Hitech Electric
Hitech Electric is a Brazilian manufacturer of 100% electric light commercial vehicles and vans, assembling NewDelivery, EC31, EC35, and Karry EV6 models at a plant in Campo Largo, PR. The company sells B2B to corporate fleet operators in logistics, e-commerce, healthcare, government, and SMB delivery segments across Brazil.
- Company typePrivate
- Founded2017
- HeadquartersPinhais, Brazil
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Hitech Electric does
Hitech Electric is a Brazilian manufacturer of 100% electric light commercial vehicles (VUCs — Veículos Urbanos de Carga) and vans, headquartered in Pinhais (original HQ Curitiba-PR, founded 2017) and operating a CKD/SKD assembly plant in Campo Largo, PR since 2023. The company sells four core models — NewDelivery (compact, R$94,890, substitute for Fiat Fiorino), EC31 (medium, R$199,990, on DFSK/Seres platform), EC35 (heavy, R$215,990, also DFSK/Seres with Gotion LFP battery), and Karry EV6 (urban van, R$209,990, on Karry/Chery platform with CATL battery) — targeting B2B fleet operators in transportadoras, distribuidoras, e-commerce delivery, healthcare, government, and SMB logistics who need urban last-mile cargo capability.
The underlying technology stack combines imported vehicle platforms (DFSK/Seres, Karry/Chery), LFP battery cells (CATL, Gotion), regenerative braking, and a fleet telematics layer with ESG impact reporting aligned to MCTI/SIRENE 2024 and GHG Protocol. After-sales is delivered through a national network of 900+ authorized service points with locally stocked parts and specialized high-voltage technicians. The company's differentiator vs. imported EV competitors is local assembly control, domestic parts availability, and quantifiable CO2 avoidance metrics that enterprise clients can include in their sustainability reports.
Revenue is generated from one-time hardware vehicle sales (R$94,890–R$215,990), original parts/accessories sales through the authorized network, and commissions from a commercial representative/dealer program (8% on vehicles, 15% on parts) operating under START (R$235k) and GROW (R$589k) investment tiers. Go-to-market blends direct enterprise field sales (minimum 10-vehicle fleets, dedicated account executives with SLA guarantees), website-driven inbound with ROI/CO2 calculators and WhatsApp contact, and a growing exclusive regional dealer channel (first São Paulo dealership in 2024, four states by 2024). Marquee enterprise customers include BMW, WEG, Electrolux, Caterpillar, Yalla Green (32 vehicles deployed 2026), Ecourbis, Sodié, BullPrime, Grupo VIMAQ, RM Móveis, Hospital FAMESP, Lavanderia LavClean, and the Prefeitura de Pinhais.
Hitech Electric firmographics
Firmographics- Name
- Hitech Electric
- Legal name
- Hitech Electric
- Website
- https://hitech-e.com.br
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Hitech Electric is a Brazilian manufacturer of 100% electric light commercial vehicles and vans, assembling NewDelivery, EC31, EC35, and Karry EV6 models at a plant in Campo Largo, PR. The company sells B2B to corporate fleet operators in logistics, e-commerce, healthcare, government, and SMB delivery segments across Brazil.
- Ownership category
- akta.pro rank
Hitech Electric industry classification
Industry- Product category
- Electric Light Commercial Vehicles (VUC Manufacturing)
- NAICS
- Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Electrical Equipment Manufacturing (33531)
- SIC
- Miscellaneous Transportation Equipment (3790), Wholesale-Electronic Parts & Equipment, Nec (5065)
- akta.pro primary industry
- Class 4–6 Medium-Duty Truck Manufacturing (IMACABAB)
- akta.pro secondary industry
- EV/Hybrid Aftermarket Parts & Accessories Distribution (Batteries, Charging Components) (TLAKAOAG)
Keywords
Where Hitech Electric is headquartered
LocationHeadquarters
- HQ city
- Pinhais
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
Hitech Electric business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Electric Vehicle Sales: Sale of 100% electric commercial vehicles (VUC) including NewDelivery, EC31, EC35, and Karry EV6 models. One-time hardware purchase model with prices ranging from R$94,890 to R$215,990 depending on model and configuration.
- Parts and Accessories Sales: Sale of original spare parts through authorized network and direct factory supply. 15% commission for commercial representatives on parts sales. Parts stocked in Brazil for rapid delivery.
