Mediaplus Digital Pte Ltd

What Mediaplus Digital Pte Ltd does

Mediaplus Digital Pte. Ltd. is a Singapore-headquartered, full-service digital marketing and web development agency founded in 2013 as a three-person operation and now employing over 60 staff across offices in Singapore, Malaysia (Miri), Australia (Melbourne), and Hong Kong, with services also targeted at China-based clients. The firm was acquired by NASDAQ-listed YY Group Holdings in 2025. Its product set spans web design and development (WordPress, WooCommerce, Shopify, OpenCart, Magento, and custom PHP/Node stacks), e-commerce builds, mobile application development, conversion rate optimization, AI chatbot development, and digital marketing services (SEO, SEM/Google Ads, social media advertising across Facebook/Instagram/TikTok, and programmatic). The technology backbone is conventional web and open-source commerce with front-end coverage (HTML5, CSS3, JavaScript/React/Angular/Vue) and back-end support (PHP, SQL/MySQL/PostgreSQL, Python, Node.js, TypeScript); AI capabilities are delivered as client-facing services rather than proprietary models.

The revenue model is a hybrid of one-time project fees and recurring retainers: starter websites from SGD 4,800 and growth sites from SGD 12,000 with a 50/50 deposit-and-launch payment structure; enterprise work is custom-scoped; annual 12-month web maintenance subscriptions and monthly/quarterly/half-yearly digital marketing retainers (with minimum commitment periods) layer on a recurring base. Distribution is direct-sales-led, anchored by IMDA Pre-Approved PSG Vendor status, which lets eligible Singapore SMEs claim a 50% grant subsidy on e-commerce and digital marketing projects; certified Google Partner and Meta Ads Partner statuses supplement access to paid platforms. APAC offices extend reach beyond Singapore, while a stated reliance on client referrals reflects established credibility.

The customer base is dominated by Singapore SMEs and mid-market clients across 30+ industries, with marquee logos (Hitachi, NTU, SUSS, Resorts World Sentosa) used for portfolio validation; the company cites 1,000+ served clients, 1,800+ websites delivered, and a 4.9/5 Google rating across 80+ reviews. Primary quantitative outcomes cited include a 3x conversion-rate lift (3.6% to 11.8%), 3.2x lead growth (45 to 141 monthly), and SEO/paid-social engagements producing double-digit-to-triple-digit percentage gains over 3–6 month windows for sample clients.

Name

Mediaplus Digital Pte Ltd

Legal name

MediaPlus Digital Pte. Ltd.

Website

https://mediaplus.com.sg

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Mediaplus Digital is a Singapore-headquartered full-service digital marketing and web development agency serving 1,000+ SME and mid-market clients across 30+ industries with web design, e-commerce, SEO/SEM, social media, AI chatbots, CRO, and mobile app services, with APAC offices in MY, AU, and HK.

Ownership category

akta.pro rank

Product category

Digital Marketing and Web Development Services

NAICS

Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Media Planning, Buying & Optimization (BPAFAAAC)

akta.pro secondary industries

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB), Paid Social Media Buying (BPAFABAD)

Keywords

• Web design development
• Digital marketing services
• Ecommerce website development
• Search engine optimization
• AI chatbot development

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Web Design & Development Projects: One-time project fees for website design, development, and redesign. Starter websites from SGD 4,800, growth websites from SGD 12,000, enterprise custom-scoped. Payment structure: 50% deposit upfront, 50% before launch.
2. Web Maintenance & Hosting: Annual 12-month web maintenance packages covering de-conflicting, debugging, version updates, and content management. Additional hours billed at S$100/hour beyond package allowance.
3. Digital Marketing Services (SEO, SEM, SMM, Programmatic): Recurring monthly/quarterly/half-yearly/yearly digital marketing retainers for SEO, SEM/Google Ads, Social Media Ads (Facebook, Instagram, TikTok), and Programmatic Marketing. Minimum commitment periods apply (6 months for 1-year commitments).
4. AI Chatbot Development: Custom AI chatbot setup and training with token-based usage capped at plan allowance. Annual maintenance fees apply from year 2 onward. 50% deposit upfront, 50% before launch.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

MediaPlus Digital is a full-service digital marketing and web development agency that designs and builds conversion-focused websites (corporate sites, landing pages, WordPress, WooCommerce, Shopify stores) and delivers integrated digital marketing services including SEO, Google Ads/SEM, social media advertising, programmatic marketing, conversion rate optimization, and AI chatbot development. All work is delivered entirely in-house by a 60+ person Singapore-based team, with PSG government grant subsidies available to eligible SMEs.

