Cortina Bikes
Cortina Bikes is a Dutch urban e-bike and city bike brand owned by Kruitbosch, designing and distributing design-led bicycles and e-bikes through 1,000+ authorized dealers and its own e-commerce site across the Netherlands, Belgium, and France.
- Company typePrivate
- Founded2006
- HeadquartersZwolle, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Cortina Bikes firmographics
Firmographics- Name
- Cortina Bikes
- Legal name
- Cortina Fietsen
- Website
- https://cortinabikes.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cortina Bikes is a Dutch urban e-bike and city bike brand owned by Kruitbosch, designing and distributing design-led bicycles and e-bikes through 1,000+ authorized dealers and its own e-commerce site across the Netherlands, Belgium, and France.
- Ownership category
- akta.pro rank
Cortina Bikes industry classification
Industry- Product category
- Urban Bicycles and E-Bikes
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- E-Bike Retail (CRAMAHAE)
- akta.pro secondary industry
- Bike Accessories Retail (Lights, Locks, Racks, Bags) (CRAMAHAD)
Keywords
Where Cortina Bikes is headquartered
LocationHeadquarters
- HQ city
- Zwolle
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Cortina Bikes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure
Revenue model
- Bicycle Sales: Cortina generates revenue primarily through the sale of bicycles and e-bikes to end consumers via authorized dealers and its online store. Products include city bikes, e-bikes, transport bikes, school bikes, and family bikes across multiple price points.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | E-Blau — premium design e-bike |
| Unit Pricing | Pay-as-you-go | E-Lett — minimalist single-speed e-bike |
| Unit Pricing | Pay-as-you-go | E-Nite — robust unisex e-bike |
| Unit Pricing | Pay-as-you-go | U4 Transport — iconic transport bike |
| Unit Pricing | Pay-as-you-go | Common / Common Family — city / family bike |
| Unit Pricing | Pay-as-you-go | Mozzo — sporty city / commuter bike |
| Unit Pricing | Pay-as-you-go | Tide — lightweight school bike |
| Unit Pricing | Pay-as-you-go | Accessories (AVS system) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Cortina Bikes product offering
Product offeringCore offering
Cortina Bikes designs, specifies, and distributes a portfolio of urban electric bicycles and non-electric city, transport, family, and school bicycles, sold through its own e-commerce platform and more than 1,000 authorized dealers across the Netherlands, Belgium, and France. The product range is complemented by an AVS and MIK-HD click-mounted accessory ecosystem, an online configurator, and free dealer test rides, with bikes assembled and serviced by the dealer network.
Product overview
Cortina Bikes is a Dutch urban mobility brand owned by Kruitbosch (operating since 1955, based in Zwolle). The product portfolio centres on a range of e-bikes and conventional city/transport bikes, complemented by accessories and an online configurator. The e-bike lineup includes the E-Blau (premium design, SportDrive middenmotor, Gates Belt Drive, €2,899), E-Lett (minimalist single-speed, Promovec rear motor, integrated battery, €2,599, G100 award), E-Nite (robust unisex, SportDrive 90Nm middenmotor, MIK-HD carrier, €2,649, AD Best getest), E-Mozzo / E-Mozzo Pro (commuter e-bike with Shimano Steps E5000/E6100, Pro gets belt drive), E-Common / E-Common Family (family e-bike, AVS system, 170 kg load capacity), and E-U4 Transport (electric transport bike). Non-electric models include the Common / Common Family (RAI Fiets van het Jaar 2019), Mozzo (sporty city bike), U4 Transport (iconic front-carrier transport bike, available in Mini for younger riders), U1, U4 Solid, and Foss (school bike, AD Beste koop). Accessories include AVS click-system bags/baskets, MIK-HD rear carriers, Venice battery charger holder, Multi Basket Manchester, and Boston AVS frame lock. The portfolio spans electric and non-electric, city/commuter, transport, family, and school bike categories.
Differentiator
Problem solved
Functional benefit
Products and services
- Cortina E-Blau Premium design e-bike with a SportDrive middenmotor, integrated removable battery, Gates Belt Drive, and fully integrated cabling and lighting. Available in high and low step-through frames. Sold at €2,899 with a 3-year warranty. Awarded GIO (Good Industrial Design) and Goed Getest in AD-fietstest 2023.