- Commercial Representation: Commission revenue from representative network: 8% on vehicle sales (except in dealer regions) and 15% on parts/accessories sales. Test-drive and pre-owned vehicle sales with programmed renewal.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | NewDelivery - Compact VUC - Substitutes Fiat Fiorino |
| Unit Pricing | Pay-as-you-go | EC31 - Medium VUC - Substitutes Kia Bongo/Hyundai HR |
| Unit Pricing | Pay-as-you-go | EC35 - Heavy VUC - Substitutes Peugeot Expert/Citroën Jumpy |
| Unit Pricing | Pay-as-you-go | Karry EV6 - Urban Van - Substitutes Renault Master/Fiat Ducato |
| Other | Multi-year contract | START Dealer Plan - Cities under 400k inhabitants |
| Other | Multi-year contract | GROW Dealer Plan - Cities over 400k inhabitants |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Hitech Electric product offering
Product offeringCore offering
Hitech Electric manufactures and sells 100% electric light commercial vehicles (VUCs) for urban cargo transport, assembled in Brazil via CKD/SKD processes. The portfolio includes four models (NewDelivery, EC31, EC35, Karry EV6) using DFSK/Seres and Karry/Chery platforms, supported by a national authorized service network and ESG reporting tools for fleet operators.
Product overview
Hitech Electric is the pioneer and only national manufacturer of 100% electric commercial vehicles in Brazil. The company offers a portfolio of four electric vehicle models designed for urban cargo transport: the NewDelivery (compact VUC, substitute for Fiorino), EC31 (medium VUC, substitute for Bongo/HR), EC35 (heavy VUC, substitute for Master/Ducato), and Karry EV6 (premium urban van). Vehicles are assembled in Campo Largo, PR using CKD/SKD processes with DFSK/Seres and Karry/Chery platforms. The company also operates a commercial representative network and provides fleet management solutions with telematics, ESG reporting, and nationwide after-sales support through over 900 authorized service points.
Differentiator
Problem solved
Functional benefit
Products and services
- NewDelivery Compact 100% electric VUC (Veículo Urbano de Carga) designed as an electric substitute for the Fiat Fiorino, with up to 500 kg payload capacity and up to 200 km range. Available in Baú, Flat Bed, Caçamba, and Baú Refrigerado configurations. Battery options: Compact (11.52 kWh, 100 km range) or Large (23.04 kWh, 200 km range). Starting price R$94,890. Requires CNH B. Assembled in Brazil in Campo Largo, PR.
- EC31 Medium-sized 100% electric VUC serving as an electric substitute for the Kia Bongo/Hyundai HR, with up to 1,280 kg payload capacity and up to 215 km range. Cargo volume up to 12 m³ with baú configuration. Built on the DFSK/Seres platform with decades of commercial vehicle production history. Starting price R$199,990.
- EC35 Heavy-duty 100% electric VUC/furgão designed as an electric substitute for the Peugeot Expert/Citroën Jumpy, with up to 940 kg payload capacity, up to 268 km range (WLTP), and 4.8 m³ cargo volume. Equipped with 60 kW (81 CV) motor producing 200 N.m torque. Built on the DFSK/Seres platform with 38.7 kWh LFP battery (Gotion cells). Starting price R$215,990.
- Karry EV6 Premium urban electric van serving as an electric substitute for the Renault Master/Fiat Ducato, with up to 1,105 kg payload capacity, 5.8 m³ cargo volume, and up to 190 km range (WLTC). Equipped with CATL 38.64 kWh battery supporting 30-80% fast charge in 30 minutes. Built on the Karry/Chery platform. Price R$209,990.
Quantifiable outcome
- Cost per km up to 10x lower than gasoline/diesel combustion vehicles
- +5 more outcomes
Companies that use Hitech Electric
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles3 records
Hitech Electric technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Hitech Electric partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- CATL (Contemporary Amperex Technology)coreBattery supplier for Karry EV6. CATL is the world's largest battery manufacturer supplying Tesla, BYD, and global premium electric vehicles. Battery specification: 38.64 kWh for Karry EV6.
- DFSK / SerescorePlatform provider for EC31 and EC35 vehicles. DFSK (Dongfeng Fengshen) and Seres platforms with decades of commercial vehicle production and presence in over 50 countries. Provides vehicle platform chassis and core components for CKD/SKD assembly in Brazil.
- Karry / CherycorePlatform provider for Karry EV6. Karry is a subsidiary of Chery - China's largest vehicle exporter with presence in over 80 countries and large-scale commercial utility vehicle production. Provides vehicle platform for EV6 van.
- WEGcoreIndustrial partnership for national assembly consolidation (2023). WEG is a Brazilian multinational in electrical equipment and automation. Partnership enabled Hitech's transition from importer to national assembler with CKD/SKD processes.
