Japan Swimming Federation

What Japan Swimming Federation does

The Japan Swimming Federation (公益財団法人日本水泳連盟) is Japan's national governing body for aquatic sports, established in 1924 and reorganized as a public interest incorporated foundation (公益財団法人) in 2006 under Japanese nonprofit governance law. Headquartered in Tokyo, the federation oversees six aquatic disciplines — competitive swimming (競泳), diving (飛込), water polo (水球), artistic swimming (AS), open water swimming (OWS), and Japan classical swimming arts (日本泳法) — and serves athletes, coaches, instructors, referees, certified swimming facilities, and affiliated clubs across the country. It is the sole national body affiliated with World Aquatics and the Asia Swimming Federation, making it the only authorized pathway for Japanese athletes to compete in sanctioned international competitions including the Olympics, World Championships, Asian Games, and Asian Age Group Championships.

The federation operates several digital platforms, including WebSWMSYS for athlete registration and competition entry management, and the Results of Japan Swimming database (result.swim.or.jp) for competition results. Its core programs cover swimming skill certification (泳力検定/badge testing), coach and instructor certification across four levels, anti-doping oversight under JADA and WADA standards, accredited pool certification (公認プール), and organization of national championships (Japan Championships, JOC Junior Olympic Cup), university championships, school-level events, and international team deployment. The organization is led by President Suzuki Daichi (鈴木大地), an Olympic gold medalist in swimming.

Revenue is not publicly disclosed, but is generated through a diversified mix of corporate sponsorships (Tokyo Marine Nichido, SEIKO, arena, Mizuno, Yakult, Bourbon, Lipovitan, GMO Click Securities, Taisho Pharmaceutical, AJINOMOTO, ANA, JAL, Nippn, Sports Todofuken Toto), membership and registration fees, coach and instructor certification fees, swimming proficiency testing fees, competition entry fees, and government funding via the Japan Sports Agency and sports lottery proceeds. Distribution is conducted through the official website portal (aquatics.or.jp), affiliated member clubs, certified swimming facilities, and competition venues including Yokohama International Pool and the Infronia Kusatsu Aquatics Center.

Name

Japan Swimming Federation

Legal name

公益財団法人日本水泳連盟

Website

https://swim.or.jp

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

1–10 employees

Short description

The Japan Swimming Federation (公益財団法人日本水泳連盟), founded in 1924, is Japan's sole national governing body for six aquatic disciplines, overseeing athlete development, coach certification, competition organization, and anti-doping compliance, affiliated with World Aquatics.

Ownership category

akta.pro rank

Product category

National Sports Federation / Aquatic Sports Governance

NAICS

Spectator Sports (7112), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Olympic & Multi-Sport Governing Bodies (IOC/IPC, Continental Games Federations) (MPAKAFAA)

akta.pro secondary industries

Aquatics Programs (Pools, Swim Lessons, Lifeguarding) (EDALAIAF), Open Water Swimming Events (OWS Races, Swim Challenges) (MPAKAIAF)

Keywords

• National swimming federation
• Aquatic sports governance
• Swimming certification programs
• Athlete registration systems
• Competition organization services

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Distribution channels4 records

Marketing channels8 records

Core offering

The Japan Swimming Federation is Japan's national governing body for aquatic sports, overseeing six disciplines: competitive swimming, diving, water polo, artistic swimming, open water swimming, and Japan classical swimming arts. It organizes domestic and international competitions, certifies coaches and instructors, administers swimming skill (badge) testing, registers athletes through its WebSWMSYS platform, publishes results via its Results of Japan Swimming database, and enforces anti-doping regulations.

Product overview

Japan Aquatics Federation (公益財団法人日本水泳連盟) is the national governing body for aquatic sports in Japan, overseeing six core sport disciplines: Competitive Swimming (競泳), Diving (飛込), Water Polo (水球), Artistic Swimming (AS), Open Water Swimming (OWS), and Japan Classical Swimming Arts (日本泳法). The federation operates multiple digital platforms including WebSWMSYS for athlete registration and competition entry management, and a dedicated results database system. Additional services include swimming skill certification (泳力検定), coach certification programs, anti-doping programs, and various competitions at school, university, national, and international levels.

Differentiator

Problem solved

Functional benefit

Brands

• Tobi Uo Japan: Official mascot/brand for diving team
• Mermaid Japan
• Poseidon Japan
• Tsubasa

Products and services

• Competitive Swimming Program (競泳) Governance and competition organization for competitive swimming in Japan, covering all swimming races and events at domestic and international competitions including Japanese Championships and JOC Junior Olympic Cup.
• Diving Program (飛込) Governance and competition organization for competitive diving in Japan, including springboard and platform diving events at national and international levels.
• Water Polo Program (水球) Governance and competition organization for water polo in Japan, including leagues, national championships, and international tournaments, with official national team website and blog.
• Artistic Swimming Program (AS) Governance and competition organization for artistic (synchronized) swimming in Japan, including national championships, team trials, and badge testing.
• Open Water Swimming Program (OWS) Governance and competition organization for open water swimming in Japan, including long-distance events in lakes, rivers, and oceans, and international meets.
• Japan Classical Swimming Arts Program (日本泳法) Governance and preservation of traditional Japanese swimming techniques and classical swimming arts, including competitions, demonstrations, and cultural activities.
• Swimming Skill Certification (泳力検定)

Segments9 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered core and minor.

