School Web Design

What School Web Design does

School Web Design is a privately-held education-technology company founded in 2009 and headquartered in Markethill, Northern Ireland, with a secondary office in Dundalk, Republic of Ireland. The company provides an integrated website and mobile-app platform purpose-built for nursery, primary, and secondary schools in the UK (predominantly Northern Ireland) and Republic of Ireland. Core functionality includes tailored website design, a free companion mobile app with unlimited push notifications and private group messaging, digital permission slips, parent-evening booking, online forms and surveys, after-school activity booking, home-learning features, granular multi-staff access controls, and built-in payment processing via PayPal and Stripe.

The technology stack is delivered as a SaaS website platform bundled with a shared mobile app; schools receive content migration assistance and phone- or Zoom-based admin training as onboarding services. Pricing is quote-based and annual, with all features included in the base subscription and no paid-upgrade tiers. Go-to-market is sales-led and direct: prospects are acquired through organic search, contact the company via a 'Book a Demo' form, email, or dedicated UK and Ireland phone lines, and are supported through what the company describes as jargon-free, personalised service from a small agile team.

The customer base spans nursery schools, primary/national schools (including Irish-language Gaelscoil institutions), and secondary/post-primary schools across both jurisdictions. The business model is straightforwardly recurring: each school pays an annual subscription covering website hosting and the bundled app, with payment-processing transaction flow routed through third-party processors. The company has not disclosed external funding, headcount, leadership bios, M&A activity, or revenue figures. Its defensibility rests almost entirely on vertical specialisation and a long operating history rather than capital, AI, or network effects.

Name

School Web Design

Legal name

School Web Design

Website

https://schoolwebdesign.net

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

School Web Design, founded in 2009 and headquartered in Northern Ireland, provides an integrated website and free mobile-app platform for nursery, primary, and secondary schools in the UK and Republic of Ireland, monetised through annual subscriptions.

Ownership category

akta.pro rank

Product category

K-12 Education Technology / School Website & Communication Platform

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDACANAK

Parent-Facing Home Learning & Family Engagement Apps

Education/Early Childhood Education/Digital Learning Tools for Early Childhood

SECONDARYEDACANAH

Teacher-Led Classroom Platforms (Lesson Delivery, Centers, Whiteboard)

Education/Early Childhood Education/Digital Learning Tools for Early Childhood

Keywords

• School website design
• School mobile app
• Parent communication platform
• School administration software
• Digital permission slips

Headquarters

HQ city

Armagh

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Annual Website Subscription: The company generates revenue through annual subscription fees for school websites. The subscription includes the website platform, a free mobile app, and all features. Pricing is not publicly disclosed but is quote-based. The shared app is included at no additional charge within the annual fee.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

School Web Design provides an education-focused website platform bundled with a free companion mobile app for nursery, primary, and secondary schools. The subscription includes tailored design, parent messaging, digital permission slips, parent evening booking, online forms/surveys, after-school activity booking, home learning features, multiple staff access controls, and PayPal/Stripe payment processing, sold as an annual quote-based subscription covering the UK and Ireland.

Product overview

School Web Design provides a unified education technology platform combining websites and mobile apps for nursery, primary, and secondary schools. The core offering consists of a website system and a companion mobile app, both included together. The website platform includes various integrated modules such as tailored design, parent messaging, digital permission slips, parent evening booking, online forms/surveys, multiple staff access, after-school booking, home learning features, and PayPal/Stripe payment processing. The free mobile app provides unlimited notifications, private group messaging, and 'Open' reports. Additional services include illustrated banner design, website setup with content migration, and staff training delivered via phone or Zoom.

Differentiator

Problem solved

Functional benefit

Products and services

• School Website System An education-focused SaaS website platform for nursery, primary, and secondary schools, including tailored design, parent messaging, digital permission slips, parent evening booking, online forms/surveys, multiple staff access, after-school booking, home learning features, and PayPal/Stripe payment integration, delivered under an annual subscription.
• School Mobile App

Quantifiable outcome

• SMS cost reduction through free app messaging

Named customers30 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature11 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• ScholarPack: ScholarPack is a UK primary-school MIS that includes parent communication, messaging, and payment features. It competes for the same UK primary school budgets and increasingly bundles communication features that overlap with School Web Design's offering.
• Bloomz: Bloomz is a parent-teacher communication and school messaging app targeting K-12 schools. It overlaps with the parent messaging, permission slips, and parent evening booking modules School Web Design offers.

Direct peers

• School Jotter: School Jotter (by Avantis Education) supplies website CMS and learning platforms specifically to UK primary and secondary schools. Comparable as a long-tenured education-specialist website provider serving overlapping UK school customers.
• Primary School Net: Primary School Net builds websites and apps for UK primary schools, including messaging and parent engagement features. Directly competes for the primary-school subset of School Web Design's customer base.
• Schudio: Schudio provides school websites and parent apps to primary, secondary, and nursery schools across the UK and Ireland. It targets the same three vertical segments as School Web Design and competes for the same sales-led school administrator buyer.
• Weduc: Weduc is a UK-based provider of school websites and a parent communication mobile app for primary and secondary schools. It is the closest direct competitor, offering the same bundled website + messaging + payments proposition to UK schools.

Broad incumbents

• ParentPay: ParentPay is the dominant UK school payments and parent communication platform, used by a majority of UK state schools. It overlaps with School Web Design's PayPal/Stripe payments and messaging features but as part of a much wider, well-funded product portfolio.
• SIMS (Capita): SIMS is the UK market-leading school Management Information System (MIS) used by most state schools. While not a website/app product, its parent communication and data integrations increasingly overlap with the school-communication stack School Web Design competes in.
• Seesaw: Seesaw is a widely adopted K-12 student portfolio and family communication platform. It overlaps on the home-learning, parent messaging, and school-to-home communication features in School Web Design's product suite.
• ClassDojo: ClassDojo is a global K-12 classroom and parent communication platform used widely in primary schools. It competes indirectly by providing free parent messaging, classroom updates, and portfolios — overlapping School Web Design's parent-engagement value proposition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/schoolwebdesign

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about School Web Design