Ikka Dukka
Ikka Dukka is a privately held Indian D2C e-commerce brand operating a Shopify storefront that curates and sells Indian art prints, home décor, fashion accessories, and gifting products to consumers worldwide, with a complementary corporate gifting enquiry service.
- Company typePrivate
- Founded2000
- HeadquartersNew Delhi, India
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Ikka Dukka does
Ikka Dukka Studio Private Limited, trading as Ikka Dukka, is a privately held Indian direct-to-consumer e-commerce company founded around 2000 by co-founders Enda Noone and Nilisha Kohli (Managing Director), operating from India with a reported headcount of 1–10 employees. The company runs a Shopify-powered online storefront at ikkadukka.com that curates and sells Indian artisanal craft across a wide product surface: art prints (the core category with 180+ collections, 277+ Indian art SKUs, and 173+ botanical SKUs spanning Raja Ravi Varma, Mughal miniatures, Ragamala, Tanjore, folk chromolithographs, and hand-colored botanical engravings), coloured frames, fabric-mounted prints, home décor, kitchen & dining, books, rugs & carpets, women's and men's accessories and jewelry, kids products, and a comprehensive gifting vertical organized by occasion, recipient, and budget.
The technology stack is a standard Shopify storefront with multi-currency pricing (USD, EUR, GBP, CAD, INR) and international shipping supported up to three weeks; there are no proprietary technical features, APIs, AI capabilities, or mobile apps disclosed. Product mix ranges from entry-level prints at ~$16.58 USD to premium SKUs such as Pashmina Loom Embroidered Stoles at Rs. 49,800, brass artefacts at Rs. 50,000, and Raja Ravi Varma Lakshmi Oleographs at Rs. 190,000, with free domestic shipping for orders above INR 2,000.
The business model is one-time direct product sales through the owned storefront, with no subscription or recurring revenue component; the only B2B motion is a custom-enquiry corporate gifting service. Go-to-market is D2C-only — no physical retail, marketplaces, or wholesale distribution — supported by organic social channels (Instagram, Facebook, Twitter, Pinterest, LinkedIn), an email newsletter, content/SEO around Indian art traditions, and earned media in Architectural Digest, Elle Decor, and Vogue. The company is bootstrapped with no disclosed institutional funding, M&A, or executive hires beyond its two co-founders, operating as a founder-led curated lifestyle retailer.
Ikka Dukka firmographics
Firmographics- Name
- Ikka Dukka
- Legal name
- Ikka Dukka Studio Private Limited
- Website
- https://ikkadukka.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ikka Dukka is a privately held Indian D2C e-commerce brand operating a Shopify storefront that curates and sells Indian art prints, home décor, fashion accessories, and gifting products to consumers worldwide, with a complementary corporate gifting enquiry service.
- Ownership category
- akta.pro rank
Ikka Dukka industry classification
Industry- Product category
- Online Home Décor & Art Retail
- NAICS
- Art Dealers (45992), Gift, Novelty, and Souvenir Retailers (459420)
- SIC
- Retail-Hobby, Toy & Game Shops (5945), Retail-Home Furniture, Furnishings & Equipment Stores (5700)
- akta.pro primary industry
- Local Artisan, Handmade & Craft Gifts Retail (CRALAJAL)
- akta.pro secondary industries
- Personalized & Custom Gift Creation (Engraving/Monogramming/Photo Gifts) (HSACANAC), Spiritual, Metaphysical & Inspirational Gifts Retail (CRALAJAJ)
Keywords
Where Ikka Dukka is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Ikka Dukka business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Direct Product Sales: Ikka Dukka generates revenue through direct retail sales of physical products including art prints, home décor, accessories, jewellery, books, and gifting items. All products are sold as one-time purchases with no recurring revenue component. The company ships internationally with pricing displayed in multiple currencies (USD, EUR, GBP, CAD, INR).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Art Prints - Unframed |
| Unit Pricing | Pay-as-you-go | Framed Art Prints |
| Unit Pricing | Pay-as-you-go | Art Print Collections/Sets |
| Unit Pricing | Pay-as-you-go | Premium Artisanal Items |
| Unit Pricing | Multi-year contract | Gift Hampers and Corporate Gifting |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Ikka Dukka product offering
Product offeringCore offering
Ikka Dukka operates a Shopify-powered direct-to-consumer online store that curates and sells Indian artisanal craft, art prints, home décor, kitchen & dining, books, rugs, fashion accessories (women, men, kids), and gifting products to individual and corporate buyers worldwide. It also offers a dedicated corporate gifting service with custom enquiry for bulk orders.
Product overview
Ikka Dukka is a boutique e-commerce store operated by Ikka Dukka Studio Private Limited, offering a curated selection of Indian craft, home décor, and gifting products. The core product is a diverse art prints portfolio featuring over 180 art print sets, coloured framed prints, fabric-mounted prints, and individual prints spanning Indian art (Raja Ravi Varma, Mughal miniatures, Ragamala, Tanjore, folk art), botanical prints, and international themes. The product line extends across House & Home (decor, kitchen & dining, books, rugs & carpets), Women's (scarves, jewellery, accessories, beauty), Men's (accessories, scarves, beauty), Kids (books, bedding, clothing, accessories), and Gifts & Festive categories organized by occasion, recipient, and budget. The company positions itself as working with artisans and designers from India and internationally, with services including corporate gifting custom enquiries. The store is powered by Shopify and ships internationally.