Product overview

MediaPlus Digital is a full-service digital marketing and web development agency (not a software platform) offering a unified portfolio of services including web design & development, eCommerce solutions (Shopify, WooCommerce), mobile app development, AI chatbot development, digital marketing (SEO, SEM, social media ads, programmatic marketing), conversion rate optimization, and website maintenance. All services are delivered entirely in-house by a local Singapore team with 13+ years of experience. The company acts as a single agency partner rather than a modular product platform, combining design, development, and marketing under one roof for Singapore businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Design & Development Conversion-focused website design and development services including corporate websites, landing pages, and CMS solutions using WordPress, custom PHP, and Joomla. For SMEs and enterprises seeking measurable online outcomes.
• eCommerce Website Development End-to-end e-commerce website development services including Shopify and WooCommerce builds with smart product search, AI-guided recommendations, and seamless checkout flows. For online retailers and F&B brands.
• Digital Marketing Services Full-service digital marketing including SEO (with AI SEO/GEO), SEM/Google Ads, social media advertising (Facebook, Instagram, TikTok), programmatic marketing, and performance marketing on recurring retainers.
• Conversion Rate Optimization (CRO) Systematic conversion rate optimization service improving website conversion through user experience optimization, testing strategies, and data-driven analysis.
• AI Chatbot Development Custom AI chatbot development for business websites with AI model selection, training, multi-language support, and external system integration. Designed for Singapore PDPA and GDPR compliance.
• Mobile App Development Mobile application design and development for iOS and Android platforms delivering smooth performance and intuitive user experience for business clients.
• Website Maintenance & Support Managed hosting, security, and monthly maintenance packages including domain registration, email hosting, and technical support with 1-3 business day lead time for updates.
• PSG Grant Solutions Pre-approved vendor for the IMDA Productivity Solutions Grant covering e-commerce website development and digital marketing campaigns, providing up to 50% reimbursement for eligible Singapore SMEs.

Quantifiable outcome

• 3.2x increase in leads (from 45 to 141 monthly leads) and 3x conversion rate improvement (from 3.6% to 11.8%) for sample client case study
• +5 more outcomes

Named customers18 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• GooglecoreGTM or Marketing PartnerMediaPlus Digital is a certified Google Partner, employing Google-recommended practices for website metric tracking and ad campaign management. The team has expertise in advanced optimization tools for SEO, SEM, PPC, Google Ads, Google Shopping, and Google Display campaigns. Benefits include access to Google beta features and close communication with an internal Google Agency Team.
• Meta (Facebook)coreGTM or Marketing PartnerCertified in Advance Media Strategizing and Media Planning by Facebook Meta. The team can advise on advanced media buying strategies across all Facebook-owned platforms. Benefits include access to Facebook beta features upon request and close communication with an internal Facebook Agency Team.
• IMDA (Infocomm Media Development Authority of Singapore)coreGTM or Marketing PartnerPre-Approved Vendor for the Productivity Solutions Grant (PSG) to develop E-Commerce Websites and execute Digital Marketing for SMEs. Enables eligible Singapore companies to receive 50% or more reimbursement on approved web development and digital marketing projects. The company has dedicated team members in specialized roles across industries.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Verz Design: Singapore-based web design and digital marketing agency offering website design, e-commerce development, and SEO services. Closely comparable in web design and e-commerce focus with overlapping Singapore SME customer base.
• MediaOne Marketing: Singapore digital marketing agency offering SEO, SEM, social media advertising, and web design services. Competes directly for Singapore SME clients with similar performance-marketing-led positioning.
• Hashmeta: Singapore-headquartered digital marketing agency with regional APAC presence offering SEO, performance marketing, influencer marketing, and social media. Comparable in scale, geographic footprint, and SME-focused digital marketing service mix.
• Brew Interactive: Singapore-based digital marketing agency providing performance marketing, SEO, social media, and web development. Targets similar SME and mid-market segments in Singapore with comparable integrated service offerings.
• OOm Singapore: Singapore-based digital agency providing integrated digital marketing, web development, and performance media services. Direct competitor in the Singapore SME and mid-market segment with comparable full-service positioning.
• First Page Digital: Singapore-headquartered full-service digital marketing agency offering SEO, SEM, social media marketing, and web design services. Directly competes with MediaPlus for Singapore SME clients with similar service portfolios and PSG-like grant positioning.

Broad incumbents

• Hakuhodo Singapore: Japanese advertising network with Singapore operations offering integrated digital marketing, media, and creative services. Comparable service breadth but operates at a much larger scale with broader portfolio and enterprise focus.
• Dentsu Singapore: Global advertising holding company's Singapore operations offering full-service media planning, buying, creative, and digital marketing. Competes in the same Singapore market with overlapping digital marketing capabilities but serves larger enterprise clients.
• WPP / GroupM Singapore: World's largest media investment group with significant Singapore presence offering media planning, buying, programmatic, and digital marketing services. Overlaps with MediaPlus in media planning and buying but at much greater scale and broader portfolio.

Regional players

• Absolute Digital Media: UK-headquartered but APAC-active digital marketing agency offering SEO, PPC, and content marketing. Comparable service mix but operates primarily outside Singapore, making it a regional rather than direct competitor.

Market position

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mediaplus88
• LinkedInlinkedin.com/company/mediaplus-digital-pte-ltd
• Instagraminstagram.com/mediaplusdigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mediaplus Digital Pte Ltd