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Spicy

Full company profile

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Namestring
Spicy
Company typeenum
Private
Founded yearint
2018
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersMadrid, Spain
HQ citystring
Madrid
HQ countrystring
Spain
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
creative agency services, advertising services, marketing services, brand strategy, creative campaigns
NAICS code1 code
  • Advertising, Public Relations, and Related Services5418
SIC code1 code
  • Services-Advertising Agencies7311
Product category
Advertising and Marketing Services
No data
Cost components3 values
Personnel, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Spicy is a creative agency that specializes in strategic and creative advertising and marketing services. The firm delivers advertising and marketing solutions to clients, operating as a service-based creative agency headquartered in Madrid, Spain, founded in 2018.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

No product information available. The source content consists of a loading/verification page with no substantive information about products, services, or company offerings.

Product and service1 record
1Strategic and Creative Advertising and Marketing Services
No data
Peers10 records
TypeDirect peer
Description

Madrid-headquartered independent creative agency offering strategic and creative advertising services to global brands, the closest direct comparable in size, location, and positioning to Spicy.

2David Madrid (DDB)
TypeBroad incumbent
Description

Madrid office of the global DDB network, offering the same strategic + creative advertising services as Spicy but with network scale, multinational clients, and integrated capabilities.

TypeDirect peer
Description

Independent Spanish creative agency headquartered in Madrid, competing for the same strategic and creative advertising mandates as Spicy, with a similarly boutique operating model.

TypeBroad incumbent
Description

Madrid office of McCann Worldgroup, one of Spain's largest agency networks, offering overlapping creative and strategic advertising services to enterprise clients.

TypeDirect peer
Description

Madrid-based independent creative agency with strong brand and shopper-marketing credentials, directly comparable in size and Spanish-market focus to Spicy.

6&Rosàs
TypeDirect peer
Description

Independent Spanish creative agency based in Barcelona with offices in Madrid, recognized for award-winning brand work — a direct peer in the independent creative-agency category.

TypeBroad incumbent
Description

Madrid-headquartered creative agency within the BBDO/Omnicom network, offering strategic and creative advertising services with network-scale resources.

TypeBroad incumbent
Description

Spanish operation of the TBWA global creative network, headquartered in Madrid, competing for the same strategic and creative advertising briefs with significantly greater resources.

TypeBroad incumbent
Description

Madrid-based agency within the Leo Burnett/Publicis network, providing overlapping creative and strategic advertising services to major Spanish and international brands.

TypeBroad incumbent
Description

Spanish operation of Ogilvy, a global creative and strategic communications network with Madrid presence, competing for the same brand-building and advertising mandates.

Market position
Strengths3 records

Each record includes

Headline, Details, Source

Weaknesses3 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Spicy

Advertising and Marketing Servicesspicyagenciacreativa.com

Spicy firmographics

Firmographics
Name
Spicy
Website
https://spicyagenciacreativa.com
Company type
Private
Founded year
2018
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Where Spicy is headquartered

Location

Headquarters

HQ city
Madrid
HQ country
Spain
HQ region
Europe

Markets served

Spicy business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

Spicy product offering

Product offering

Core offering

Spicy is a creative agency that specializes in strategic and creative advertising and marketing services. The firm delivers advertising and marketing solutions to clients, operating as a service-based creative agency headquartered in Madrid, Spain, founded in 2018.

Product overview

No product information available. The source content consists of a loading/verification page with no substantive information about products, services, or company offerings.

Differentiator

Problem solved

Functional benefit

Products and services

  • Strategic and Creative Advertising and Marketing Services

Companies that use Spicy

Customer profile

Ideal customer profiles1 record

Spicy technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Spicy competitors and assessment

Company assessment

Direct peers

  • Lola MullenLowe: Madrid-headquartered independent creative agency offering strategic and creative advertising services to global brands, the closest direct comparable in size, location, and positioning to Spicy.
  • China Spain: Independent Spanish creative agency headquartered in Madrid, competing for the same strategic and creative advertising mandates as Spicy, with a similarly boutique operating model.
  • La Despensa: Madrid-based independent creative agency with strong brand and shopper-marketing credentials, directly comparable in size and Spanish-market focus to Spicy.
  • &Rosàs: Independent Spanish creative agency based in Barcelona with offices in Madrid, recognized for award-winning brand work — a direct peer in the independent creative-agency category.

Broad incumbents

  • David Madrid (DDB): Madrid office of the global DDB network, offering the same strategic + creative advertising services as Spicy but with network scale, multinational clients, and integrated capabilities.
  • McCann Madrid: Madrid office of McCann Worldgroup, one of Spain's largest agency networks, offering overlapping creative and strategic advertising services to enterprise clients.
  • Contrapunto BBDO: Madrid-headquartered creative agency within the BBDO/Omnicom network, offering strategic and creative advertising services with network-scale resources.
  • TBWA\Spain: Spanish operation of the TBWA global creative network, headquartered in Madrid, competing for the same strategic and creative advertising briefs with significantly greater resources.
  • Vitruvio Leo Burnett: Madrid-based agency within the Leo Burnett/Publicis network, providing overlapping creative and strategic advertising services to major Spanish and international brands.
  • Ogilvy Spain: Spanish operation of Ogilvy, a global creative and strategic communications network with Madrid presence, competing for the same brand-building and advertising mandates.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

Spicy financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Spicy leadership team

Management profile

Number of profiles

Spicy funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Spicy M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spicy

What does Spicy do?

Spicy is a creative agency that specializes in strategic and creative advertising and marketing services. The firm delivers advertising and marketing solutions to clients, operating as a service-based creative agency headquartered in Madrid, Spain, founded in 2018.

When was Spicy founded?

Spicy was founded in 2018. It employs 11 to 50 people.

Where is Spicy based?

Spicy is headquartered in Madrid, Spain, in the Europe region.

Who are Spicy's main competitors?

Direct peers on record are Lola MullenLowe, China Spain, La Despensa and &Rosàs. Broad incumbents are David Madrid (DDB), McCann Madrid, Contrapunto BBDO, TBWA\Spain, Vitruvio Leo Burnett and Ogilvy Spain.

Does Spicy have an API?

No public API is recorded for Spicy.

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