Mahnke Gruppe
Mahnke Gruppe is a family-owned German holding that develops and produces private-label consumer goods (food, hygiene, textiles, non-food) for European discount, full-range, and specialist retail chains through five specialized subsidiaries and integrated logistics, generating approximately €500M in annual revenue with 450+ employees.
- Company typePrivate
- Founded1969
- HeadquartersDubai, United Arab Emirates
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Mahnke Gruppe does
Mahnke Gruppe is a privately held, family-owned German holding company headquartered in Mülheim an der Ruhr that supplies private-label consumer goods to international retail chains. The group operates through five core subsidiaries — Clama (canned foods, delicatessen, frozen products, and wine via GVS), Intigena (hygiene products for babies and adults, body care, and household cleaners), Ovibell (hardware, pet supplies, and plants), Florett Textil (clothing, sportswear, and home textiles), and LoS Logistics (full-service logistics, forwarding, warehousing, value-added services, and customs clearance) — alongside GVS for French wines. The holding originated in 1969 and reorganized its structure during the 1990s from a trading agency model to integrated import and production companies. Approximately €500M in annual revenue is generated through direct B2B sales to discount retailers, full-range retailers, and specialist markets across Europe.
The business model is built on multi-year development and production partnerships with retail customers, with pricing negotiated quote-by-quote against private-label orders. Production is coordinated across a network spanning Germany (Mülheim headquarters, Eichenzell), Sweden, Portugal, Italy, China (Ningbo), and Bangladesh, with subsidiary offices managing supplier relationships, quality, and chemical/safety compliance. The group uses ERP systems for supply chain management and operates modern warehousing through LoS Logistics with automated storage and distribution systems. Sustainability is treated as a procurement-relevant capability: SBTi-validated emission targets, ISO 50001 energy management, EcoVadis Silver Medals across multiple subsidiaries, and a broad stack of product certifications (GOTS, GRS, RSPO, Fairtrade, IFS HPC, FSC/PEFC) all support retail buyer compliance requirements. The company is organized under German limited partnership structures (KM Mahnke GmbH & Co. KG, LK Mahnke GmbH & Co. KG, with LuMahnke GmbH), has no external institutional shareholders, and no publicly disclosed M&A or funding activity.
Mahnke Gruppe firmographics
Firmographics- Name
- Mahnke Gruppe
- Legal name
- KM Mahnke GmbH & Co. KG
- Website
- https://kmmahnke.de
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mahnke Gruppe is a family-owned German holding that develops and produces private-label consumer goods (food, hygiene, textiles, non-food) for European discount, full-range, and specialist retail chains through five specialized subsidiaries and integrated logistics, generating approximately €500M in annual revenue with 450+ employees.
- Ownership category
- akta.pro rank
Where Mahnke Gruppe is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices6 records
Markets served
Mahnke Gruppe business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Others, Marketing or Sales
Revenue model
- Private Label Product Sales: Mahnke Gruppe generates revenue by developing and producing private label products for retail chains. The company operates through subsidiary companies (Clama, Intigena, Ovibell, Florett Textil, LoS Logistics) that each specialize in specific product categories including food/wine, hygiene products, non-food items, textiles, and logistics services. Revenue comes from supplying finished goods to international retail customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | B2B pricing for retail chain customers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Mahnke Gruppe product offering
Product offeringCore offering
Mahnke Gruppe is a family-owned B2B supplier that develops and produces private label consumer goods for international retail chains through five specialized subsidiaries: Clama (food/wine), Intigena (hygiene/body care/household cleaners), Ovibell (non-food/hardware/pet/plants), and Florett Textil (clothing/home textiles). The group's own LoS Logistics subsidiary provides warehousing, forwarding, value-added services, and customs clearance. Mahnke operates as a long-term development and production partner for discount, full-range, and specialist retailers.