Differentiator
Problem solved
Functional benefit
Products and services
- Art Prints
- Art Print Sets & Gallery Walls
- Art Prints in Coloured Frames
- Indian Art Prints
- Hindu Gods & Goddesses Prints
- Botanical Prints
- Home Decor
- Kitchen & Dining
- Books
- Rugs & Carpets
- Women's Fashion & Accessories
- Men's Fashion & Accessories
- Kids Products
- Gifts & Festive Hampers
- Corporate Gifting Service
Companies that use Ikka Dukka
Customer profileSegments4 records
Ideal customer profiles4 records
Ikka Dukka technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ikka Dukka partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Ikka Dukka competitors and assessment
Company assessmentDirect peers
- Nicobar: Indian-rooted premium DTC lifestyle and home brand with curated artisanal products across home décor, fashion accessories, and gifting. Closely mirrors Ikka Dukka's positioning around Indian craft, design-led curation, and premium AOV, with comparable online storefront model.
- Good Earth: Premium Indian home, fashion, and lifestyle retailer with strong emphasis on Indian craft, artisanal sourcing, and design-led gifting. Comparable to Ikka Dukka in aesthetic positioning, premium price points, and content/editorial brand-building.
- Pure Home + Living: Indian premium home décor and lifestyle retailer with a curated, design-led assortment spanning tableware, textiles, lighting, and gifts. Closely comparable to Ikka Dukka's house-and-home, kitchen & dining, and gifting categories.
- The India Craft House: India-based curated marketplace and retailer of Indian handicrafts and artisan products across home, décor, and gifting. Directly comparable on artisan sourcing, assortment breadth, and gifting-led merchandising.
- Jaypore: India-based DTC retailer specializing in curated Indian handloom, craft, and artisanal home/lifestyle products. Highly comparable assortment, target customer (design-conscious Indian and diaspora buyers), and artisan-sourcing model.
Broad incumbents
- Etsy: Global marketplace for handmade, vintage, and craft goods. Comparable as a discovery and purchase channel for artisanal home décor and gifting; Ikka Dukka competes for the same artisanal-buyer intent while operating an owned-storefront alternative.
- Anthropologie: Global premium home, apparel, and gifting retailer with curated, design-led merchandise. Comparable to Ikka Dukka in premium home décor, art print, and gifting assortment, but operates at a much larger scale with international omnichannel presence.
- Fabindia: Large, established Indian craft and textiles retailer spanning apparel, home, and personal care. Overlaps with Ikka Dukka's Indian artisanal positioning and gifting category, but at a far larger scale, with both physical stores and a strong online channel.
Emerging players
- Caravan Couture: Boutique Indian home and lifestyle brand offering curated artisanal products including textiles, tableware, and gifting. Comparable in scale, premium positioning, and craft-led merchandising, with a narrower assortment.
- Bombay Duck: India-based home and lifestyle brand with a curated mix of artisanal and contemporary décor, tableware, and gifts. Comparable boutique positioning and Indian craft-led assortment, primarily serving domestic and diaspora buyers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Ikka Dukka social profiles
Digital presenceIkka Dukka financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ikka Dukka leadership team
Management profileNumber of profiles
Profiles2 records
Ikka Dukka funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ikka Dukka M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ikka Dukka
What does Ikka Dukka do?
Ikka Dukka operates a Shopify-powered direct-to-consumer online store that curates and sells Indian artisanal craft, art prints, home décor, kitchen & dining, books, rugs, fashion accessories (women, men, kids), and gifting products to individual and corporate buyers worldwide. It also offers a dedicated corporate gifting service with custom enquiry for bulk orders.
Is Ikka Dukka a public or private company?
Ikka Dukka is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ikka Dukka founded?
Ikka Dukka was founded in 2000. It employs 1 to 10 people.
Where is Ikka Dukka based?
Ikka Dukka is headquartered in New Delhi, India, in the Asia region.
How does Ikka Dukka make money?
One revenue line is on record: direct Product Sales.
Who are Ikka Dukka's main competitors?
Direct peers on record are Nicobar, Good Earth, Pure Home + Living, The India Craft House and Jaypore. Broad incumbents are Etsy, Anthropologie and Fabindia. Emerging players are Caravan Couture and Bombay Duck.
Does Ikka Dukka have an API?
No public API is recorded for Ikka Dukka.
What industry is Ikka Dukka in?
Ikka Dukka's product category is Online Home Décor & Art Retail. Its primary akta.pro industry code is CRALAJAL, Local Artisan, Handmade & Craft Gifts Retail, with a secondary code of HSACANAC, Personalized & Custom Gift Creation (Engraving/Monogramming/Photo Gifts). Its NAICS code is 45992 and its SIC code is 5945.