative, street nursing). Services are delivered through neighborhood-based care teams present in virtually all districts of The Hague, supported by a multidisciplinary treatment service covering elderly medicine, physiotherapy, occupational therapy, speech therapy, dietetics, social work, psychology, and spiritual care. Technology-enabled offerings include Beeldzorg (video care on tablets) and Lang Leve Thuis (VPT full care package at home).

Product overview

HWW zorg operates a fully integrated elder care ecosystem combining home-based care (thuiszorg) and residential care (woonzorg) across The Hague, with specialized rehabilitation, day activities, treatment services, and care coordination services. Its technology-enabled home care portfolio includes beeldzorg (video care) and Lang Leve Thuis (VPT — a full care package at home as an alternative to residential admission). Care coordination is supported by Zorgbemiddeling, VPO Haaglanden (a cooperative referral hub with other regional care organizations), and Spoedzorg Haaglanden (acute care cooperative). All services are supported by a multidisciplinary treatment team covering elderly medicine, physiotherapy, occupational therapy, speech therapy, dietetics, social work, psychology, and spiritual care. The organization uses digital monitoring technologies (Sensara, leefpatroonmonitoring) and plans to implement the Zenya platform for quality and document management in 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• Thuiszorg (Home Care) Comprehensive home-based care services delivered by district nursing teams (wijkzorgteams) across virtually all neighborhoods in The Hague, including personal care (washing, dressing), clinical nursing, home guidance, caregiver support (mantelzorg), palliative care, dementia care, and street nursing for the homeless. Available day, evening, night, and weekends with 24/7 coverage.
• Woonzorg (Residential Care) Residential elderly care at multiple woonzorgcentra (Ametisthorst, De Eshoeve, De Eshoeve Residentie, Moerwijk, Houtwijk, Op de Laan, Rivierenbuurt, De Schildershoek) throughout The Hague. Provides long-term residential placement, 24/7 nursing care, dementia care, meals, and activities for clients with a Wlz long-term care indication, with staff working alongside the treatment service for medical needs.
• Revalidatie (Geriatric Rehabilitation) Specialized geriatric rehabilitation at HMC Bronovo for vulnerable elderly patients recovering after hospitalization due to stroke, hip/knee replacement, bone fractures, heart surgery, or accidents. Aims to restore self-reliance and independence so clients can return home, with follow-up physiotherapy or occupational therapy delivered in the client's own environment after discharge.
• Beeldzorg (Video Care) Remote care delivery via video consultation on tablets, enabling healthcare professionals to monitor, consult, and support clients at a distance across health monitoring, medication guidance, wound assessment, insulin support, catheter care, stoma care, blood sugar monitoring, tube feeding, palliative support, and daily structuring. Reduces physical visit frequency while maintaining care quality and personal connection.
• Lang Leve Thuis (Live Long at Home / VPT) Full Package at Home (Volledig Pakket Thuis, VPT) offering eight components of care delivered in the client's own home as an alternative to residential care admission. Combines nursing, personal care, household support, activities, and technology (Beeldzorg, Sensara monitoring) with personalized care plans focused on maintaining independence, self-reliance, and quality of life.
• Dagactiviteiten (Day Activities) Day activity programs for elderly residents of The Hague, including Haags Ontmoeten (a free, low-threshold community meeting place open to all without referral) and dagbesteding (structured day activities for those with dementia indicators or reduced independent living ability). Operated at Rivierenbuurt and Moerwijk locations.
• Behandelingen (Treatment Services) Multidisciplinary treatment service comprising elderly medicine, physiotherapy, occupational therapy, speech therapy, dietetics, social work, psychology, and spiritual care. Available to residents of HWW care homes, district nursing clients, and external clients, with the specialist elderly physician leading care coordination.
• Specialistische Zorg (Specialist Care) Specialized in-home and residential care services including palliative/end-of-life care, dementia care (dementiezorg), and street nursing (straatverpleging) for homeless and vulnerable populations in The Hague. Addresses complex care needs requiring specialist expertise beyond standard district nursing.
• Zorgbemiddeling (Care Coordination) Care coordination and mediation service helping individuals find appropriate care placements, facilitating admission to both district nursing and residential care centers for clients with a Wlz indication. Provides short-term placement at HWW Care's residential locations and serves as a central intake point.
• Alarmknop (Personal Alarm Button) Personal alarm system enabling clients in their own homes to call for help in emergencies, providing assurance that help is available at the press of a button and supporting independent living.
• Spoedzorg Haaglanden (Acute Care Haaglanden) Cooperative acute and unplanned care service operating 24/7 in the Haaglanden region, jointly operated by HWW Care and Florence. Delivers urgent nursing care to clients at home and provides nursing backup for residential care locations, covering acute home nursing care during evenings, nights, and weekends (ANW hours).
• VPO Haaglanden (Referral Point for Elderly Care) Central referral hub for elderly care in the Haaglanden region, jointly established by HWW Care with Florence, Respect, Cardia, Saffier, and WZH. Functions as a central intake point for elderly care, simplifying access to care pathways including crisis care, dementia case management, district nursing coordination, and hospital discharge referrals.

