Les Soeurs

What Les Soeurs does

Les Soeurs is a privately held Belgian women's fashion retailer founded in 2011 and operated by three sisters (Kay, Julie, and Clio Hendrickx) from Tessenderlo, Belgium. The company sells women's clothing, jewellery, accessories, and lifestyle products, organized around a proprietary Les Soeurs Collection augmented by a curated marketplace of approximately twelve third-party designer brands (mbyM, American Vintage, Edited, Selected Femme, Sofie Schnoor, A.Kjaerbede, Anna + Nina, Kaart Blanche, MP Denmark, Le Marais, Havaianas, The tiny big sister). The product portfolio spans dresses, tops, denim, blazers, jewellery, sunglasses, bags, and home/lifestyle items, with seasonal collections such as the SS26 line and a dedicated Wedding Guest Outfits sub-vertical.

The business operates a hybrid go-to-market combining direct-to-consumer e-commerce (www.lessoeurs.be, a multilingual Dutch/English/French Lightspeed eCom storefront shipping to Benelux and the rest of Europe), physical retail stores in Bruges and Leuven, and a nascent B2B wholesale program. Pricing follows a unit-pricing model ranging from approximately €4.50 (greeting cards) to €269.99 (premium items), with seasonal sales of up to 50-70% off, a 10% newsletter-subscriber discount, free shipping above €150-€200, and a Les Soeurs Loyalty program. The company employs between 11 and 50 staff and is family-owned with no disclosed external funding or institutional investors.

Marketing and community engagement are driven by organic social media (Instagram, Facebook, Pinterest, TikTok, Spotify), email marketing via Klaviyo, influencer collaborations surfaced as "As seen on" features, and user-generated content under the branded #LESSOEURS hashtag. The brand's reputation is supported by 2,145 verified Trustpilot reviews at a 4.7/5 average. The competitive moat is grounded in the authentic sister-founder brand narrative, the curated multi-brand assortment, and the multi-channel Belgian-and-Europe distribution footprint, rather than proprietary technology or AI-driven differentiation.

Name

Les Soeurs

Website

https://lessoeurs.be

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Les Soeurs is a privately held Belgian women's fashion retailer founded in 2011 by three Hendrickx sisters, operating a multilingual e-commerce site, two Belgian retail stores, and a wholesale program, offering own-label and curated third-party designer clothing, jewellery, and lifestyle products.

Ownership category

akta.pro rank

Headquarters

HQ city

Tessenderlo

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Direct E-commerce Retail: Online sales through their own e-commerce platform selling clothing, accessories, jewellery, and lifestyle products directly to consumers in Belgium and Europe.
2. Physical Retail Stores: Revenue from brick-and-mortar store locations in Belgium including Bruges and Leuven.
3. Wholesale: Offers wholesale program allowing other retailers to purchase Les Soeurs products for resale.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Les Soeurs is a Belgian women's fashion retailer that sells its own branded clothing collection alongside curated third-party designer brands. Its assortment spans clothing (dresses, tops, denim, blazers, knitwear), jewellery, accessories, and lifestyle/home products, sold both via its own multi-language e-commerce platform and physical retail stores in Belgium.

Product overview

Les Soeurs is a Belgian women's fashion retailer founded by 3 sisters, operating both an e-commerce platform and physical stores. The product offering is organized as a unified fashion retail operation with the proprietary Les Soeurs Collection as the core brand, complemented by curated third-party designer brands. The portfolio spans five main categories: Clothing (dresses, tops, t-shirts, sweaters, cardigans, shirts, blouses, shorts, skirts, denim, trousers, blazers, jackets, coats), Jewellery (earrings, bracelets, necklaces, charms, rings), Accessories (bags, sunglasses, hats, belts, hair accessories), Lifestyle (home décor, candles, books, kitchen items), and seasonal collections including SS26. The company operates on a multi-brand marketplace model featuring its own collection alongside partner brands mbyM, American Vintage, Edited, Selected Femme, and Sofie Schnoor.

