Idesyn

What Idesyn does

Idésýn is a full-service creative agency headquartered in Emmeloord, Noordoostpolder, Netherlands, founded in 2000 by Jelle de Jong (originally as Miracle Design, rebranded to idésýn on January 1, 2020). The company delivers advertising, communication advisory, and graphic design services to small and medium-sized businesses, primarily in the Noordoostpolder region. Its stated mission is to help clients communicate successfully through professional branding and distinctive visual language.

The firm's core products are two proprietary CMS platforms: ymake, a custom-built responsive content management system for websites with optional webshop/e-commerce module, and ystream, a template-based website platform that operates on the same underlying technology and can be upgraded to ymake. Both platforms run exclusively on idésýn's hosting infrastructure, and the technology remains the company's property. Beyond digital products, idésýn offers traditional creative services including logo and corporate identity design, professional photography (via freelance photographer partners), communication strategy, copywriting, signage/signing execution, and magazine/brochure design.

Idésýn generates revenue through two streams: project-based professional services for branding, design, and communication work billed on a quote basis, and recurring annual hosting subscriptions for ymake and ystream clients (with a November 15 cancellation deadline for the following calendar year). The company operates via direct sales engagement with regional SMBs and has no disclosed external funding, acquisitions, or parent company. It maintains a presence on Facebook, Instagram, and LinkedIn and showcases 40+ customer logos on its website spanning automotive, construction, healthcare, retail, financial services, and other verticals, all within the Netherlands SMB segment.

Name

Idesyn

Legal name

idésýn

Website

https://idesyn.nl

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Idésýn is a full-service creative agency in Emmeloord, Netherlands, founded in 2000, serving regional small and medium-sized businesses with branding, advertising, communication advisory, graphic design, and proprietary CMS-based website services (ymake and ystream).

Ownership category

akta.pro rank

Headquarters

HQ city

Emmeloord

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Creative Design Services: Full-service advertising and communication agency offering branding, graphic design, website design, photography, communication strategy, signing, copywriting, and magazine/brochure design services to businesses.
2. ymake CMS Hosting: Annual hosting subscription for websites built on the proprietary ymake CMS platform. The technology remains property of idésýn and functions only on their hosting servers.
3. ystream CMS Hosting: Annual hosting subscription for websites built on the ystream platform. Customers pay a hosting fee per year and can upgrade to ymake.
4. ymake Shop Module: Additional webshop module available for ymake, including meta information and payment module, customized per customer request.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Idésýn is a full-service creative advertising and communication agency that delivers branding, graphic design, website design, photography, communication strategy, signing, copywriting, and magazine/brochure design for businesses. The agency complements its creative services with two proprietary website platforms — ymake (custom responsive CMS with optional webshop) and ystream (standard template-based CMS) — both hosted exclusively on idésýn's infrastructure under annual subscription.

Product overview

idésýn is a full-service advertising and communication agency founded in 2000 (originally as Miracle Design, rebranded to idésýn in 2020). The company operates two distinct website platforms: ymake is a custom responsive CMS with optional e-commerce (webshop) module, while ystream is a template-based website platform that also uses the ymake CMS but with pre-designed layouts and can be upgraded to ymake. Complementing these digital products, idésýn offers traditional branding services including logo design, corporate identity, photography, communication strategy, signage, copywriting, and magazine production. All digital products run exclusively on idésýn's proprietary hosting infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• idésýn Creative Agency Services

Named customers19 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Pim van der MadenminorOthersProfessional photographer collaborating with idésýn for photography services. idésýn works with various professional photographers per project to deliver quality results within budget.
• Sjors EversminorOthersProfessional photographer collaborating with idésýn for photography services.
• ComSi (Maaike Wolf)coreStrategic or Co-development PartnerCo-developed the 'Gemaakt in de Noordoostpolder' (Made in Noordoostpolder) area marketing concept. idésýn founder Jelle de Jong and Maaike Wolf of ComSi created and developed this regional marketing initiative from basic idea to mature concept.
• Local Signing CompaniesminorImplementation/ SI/ Consulting Partneridésýn works with various professional signing companies for the execution of signing projects. They provide independent advice to customers about which supplier can best realize the project within possibilities and budget.

Scale indicators3 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• The Valley: Amsterdam-based Dutch creative agency focused on brand strategy, campaigns, and content. Comparable to idésýn in delivering integrated creative and communication services to Dutch clients.
• Achtung!: Dutch creative agency in Amsterdam producing brand campaigns, content, and digital experiences. Comparable to idésýn in offering full-service creative output under one roof for Dutch clients.
• Netvlies: Brabant-based Dutch digital agency combining design, CMS, and hosting for mid-market clients. Closely mirrors idésýn's bundling of creative services with proprietary web technology for SMB and mid-market customers.
• Momkai: Amsterdam-based Dutch creative agency offering brand design, digital, and campaign work for consumer and SMB clients. Comparable to idésýn in providing integrated Dutch-market creative and digital services.
• WEAREGLU: Dutch creative agency working across branding, campaigns, and digital platforms. Comparable to idésýn in providing full-service brand and digital creative work within the Netherlands.

Broad incumbents

• Dept: Amsterdam-headquartered global digital and creative agency offering branding, design, web, and technology services across many verticals. Comparable to idésýn in service breadth but operates at vastly larger scale and across many regions.
• Mirabeau: Dutch digital agency (now part of Cognizant) delivering strategy, design, and technology services for enterprise clients. Comparable to idésýn in offering an integrated creative-plus-tech stack, though focused on larger accounts.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/idesyn
• LinkedInlinkedin.com/in/jelle-de-jong-07979419a
• Instagraminstagram.com/idesyn_communicatie

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Idesyn