Leader Team Insurance Broker

What Leader Team Insurance Broker does

Leader Team Insurance Broker (legal name: LEADER TEAM BROKER DE ASIGURARE SRL) is a Romanian insurance brokerage firm founded in 2006 and headquartered in Bucharest at Str. Pictor Theodor Aman, Nr. 11, Sector 1. The company operates under ASF license RBK 354 (granted 03.08.2006) and serves both retail individuals and corporate clients through two primary divisions. Its product portfolio spans more than 20 lines including mandatory motor liability (RCA/PAD), casco, life, home, travel medical, health, cargo, CMR, agricultural, aviation, construction (CAR-EAR), energy (photovoltaic, wind, BESS), cyber, IT professional liability, Amazon seller liability, product withdrawal, title, bond, and Lloyd's market access. The firm works with 25+ insurers from Romania and abroad, including Aegon, Allianz, Generali, Groupama, Omniasig, Uniqa, and others, and holds an exclusive Romanian partnership with AXA Global Healthcare (since 2019).

The business model is commission-based brokerage with ancillary fee-generating services including insurance audits, risk consulting, claims consulting, and employee benefits advisory. Distribution combines direct in-person consultation (Bucharest HQ), inside sales (phone/email), online self-service (crm.leaderteam.ro), and a franchise partnership program. Revenue is generated by placing policies with carrier partners and earning commissions, supplemented by consulting engagements; pricing to end clients is presented as free consultation with quote-based policy pricing set by carriers. The firm differentiates through proprietary concepts such as iDoctor (an integrated medical services insurance program, unique among Romanian brokers) and EVA (a virtual insurance assistant), plus Lloyd's market access that enables underwriting for complex risks not coverable by domestic carriers.

Recent strategic positioning shows clear emphasis on niche vertical specialization (cyber, renewable energy, Amazon FBA, IT professional liability) and geographic reach across 20+ European countries via cyber and Amazon products. Recognition includes consecutive Broker of the Year awards in Romania (2020, 2025), a 2021 Corporate LiveWire Innovation Award in the UK, and a Top 20 global ranking in cyber insurance from London publication Treat Technologies. The company is privately held with no disclosed institutional investors, no subsidiaries, and no M&A activity on record, operating as an independent Romanian SRL with 3 certified registered brokers and approximately 21 support staff.

Name

Leader Team Insurance Broker

Legal name

LEADER TEAM BROKER DE ASIGURARE SRL

Website

https://leaderteam.ro

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Leader Team Insurance Broker is a Romanian insurance brokerage founded in 2006 that serves retail and corporate clients with 20+ insurance lines through partnerships with 25+ insurers, exclusive AXA Global Healthcare distribution rights, and Lloyd's market access.

Ownership category

akta.pro rank

Product category

Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242), Other Insurance Related Activities (52429), Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331), Life Insurance (6311), Accident & Health Insurance (6321), Surety Insurance (6351)

akta.pro primary industry

Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)

Keywords

• Insurance brokerage services
• Corporate risk consulting
• Commercial insurance products
• Retail insurance distribution
• Lloyd's market access

Headquarters

HQ city

Bucharest

HQ country

Romania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Insurance Brokerage Commissions: Leader Team acts as an insurance broker, earning commissions from multiple insurance companies for placing insurance policies. They work with over 25 insurers from Romania and abroad, offering the full range of insurance products including mandatory policies (RCA, PAD) and complex corporate products.
2. Consulting and Advisory Services: Revenue from risk consulting services, insurance audits, and claims consulting. They offer strategic counseling to help companies change their risk profile and improve insurance programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Leader Team Broker de Asigurare SRL is a licensed Romanian insurance brokerage that distributes retail and corporate insurance policies on behalf of 25+ domestic and international insurers, including exclusive access to Lloyd's of London and an exclusive strategic partnership with AXA Global Healthcare. The firm's core offering is intermediation, comparison, and placement of mandatory and voluntary insurance (RCA, casco, life, home, health, travel medical, cargo, CMR, aviation, agricultural, construction, energy/BESS, cyber, IT professional liability, Amazon seller liability, product withdrawal, title, and bonds) supported by free insurance audits, risk consulting, claims consulting, and employee benefits programs.