- Cortina E-Lett Minimalist, single-speed e-bike with a Promovec rear-wielmotor (45 Nm), integrated non-removable battery, hydraulic disc brakes, and Gates Belt Drive. Weighs 19.5 kg. Controlled via a dedicated Cortina app with three selectable modes (speed, eco, distance). Awarded G100 recognition at Dutch Design Week. Sold at €2,599 with a 2-year warranty.
- Cortina E-Nite Robust, unisex e-bike with SportDrive middenmotor (90 Nm), integrated removable battery, hydraulic disc brakes, 50mm balloon tyres, and MIK-HD rear carrier. Designed as a shared family bike. Awarded 'Best getest' in AD-fietstest 2023 (score 8.3) and 'Voordelige keus' in ANWB e-bike test 2022. Sold at €2,649.
- Cortina E-Mozzo Pro Sporty commuter e-bike variant featuring a Shimano Steps E6100 middenmotor (60 Nm) and Gates Belt Drive. Scored 7.6 average in the ANWB e-bike test 2024, receiving the 'Goed uit de test' designation, with cited strengths in hydraulic disc brakes (8.3), component quality, and ease of use.
- Cortina E-Mozzo Versatile and sporty e-bike for woon-werkverkeer (commuter use) with a suspension fork, adjustable stem, wide e-bike tyres, and hydraulic disc brakes. Base model uses a Shimano Steps E5000 middenmotor (40 Nm).
- Cortina E-Common / E-Common Family Electric family bike designed for carrying children, featuring the AVS click-system on the rear carrier and front carrier, an extended frame with low step-through, a double stand, and a steering lock. Load capacity 170 kg. The Family variant has extra space for child seats and cargo.
- Cortina E-U4 Transport Electric transport bike with an iconic front carrier (krat), double stand, and steering lock, available with Bafang H400 voorwielmotor, M300, or M420 middenmotor. Designed for carrying cargo in the front carrier basket. Also available in a Family variant with extended frame for child seats.
- Cortina E-U1 Electric school bike with a Bafang motor system, designed for daily school commutes. Compact and practical.
- Cortina E-Octa Electric bike model equipped with the AVS click-system on the rear carrier, part of Cortina's e-bike range.
- Cortina Common / Common Family Non-electric city bike with the AVS click-system for accessories, available in standard and Family variants. Won RAI Fiets van het Jaar (Bike of the Year) 2019. Starting at €1,049 for the standard model and €1,139 for the Family variant.
- Cortina Mozzo Lightweight, sporty city bike available in men's and women's frames. Starting at €799 (non-electric), with E-Mozzo and E-Mozzo Pro electric variants also available.
- Cortina Tide Non-electric school bike with a clean design, designed for school commuting with a lightweight frame. Starting at €619.
- Cortina U4 Transport / U4 Transport Mini Iconic Cortina transport bike with a front carrier (krat). The U4 Transport Mini is designed for younger riders (24/26 inch wheels, approx. 9-10 years). Starting at €589 (Mini) and €789 (standard). Available with 3 or 7 speeds and options for handbrake and/or coaster brake.
- Cortina U1 Non-electric school bike, a compact and practical option for daily school commutes.
- Cortina U4 Solid Non-electric family transport bike with a robust frame, double stand, steering lock, and extended frame for child seats, designed for carrying children and cargo.
- Cortina Foss Non-electric school bike awarded 'Beste koop' (Best Buy) in the AD-schoolfietstest 2023 with a score of 8.3. Lightweight, with hub dynamo lighting, roller brakes, and 3 or 7-speed options. Available in men's and women's variants.
- Cortina Blau Non-electric city bike combining style and speed, a sporty alternative to the E-Blau for riders preferring traditional cycling.
