Cinesociety

What Cinesociety does

Cinesociety is a French SaaS company founded in 2019, headquartered in Vincennes with operations in Paris, that operates as a digital intermediary between cinema exhibitors and film distributors in France. The company serves two primary customer segments: cinema exhibitors — from independent arthouse and municipal theaters to larger circuits — and film distributors. Its stated purpose is to give exhibitors accessible digital communication tools and to give distributors qualified audience targeting that reaches beyond large multiplex chains.

The product surface consists of two complementary offerings. cinesociety SOCIAL is a SaaS platform for centralized management of Facebook and Instagram communications, with tiered pricing at €40, €60 and €90 per month (excluding VAT) and a one-month free trial. CINEDATA (also marketed as cinesociety DATA) is described as the first shared ticketing-data marketing platform in France; it integrates with cinema point-of-sale systems via partners such as Monnaie Services and Ciné Digital to collect consent-based ticket purchase data, aggregate viewing histories, and build audience segments based on cinematic preferences (e.g., directors, cast, themes). These segments are then activated through distributor-funded targeted advertising campaigns deployed by digital agency partner Luckytime.

The business model combines recurring SaaS subscriptions (SOCIAL), transaction-based revenue sharing on advertising campaigns (CINEDATA commissions), and direct distributor campaign fees. Distribution is hybrid: self-serve SaaS signup via app.cinesociety.fr, complemented by direct sales at the FNCF Congress, and channel-style distribution via ticketing software integration partners. The company has secured institutional and financial support from the CNC (Centre National du Cinéma) and the France 2030 program operated by Caisse des Dépôts, alongside co-development with industry body SCARE on data governance. Cinesociety operates with a small team of 1-10 employees and is structured as a private SAS with €45,000 registered capital.

Name

Cinesociety

Legal name

Cine Society SAS

Website

https://cinesociety.fr

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Cinesociety is a French SaaS company providing social media management tools and a shared ticketing data platform (CINEDATA) for cinema exhibitors and film distributors, enabling data-driven targeted advertising campaigns across a 250-cinema network.

Ownership category

akta.pro rank

Product category

Cinema Marketing Software

NAICS

Media Buying Agencies (541830)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cinema Media Planning & Buying (MPAAABAJ)

Keywords

• Cinema marketing software
• Social media management
• Audience data platform
• Ticketing data analytics
• Cinema digital communication

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. cinesociety SOCIAL Subscriptions: Monthly subscription fees from cinema exhibitors for social media management platform with tiered pricing (DÉCOUVERTE €40/mo, PREMIUM €60/mo, RELAX €90/mo). Recurring revenue model with monthly billing.
2. CINEDATA Advertising Commission: Commission share on advertising revenue generated from data-driven campaigns. Cinemas receive a portion of the advertising revenue generated from targeted campaigns using their audience data.
3. Distributor Campaign Fees: Film distributors pay to run targeted marketing campaigns against audience segments built from cinema ticketing data. Revenue shared between Cinesociety and participating cinemas.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Cinesociety provides a SaaS platform for cinema exhibitors to manage social media communication on Facebook and Instagram (cinesociety SOCIAL), including content scheduling, a library of certified promotional materials, integrated visual creation, and performance analytics. It also operates CINEDATA (cinesociety DATA), the first shared ticketing-data marketing platform in France, which collects consent-based ticket purchase data from participating cinemas and enables film distributors to run targeted advertising campaigns against audience segments, with commission revenue shared back to cinemas.

Product overview

Cinesociety est une plateforme digitale connectant distributeurs de films et exploitants de salles de cinéma. L'offre se compose de deux produits complémentaires : cinesociety SOCIAL (gestion des réseaux sociaux avec trois formules tarifaires DÉCOUVERTE, PREMIUM et RELAX) et cinesociety DATA/CINEDATA (première régie de données de billetterie mutualisée). La plateforme combine communication digitale locale, outils de pilotage intelligents et marketing basé sur la data pour transformer les informations dispersées en écosystème digital performant.

Differentiator

Problem solved

Functional benefit

Products and services

• cinesociety SOCIAL SaaS social media management platform for cinema exhibitors offering a centralized content library, scheduling, integrated visual creation, advertising management, and performance analytics for Facebook and Instagram. Available in three subscription tiers (DÉCOUVERTE €40/mo, PREMIUM €60/mo, RELAX €90/mo) with a one-month free trial.
• CINEDATA (cinesociety DATA) First shared ticketing data marketing platform in France that enables cinemas to monetize audience data through targeted advertising campaigns funded by film distributors. Collects consent-based ticket purchase data via ticketing software integrations (Monnaie Services, Ciné Digital), builds GDPR-compliant audience segments, and delivers +12% admission uplift in targeted groups. Free for cinemas to join, with revenue generated via commission on advertising campaigns.

