What Derby Lane does

Derby Lane is a hospitality and gaming company operating the historic Win! Derby venue at 10490 Gandy Boulevard in St. Petersburg, Florida, founded in 1925 as a greyhound racing track. After ceasing greyhound racing in 2020, the facility pivoted to a Vegas-style gaming destination offering poker (Texas Hold'em, Omaha, tournaments), seven table game variants with progressive jackpots, and a 6th-floor simulcast wagering facility covering greyhound, thoroughbred, harness, and jai-alai racing from tracks in Florida, New York, California, UK, and Australia. Supporting amenities include dining with free drinks for eligible table game players, event hosting, and the Win! Rewards loyalty program; in 2026, a 150-vendor weekend flea market was added, drawing 500-1,000 daily visitors.

Separately, a distinct entity named Derby Lane was launched in October 2025 as a real estate credit investment platform with $1.8 billion in committed capital, founded by the former co-head of BDT & MSD Partners' real estate credit division. The credit platform targets office-to-residential conversion financing in major metropolitan markets, with $366.5M deployed across two disclosed loans to GFP in New York as of early 2026. The firm employs 251-500 people and operates with no disclosed parent company or public listing.

The business model is bifurcated: the Florida venue generates revenue through gaming wins (poker rake, table game hold), simulcast wagering commissions, F&B, and event bookings, distributed via walk-in consumer traffic across regional Tampa Bay. The real estate credit arm earns interest income and origination fees through direct B2B lending relationships with commercial real estate developers and institutional property owners, primarily in New York City. Go-to-market for the venue uses organic social (YouTube, Facebook, Twitter, Instagram), email newsletter, and loyalty program engagement, while the credit platform operates through direct enterprise sales leveraging the founding team's institutional relationships.

Name

Derby Lane

Website

https://derbylane.com

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

251–500 employees

Short description

Derby Lane operates the historic Win! Derby gaming venue in St. Petersburg, Florida — offering poker, table games, simulcast wagering, and dining — alongside a separately launched $1.8 billion real estate credit platform funding office-to-residential conversions in New York.

Ownership category

akta.pro rank

Product category

Casino & Gaming Entertainment

NAICS

Casinos (except Casino Hotels) (71321), Racetracks (711212)

SIC

Services-Amusement & Recreation Services (7900), Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Live Poker Rooms & Cardrooms (Land-Based) (MPAEAEAA)

Keywords

• Poker tournaments
• Simulcast wagering
• Table games casino
• Gaming entertainment venue
• Greyhound racing heritage

Headquarters

HQ city

St. Petersburg

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Real Estate Lending: Derby Lane provides debt financing for office-to-residential conversion projects, generating interest income and origination fees from large-scale commercial real estate loans.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Derby Lane, operating as Win! Derby, is a Vegas-style gaming and entertainment venue at the historic Derby Lane site in St. Petersburg, Florida. Its core offerings are live-action and tournament poker (Texas Hold'em and Omaha), a selection of seven table games with progressive jackpots, and simulcast wagering on greyhound, thoroughbred, harness, and jai-alai races from tracks across Florida, New York, California, the UK, and Australia. Supporting services include dining with complimentary drinks for qualifying table-game players, event hosting, and a free Win! Derby Rewards loyalty program.

Product overview

Win! Derby operates as a unified entertainment venue at the historic Derby Lane site in St. Petersburg, Florida. The core offering consists of poker (with tournaments and cash games), table games (seven game variants with progressive jackpots), and simulcast wagering across multiple racing formats. These gaming services are supported by dining with complimentary drinks for eligible players, event hosting capabilities, and the Win! Derby Rewards loyalty program. The venue traces its legacy to nearly a century of greyhound racing history at this location.