- Cortina AVS accessories (Voordrager New York, Los Angeles, Shoppertas Melbourne 14L, Telefoonhouder, Acculaderhouder) Click-system (AtranVelo System) accessories, including front and rear carrier bags and baskets (e.g., Voordrager New York, Voordrager Los Angeles, Shoppertas Melbourne 14L), phone holder (Telefoonhouder), and battery charger holder, enabling one-hand attachment and removal onto Cortina bike carriers. Recipients of the Red Dot Award 2018. Pricing examples: Voordrager New York €79.95; Shoppertas Melbourne 14L €54.95; Telefoonhouder €24.95; Acculaderhouder Venice €29.95.
- Cortina Multi Basket Manchester Front carrier basket designed for Cortina bikes, priced at €79.95, with a cover version available separately.
- Cortina Boston AVS-slot (frame lock) Frame lock compatible with the AVS mounting system, providing security for the bike.
- Cortina Venice acculaderhouder (battery charger holder) Wall-mounted battery charger holder made from recycled felt (manufactured by i-did using Efteling corporate clothing), universally fitting all e-bike battery charger types. Price €29.95.
Quantifiable outcome
- Cortina E-Nite scored 8.3 ('Best getest') in the AD-fietstest 2023 in the category of electric city bikes between €2,000 and €2,500.
- +5 more outcomes
Companies that use Cortina Bikes
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Cortina Bikes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
Cortina Bikes partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Kruitbosch Zwolle B.V.coreKruitbosch Zwolle B.V. (KvK 05014212) is the parent company of Cortina, Alpina (children's bikes), and PENDLR (micromobility wholesaler). Kruitbosch has operated in the cycling and mobility industry since 1955, starting as a local family business in Zwolle and growing into an international company.
- PENDLRminorPENDLR is a micromobility wholesaler operating under Kruitbosch, alongside Cortina and Alpina.
- Alpina FietsenminorAlpina is a children's bicycle brand under Kruitbosch, alongside Cortina and PENDLR.
- BoschcoreBosch supplies electric bike motor systems to Cortina, including the Bosch Active Line BES3 and Bosch Active Line (Plus) mid-drive motors used in various Cortina e-bike models.
- BafangcoreBafang supplies electric bike motor systems to Cortina, including the Bafang H400 front-wheel motor, Bafang M300, and Bafang M420 mid-drive motors.
- PromoveccorePromovec supplies the rear-wheel motor used in the Cortina E-Lett e-bike model.
- ShimanocoreShimano supplies Steps electric motor systems to Cortina, including the Shimano Steps E5000 (40Nm) and Shimano Steps E6100 (60Nm) mid-drive motors used in the Cortina E-Mozzo and E-Mozzo Pro models.
- SportDrivecoreSportDrive supplies mid-drive and front-wheel motors to Cortina, including SportDrive middenmotor (90Nm) used in the E-Blau and E-Nite models.
- i-didminori-did collaborated with Cortina to produce the Cortina Venice acculaderhouder (battery charger holder). The product is made from recycled felt sourced from decommissioned corporate clothing, including Efteling workwear, created by people with a distance to the labour market.
- AtranVelocoreAtranVelo supplies the AVS (AtranVelo Systeem) click-mounting system used across Cortina's Common, E-Blau, E-Nite, and E-Octa bike models for accessory mounting.
- GatescoreGates supplies beltdrive systems (carbon-reinforced belt drives) used on Cortina e-bikes and city bikes, providing a low-maintenance alternative to traditional chain drives.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Cortina Bikes competitors and assessment
Company assessmentOthers
- PENDLR: PENDLR is the micromobility wholesale sister brand under Kruitbosch (parent of Cortina). Comparable as an ecosystem participant within the same group, distributing micromobility products. Adjacent rather than directly competing — included as a parent-ecosystem peer.
Direct peers
- Batavus: Batavus is a heritage Dutch bicycle brand (founded 1904) owned by Accell Group, selling e-bikes, city bikes, and family bikes across similar price tiers to Cortina. Comparable in target customer (Dutch urban families and commuters), product portfolio (e-bikes, transport bikes, family bikes), and distribution through authorized dealers.
- VanMoof: VanMoof was a Dutch premium urban e-bike brand that pioneered direct-to-consumer premium e-bikes with strong design positioning. Customer reviews on the Cortina website explicitly reference VanMoof as a comparison point ('goed alternatief voor de Van Moof'), confirming direct competition in the premium urban e-bike category targeting style-conscious commuters.
