Labelpack

What Labelpack does

Labelpack is an Italian designer and manufacturer of industrial automatic and semi-automatic labelling machines, Print & Apply (PandA) systems, and modular labelling systems, founded in 1992 and headquartered in Brugherio, Monza e Brianza. The company engineers custom solutions for self-adhesive label application across five verticals: food and beverage, cosmetic, chemical, pharmaceutical, and general manufacturing, with notable proprietary platforms including the PandA print-and-apply line, the MODULAR MS NON STOP dual-head non-stop system, the MASTER WR pharmaceutical autoloader system, and the mechanical compensation system enabling label application up to 50 m/min independent of print speed. Product capabilities range from manual labellers (TPN) through mid-range automatic machines (ET) to high-performance systems (ES, ES PE) and modular twin-head systems (DS/DS TWIN) achieving over 100 pieces per minute.

The business model is project-based capital equipment sales priced through custom quotation, with no publicly disclosed list pricing. Go-to-market combines direct enterprise sales from the Brugherio headquarters with an Italian channel distribution layer (Packma Trading, CARIBA) reaching mid-market customers, supplemented by digital presence (website, YouTube, LinkedIn) and trade show activity (Cibus Tec). Labelpack's stated positioning is "accuracy over rapidity," emphasising customisation, modularity, and integration with existing production lines over maximum throughput. The company is privately held with no external investment evidenced, operates primarily in Italy with limited cross-border activity (notably Bio-Rad in Belgium), and counts enterprise customers including Bio-Rad, Intercos, General Gas, Madama Oliva, Cotto Possagno, and Longlife.

Name

Labelpack

Legal name

LABELPACK S.r.l.

Website

https://labelpack.it

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Labelpack is an Italian manufacturer of industrial automatic and semi-automatic labelling machines, Print & Apply systems, and modular labelling solutions, founded in 1992 and serving the food, cosmetic, chemical, pharmaceutical, and manufacturing sectors primarily in Italy.

Ownership category

akta.pro rank

Product category

Industrial Labelling Equipment

NAICS

Packaging Machinery Manufacturing (333993)

SIC

Printing Trades Machinery & Equipment (3555)

akta.pro primary industry

Labeling, Coding & Marking Systems (IMAHAOAE)

akta.pro secondary industries

Labeling, Coding & Marking Equipment (Labelers, Inkjet, Laser) (IMALAOAD), Label Application Systems & Print-and-Apply (Equipment) (IMALAKAO), End-of-Line Integration & Packaging Line Systems (IMAHAOAN)

Keywords

• Industrial labelling machines
• Print and apply systems
• Self-adhesive labelling equipment
• Automated packaging lines
• Pharmaceutical and food labelling

Headquarters

HQ city

Brugherio

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Labelling Equipment Sales: Manufacturing and selling automatic and semi-automatic labelling machines, Print & Apply systems, and labelling systems. Equipment is sold as capital equipment with customization options for specific industry needs and packaging types.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Labelpack designs, manufactures, and installs industrial automatic and semi-automatic labelling machines (Applicatori), Print & Apply / PandA® systems capable of generating labels with barcodes and variable data, and modular automated labelling systems (Sistemi) for self-adhesive labels. The equipment is built to integrate with existing production lines and is customized for specific packaging types and sectors including Food & Beverage, Cosmetic, Chemical, Pharmaceutical, and Manufacturing.

Product overview

Labelpack offers a comprehensive portfolio of industrial automatic labeling solutions comprising three core product lines: Applicatori (Labellers) for automatic and semi-automatic label application, Stampa e Applica (PandA®) for print-and-apply systems with variable data capabilities, and Sistemi (Labelling Systems) for modular automated solutions. The product range spans from manual machines (TPN) to mid-range (ET) and high-performance (ES, ES PE) automatic labellers, complemented by specialized Print & Apply systems (AB, AF, CUBE) and modular labeling systems (DS/DS TWIN). Accessories including pre-alarms, photocells, and coding units round out the offering. All products are designed for integration with existing production lines across sectors including Food, Cosmetic, Chemical, Pharmaceutical, and Manufacturing, serving packaging types such as vertical/horizontal cylinders, parallelepipeds, multipacks, vertical ovals, and pallets.

Differentiator

Problem solved

Functional benefit

Brands

• PandA: Print & Apply systems brand offering advanced print and apply solutions with barcodes and variable data capabilities

Quantifiable outcome

• Production nearly tripled for Bio-Rad pharmaceutical labelling operations
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Packma TradingcoreChannel Partner/ Reseller/ DistributorLong-term distributor partnership in the Italian market. Packma Trading represents Labelpack products and describes the brand as strong, well-perceived and synonymous with quality, reliability and flexibility.
• CARIBAcoreChannel Partner/ Reseller/ DistributorLong-term supplier relationship for labelling solutions. CARIBA describes Labelpack as providing excellent technical solutions that are economically very competitive compared to other players in automatic machinery, with direct communication and constructive post-sale support.
• UCIMAminorStrategic or Co-development PartnerUCIMA (Italian packaging machinery manufacturers association) Partner. Labelpack displays UCIMA Partner logo indicating membership in the industry trade association.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Sidel: Sidel supplies complete beverage and liquid packaging lines including labelling modules; it is a broad incumbent whose labelling subsystem competes against Labelpack's PandA and modular systems at large beverage and homecare customers.
• Sacmi: Sacmi is a large Italian-based packaging machinery group offering labelling, capping, filling and end-of-line solutions; it competes broadly with Labelpack in Italian and international food/beverage and cosmetics plants.
• ProMach: ProMach is a US packaging machinery conglomerate with multiple labelling brands (e.g. ID Technology, EPI); it competes with Labelpack as a broad incumbent offering labelling solutions across many verticals globally.
• Multivac: Multivac supplies packaging and labelling equipment primarily for food, pharma and medical; it is a broad incumbent with overlapping labelling and end-of-line capabilities in Labelpack's core verticals.
• Krones: Krones is a global packaging and bottling machinery incumbent whose labelling systems (e.g. Sleevematic, Varioclean) compete with Labelpack in food, beverage and cosmetics end-of-line applications.
• Bizerba: Bizerba offers weighing, slicing, price/label labelling and inspection solutions for food, retail and industry, providing comparable functional capabilities to Labelpack in labelling and print-apply at food and logistics customers.

Direct peers

• Herma: Herma is a German manufacturer of self-adhesive labelling machines and labelling systems serving food, pharma, cosmetics and chemicals — directly overlapping Labelpack's product portfolio, verticals and customization-led model.
• Mark Andy: Mark Andy manufactures narrow-web printing presses and inline finishing/label converting equipment, overlapping with Labelpack's print-and-apply and self-adhesive labelling operations in label production environments.
• CDA France: CDA designs and builds automatic and semi-automatic labelling machines for the same food, cosmetics, chemical and pharmaceutical verticals as Labelpack, making it the closest direct competitor in product and customer base.

Emerging players

• ALPMA: ALPMA (part of the Krones group) supplies specialized labelling and packaging equipment for dairy, cheese and food sectors, making it an emerging regional competitor to Labelpack in food and beverage labelling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@Labelpack1992
• LinkedInit.linkedin.com/company/labelpack-srl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Labelpack