DAISEN Co.

What DAISEN Co. does

DAISEN Co., Ltd. (株式会社大仙) is a privately held Japanese manufacturer founded in 1892 in Toyohashi, Aichi Prefecture, and currently operating under fourth-generation Suzuki family leadership. The company operates four business divisions: (1) Greenhouse / Facility Horticulture, where it designs, manufactures, and constructs agricultural greenhouses and vinyl houses, claiming domestic top-share in Japanese agricultural greenhouses and providing new-agriculture startup consulting; (2) Special Sales (Toplight / Curtain Wall), which applies greenhouse light-optimization technology to commercial architectural daylighting systems; (3) Building Materials / Exterior, producing residential carports, terrace roofs, fences, and balcony enclosures distributed through authorized dealers and home centers; and (4) Frame / Wall Interior, manufacturing aluminum picture frames, custom-made frames, and craft/DIY products under sub-brands cazaro and Solage, sold via home centers and e-commerce. The firm also holds two subsidiaries (Aquaplan, Takt) and joint venture interests including PT.DWF (Indonesia, 1995) and Tricceed Agri (2019, with Denso and Toyota-Ne for agricultural automation).

The company's revenue model is overwhelmingly project-based B2B and B2B2C for the greenhouse, architecture, and exterior divisions, supplemented by retail and e-commerce sales in the frame division and a small real estate rental stream. DAISEN does not publicly disclose product pricing, instead relying on proposal-based quotes for construction projects and a custom frame online simulator with mat and frame options for consumer orders. GTM is sales-led via 17 nationwide locations organized into regional headquarters (Kanto, Kansai, Kyushu) with dedicated sales staff performing on-site assessments and project management, complemented by an authorized dealer network for exterior products, home center retail for frames, and an e-commerce channel. The firm exhibits an annual revenue base of 169億円 (~$113M USD) on 285 employees, supported by ISO9001-certified and steel-fabrication-certified in-house production at the Toyohawa and Yamada factories, plus a Shinjo factory. Strategic positioning is anchored in 130+ years of accumulated greenhouse engineering expertise, vertically integrated design-to-construction capabilities, and multi-decade institutional relationships — though there is no disclosed AI/ML capability, software platform, or significant overseas revenue.

Name

DAISEN Co.

Legal name

株式会社大仙

Website

https://daisen.co.jp

Company type

Private

Founded year

1892

Operating status

Operating

Headcount range

251–500 employees

Short description

DAISEN Co., Ltd., a 130+ year-old Japanese manufacturer, designs agricultural greenhouses, light-transmitting architectural systems, residential exterior products, and aluminum picture frames. It claims domestic top-share in agricultural greenhouses and serves agricultural, commercial, and consumer markets across Japan.

Ownership category

akta.pro rank

Product category

Facility Horticulture / Agricultural Greenhouse Manufacturing

NAICS

Agricultural Implement Manufacturing (33311), Electric Lighting Equipment Manufacturing (33513)

SIC

Lumber & Wood Products (No Furniture) (2400), Miscellaneous Furniture & Fixtures (2590), Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Greenhouse Structures & Construction (Frames, Glazing, Benches) (AFAAAHAA)

akta.pro secondary industries

Sunrooms, Screen Rooms & Enclosures (HSAPALAF), Pergolas, Gazebos & Shade Structures (HSAPALAD)

Keywords

• Agricultural greenhouses
• Vinyl houses
• Toplight systems
• Exterior building materials
• Picture frame manufacturing

Headquarters

HQ city

Toyohashi

HQ country

Japan

HQ region

Asia

Offices17 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Greenhouse Construction and Agricultural Facilities: Design, manufacturing, and construction of agricultural greenhouses and large-scale horticulture facilities, including consultation for new agricultural business entry. This is the core revenue driver; the company claims domestic top-share in agricultural greenhouses.
2. Light-Transmitting Architectural Construction: Toplight and curtain wall design, manufacturing, and installation for commercial buildings, public facilities, and residential architecture.
3. Exterior Building Materials: Manufacturing and sales of residential exterior products including carports, terrace roofs, balcony enclosures, fencing, and bicycle storage. Distributed through dealers and home centers.
4. Picture Frames and Interior Products: Manufacturing and sales of aluminum frames for certificates, photos, and art. Products include standard frames, custom-made frames, and branded interior decoration items. Sold via home centers, e-commerce, and direct online ordering.
5. Real Estate Rental and Management: Property rental and management services.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

DAISEN Co. designs, manufactures, and constructs agricultural greenhouses and vinyl houses with automated environmental-control systems; fabricates light-transmitting architectural products including toplights and curtain walls for large public structures; produces exterior building materials such as carports, terraces, and fences; and manufactures picture frames and wall interior products. The company provides design, manufacturing, installation, and consulting services for new agricultural business entrants alongside its hardware product lines.

Product overview

DAISEN Co. is a multi-division manufacturing company with four core product lines: (1) Greenhouse/Facility Horticulture Division providing agricultural greenhouses, vinyl houses, and startup consulting for new agriculture; (2) Special Sales Division offering toplights and curtain walls applying greenhouse daylighting technology to architecture; (3) Building Materials/Exterior Division manufacturing carports (Urban Roof II, SS Port GIII, Yukimori-kun III/Taiyu-kun III, Slara II, Real Port IV), terrace roofs (Soleido), fences, and home greenhouses (Chappy, Almini Neo); and (4) Frame/Wall Interior Division producing frames and wall decor under sub-brands cazaro (Shelf, Box, Frame, DIY products) and Solage (Sora flower arrangements). Products range from large-scale agricultural facilities to consumer DIY frames, with online customization tools for custom frames and UV name printing.