Product overview

Leader Team Broker is an insurance brokerage firm operating as a single unified platform for insurance distribution, offering a comprehensive portfolio of insurance products through both retail and corporate divisions. The product portfolio spans personal lines (casco, life, home, travel medical, mandatory vehicle insurance) and commercial lines (agricultural, aviation, cargo, CMR, construction, energy industry, professional liability including cyber and IT, and Lloyd's market access). The firm differentiates through specialized niche products (Amazon seller insurance, product withdrawal insurance, IT professional liability) and exclusive partnerships, particularly with AXA Global Healthcare for health insurance and direct access to Lloyd's of London for complex risks. Additional services include insurance audits, risk consulting, claims consultancy, and employee benefits programs. The company operates across over 20 European countries through its Lloyd's products and cyber risk offerings.

Differentiator

Problem solved

Functional benefit

Brands

• iDoctor: An integrated solution of national and international medical services based on a personalized insurance program. Developed by Leader Team as the only insurance broker in Romania to create this concept.

Products and services

• Asigurare RCA (Mandatory Civil Liability Insurance) Mandatory third-party liability insurance for vehicle owners as required by Romanian law, distributed by Leader Team to individual vehicle owners.
• Asigurare Casco (Casco Insurance) Comprehensive vehicle insurance covering damage to insured vehicles, theft, and total loss, for individual vehicle owners.
• Asigurare de Viata (Life Insurance) Life insurance products providing financial protection for individuals and families.
• Asigurare Locuinta (Home Insurance) Insurance coverage for residential properties protecting against fire, theft, natural disasters, and other risks.
• Asigurare Medicala de Calatorie (Travel Medical Insurance) Medical coverage for travelers abroad, ensuring access to healthcare during international trips.
• Asigurare de Sanatate (Health Insurance) Health insurance products with access to over 800 clinics in Romania and 5,000 clinics worldwide, offered through the exclusive AXA Global Healthcare partnership in Romania.
• Asigurare Cyber / Atacuri Cibernetice (Cyber Risk Insurance) Insurance coverage for cyber attacks, data breaches, and digital risks, available to companies across 20+ European countries.
• Asigurare Raspundere Profesionala IT (IT Professional Liability Insurance) Professional liability coverage specifically designed for IT companies, consultants, and technology service providers.
• Asigurare Raspundere Contractuala Amazon (Amazon Seller Insurance) Contractual liability insurance for Amazon sellers and FBA businesses, enabling operations across over 20 European countries.
• Asigurare Cargo (Cargo Insurance) Insurance coverage for goods during transport, protecting against loss, damage, or theft during shipping.
• Asigurare CMR (CMR Insurance) Liability insurance for road transport operators covering goods transported by vehicles.
• Asigurare de Aviatie (Aviation Insurance) Specialized insurance coverage for aviation industry risks including aircraft, operators, and related liabilities.
• Asigurari Agricole (Agricultural Insurance) Insurance products for agricultural sector covering crops, livestock, and farm equipment.
• Asigurari Constructii (Construction Insurance / CAR-EAR) Construction and erection insurance covering risks during building and installation works.
• Asigurari pentru Industria de Energie (Energy Industry Insurance) Specialized insurance solutions for energy sector including photovoltaic parks, wind farms, and battery energy storage systems (BESS).
• Asigurare Retragere Produse de pe Piata (Product Withdrawal Insurance) Coverage for costs associated with withdrawing products from the market due to safety concerns or defects.
• Asigurari Lloyd's (Lloyd's Market Products) Access to Lloyd's of London insurance market, the world's most prestigious insurance marketplace, offering coverage for complex and high-risk insurance needs.
• Asigurare Titlu de Proprietate (Title Insurance) Insurance protecting property owners and lenders against losses from title defects, encumbrances, or ownership disputes.
• Asigurari de Garantii (Bond Insurance) Guarantee and bond insurance products including bid bonds, performance bonds, and guarantee bonds offered through a network of 25+ Romanian and international insurers.
• Audit Asigurari (Insurance Audit) Comprehensive review of existing insurance programs to optimize coverage and identify gaps, leveraging 16+ years of industry experience.
• Consultanta de Risc (Risk Consulting) Strategic consulting services to help companies assess and improve their risk profiles and insurance programs.
• Asigurari & Beneficii Angajati (Employee Benefits Programs) Group insurance packages for employees including health, life, and accident coverage, designed to attract and retain talent.
• iDoctor Concept Integrated national and international medical services solution based on personalized insurance programs, unique in Romania.

