BryanThings

What BryanThings does

BryanThings is a Paris-based private company founded in 2015 that designs and manufactures connected digital retail hardware and bespoke software for global and luxury brands, as well as for cultural and heritage institutions. Its product portfolio spans a proprietary range of hardware — including the Retail Luxury Computer (a multilingual, offline-capable touchscreen POS device), Sensor Bar (infrared/motion-triggered display), Ribbon Printer, Product Printer, Compact Customizer (engraver), Vending Machine, Booth Up, and Flap Booth photobooths — alongside software offerings such as Beauty Apps with a catalog manager, LUXOGRAPH (holographic display with hand-interaction sensors), and SUPPORTIMUS (in-situ crowdfunding and CRM tooling for heritage sites).

The company operates two business segments. The primary segment serves high-end global luxury brands with end-to-end digital retail deployments across flagship stores, travel retail, pop-ups, and events, providing UX/UI design, software development, hardware innovation, logistics, set-up, and CRM/analytics under one roof. The secondary segment serves cultural institutions and public-sector clients (Paris Musées, Musée du Louvre, La Rmn, CMN, Musée en Herbe, Fotografiska Stockholm, La Poste), deploying connected furniture, holographic exhibits, photobooths, and donation tooling.

BryanThings goes to market via direct enterprise field sales with personalized, project-based engagements, complemented by event-driven activations (museum exhibitions, product launches, vernissages). Pricing is not publicly disclosed and is quote-based per project. The company is privately held, has 11–50 employees, and operates as part of BryanThings Group; no funding rounds, acquisitions, or revenue figures are publicly disclosed.

Name

BryanThings

Legal name

BryanThings

Website

https://bryanthings.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

BryanThings is a Paris-based company that designs connected digital retail hardware and bespoke software — including POS computers, sensor-triggered displays, printers, photobooths, and holographic displays — for global luxury brands, cultural institutions, and heritage venues.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Hardware Sales: Sale of proprietary hardware products including the Retail Luxury Computer, Sensor Bar, Ribbon Printer, Compact Customizer, Product Printer, Vending Machines, Booth Up, and Flap Booth. Hardware is custom-manufactured and tailored to client needs.
2. Software Development: Custom software development for retail applications including beauty apps, display apps, film/photo apps, and catalog management. Delivered as part of end-to-end solution deployments.
3. Set-up, Logistics & Follow-up Services: Full end-to-end deployment services including physical installation, logistics coordination, and ongoing follow-up support for digital retail installations.
4. Connected Furniture & Digital Pop-up Store Solutions: Design and deployment of connected furniture and digital pop-up stores/corners for cultural institutions and luxury retail environments.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

BryanThings designs and manufactures custom connected-retail hardware (Retail Luxury Computer, Sensor Bar, Ribbon Printer, Product Printer, Compact Customizer, Vending Machine, Booth Up, Flap Booth) and develops bespoke software applications and digital experiences (Beauty Apps, Catalog Manager, LUXOGRAPH holographic display, SUPPORTIMUS crowdfunding, Photobooth Solutions) for global luxury brands and cultural institutions. It delivers full end-to-end services covering UX/UI design, software development, hardware production, installation, logistics, and post-deployment follow-up.

Product overview

BryanThings is a Parisian digital retail solutions provider offering a portfolio of connected hardware products and software services for luxury retail, heritage sites, and events. The core hardware lineup includes the Retail Luxury Computer (touchscreen POS), Sensor Bar (motion-triggered display), Ribbon Printer (gift personalization), Vending Machine, Compact Customizer (metal engraving), Product Printer (high-resolution customization), Booth Up (compact photo booth), and Flap Booth (portable photobooth). Software offerings include Beauty Apps (in-store display applications) and Supportimus (crowdfunding platform for heritage sites). Cultural sector solutions include LUXOGRAPH (holographic display) and Photobooth Solutions. Services span full end-to-end offerings including UX/UI design, software development, hardware innovation, and CRM & analytics, targeting global luxury brands, flagship stores, travel retail, events, seminars, and heritage/cultural institutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Retail Luxury Computer A robust, durable tablet-top touchscreen POS computer designed for the toughest retail environments, supporting all major retail languages and operating with or without internet. It can be placed on a table, fixed to a wall, or hidden in a cupboard, and serves both consumer-facing display and back-end retail services without requiring keyboard, screen, or mouse.
• Sensor Bar An infrared and motion-sensing add-on device that attaches to any shelf or table display and triggers specific digital content when a product is picked up, allowing retailers to inform and glorify products via an easy back-office interface.
• Ribbon Printer A customized ribbon printer that personalizes gift ribbons with logos, names, and icons in seconds, offering hundreds of ribbon and ink combinations as a finishing-touch personalization for retail purchases.
• Beauty Apps A suite of in-store software applications covering beauty, display, film, and photo experiences, paired with a catalog manager that enables customization of the content shown on any device deployed in-store.
• Vending Machine Custom-manufactured gift and vending machines built for high-end retailers and pop-up marketing activations.
• Compact Customizer An engraving device for customizing metal items such as plaques, catches, and packaging, delivered as part of the in-store personalization hardware line.
• Product Printer A high-resolution product customization printer that prints on any material with a glossy finish, positioned as a top-of-the-line in-store personalization tool.
• Booth Up A compact photo or video booth designed to occupy minimal floor space for maximum usage, suitable for events, product launches, and museums.
• Flap Booth An origami-inspired, fully customizable photobooth designed for easy deployment and rollout at scale, with full-color printing.
• LUXOGRAPH A holographic display screen that brings objects and 3D animations to life, with integrated sensors letting visitors rotate and interact with content by approaching their hand; targeted at museums and exhibitions.
• SUPPORTIMUS An in-situ digital crowdfunding tool for heritage sites and cultural institutions that enables donations via card and contactless methods (no app required), with CRM tooling for donor recruitment, community building, personalized email diplomas, and CERFA-compliant receipts.
• Photobooth Solutions (Culture) A culture-segment photobooth solution for visitor photo capture and sharing, ranging from booth to cabin to iPad to customized devices, enabling social-network sharing while allowing the institution to capture emails and feedback via CRM tools, with optional donation functionality for cultural ambassadors.