Product overview
Mahnke Gruppe is a family-owned wholesale and production company that operates as a multi-brand portfolio through five distinct subsidiaries, each specializing in different product categories. The group functions as a holding company coordinating: Clama (food products including canned goods, frozen foods, and wine), Intigena (hygiene products for babies/adults, body care, and household cleaners), Ovibell (non-food household/garden articles and plants), Florett Textil (clothing and home textiles), and LoS Logistics (full-service logistics and forwarding services). With over 450 employees worldwide and approximately 500 million euros in annual revenue, the company supplies international retail chains in both discount and full-range retail, as well as specialist markets with fast-moving consumer goods.
Differentiator
Problem solved
Functional benefit
Brands
- Clama: Specialist for canned foods, delicatessen, fresh products, frozen products and wine.
- Intigena
- Ovibell
- Florett Textil
- LoS Logistics
- GVS
Products and services
- Clama Specialist for canned goods, delicatessen, fresh and frozen products, and wine, operating in the food trading sector for private label retail customers.
- Intigena Importer and producer of private label hygiene products for babies and adults, body care products, and household cleaning articles for retail chains.
- Ovibell International trading company specializing in the development, production, and global distribution of hardware, pet supplies, and plant products for house and garden retail.
- Florett Textil Specialist for clothing, day and nightwear, sportswear, and home textiles with over 40 years of expertise in textile production and trading for private label retail.
- LoS Logistics Full-service logistics provider offering national and international forwarding, warehouse logistics, value-added services, and customs clearance for group companies and retail customers.
- GVS (French Wines) Subsidiary specializing in French wines, operating as part of the Mahnke Gruppe portfolio for private label wine supply to retailers.
Quantifiable outcome
- Scope 1 & 2 emissions reduction target of 58.8% by 2034
- +2 more outcomes
Companies that use Mahnke Gruppe
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles1 record
Mahnke Gruppe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Mahnke Gruppe partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- amfori BSCIcoreMember since 2009 of amfori BSCI (Business Social Compliance Initiative), an international initiative with over 2,400 members promoting sustainable trade. The initiative helps identify and reduce risks in supply chains.
- SedexminorMember since 2023 of Supplier Ethical Data Exchange. Sedex provides practical tools to promote socially and ecologically responsible practices among suppliers.
- Roundtable on Sustainable Palm Oil (RSPO)minorMember since 2017, RSPO promotes sustainable cultivation methods for palm oil.
- GLOBALG.A.P.minorMember since 2019 of GLOBALG.A.P., a brand providing smart solutions for safe, responsible agricultural and aquaculture production practices.
- Science Based Targets initiative (SBTi)coreSBTi validated Mahnke Gruppe's science-based targets for emissions reduction, confirming alignment with 1.5°C Paris Agreement goals.
- Netzwerk Blühende Landschaft (NBL)minorCooperation partner for near-natural redesign of company premises as part of BienenBlütenReich project. NBL is a subsidiary of Mellifera e.V., which has been committed to ecological and species-appropriate beekeeping for over 30 years.
- Mellifera e.V.minorAssociation committed to ecological and species-appropriate beekeeping for over 30 years. Their NBL subsidiary collaborates with Mahnke on biodiversity projects.
- ClimatePartnerminorCarbon offset partner from 2019-2021. Mahnke invested in climate protection projects in Southeast Asia. In 2022, the group decided to focus resources on emissions reduction instead.
- Kahi FoundationminorNon-profit organization working on education, youth development, women's empowerment, and poverty alleviation in Bangladesh. Mahnke supported Smile of Eid project for underprivileged children.
- amfori Speak for ChangeminorComplaints mechanism implemented by Clama for supply chain grievance reporting.
- SustifyminorDigital training platform used by Florett Textil for worker education on CR topics in factories in Bangladesh and China. Uses gamified, interactive elements and face recognition for login.
- ZDHC Roadmap to ZerominorInitiative for hazardous chemical management in textile supply chains. Florett Textil participates in ZDHC program for chemical management.
- amfori BEPIminorFlorett participates in amfori BEPI environmental performance improvement initiative.
- Bangladesch AccordminorSafety inspection program for textile factories in Bangladesh. Florett Textil conducts additional inspections following Bangladesch Accord requirements.
- A.I.S.E.minorA.I.S.E. Charter Member for sustainability initiative for wash and cleaning products. Intigena actively works to make manufacturing more environmentally friendly.
