PDA TRADE FAIRS PVT LTD

What PDA TRADE FAIRS PVT LTD does

PDA Trade Fairs Pvt Ltd, founded in 1997 and headquartered in Bangalore, India, is a privately held B2B trade fair and event management operator organized into four divisions: PDA Events (trade fairs, conferences, roadshows, business forums), PDA Trade Media (trade magazines including bodyLife, Airports International, Brews & Spirits, and the acquired Woodnews), PDA Trade Directories (custom published business directories), and PDA Ventures (trade fairs and immersive multimedia exhibitions). The company operates across 11+ industry verticals including maritime, woodworking, banking technology, renewable energy, airport infrastructure, fitness, alco-bev, wind energy, beauty, organic farming, and automation. Its flagship events include INDIAWOOD, MUMBAIWOOD, DELHIWOOD, Windergy, INMEX (India/China/Malaysia), PAMEX, and Craft Drinks India, augmented by conference hosting such as the 19th IFOAM Organic World Congress in 2017 and IIA-NATCON 2016 (which drew 1,131 delegates).

The company generates revenue through three primary streams: transaction-based event participation fees, booth rentals, sponsorship, and exhibition space sales from its trade fairs; subscription and recurring revenue from its specialty publishing arm; and project-based professional services fees from its multimedia exhibition division, which deploys 3D mapping, holographic projection, VR, and AR technologies for cultural and commercial experiential installations. PDA has international reach spanning India, China, Malaysia, and Canada, leveraging two decades of relationships with government, industry associations (IWTMA, IIA, GWEC, IFOAM, IAFI), and business communities to secure association-hosted flagship events. The company is bootstrapped, founder-owned, and operates without disclosed external investors or parent company.

Name

PDA TRADE FAIRS PVT LTD

Legal name

PDA Trade Fairs Pvt Ltd

Website

https://pdatradefairs.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

PDA Trade Fairs Pvt Ltd is a Bangalore-based B2B trade fair, event management, and specialty publishing company operating across 11+ Indian industry verticals including maritime, woodworking, wind energy, and alco-bev, serving exhibitors, sponsors, and industry associations through owned event brands, trade magazines, and business directories.

Ownership category

akta.pro rank

Product category

Trade Fair and Event Management Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Miscellaneous Publishing (2741)

akta.pro primary industry

Trade Shows & Exhibitions (Booths, Show Management) (BPAFAGAD)

akta.pro secondary industry

Exhibitions, Trade Shows & Booth Management (HSACADAH)

Keywords

• B2B trade fairs
• Event management
• Specialty publishing
• Industry exhibitions
• Business directories

Headquarters

HQ city

Bangalore

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Trade Fair and Event Organization: Organizing sector-specific B2B trade fairs, conferences, roadshows and business forums in India and Overseas. Revenue generated from event participation fees, booth rentals, sponsorship, and exhibition space sales.
2. Specialty Publishing: Publishing trade magazines, industry-specific publications offering news, views and analysis relevant to industry verticals. Also includes custom published business directories connecting demand and supply sides.
3. Multimedia Exhibitions: Creating immersive multimedia exhibition experiences using visual technologies for cultural, educational and commercial purposes.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

PDA Trade Fairs organizes sector-specific B2B trade fairs, events, conferences, roadshows and business forums across multiple industry verticals in India and overseas. The core event organization business is augmented by specialty publishing (trade magazines and custom business directories) and immersive multimedia exhibitions using visual technologies including 3D mapping, holographic projection, VR, and AR tools.

Product overview

PDA Trade Fairs Pvt Ltd is a B2B trade fair and event management company organized into four divisions: PDA Trade Media (trade magazines), PDA Trade Directories (customized business directories), PDA Events (event management), and PDA Ventures (tradefairs and multimedia exhibitions). The company organizes sector-specific trade fairs, conferences, roadshows and business forums across industries including Maritime, Woodworking, Banking technology, Renewable energy, Airport infrastructure, Fitness, Alco-Bev technology, Wind Energy, Beauty, Organic Farming and Automation. Key products include Windergy (wind energy trade fair), INMEX (maritime fairs), INDIAWOOD/DELHIWOOD/MUMBAIWOOD (woodworking fairs), PAMEX (printing expo), Craft Drinks India, IBEX India, and specialty magazines including bodyLife Magazine, Woodnews Magazine (acquired 2008), Airports International Magazine, and Brews & Spirits Magazine. The company also offers immersive multimedia exhibitions using visual technologies including 3D mapping, holographic projection, VR and AR tools.