Quantifiable outcome

• Hundreds of ribbon and ink combinations available for personalization
• +1 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Magnum PhotoscoreStrategic or Co-development PartnerMagnum Photos is listed as a partner in BryanThings' cultural heritage division. BryanThings develops connected furniture and digital retail experiences for photography exhibitions and institutions, with Magnum Photos as a key cultural partner.
• CMN (Centre des Monuments Nationaux)coreStrategic or Co-development PartnerCMN (Centre des Monuments Nationaux) is listed as a partner in BryanThings' cultural heritage division. BryanThings was accepted into the 2nd cohort of CMN's Heritage Incubator, indicating a deep strategic relationship for developing digital solutions for France's national monuments.
• Paris MuséescoreStrategic or Co-development PartnerParis Musées (the network of City of Paris museums) is listed as a partner and reference customer. BryanThings develops digital engagement solutions including photobooths, crowdfunding tools, and interactive exhibits for Paris museum venues.
• La PosteminorStrategic or Co-development PartnerLa Poste is listed as a partner, suggesting collaboration on digital retail or personalization solutions for France's postal service network.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cuseum: Cuseum provides digital engagement tools for museums and cultural institutions, including interactive exhibits and visitor apps — overlapping with BryanThings' SUPPORTIMUS crowdfunding and cultural-engagement products.
• Smartify: Smartify is a UK-based digital platform for museums and cultural institutions offering interactive visitor experiences and app-based engagement — directly comparable to BryanThings' cultural-heritage line (LUXOGRAPH, Photobooth Solutions, SUPPORTIMUS).
• Perch Interactive: Perch Interactive provides in-store digital experiences, interactive displays, and sensor-driven product engagement for retail — directly comparable to BryanThings' Sensor Bar and connected retail hardware offering for premium brands.
• Hapticmedia: Hapticmedia is a Paris-based provider of AR/VR and digital experiences for luxury retail and beauty brands — directly comparable to BryanThings' Beauty Apps and luxury-retail software offerings.
• b8ta: b8ta designs and operates connected retail experiences with sensor-driven product engagement and digital retail displays — directly comparable to BryanThings' connected retail hardware and personalization stack.

Broad incumbents

• Diebold Nixdorf: Diebold Nixdorf is a global enterprise POS and retail technology provider — adjacent to BryanThings' Retail Luxury Computer and connected retail offerings, with much broader geographic and enterprise reach.
• Scala (by STRATACACHE): Scala provides digital signage and in-store customer-experience software for retail — adjacent to BryanThings' in-store display and content management offerings, with a much broader enterprise footprint.
• NCR Voyix: NCR Voyix is a global provider of POS hardware, software, and retail technology platforms — adjacent to BryanThings' POS and retail software lines but at vastly larger enterprise scale.
• Elo Touch Solutions: Elo Touch Solutions is a global manufacturer of touchscreen hardware and POS systems for retail — adjacent to BryanThings' Retail Luxury Computer product line, with much larger scale and broader market reach.
• Posiflex Technology: Posiflex is a global POS hardware manufacturer serving retail and hospitality — adjacent to BryanThings' POS computer business, with standardized products rather than custom builds.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/BryanThings
• LinkedInlinkedin.com/company/bryanthings
• Instagraminstagram.com/bryanthingsparis
• Xx.com/bryanthings

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BryanThings