Quantifiable outcome

• Present in over 20 European countries through cyber risk and Amazon insurance products
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• AXA - Global HealthcarecoreStrategic or Co-development Partner · 1 January 2019Exclusive strategic partnership on the Romanian market since 2019. Through this partnership, Romanian clients have access to all AXA global health plans with international coverage. Leader Team Broker is the exclusive partner for AXA's Global Healthcare products in Romania. The partnership includes access to 800+ clinics in Romania and 5,000+ clinics worldwide.
• Lloyd's Market (International Insurers)coreTechnology or IntegrationLeader Team has signed partnerships with international insurers from the Lloyd's market, bringing unique products to Romania. Lloyd's is the most prestigious insurance market in the world with the highest level of safety. This access enables Leader Team to offer integrated solutions for almost any type of risk that cannot be covered by standard domestic insurers.
• Partner Insurers NetworkcoreChannel Partner/ Reseller/ DistributorWorks with over 25 insurers from Romania and abroad including: Aegon, Allianz, Asirom, CertAsig, City Insurance, Colonnade Insurance (AIG), Ergo, Euroins, Eurolife, Garanta, Generali, Gothaer, Grawe, Groupama, Omniasig, Signal Iduna, Uniqa, Watford, and others. Full range of guarantee insurance products offered through this network.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lockton Romania: World's largest independent insurance broker, with operations in CEE; offers specialty risk and large-corporate placement similar to Leader Team's Lloyd's-enabled corporate offering.
• Marsh Romania: Global insurance brokerage with a direct presence in Romania, offering multi-line corporate insurance placement and risk advisory. Direct competitor to Leader Team on Romanian corporate and specialty lines, with deeper international capacity.
• Howden Romania: Specialty-focused insurance broker expanding in CEE including Romania, with emphasis on energy, aviation, marine, and cyber lines. Direct overlap with Leader Team's specialty and Lloyd's-led product set.
• Willis Towers Watson (WTW) Romania: International broker and advisory firm with Romanian operations serving corporate clients on P&C, health & benefits, and specialty risk. Comparable to Leader Team in serving both retail and corporate segments with multinational carrier access.
• Arthur J. Gallagher (Gallagher Romania): Global insurance brokerage group with growing CEE presence; competes for Romanian corporate accounts with multi-carrier placement and risk consulting — a direct analog of Leader Team's broker-plus-consulting model.
• Aon Romania: Global insurance broker and risk advisor operating in Romania across P&C, employee benefits, and specialty lines. Competes head-to-head with Leader Team for corporate and SME clients, and similarly accesses Lloyd's for complex risks.

Broad incumbents

• Uniqa Asigurari Romania: One of Romania's largest composite insurers and part of Uniqa Group, listed as a partner carrier of Leader Team. Acts as both a distribution partner and a broader competitor for end-customers shopping for retail and corporate policies.
• Allianz-Tiriac Asigurari: Major Romanian composite insurer across life, P&C, health and motor, listed among Leader Team's 25+ partner carriers. Serves as both a placement counterparty for Leader Team and a competing distribution channel for retail and corporate buyers.
• NN Asigurari de Viata Romania: One of the largest life and health insurers in Romania, listed as a partner carrier. Overlaps with Leader Team's life and employee benefits brokerage but competes for retail and group-benefit wallet share.
• Omniasig Vienna Insurance Group: Top-3 Romanian general insurer under Vienna Insurance Group, listed as a Leader Team partner carrier. Provides the type of broad multi-line capacity Leader Team places for its clients while also serving end-customers directly.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leader Team Insurance Broker