Name

Innotex

Legal name

Innotex

Website

https://innotex.fr

Company type

Private

Founded year

1998

Operating status

Operating

Ownership category

akta.pro rank

Headquarters

HQ city

Tourcoing

HQ country

France

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Infrastructure

Distribution channels1 record

Marketing channels1 record

Core offering

Innotex operates a French-language web directory ("L'annuaire de référence") hosted at innotex.fr that categorizes and indexes third-party websites across multiple topic verticals, including travel, real estate, finance, health, food, fashion, sports, gardening, home decoration, employment, seniors, family, and animals. The directory serves as a reference portal linking to external websites within each thematic category, organized across paginated listing pages.

Product overview

Innotex is a web directory platform operating under the brand 'L'annuaire de référence' (The reference directory). The company maintains a single product offering: the Innotex Directory service hosted at innotex.fr, which categorizes and indexes French-language websites across diverse topics such as travel, real estate, finance, health, food/recipes, animals, beauty, sports, gardening, home decoration, beer culture, employment, and general information. The directory organizes listings across multiple pagination pages and provides links to external websites within each category.

Differentiator

Problem solved

Functional benefit

Products and services

• Innotex Directory (L'annuaire de référence) French-language web directory service that categorizes and indexes external websites across multiple topic verticals including travel, real estate, finance, health, food, fashion, sports, gardening, home decoration, employment, seniors, family, and animals. It serves as a reference portal for French-speaking internet users who browse categorised listings and link out to external sites.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights2 records

Broad incumbents

• Tripadvisor: Global travel-discovery platform with curated listings of hotels, restaurants, and attractions. Comparable as a vertical-specific curated directory organizing external resources by category — overlaps with the travel-vertical inventory Innotex indexes.
• Yelp: Global category-leading local-business discovery and review platform. Comparable to Innotex as a curated discovery layer organizing businesses and venues by category, though Yelp operates at vastly greater scale and on a reviews-driven rather than link-listing model.
• About.com / Dotdash Meredith: Vertically organized curated content and resource platform. Comparable to Innotex as a topically organized discovery layer, though Dotdash Meredith operates at publisher scale across many verticals rather than as a link directory.

Direct peers

• Annuaire.com: French-language general web directory indexing and categorizing websites across multiple topics. Closely comparable to Innotex in both product format (categorized link directory) and target audience (French-speaking users).
• Kompass: International business-to-business directory with deep French-market presence. Comparable to Innotex as a curated, categorized directory organizing companies and websites across verticals, with a similar business-model and discovery orientation.
• PagesJaunes (Solocal Group): France's leading local directory and classifieds platform for businesses and services. Directly comparable to Innotex as a French-language, multi-vertical directory serving French consumers seeking categorized local and topical resources.
• Curlie (successor to DMOZ/Open Directory Project): Human-edited web directory indexing websites by topic. Closely comparable to Innotex in product format — categorized link directory — though Curlie is a community-edited global project rather than a commercial French-language operator.

Emerging players

• Hotfrog: Online business directory indexing companies and websites across verticals with multilingual coverage including French. Comparable to Innotex as a categorized, multi-vertical web directory serving SMB discovery.
• Jasmine Directory: Independent curated web directory indexing sites by topic. Comparable to Innotex in core product format (categorized human-edited link directory), positioning similarly as a curated-discovery alternative to algorithmic search.

Regional players

• Bottin Gourmand: France-based, French-language curated directory specialized in restaurants and food culture. Comparable as a France-focused, French-language vertical curated directory, overlapping with the food/culinary vertical Innotex indexes.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Innotex