Differentiator

Problem solved

Functional benefit

Products and services

• Windergy 3-day international trade fair and conference for the wind energy sector providing a platform to connect policy makers, regulatory authorities, international and domestic technology, solutions, and service providers from the wind power industry.
• INDIAWOOD Woodworking trade fair serving the furniture and woodworking manufacturing industry in India.
• DELHIWOOD Woodworking trade fair in Delhi serving the furniture and woodworking manufacturing industry.
• MUMBAIWOOD Woodworking trade fair in Mumbai serving the furniture and woodworking manufacturing industry.
• INMEX (India, China, Malaysia) Maritime industry trade fair series spanning India, China, and Malaysia, serving the international maritime and shipping ecosystem.
• IBEX India Maritime and ports industry trade fair for the Indian shipping and ports ecosystem.
• PAMEX Printing & Allied Machinery Expo - trade fair for the printing industry held in Bangalore.
• Craft Drinks India Trade fair for the craft beverages industry.
• World Sea Food Congress (WSC) 2022 International seafood industry congress showcasing global inspection services and introducing practices in inspections, sustainability, and trade activities for the IAFI network.
• Harmandar Sahib / Sikhi Multimedia Exhibition Immersive multimedia exhibition featuring visual technologies including 3D mapping, holographic projection, virtual reality and augmented reality tools to create a virtual journey of Harmandar Sahib for visitors.
• Trade Magazines (bodyLife, Woodnews, Airports International, Brews & Spirits) Specialty publishing of trade magazines including bodyLife Magazine (fitness), Woodnews Magazine (woodworking), Airports International Magazine (aviation/airports), and Brews & Spirits Magazine (alco-bev), offering year-round news, views, and analysis for industry verticals.
• Custom Business Directories Custom published trade directories and event directories for external customers, bridging demand and supply side for select industry sectors.

Quantifiable outcome

• Over two decades of successfully bridging communities via trade fairs and publications
• +3 more outcomes

Segments11 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• Indian Wind Turbine Manufacturers Association (IWTMA)coreStrategic or Co-development Partner · 1 January 2022Organised Windergy - India's only comprehensive International Trade Fair and Conference for the wind sector. The 3-day trade fair and conference provides a vibrant platform to meet policy makers, regulatory authorities, international and domestic technology, solutions and service providers from the wind power industry.
• International Association of Food Inspection (IAFI)minorStrategic or Co-development Partner · 1 January 2022World Sea Food Congress 2022 showcases global inspection services for industry awareness, introduces sound practices in inspection approaches, sustainability and trade activities relevant to the International Seafood Industry and IAFI network.
• Sikh Research InstituteminorStrategic or Co-development Partner · 1 January 2019Partnered with Sikh Research Institute to conceptualize and execute a multimedia exhibition on Sikhi and Harmandar Sahib Experience for the first time in Canada, using visual technologies including VR, AR, 3D mapping and holographic projection.
• Panjab Digital LibraryminorStrategic or Co-development Partner · 1 January 2019Partnered with Panjab Digital Library to execute the multimedia exhibition on Sikhi and Harmandar Sahib Experience, creating an engaging space to help visitors understand core values of Sikhi.
• Global Wind Energy CouncilcoreStrategic or Co-development Partner · 1 January 2017Associated with Global Wind Energy Council to organize WINDERGY India 2017 - an Expo and Conference from 25-27 April in New Delhi. IWTMA in association with Global Wind Energy Council organized this event with PDA as exhibition partner.
• Indian Institute of Architects (IIA) Karnataka ChaptercoreStrategic or Co-development Partner · 1 January 2016NATC0N 2016 was hosted by IIA Karnataka Chapter from 1-3 December at The Lalit Ashok, Bangalore. PDA was the Event Partner and brought over 1131 delegates from various parts of India.
• Woodnews MagazineminorOthers · 1 January 2008Acquired Woodnews Magazine in 2008 as part of specialty publishing initiative to connect woodworking industry communities year-round.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hyve India: Indian operations of UK-listed Hyve Group (formerly ITEI), running sector-specific B2B exhibitions — comparable scale and business model to PDA's event-led approach.
• NürnbergMesse India: Indian subsidiary of German trade fair operator NürnbergMesse, hosting B2B exhibitions in woodworking, packaging, organic products and similar verticals — directly comparable niche event strategy.
• Messe Düsseldorf India: Indian subsidiary of Messe Düsseldorf, organizing B2B trade fairs in plastics, packaging, medical and industrial sectors — comparable German-affiliated trade fair operator competing in the Indian market.
• Messe Frankfurt India: India subsidiary of Messe Frankfurt, organizing B2B trade fairs across verticals such as textiles, lighting, automotive and consumer goods — comparable business model (B2B trade fair organizing) in the same Indian market as PDA.
• Hannover Milano Fairs India: Joint venture between Hannover (Germany) and Fiera Milano (Italy), operating industrial and technology trade fairs in India — comparable B2B trade fair organizer with international pedigree.

Broad incumbents

• Informa Markets: Global B2B trade fair and events division of Informa plc, operating large Indian exhibitions across multiple sectors including maritime, woodworking and infrastructure — directly comparable to PDA's vertically-diversified Indian event portfolio.
• Reed Exhibitions India: Indian arm of RELX's Reed Exhibitions, operating sector-specific trade fairs and conferences across multiple industries — comparable in scope to PDA's diversified vertical portfolio.

Regional players

• India Trade Promotion Organisation (ITPO): Government of India body that organizes and manages large B2B trade fairs such as India ITME and IndiaSoft at venues including Pragati Maidan — comparable as an Indian trade fair organizing entity.
• Exhibitions India Group: Indian B2B exhibition organizer operating events in food, hospitality, fitness and lifestyle sectors — comparable regional peer serving overlapping Indian verticals.
• Confederation of Indian Industry (CII): Industry association that organizes sectoral B2B trade fairs, conferences and partnership events across India — comparable as a non-company organizer of B2B trade events in overlapping verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PDA TRADE FAIRS PVT LTD