Henderson Design Group
Henderson Design Group is a boutique interior design firm founded in 2002 by Eric Henderson, delivering full-service luxury residential design, custom furnishings, and procurement for high-net-worth island homeowners in Hawaii and California, with an Indonesia-based supply chain and a sub-brand, HALE BY HENDERSON.
- Company typePrivate
- Founded2002
- HeadquartersKailua Kona, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Henderson Design Group does
Henderson Design Group is a privately held, boutique interior design and architecture firm founded in 2002 by Eric Henderson, specializing in luxury residential and hospitality projects for high-net-worth island homeowners. The firm designs and furnishes primary and vacation residences across Hawaii (Oahu, Maui, Hawaii Island) and California coastal markets, with headquarters in Honolulu and additional offices in San Francisco and San Diego; a working design studio/showroom on the Kohala Coast supports client engagement on Hawaii Island. Its core offering is full-service interior design, encompassing ground-up home design, renovation design, custom furnishings, and coordinated procurement and installation, with an eco-friendly orientation and a signature aesthetic described as clean lines with touches of playfulness.
The firm's revenue model is professional services on a quote-based, project-by-project basis for high-net-worth individuals and families, acquired through a portfolio-driven, sales-led go-to-market supported by referrals and luxury publication coverage (Dwell, Travel + Leisure, Condé Nast Traveler, Coastal Living, Modern Luxury Hawaii, Islands, San Francisco Magazine). A Indonesia-based procurement, quality control, and logistics operation staffed by a dedicated in-country team vertically extends execution and supply-chain capability for handcrafted furnishings. The firm operates a sub-brand, HALE BY HENDERSON, offering curated design collections for island living, and maintains a team of approximately 14+ designers, project managers, and operations staff across offices in the U.S. and Indonesia.
Operationally, Henderson Design Group is founder-led with Eric Henderson as Founder/President/CEO and Mark Henderson as Finance Lead, indicating likely family ownership, with no disclosed institutional investors, funding rounds, or parent-company relationships. The firm has no disclosed revenue figures, no patents, no certifications, and no API or software products, reflecting a services-only model rather than a technology platform. Customer concentration is centered on a single persona (HNW Island Homeowners) and a small set of large, named estate and condominium projects, which translates into project-based, lumpy revenue and dependence on referrals and brand reputation in a relationship-driven luxury market.
Henderson Design Group firmographics
Firmographics- Name
- Henderson Design Group
- Legal name
- Henderson Design Group
- Website
- https://henderson.house
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Henderson Design Group is a boutique interior design firm founded in 2002 by Eric Henderson, delivering full-service luxury residential design, custom furnishings, and procurement for high-net-worth island homeowners in Hawaii and California, with an Indonesia-based supply chain and a sub-brand, HALE BY HENDERSON.
- Ownership category
- akta.pro rank
Henderson Design Group industry classification
Industry- Product category
- Luxury Interior Design Services
- NAICS
- Interior Design Services (541410)
- akta.pro primary industry
- Interior Design Services (BPAHAKAB)
Keywords
Where Henderson Design Group is headquartered
LocationHeadquarters
- HQ city
- Kailua Kona
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Henderson Design Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Interior Design Services: Full-service interior design and furnishing for luxury island homes. Projects include designing and furnishing homes from the ground up or renovating existing spaces with custom furniture and coordinated design solutions.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Henderson Design Group product offering
Product offeringCore offering
Henderson Design Group provides full-service luxury interior design and furnishing for high-end residential and hospitality island homes in Hawaii and coastal California markets. The firm designs spaces from the ground up or renovates existing interiors with custom handcrafted, eco-friendly furnishings, offering end-to-end project management including procurement, quality control, and logistics. It also operates a curated sub-brand, HALE BY HENDERSON, dedicated to island living collections.
Product overview
Henderson Design Group is a luxury interior design firm specializing in island-inspired residential design. The company operates as a single-service interior design and furnishing practice with a sub-brand called HALE BY HENDERSON. Their portfolio includes multiple named residential projects (Park Lane, Hualalai Modern, Kukio Haven, Maui Plantation, Hualalai Modern Mix, Park Lane II, Hualalai Elegance, Wai'ulu Villa), representing completed client projects rather than separate product offerings. The firm combines eco-friendly approaches with handcrafted furnishings to create welcoming spaces that promote architectural features.