- International Production PartnerscoreGlobal production partners in China, Bangladesh, Portugal, Italy, and other countries for manufacturing of private label products.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Mahnke Gruppe competitors and assessment
Company assessmentBroad incumbents
- Spectrum Brands Holdings: Diversified US consumer products group spanning pet care, home & garden and personal care with active private label offerings. A broader incumbent comparable to Mahnke's Ovibell (hardware/pet/plants) and Intigena (hygiene) portfolios.
- Church & Dwight Co. US-listed consumer household and personal care manufacturer with private label product lines. A broader incumbent comparable to Mahnke's Intigena in hygiene, body care and household cleaning products.
- Hanesbrands Inc. Global apparel manufacturer with significant private label and innerwear exposure across Europe and beyond. A broader incumbent comparable to Mahnke's Florett Textil private label apparel offering, though with very different scale.
- TreeHouse Foods Inc. US-listed private label food and beverage manufacturer. Comparable to Mahnke's Clama and GVS in private label food development and supply to retail chains, though operating at larger North American scale (~$3B revenue).
Direct peers
- Princes Group: European private label and branded food, beverage and canned goods group owned by Mitsubishi Corporation. Closely matches Mahnke's Clama and GVS in canned foods, beverage and food service categories across retailer customers.
- Dalli Group: German family-owned private label manufacturer of detergents, cleaners and personal care products. Directly comparable to Mahnke's Intigena in product mix, German/EU geographic focus, family-ownership structure, and the private label B2B retail model.
- Basicnet SpA: Italian apparel, footwear and textile group operating licensed and private label manufacturing for retailers. Comparable to Mahnke's Florett Textil in apparel private label structure, European customer base, and multi-brand operating model.
- Refresco Group: Dutch-headquartered global private label beverage bottler; a direct analog for Mahnke's Clama/GVS beverage line, serving European retail chains under multi-year private label supply agreements (though at much larger ~€7B scale).
- McBride plc: UK-listed private label manufacturer of household cleaning, personal care and food products serving retailers. Directly comparable to Mahnke's Intigena (hygiene/personal care) and parts of Clama (food) as a dedicated European B2B private label supplier at similar revenue scale (~£700M).
- Nomad Foods plc: European private label frozen food company (Igloo, Findus Europe, Birds Eye). Directly comparable to the frozen products segment of Mahnke's Clama in private label frozen supply to European retail chains.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Mahnke Gruppe compliance and trust
Trust signalCompliance23 records
Mahnke Gruppe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mahnke Gruppe leadership team
Management profileNumber of profiles
Profiles13 records
Mahnke Gruppe subsidiaries and ownership
Company hierarchySubsidiaries6 records
Mahnke Gruppe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mahnke Gruppe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mahnke Gruppe
What does Mahnke Gruppe do?
Mahnke Gruppe is a family-owned B2B supplier that develops and produces private label consumer goods for international retail chains through five specialized subsidiaries: Clama (food/wine), Intigena (hygiene/body care/household cleaners), Ovibell (non-food/hardware/pet/plants), and Florett Textil (clothing/home textiles). The group's own LoS Logistics subsidiary provides warehousing, forwarding, value-added services, and customs clearance. Mahnke operates as a long-term development and production partner for discount, full-range, and specialist retailers.
Is Mahnke Gruppe a public or private company?
Mahnke Gruppe is a private company. It is classified as family owned and is currently operating.
When was Mahnke Gruppe founded?
Mahnke Gruppe was founded in 1969. It employs 1 to 10 people.
Where is Mahnke Gruppe based?
Mahnke Gruppe is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Mahnke Gruppe make money?
One revenue line is on record: private Label Product Sales.
Who are Mahnke Gruppe's main competitors?
Broad incumbents on record are Spectrum Brands Holdings, Church & Dwight Co., Hanesbrands Inc. and TreeHouse Foods Inc.. Direct peers are Princes Group, Dalli Group, Basicnet SpA, Refresco Group, McBride plc and Nomad Foods plc.
Does Mahnke Gruppe have an API?
No public API is recorded for Mahnke Gruppe.