- Sparta: Sparta is a Dutch e-bike and city bike brand owned by Accell Group, with strong positions in e-bikes for commuting and family use. Directly comparable to Cortina on e-bike category, Dutch dealer distribution, and urban/family customer segments.
- Koga: Koga is a premium Dutch bicycle brand (owned by Accell Group) known for high-quality touring, commuter, and e-bikes. Comparable to Cortina at the premium commuter/trekking end (e.g., E-Mozzo Pro vs Koga e-bikes), with similar Dutch/European dealer distribution.
- Babboe: Babboe is a leading Dutch cargo bike and family transport bike brand, owned by Accell Group. Directly comparable to Cortina's transport and family bike categories (U4 Transport, E-Common Family) — both target Dutch families needing child and cargo transport solutions.
- Riese & Müller: Riese & Müller is a German premium e-bike manufacturer specializing in urban, cargo, and trekking e-bikes with high-end components (Bosch, Gates, Shimano). Comparable to Cortina on premium urban e-bike positioning, component sourcing (Bosch, Gates belt drive), and integrated design features — though with broader European reach and higher price points.
- Koninklijke Gazelle: Gazelle is the largest Dutch bicycle manufacturer (owned by Pon Bike Group), selling e-bikes, city bikes, and transport bikes through an extensive Dutch dealer network. Directly comparable to Cortina on category (e-bikes, city bikes, transport), customer base (urban Dutch consumers), and distribution model (authorized dealers). Gazelle competes at similar price points in the family/commuter/transport segments where Cortina's E-Common and U4 Transport play.
Broad incumbents
- Giant Bicycles: Giant is one of the world's largest bicycle manufacturers, offering e-bikes, city bikes, and transport bikes across global markets. Comparable to Cortina as a broad incumbent in e-bikes and city bikes, with significant Dutch and European dealer presence. More diversified across road/mountain/e-bike categories than Cortina's urban focus.
- Trek Bicycles: Trek is a major global bicycle brand with an extensive e-bike, city bike, and family bike lineup including electric transport/cargo models. Comparable to Cortina as a broad incumbent selling e-bikes and family/transport bikes through dealer networks in Europe, though with a wider product portfolio and premium positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Cortina Bikes social profiles
Digital presenceCortina Bikes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cortina Bikes leadership team
Management profileNumber of profiles
Profiles2 records
Cortina Bikes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cortina Bikes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cortina Bikes
What does Cortina Bikes do?
Cortina Bikes designs, specifies, and distributes a portfolio of urban electric bicycles and non-electric city, transport, family, and school bicycles, sold through its own e-commerce platform and more than 1,000 authorized dealers across the Netherlands, Belgium, and France. The product range is complemented by an AVS and MIK-HD click-mounted accessory ecosystem, an online configurator, and free dealer test rides, with bikes assembled and serviced by the dealer network.
Is Cortina Bikes a public or private company?
Cortina Bikes is a private company. It is classified as corporate owned and is currently operating.
When was Cortina Bikes founded?
Cortina Bikes was founded in 2006. It employs 11 to 50 people.
Where is Cortina Bikes based?
Cortina Bikes is headquartered in Zwolle, Netherlands, in the Europe region.
How does Cortina Bikes make money?
One revenue line is on record: bicycle Sales.
Who are Cortina Bikes's main competitors?
PENDLR is listed as an others. Direct peers are Batavus, VanMoof, Sparta, Koga, Babboe, Riese & Müller and Koninklijke Gazelle. Broad incumbents are Giant Bicycles and Trek Bicycles.
Does Cortina Bikes have an API?
No public API is recorded for Cortina Bikes.
What industry is Cortina Bikes in?
Cortina Bikes's product category is Urban Bicycles and E-Bikes. Its primary akta.pro industry code is CRAMAHAE, E-Bike Retail, with a secondary code of CRAMAHAD, Bike Accessories Retail (Lights, Locks, Racks, Bags). Its NAICS code is 336991 and its SIC code is 3751.