Quantifiable outcome

• Client satisfaction score of 8.1 for wijkverpleging (home nursing) and 8.3 for staff rating in 2024
• +3 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability8 records

Feature6 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Spoedzorg HaaglandencoreStrategic or Co-development Partner · 1 April 2026Cooperative of HWW zorg and Florence providing acute, unplanned care in the Haaglanden region 24/7. Offers urgent nursing care at home and nursing backup for residential care locations. Expanded collaboration with Hadoks for acute home care during evening, night, and weekend hours (ANW).
• StaedioncoreStrategic or Co-development Partner · 1 January 2025Partnership with housing corporation Staedion to open a neighborhood office in Wenckebach apartment complex. Started weekly consultation hours for residents regarding aging, care, support, and wellbeing.
• FlorencecoreStrategic or Co-development Partner · 1 January 2023Partner in Spoedzorg Haaglanden cooperative. Also partner in VerwijsPunt Ouderenzorg Haaglanden (VPO) for coordinated elderly care referral.
• UNC-ZH (Universitair Netwerk voor de Care-sector Zuid-Holland)coreStrategic or Co-development PartnerResearch partnership with LUMC and twelve care institutions in South Holland. UNC-ZH initiates, facilitates, and conducts clinical research. Goal is to improve quality of life for clients and quality of care, and better connect home care and nursing home care.
• LUMC (Leids Universitair Medisch Centrum)coreStrategic or Co-development PartnerAcademic medical center partnering in UNC-ZH research network for clinical research in elderly care sector.
• VPO Haaglanden (VerwijsPunt Ouderenzorg Haaglanden)coreStrategic or Co-development PartnerCentral referral point for elderly care in Haaglanden region. Cooperative including HWW zorg, Florence, Respect, Cardia, Saffier, and WZH. Simplifies access to elderly care for clients, caregivers, and referrers.
• RespectminorStrategic or Co-development PartnerPartner in VPO Haaglanden cooperative for coordinated elderly care referral.
• CardiaminorStrategic or Co-development PartnerPartner in VPO Haaglanden cooperative for coordinated elderly care referral.
• Saffier (Saffiergroep)minorStrategic or Co-development PartnerPartner in VPO Haaglanden and joint organizer of kenniscafé on healthcare innovations. Partner in ZorgScala Reablement network.
• WZHminorStrategic or Co-development PartnerPartner in VPO Haaglanden cooperative for coordinated elderly care referral.
• ZorgScalaminorStrategic or Co-development PartnerPartner in ZorgScala Reablement network exploring possibilities for reablement (herstellingsgerichte zorg) in the Haaglanden region.
• HagaZiekenhuiscoreStrategic or Co-development PartnerPartnership for smooth hospital discharge. Elderly returning home after hospitalization at HagaZiekenhuis can receive home nursing faster through VPO Haaglanden coordination.
• HMC (Haaglanden Medisch Centrum)coreStrategic or Co-development PartnerPartnership for rehabilitation. HWW zorg has relocated rehabilitation services to HMC location Bronovo. Also coordination through VPO for hospital discharge from HMC.
• VerbetaminorImplementation/ SI/ Consulting PartnerConsulting partner supporting Lean Green Belt training program and continuous improvement initiatives.
• HadokscoreStrategic or Co-development PartnerHealthcare organization in The Hague. Expanded collaboration for acute home nursing care during evening, night, and weekend (ANW) hours as part of Spoedzorg Haaglanden.