Differentiator

Problem solved

Functional benefit

Brands

• cazaro [カザロ]: Wall interior new concept brand. Theme: 'Katte kazari tanoshii!' (Make it, decorate it, fun!). Shelf, BOX, Frame, DIY products for stylish interior frames.
• Solage [ソラージュ]
• Daisen

Products and services

• Facility Horticulture Greenhouses and Vinyl Houses Design, manufacture, and construction of agricultural greenhouses and vinyl houses for commercial farmers and agricultural producers, including automated environmental-control systems, heating, and curtain-operation controls. Also includes new agriculture consulting and extension support. The product line targets commercial-scale vegetable, flower, and fruit producers in Japan, including new entrants.
• Toplights and Curtain Walls Custom in-house designed and manufactured large-span light-transmitting architectural systems used as toplights and curtain walls in large public and commercial buildings such as railway stations and public facilities, where DAISEN claims top domestic market share for in-house design/manufacture.
• Exterior Building Materials (carports, terraces, fences) Residential and light-commercial exterior products including carports, terraces, and fences for homeowners, sold through authorized dealers, home centers, and the company online shop.
• cazaro (Frame & Interior sub-brand) Frame and interior product sub-brand targeted at consumers and gift-occasional buyers (e.g., children's commemorative paintings); distributed via online shop and retail partners.
• Solage (Frame & Interior sub-brand) Decorative items sub-brand of the Frame & Wall Interior Division, including interior products such as shelves (シェルフ) and wooden items aimed at consumers and retail partners.
• Custom-order Picture Frames Custom-order picture frames leveraging the division's in-house laser-cutting technology; supports personalization (e.g., UV name/motif printing) and is available via the company online shop.
• New Agriculture Consulting Service Consulting and support service for new entrants to agriculture, helping prospective greenhouse owners design and launch their agricultural business alongside the company's greenhouse construction offering.

Quantifiable outcome

• Domestic top-share in agricultural greenhouse market
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• トリシードアグリ株式会社coreStrategic or Co-development Partner · 1 January 2019Three-way joint venture company established in 令和元年 (2019) by DAISEN, Denso Corporation (株式会社デンソー), and Toyota-Ne Corporation (トヨタネ株式会社) to advance agricultural technology and greenhouse automation.
• PT.DWF (合弁会社)minorStrategic or Co-development Partner · 1 January 1995Joint venture company established in 平成7年 (1995) as a joint venture operation. PT.DWF appears to be an overseas agricultural or manufacturing joint venture.
• 株式会社エクアプランminorOthersListed as a subsidiary company in DAISEN's corporate group structure.
• タクト株式会社minorOthersListed as a subsidiary company in DAISEN's corporate group structure.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• YKK AP: Major Japanese manufacturer of architectural building envelope products including curtain walls, windows, and toplight systems. Closely comparable to DAISEN's Special Sales Division (toplights/curtain walls) with significantly greater scale and broader architectural portfolio.
• SANKYO Tateyama: Japanese building materials manufacturer specializing in doors, windows, and exterior products. Directly comparable to DAISEN's exterior products division with overlapping dealer networks and residential renovation customer base.
• Nichiha Corporation: Japanese manufacturer of exterior building materials including siding and wall systems. Comparable to DAISEN's exterior products line and shares distribution through home centers and dealers in Japan.

Regional players

• Certhon: Dutch high-tech greenhouse builder serving international markets with advanced automated greenhouse solutions. Direct functional peer to DAISEN's greenhouse construction business but operating primarily in Europe and globally rather than Japan.
• KUBO Group: Dutch specialist in greenhouse construction with strong presence in international high-tech horticultural projects. Direct functional peer to DAISEN's large-scale greenhouse business but geographically focused on Europe and global markets rather than Japan.

Broad incumbents

• AGC Inc. Major Japanese glass manufacturer supplying flat glass and architectural glazing for curtain wall and daylighting applications. Comparable to DAISEN's toplight/curtain wall business as a critical materials supplier and adjacent competitor in architectural daylighting.
• LIXIL Group: Largest Japanese building products manufacturer with broad portfolio spanning exteriors, windows, kitchens, and bathrooms. Comparable to DAISEN's Building Materials/Exterior Division (carports, terraces, fences) but at vastly greater scale and distribution depth.
• Yanmar Holdings: Diversified Japanese agricultural equipment manufacturer with facility horticulture and greenhouse climate control offerings. Comparable customer base to DAISEN and competitive in the automated/smart greenhouse segment.
• Mitsubishi Chemical Group: Major Japanese chemical and materials company producing agricultural films and resins used in greenhouse operations. Comparable customer base to DAISEN's agricultural greenhouse business as an adjacent supplier rather than direct competitor.
• Kubota Corporation: Major Japanese agricultural machinery manufacturer with growing presence in facility horticulture, smart agriculture, and greenhouse-adjacent solutions. Overlaps with DAISEN's agricultural customer base and increasingly competes in automated greenhouses.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cazaro2016
• YouTubeyoutube.com/channel/UCLpyTOrTRTib4F-4jLCz3Eg
• Facebookfacebook.com/daisen.cazaro
• Instagraminstagram.com/daisen_green

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DAISEN Co.