Differentiator
Problem solved
Functional benefit
Brands
- HALE BY HENDERSON: A related brand/collection operated by Henderson Design Group, featured as a link on the main website.
Products and services
- Henderson Design Group Luxury Interior Design Services Full-service luxury interior design and furnishing for high-end residential and hospitality island homes, including ground-up design, renovation of existing spaces, custom furniture procurement, procurement, quality control, and logistics. Targets high-net-worth homeowners in Hawaii and coastal California.
- HALE BY HENDERSON
Companies that use Henderson Design Group
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
Henderson Design Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Henderson Design Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Nourish CreativeminorVideo production partner that created content for Henderson Design Group's website and marketing materials. Relationship appears to be a one-time creative services engagement.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Henderson Design Group competitors and assessment
Company assessmentDirect peers
- Commune Design: California-based luxury residential and hospitality design firm with a distinct signature style and high-end project portfolio. Comparable to Henderson as a boutique, brand-led design studio targeting affluent residential clients.
- Pembrooke & Ives: Established New York luxury interior design firm serving ultra-high-net-worth residential clients with full-service design and furnishings. Comparable scale and service model to Henderson Design Group.
- Phil Kean Design Group: Florida-based luxury residential design and architecture firm with an integrated design-build model. Comparable to Henderson as a boutique firm offering signature luxury design services to affluent homeowners in a defined regional market.
- Martyn Lawrence Bullard Design: AD100 celebrity interior designer with a luxury residential portfolio and signature aesthetic. Comparable to Henderson in targeting ultra-high-net-worth residential clients with bespoke, branded design work and strong media presence.
- Mark Cunningham Inc. Honolulu-based luxury interior designer with a portfolio of high-end Hawaiian residential projects. The most direct regional peer to Henderson Design Group, operating in the same Honolulu/Hawaii luxury residential market with a comparable design-led boutique model.
- Roman and Williams: New York-based interior design and architecture firm with luxury residential and hospitality projects. Comparable to Henderson in combining architecture with interior design for high-end residential clients, with strong media positioning.
- Nate Berkus Associates: Nationally recognized luxury residential interior design firm with a portfolio-driven sales motion and broad media footprint (publications, TV). Similar to Henderson in serving HNW clients with full-service design and furnishings.
- Victoria Hagan Interiors: New York-based luxury residential interior design firm with a refined signature aesthetic and HNW clientele. Comparable to Henderson in delivering bespoke full-service interior design for affluent homeowners with strong editorial coverage.
- Jamie Bush + Company: Los Angeles-based luxury residential interior design firm known for a curated, modernist aesthetic and HNW client base. Comparable to Henderson in boutique scale, signature design language, and portfolio-driven sales.
- Ken Fulk Inc. Boutique design firm with luxury hospitality and residential projects, signature brand-led aesthetic, and strong media positioning. Comparable scale and GTM motion to Henderson Design Group.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Henderson Design Group social profiles
Digital presenceHenderson Design Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Henderson Design Group leadership team
Management profileNumber of profiles
Profiles14 records
Henderson Design Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Henderson Design Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Henderson Design Group
What does Henderson Design Group do?
Henderson Design Group provides full-service luxury interior design and furnishing for high-end residential and hospitality island homes in Hawaii and coastal California markets. The firm designs spaces from the ground up or renovates existing interiors with custom handcrafted, eco-friendly furnishings, offering end-to-end project management including procurement, quality control, and logistics. It also operates a curated sub-brand, HALE BY HENDERSON, dedicated to island living collections.
Is Henderson Design Group a public or private company?
Henderson Design Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Henderson Design Group founded?
Henderson Design Group was founded in 2002. It employs 11 to 50 people.
Where is Henderson Design Group based?
Henderson Design Group is headquartered in Kailua Kona, United States, in the North America region.
How does Henderson Design Group make money?
One revenue line is on record: interior Design Services.
Who are Henderson Design Group's main competitors?
Direct peers on record are Commune Design, Pembrooke & Ives, Phil Kean Design Group, Martyn Lawrence Bullard Design, Mark Cunningham Inc., Roman and Williams, Nate Berkus Associates, Victoria Hagan Interiors, Jamie Bush + Company and Ken Fulk Inc..
Does Henderson Design Group have an API?
No public API is recorded for Henderson Design Group.
What industry is Henderson Design Group in?
Henderson Design Group's product category is Luxury Interior Design Services. Its primary akta.pro industry code is BPAHAKAB, Interior Design Services. Its NAICS code is 541410.