Scale indicators11 records

Recent moves8 records

Expansion highlights6 records

Regional players

• MeanderGroep Zuid-Limburg: MeanderGroep is one of the largest integrated Dutch elderly care providers (~6,000 staff), operating home care, residential care, and specialist geriatric services in South Limburg. It is comparable in scale and care-line breadth to HWW but operates in a different geographic market.
• Envida: Envida is a Maastricht-area home care (wijkverpleging) and elderly care organization with a strong neighborhood-team model similar to HWW's wijkzorgteams. It competes for the same regulated Dutch funding streams but in a different (Limburg) geographic market.
• Thebe Woonzorg & Thuiszorg: Thebe is a large elderly care provider in the Tilburg/Noord-Brabant region offering home nursing (wijkverpleging), residential care, and specialist services. It is comparable to HWW in service mix and operating model but operates outside HWW's The Hague catchment.

Direct peers

• Buurtzorg Nederland: Buurtzorg is the iconic Dutch neighborhood-based home nursing (wijkverpleging) provider founded by Jos de Blok. It operates a near-identical operating model to HWW Care: small self-steering neighborhood teams delivering district nursing, with strong emphasis on patient autonomy and 'real care'. It is the closest direct peer in terms of service model and is the national benchmark HWW competes against in Zvw-funded home care.
• Respect Zorg: Respect is a community-focused elderly care provider and VPO Haaglanden partner serving The Hague area. It competes with HWW across both home care and residential care in the same geographic catchment, with overlapping funding streams (Wlz, Zvw, Wmo).
• Home Instead Senior Care (Netherlands): Home Instead is a major international franchise operating elderly home care in the Netherlands, including in The Hague. It overlaps with HWW's thuiszorg and companion-care offerings and competes for private-pay and Wmo-funded personal care clients.
• Florence (Haaglanden): Florence is HWW's co-partner in the Spoedzorg Haaglanden acute-care cooperative and in VPO Haaglanden, and it operates in the same The Hague region with a comparable mix of home care, residential care and specialist elderly services. They are direct competitors for clients in overlapping districts and jointly cooperate on acute and after-hours coverage.
• Saffier (Saffiergroep): Saffiergroep is another elderly care provider in The Hague and a partner in VPO Haaglanden (and the ZorgScala reablement network). Like HWW it offers residential and home-based elderly care and competes for Wlz-funded and Zvw-funded clients in the same city.
• Woonzorgcentra Haaglanden (WZH): WZH is a residential elderly care operator in the Haaglanden region and a partner in VPO Haaglanden. It overlaps directly with HWW's woonzorgcentra offering and competes for Wlz-indicated clients in the same urban catchment.
• Cardia Zorg: Cardia is a The Hague-based elderly care organization, partner in VPO Haaglanden, providing residential and home care. It directly competes with HWW for elderly clients in the same metropolitan area, sharing the same regulatory and payer environment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/results?search_query=hww+zorg
• Facebookfacebook.com/hwwzorg
• LinkedInlinkedin.com/company/hwwzorg
• Instagraminstagram.com/hwwzorg.denhaag
• Xx.com/werving_hwwzorg

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HWW Care