- Positivo TecnologiaminorR&D project in Manaus (2019) with support from Positivo Tecnologia, focused on development of solutions for Western Amazon region. Also collaborated on first autonomous electric vehicle developed in Brazil (2020).
- Gotion High-TechcoreBattery supplier for EC35. Gotion provides LFP (Lithium Iron Phosphate) battery technology - 38.7 kWh (307.2V) using lithium iron phosphate chemistry. Known for durability and safety.
Scale indicators8 records
Recent moves9 records
Expansion highlights5 records
Hitech Electric competitors and assessment
Company assessmentDirect peers
- Foton Brasil:
- JAC Motors Brasil: Chinese automaker with established Brazilian operations selling electric light commercial vehicles (iEV series). Competes head-to-head with Hitech's NewDelivery, EC31, and EC35 in the urban electric cargo van segment.
- Caoa Chery (Karry): Brazilian operations of Chery/Karry, the Chinese OEM that supplies Hitech's Karry EV6 platform. Sells Karry vehicles directly in Brazil, creating an inherent platform partner/competitor dynamic against Hitech's own EV6 product.
Broad incumbents
- Mercedes-Benz Brasil (eVito / eSprinter):
- Volkswagen Caminhões e Ônibus (e-Delivery): Brazilian manufacturer of Volkswagen and MAN trucks and the e-Delivery electric light truck. Directly competes with Hitech in the Brazilian electric commercial vehicle space, with stronger brand and dealer network but a heavier product line.
- Stellantis (Fiat/Peugeot Electric Vans): Stellantis offers electric variants of Fiorino, Ducato, and Expert — the exact ICE vehicles Hitech's product line targets as substitutes. Competes directly in the same urban fleet electrification use cases.
- BYD Auto (Brazil): Chinese EV giant actively entering Brazil with electric passenger and commercial vehicles, including the eT3 electric van. Comparable as a global EV OEM localizing in the same Brazilian urban commercial vehicle segment Hitech targets.
- Renault Brasil (Master E-Tech):
Regional players
- Agrale: Brazilian commercial vehicle and chassis manufacturer with a national footprint. Comparable as a domestic player pursuing electrification in light and medium commercial vehicles, although currently more diesel-oriented.
Emerging players
- Workhorse Group: US-based manufacturer of electric last-mile delivery vehicles. Comparable as a pure-play electric commercial vehicle manufacturer focused on fleets, though operating in North America rather than Brazil.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Hitech Electric social profiles
Digital presenceHitech Electric compliance and trust
Trust signalCompliance2 records
Hitech Electric financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hitech Electric leadership team
Management profileNumber of profiles
Profiles2 records
Hitech Electric funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hitech Electric M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hitech Electric
What does Hitech Electric do?
Hitech Electric manufactures and sells 100% electric light commercial vehicles (VUCs) for urban cargo transport, assembled in Brazil via CKD/SKD processes. The portfolio includes four models (NewDelivery, EC31, EC35, Karry EV6) using DFSK/Seres and Karry/Chery platforms, supported by a national authorized service network and ESG reporting tools for fleet operators.
Is Hitech Electric a public or private company?
Hitech Electric is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hitech Electric founded?
Hitech Electric was founded in 2017. It employs 51 to 100 people.
Where is Hitech Electric based?
Hitech Electric is headquartered in Pinhais, Brazil, in the Latin America region.
How does Hitech Electric make money?
Three revenue lines are on record. Electric Vehicle Sales are the primary driver. The others are parts and Accessories Sales and commercial Representation.
Who are Hitech Electric's main competitors?
Direct peers on record are Foton Brasil, JAC Motors Brasil and Caoa Chery (Karry). Broad incumbents are Mercedes-Benz Brasil (eVito / eSprinter), Volkswagen Caminhões e Ônibus (e-Delivery), Stellantis (Fiat/Peugeot Electric Vans), BYD Auto (Brazil) and Renault Brasil (Master E-Tech). Agrale is listed as a regional player. Workhorse Group is listed as an emerging player.
Does Hitech Electric have an API?
No public API is recorded for Hitech Electric.
What industry is Hitech Electric in?
Hitech Electric's product category is Electric Light Commercial Vehicles (VUC Manufacturing). Its primary akta.pro industry code is IMACABAB, Class 4–6 Medium-Duty Truck Manufacturing, with a secondary code of TLAKAOAG, EV/Hybrid Aftermarket Parts & Accessories Distribution (Batteries, Charging Components). Its NAICS code is 33632 and its SIC code is 3790.