• World AquaticscoreStrategic or Co-development PartnerGlobal international governing body for aquatic sports. The federation is affiliated with World Aquatics as the national governing body for Japan, participating in World Aquatics-sanctioned competitions including World Championships and World Cup events.
• Asia Swimming Federation (Asia Aquatics)coreStrategic or Co-development PartnerContinental governing body for aquatic sports in Asia. Japan participates in Asia Aquatics-sanctioned events including Asian Games, Asian Championships, and Asian Age Group Championships.
• Tokyo Marine Nichido (東京海上日動)coreGTM or Marketing PartnerOfficial sponsor of the Japan Swimming Federation. Provides comprehensive insurance and risk management support for federation activities.
• SEIKO (精工)coreGTM or Marketing PartnerOfficial timing partner providing official timekeeping services and equipment for all federation competitions.
• arenacoreGTM or Marketing PartnerOfficial supplier of swimwear and aquatic equipment for federation competitions and athletes.
• Mizuno (ミズノ)coreGTM or Marketing PartnerOfficial supplier of swimwear and aquatic equipment for federation competitions and athletes.
• GMOクリック証券coreGTM or Marketing PartnerSwimming Top Partner for competitive swimming. Official sponsor supporting the competitive swimming national team program.
• Yakult (ヤクルト)coreGTM or Marketing PartnerAS Top Partner for artistic swimming. Official sponsor supporting the artistic swimming national team program.
• Bourbon (ブルボン)coreGTM or Marketing PartnerWater Polo Top Partner. Official sponsor supporting the water polo national team program.
• Lipovitan (リポビタン)coreGTM or Marketing PartnerOWS Top Partner for open water swimming. Official sponsor supporting the open water swimming national team program.
• JADA - Japan Anti-Doping Agency (日本アンチ・ドーピング機構)coreStrategic or Co-development PartnerNational anti-doping organization. Federation operates under JADA oversight and follows World Anti-Doping Agency (WADA) standards.
• AJINOMOTOminorGTM or Marketing PartnerOfficial sponsor of the Japanese national swimming team, providing nutritional support.
• ANA (全日本空輸)minorGTM or Marketing PartnerOfficial sponsor providing airline transportation support for national team travel to international competitions.
• Tokyo Marine Nichido Anshin Life (東京海上日動あんしん生命)minorGTM or Marketing PartnerOfficial sponsor providing life and health insurance products for federation members.
• Nippn (日清製粉)minorGTM or Marketing PartnerOfficial sponsor of the Japanese national swimming team.
• JAL (日本航空)minorGTM or Marketing PartnerOfficial sponsor providing airline transportation support for AS (artistic swimming) national team.
• Sports Todofuken Toto (スポーツくじ)minorGTM or Marketing PartnerOfficial supporter providing sports promotion funding through the sports lottery program.
• Taisho Pharmaceutical (大正製薬)coreGTM or Marketing PartnerBecame an official partner of the Japanese national swimming team in June 2026 (2026.06.01 announcement), joining as an official partner supporting swimming athletes.
• CAMPFIRE for SportsminorGTM or Marketing PartnerSports challenge support plan launched August 2025, providing crowdfunding platform for athletes and federation projects.
• Japan Sport (スポーツ庁)coreStrategic or Co-development PartnerGovernment sports agency providing organizational support, funding, and regulatory oversight for the federation.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• USA Swimming: National governing body for competitive swimming in the United States. Directly comparable as a federation running six analogous aquatic disciplines, managing national team selection, and operating a major national championship calendar.
• Swimming Canada: National federation governing competitive swimming, diving, water polo, artistic swimming, and open water in Canada. Comparable as a similar-sized national federation with World Aquatics affiliation and multi-discipline mandate.
• Deutscher Schwimm-Verband (DSV): German Swimming Federation governing swimming, diving, water polo, synchronized swimming, and open water. Comparable as a European national federation with comparable scale, multi-discipline structure, and international competition participation.
• Fédération Française de Natation (FFN): French Swimming Federation with national responsibility for swimming, diving, water polo, artistic swimming, and open water. Comparable in operating model, sport discipline breadth, and World Aquatics-affiliated governance.
• Swimming Australia: National swimming federation of Australia with similar mandate over competitive swimming, diving, water polo, artistic swimming, and open water swimming. Comparable in scale, governance structure, and international competition participation.
• British Swimming: National governing body for aquatic sports in the United Kingdom. Directly comparable in managing competitive swimming, diving, water polo, artistic swimming, and Para-swimming, with analogous athlete development and anti-doping programs.

Others

• Japan Olympic Committee (JOC): National Olympic committee for Japan that oversees multi-sport participation including aquatics. Comparable as a related national sports governance organization that co-organizes the JOC Junior Olympic Cup with the federation.

Regional players

• Chinese Swimming Association: National federation of China for aquatic sports. A major regional peer within Asia Swimming Federation that Japan competes against directly at Asian Games and Asian Championships.
• Korean Swimming Federation: National governing body for aquatic sports in South Korea. A regional peer within the Asia Swimming Federation with comparable multi-discipline structure and competing for the same continental medals.

Broad incumbents

• World Aquatics: Global governing body for aquatic sports, of which the Japan Swimming Federation is a national member. Comparable as the parent governing body that sanctions international competitions and sets global rules.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/tobiuojapan
• Facebookfacebook.com/poseidonjapan
• Instagraminstagram.com/tobiuo_japan

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Japan Swimming Federation