Differentiator

Problem solved

Functional benefit

Products and services

• Les Soeurs Collection
• Clothing Full range of women's clothing including dresses, jumpsuits, tops, t-shirts, sweaters, cardigans, shirts, blouses, shorts, skirts, denim, trousers, blazers, and jackets.
• Jewellery Accessories including earrings, bracelets, necklaces, charms, rings, and various jewellery pieces in gold and silver materials.
• Accessories Fashion accessories including flip-flops, bags, bag charms, phone straps, socks, belts, sunglasses, hats, caps, hair accessories, scarves, and mittens.
• Lifestyle Home and lifestyle products including décor, vases, books, candles, kitchen items, table accessories, greeting cards, toilet bags, games, and self-care items.
• SS26 Collection Spring/Summer 2026 collection featuring new seasonal arrivals including trousers, shorts, t-shirts, tops, blouses, and dresses.
• Wedding Guest Outfits Special occasion attire including elegant dresses, statement earrings, handbags, and accessories designed for wedding guests.
• Third-party Designer Brands Curated selection of women's fashion from partner brands including mbyM, American Vintage, Edited, Selected Femme, Sofie Schnoor, A.Kjaerbede, Anna + Nina, Kaart Blanche, MP Denmark, Le Marais, Havaianas, and The tiny big sister.
• Sale Items Reduced price clothing, accessories, and jewellery with discounts up to 50% off on selected items.
• Bestsellers Collection featuring the store's most popular and frequently purchased items including dresses, tops, jeans, jewellery, and accessories.
• Les Soeurs Loyalty Program Loyalty program rewarding returning customers with perks tied to ongoing purchases across the Les Soeurs assortment.
• Wholesale Program ('Word Retailer') Wholesale program allowing independent boutiques and other retailers to purchase Les Soeurs products for resale to their own customers.

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor.

• mbyMminorOthersCurated brand sold at Les Soeurs. Danish brand offering contemporary women's fashion that complements the Les Soeurs aesthetic.
• American VintageminorOthersCurated brand sold at Les Soeurs. French lifestyle brand known for soft, high-quality basics and contemporary design.
• EditedminorOthersCurated brand sold at Les Soeurs. Belgian brand offering feminine, trend-focused pieces.
• Selected FemmeminorOthersCurated brand sold at Les Soeurs. Part of Selected brand family offering contemporary women's fashion.
• Sofie SchnoorminorOthersCurated brand sold at Les Soeurs. Dutch brand known for romantic, feminine designs.
• A.KjaerbedeminorOthersSunglasses brand featured in the collection. Scandinavian design house offering contemporary eyewear.
• Anna + NinaminorOthersLifestyle brand offering jewellery and accessories. Dutch brand known for artistic, handcrafted aesthetic.
• Kaart BlancheminorOthersGreeting cards brand. Belgian/Dutch brand offering unique, stylish greeting cards.
• MP DenmarkminorOthersAccessories brand offering jewellery and bags. Danish brand known for minimalistic Scandinavian design.
• Le MaraisminorOthersFrench-inspired brand offering contemporary women's fashion including tops, caps, and accessories.
• HavaianasminorOthersBrazilian flip-flop/slipper brand. World-famous for quality rubber flip-flops, featured in accessories section.
• The tiny big sisterminorOthersContemporary women's fashion brand known for distinctive prints and feminine designs. Featured in tops, dresses, and knitwear categories.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sandro: French contemporary women's fashion brand under SMCP group, comparable in accessible premium positioning, women's apparel focus, and European omni-channel (DTC + boutique) retail approach.
• Maje: French contemporary women's fashion brand under SMCP group, directly comparable in price point, target demographic, and own-brand multi-channel strategy targeting similar fashion-conscious women.
• ba&sh: French contemporary women's fashion brand offering similar accessible premium positioning with own-designed collections, multi-channel DTC, and physical store presence. Comparable target customer, price points, and curated brand mix.
• Sezane: French contemporary women's fashion brand with strong DTC e-commerce and physical store presence. Comparable in accessible pricing, brand storytelling, and target customer seeking quality European fashion.
• COS: H&M Group's contemporary fashion concept with comparable multi-brand assortment, accessible premium positioning, quality-material focus, and European DTC plus physical store footprint.
• & Other Stories: H&M Group's contemporary multi-brand fashion concept offering a similar mix of own-label and curated third-party brands, comparable price positioning, and European omni-channel retail.

Regional players

• ZEB: Belgian fashion retailer with multi-brand women's fashion offering. Comparable Belgian market presence, women's fashion category focus, and mid-market price positioning.
• Xandres: Belgian women's fashion brand serving the same domestic market. Comparable Belgian heritage, women's fashion category focus, and brick-and-mortar plus online retail model.
• Bellerose: Belgian contemporary fashion brand based in Belgium. Directly comparable as a Belgian women's fashion brand with similar aesthetic, target customer, and multi-channel approach in the same domestic market.

Broad incumbents

• Massimo Dutti: Inditex Group's accessible premium fashion brand with broader assortment and significantly larger scale. Overlaps with Les Soeurs on customer, price positioning, and emphasis on quality materials.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LesSoeursHendrickx
• Instagraminstagram.com/_lessoeurs_
• TikToktiktok.com/@lessoeurs.be
• Pinterestpinterest.com/lessoeurs3

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les Soeurs