Differentiator

Problem solved

Functional benefit

Products and services

• Win! Derby Gaming Venue Vegas-style gaming and entertainment venue at the historic Derby Lane site in St. Petersburg, Florida, offering poker, table games, simulcast wagering, dining, and events to guests aged 21 and over.
• Poker Live-action poker room featuring Texas Hold'em, Omaha, and tournament play for players of all skill levels with daily promotions and giveaways.
• Table Games Selection of Vegas-style table games including Ultimate Texas Hold'em (UTH), Mississippi Stud Poker, Three Card Poker, One Card Poker, I Love Suits, DJ Wild, and Pai Gow, several with progressive jackpots.
• Simulcast Wagering Wagering facility on the 6th floor offering betting on greyhounds, thoroughbreds, harness racing, and jai-alai from tracks across Florida, New York, California, the UK, and Australia with full-bar tiered seating and individual flat-screen TVs.
• Dining and Drinks Food and beverage service including complimentary drinks for select table-game players aged 21 and over at the gaming venue.
• Events and Private Parties Event venue hosting celebrations, corporate gatherings, and private parties at the gaming facility.
• Win! Derby Rewards Rewards program offering exclusive and enhanced benefits for members who visit in person, with free enrollment available on-site.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Shawn Yang / Pinellas Farmers and Flea Market VendorsminorOthers · 1 November 2023Shawn Yang relocated his 150-vendor market operation to Derby Lane after being displaced from Pinellas County's $33.3M purchase of his previous site. The market operates every weekend at Derby Lane, attracting 500-1,000 daily visitors.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Gulfstream Park Racing and Casino: Hallandale Beach, Florida thoroughbred/harness racetrack integrated with slots, poker, and table games; directly comparable venue model combining racing/simulcast with poker-room-style gaming under one roof.
• Harrah's Pompano Beach (formerly Isle Casino Pompano Park): Pompano Beach, Florida harness racing track and casino offering slots and table games; a directly comparable Florida pari-mutuel-gaming hybrid venue, comparable in size and regulatory regime to Derby Lane.
• Saratoga Casino Hotel: Saratoga Springs, New York harness racetrack with hotel, slots, electronic table games, and simulcast wagering; comparable pari-mutuel-to-commercial-gaming transition model with overlapping poker/simulcast customer profile.
• Hawthorne Race Course: Cicero/Stickney, Illinois harness and thoroughbred racetrack with year-round simulcast wagering and an adjacent poker cardroom; directly mirrors Derby Lane's model of a historic racing venue pivoting to poker and simulcast-centric gaming.
• bestbet Jacksonville: Jacksonville, Florida poker room and simulcast wagering venue offering greyhound and thoroughbred betting plus a poker cardroom—the closest direct competitor to Derby Lane within the same state, with an overlapping product mix (poker + simulcast) and similar Tampa Bay-region customer base.
• Dania Jai Alai: Dania Beach, Florida jai-alai fronton with simulcast wagering, poker, and slots; comparable regional pari-mutuel venue targeting a similar Tampa Bay/Florida gaming-enthusiast demographic.
• Tampa Bay Downs: Oldsmar, Florida thoroughbred horse racetrack offering live racing plus extensive simulcast wagering on greyhounds and horse races from around the world; operates as a direct in-market peer for Derby Lane's simulcast and gaming customer base in the Tampa Bay area.
• Mardi Gras Casino: Hallandale Beach, Florida casino featuring greyhound racing, slots, and poker room; mirrors Derby Lane's greyhound-to-cardroom legacy and offers a nearly identical product mix within the same state regulatory framework.

Broad incumbents

• Empire City Casino (MGM Yonkers): Yonkers, New York harness racing venue with slots and electronic table games; broader incumbent comparable in venue format (historic racing + gaming) to Derby Lane, although operating in a different metropolitan market under a national gaming operator.
• Seminole Hard Rock Hotel & Casino Tampa: Tampa, Florida full-scale resort casino operated by the Seminole Tribe with slots, table games, poker, hotels, and entertainment venues; the dominant broad incumbent in the Tampa Bay gaming market and primary competitive threat to Derby Lane's table-games and poker business.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/derby_lane
• YouTubeyoutube.com/@WinDerby
• Facebookfacebook.com/derbylanegreyhoundracing
• Instagraminstagram.com/derbylane
• LinkedInlinkedin.com/company/derby-lane

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Derby Lane