Viasuisse AG

What Viasuisse AG does

Viasuisse AG is a Biel/Bienne-headquartered traffic information services company founded in 2001 by the Swiss broadcaster SRG SSR and the automotive club TCS, with two additional shareholders (SBB and Lions Air Skymedia AG). The company operates 24/7/365 with 28 staff distributed across a headquarters in Biel/Bienne and a local editorial office in Zurich, producing traffic information in German, French, and Italian for the Swiss market exclusively.

Its product set spans two lines. The editorial/radio line delivers manually edited Premium bulletins, RDS-TMC-compliant automated Basic bulletins, Live Speech radio inserts, and custom written forecasts priced at CHF 180 per editor-hour. The IT/data line offers a REST Traffic API (JSON, three-minute refresh, CHF 12,000/year base plus transmission-based fees, with a public demo at demo.trafficintelligence.ch), customized interfaces for historical or geographic queries, and bespoke data evaluations supported by an in-house Data Science & Development division. The platform ingests data from four primary sources — traffic cameras and live traffic systems, road-user reports, police reports, and police/ASTRA system entries — and aggregates them via a custom production system.

Revenue is generated through recurring annual subscriptions (radio bulletins, API, and public-sector contracts) and pay-as-you-go professional services for custom evaluations. Distribution occurs through direct sales to public and private radio broadcasters, B2B API customers (navigation, web-map, app, and information-screen providers), and shareholder-operated channels including the TCS 163 hotline, SRG radio stations, and SBB/VBZ/BERNMOBIL public transport communications. Customers include SRF, RTS, RSI, TCS, SBB, Radio 32 AG, and the Federal Office for Roads (ASTRA/OFROU) under a partnership running since 2005.

Name

Viasuisse AG

Legal name

Viasuisse AG

Website

https://viasuisse.ch

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Viasuisse AG is a Biel/Bienne-based traffic information services company that produces multilingual (German, French, Italian) real-time road and public-transport updates for Swiss radio broadcasters, digital platforms via REST API, and public-sector clients such as ASTRA.

Ownership category

akta.pro rank

Product category

Traffic Information Services

NAICS

Broadcasting and Content Providers (516)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro industry

PRIMARYMPACAKAA

News & Current Affairs Aggregators

Media, Entertainment & Sports/Digital Media & Content Platforms (Online Video, Podcasts, Creators)/Digital Content Aggregators & Discovery (Feed/Curated)

Keywords

• Traffic information services
• Radio traffic bulletins
• Traffic data API
• Multilingual traffic reporting
• Real-time traffic data

Headquarters

HQ city

Biel

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Traffic API / Data Licensing: Annual subscription to REST API providing traffic message data in JSON format. Revenue based on base license fee plus potential additional licensing costs for data transmission/distribution. Updated every 3 minutes.
2. Radio Bulletin Services: Manually edited radio bulletins (Premium) and automatically generated bulletins (Basic) sold to radio stations. Revenue comprises data license fees calculated by audience reach (CHF 150 per 1,000 listeners) plus flat editorial fees (CHF 10,000 for bulletins; CHF 10,000+ for Live Speech option).
3. Individual Interfaces: Custom data interfaces for specific geographic regions, historical comparisons, or specific traffic events (congestion, construction). Pricing individually determined per product.
4. Individual Evaluations: Custom aggregated data analysis and reporting services, transforming complex traffic data relationships into comprehensible information. Pricing based on reporter/editor working hours (CHF 180/hour) plus external costs.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Viasuisse AG produces and distributes Swiss national traffic information through two product lines: (1) Editorial/Radio Services including manually edited Premium bulletins, automated Basic bulletins, live speech radio updates, and custom written forecasts; and (2) IT Services and Data Delivery including a REST Traffic API providing JSON-formatted traffic data refreshed every 3 minutes, customized interfaces, and aggregated data evaluations. All offerings operate 24/7/365 in German, French, and Italian.

Product overview

Viasuisse AG operates as a traffic information services company in Switzerland, founded in 2001 by TCS and SRG. The company offers two main product lines: (1) Editorial and Radio Services comprising manually edited radio bulletins (Premium), automatically edited bulletins (Basic), Live Speech options, and written forecasts/interviews; and (2) IT Services and Data Delivery including the Traffic API, individual interfaces, and individual evaluations. Products are available in German, French, and Italian. The company serves both public and private radio stations, government agencies, and organizations requiring traffic data.