Quantifiable outcome

• +28% admissions increase for cinesociety SOCIAL users in 2023 vs +18% national average
• +5 more outcomes

Named customers11 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered supporting and core.

• Culture RelaxsupportingStrategic or Co-development Partner · 1 February 2026Culture Relax is an association present in 100+ French cities working to make cinema accessible to people with disabilities. Cinesociety provides free access to communication materials for cinemas participating in the Ciné Relax program to promote accessible screenings.
• Monnaie ServicescoreTechnology or Integration · 1 September 2024Ticketing software integration partner enabling CINEDATA data collection. Monnaie Services provides the technical interface to collect ticket purchase data from participating cinemas for audience targeting campaigns.
• Ciné DigitalcoreTechnology or Integration · 1 September 2024Ticketing software integration partner enabling CINEDATA data collection. Technical interface for collecting ticket purchase data from participating cinemas.
• LuckytimecoreTechnology or Integration · 1 September 2024Digital agency partner for deploying CINEDATA targeted campaigns. Luckytime works with film distributors to execute data-driven advertising campaigns on the CINEDATA platform across Meta and other platforms.
• CNC (Centre National du Cinéma et de l'Image Animée)coreOthersThe French National Cinema Center provided support for the development and launch of CINEDATA, validating the platform's strategic importance for the French cinema industry.
• France 2030 / Caisse des DépôtscoreOthersGovernment initiative operated by Caisse des Dépôts that provided financial and institutional support for the CINEDATA project development.
• SCARE (Syndicat des Chaînes Art et Essai)supportingOthersSCARE co-developed the CINEDATA contract template to ensure it protects cinema exhibitors' interests and spectator data rights.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Arts Alliance Media: Arts Alliance Media provides cinema software and technology (TMS, projection, signage) to exhibitors across Europe; while not a marketing platform, it sits in the same cinema technology stack Cinesociety's customers use.
• Hootsuite: Hootsuite is a horizontal social media management platform; it competes conceptually with cinesociety SOCIAL at the SMB tier and could enter the cinema vertical with industry templates, pressuring Cinesociety's subscription business.
• Comscore: Comscore operates theatrical box-office and audience measurement services used by studios and distributors; its audience data assets overlap with CINEDATA's distributor-facing value proposition at a much larger, multi-territory scale.
• Vista Entertainment Solutions: Vista is the dominant cinema software conglomerate (entertainment, Veezi, Movio, Maccs, Cinema Intelligence) serving large exhibitor chains globally; Cinesociety competes with portions of Vista's stack for independent cinemas in France.
• Sprout Social: Sprout Social is a horizontal social media management and analytics platform targeting SMB and mid-market; its feature set overlaps with cinesociety SOCIAL and represents a competitive threat if it adds cinema-specific content workflows.

Others

• Buffer: Buffer is a lower-cost horizontal social media scheduling tool popular with SMBs; it overlaps with cinesociety SOCIAL's scheduling and publishing functionality, particularly at the €40/month DÉCOUVERTE tier.
• CinemaNext: CinemaNext is a pan-European cinema services and technology provider (projection, sound, screen, seating) serving the same cinema exhibitor base that Cinesociety addresses with its digital and data products.

Direct peers

• Veezi: Veezi (Vista Group) provides cinema management software specifically for independent and small-chain exhibitors — directly overlapping Cinesociety's cinema exhibitor customer segment with adjacent operational tooling.
• Movio: Movio (owned by Vista Group) is a cinema audience data and marketing analytics platform used by exhibitors worldwide to run targeted campaigns; it is the most direct global analog to Cinesociety's CINEDATA product.

Emerging players

• Showtime Analytics: Showtime Analytics is an Irish-headquartered cinema analytics platform giving exhibitors box-office insights and reporting; it overlaps with Cinesociety's data and cinema-operations tooling but is earlier-stage and geographically focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/cinesociety.fr
• LinkedInlinkedin.com/company/cinesociety
• Instagraminstagram.com/cinesociety.fr
• Xx.com/cinesociety_fr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cinesociety