Differentiator

Problem solved

Functional benefit

Products and services

• Manually Edited Radio Bulletin (Premium) Traffic information prepared for a defined geographic area, comprising current traffic messages, construction notices, preventive traffic advisories, and public transport announcements. Texts are read-ready and can be customized by priority and order. Data license is CHF 150 per 1,000 listeners; bulletin editing fee is CHF 10,000. Sold to radio stations in Switzerland.
• Automatically Edited Radio Bulletin (Basic) Traffic information formatted to RDS TMC standard without manual editing. Messages are listed by road class and number without regional attribution. Fixed priorities and structure; bulletins triggered every 30 minutes. Data license is CHF 150 per 1,000 listeners plus CHF 1,000 annual maintenance fee. Sold to radio stations.
• Traffic API REST API providing traffic message data as JSON files, updated every three minutes with standardized data schema. Demo available at demo.trafficintelligence.ch. Base price is CHF 12,000 per year with additional license costs for data transmission and usage. Sold to technology companies, GPS/navigation providers, web map services, app developers, and info screen providers.
• Individual Interfaces Customized interfaces for historical comparisons, daily current data, specific geographic areas, or traffic events like congestion or construction. Interfaces with third-party systems are possible. Pricing is individually calculated based on product requirements. Multi-year contracts available.
• Individual Evaluations Aggregated data analysis services that transform complex correlations into easily understandable information. The Data Science team processes data from various sources and contextualizes it. Custom pricing based on reporter/editor work at CHF 180 per hour plus technical aids and external costs billed separately. Used by government agencies and businesses for traffic flow analysis and infrastructure planning.

Quantifiable outcome

• Traffic information reduces congestion on Swiss roads and improves public transport situation awareness

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• ASTRA/OFROU (Federal Office for Roads)coreStrategic or Co-development PartnerKey public sector partner for whom Viasuisse has provided annual traffic flow analysis since 2005. Close collaboration on traffic information products and services. The traffic management center of ASTRA provides traffic disturbance information to Viasuisse.
• Police (Cantonal and Federal)coreStrategic or Co-development PartnerCritical operational partner providing traffic disturbance reports and police system entries. Long-standing close collaboration ensures best possible traffic information collection. Police utilize Viasuisse data for public communication.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• TomTom: TomTom provides maps, navigation software, and real-time traffic information globally to automotive, enterprise, and consumer markets. Its Traffic API and historical traffic products compete with Viasuisse's Traffic API offering in Switzerland, particularly for navigation and fleet customers.
• HERE Technologies: HERE Technologies is a global mapping and location data platform providing traffic flow, incident data, and road information to automotive OEMs, enterprises, and governments. While far broader in scope than Viasuisse, HERE directly competes in traffic data licensing and represents the global incumbent that Swiss customers could alternatively procure traffic intelligence from.

Direct peers

• INRIX: INRIX is a global traffic intelligence platform that aggregates road traffic data from millions of probes and provides real-time traffic information, analytics, and routing solutions to governments, automakers, and developers. It is the most direct functional comparable to Viasuisse in terms of combining multi-source traffic data aggregation with data licensing to enterprise customers.
• Be-Mobile: Be-Mobile is a European mobility data and traffic information provider operating primarily in Belgium and the Netherlands, offering traffic data feeds, floating car data analytics, and traffic management solutions to governments and road operators. It is a like-for-like smaller-market traffic intelligence specialist with similar data-licensing business model.
• Iteris: Iteris provides smart mobility infrastructure management, traffic monitoring, and transportation data analytics, primarily to state and local transportation agencies in North America. It is comparable to Viasuisse in combining public-sector traffic data partnerships, multi-source aggregation, and analytics offerings.

Emerging players

• Waze: Waze operates a crowdsourced navigation and real-time traffic platform owned by Google. While focused on consumer navigation rather than B2B data licensing, Waze's crowdsourced incident and traffic data model represents the alternative paradigm against which Viasuisse's authoritative multi-source aggregation competes for accuracy and coverage.

Regional players

• Funkwerk AG: Funkwerk is a German technology company offering traffic telematics, traffic management systems, and traffic information solutions, including TMC/TPEG services and traffic data feeds for German-speaking markets. It is a regional comparable addressing traffic information needs for German-language broadcasters and infrastructure operators.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/viasuisse-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Viasuisse AG