Kidzonet

What Kidzonet does

Kidzonet is a UAE-based child online protection platform founded in 2019 that delivers network-level content filtering and parental control services through telecom operators, ISPs, schools, and governments. The company operates a four-product portfolio: SIM Guard (child protection embedded into SIM and eSIM cards for mobile operators), Family Guard (parent-facing app interface with multi-lingual dashboard for non-technical parents), Home Guard (home router-level filtering for ISPs covering all connected devices), and School Guard (educational network filtering blocking social media and harmful content). The technology uses AI to classify and block online dangers specific to children's internet usage, and is purpose-built to operate at network infrastructure level (SIM, router, school network) without requiring app installation on end-user devices.

The company monetizes through a B2B2C subscription model, embedding its services as value-added services within telecom and ISP partner offerings. Revenue mechanics are recurring subscription-based, with each end-user parent paying via USSD codes, operator apps, or ISP bills, while the telco/ISP captures revenue share or full subscription and pays Kidzonet based on contractual B2B terms. Publicly disclosed pricing is limited to one example (NLe9 per 30-day subscription in Sierra Leone via Africell), with most pricing being B2B-negotiated and white-label customizable. The platform is cloud-native, deployed across multiple AWS data centers globally and capable of local provisioning within mobile operator data centers, with a robust API suite integrating into telco billing, CRM, self-care apps, and customer portals.

Kidzonet serves telecom operators and mobile network operators as its primary customer segment, with ISPs, schools, governments, and end-user parents as additional segments. Named enterprise customers include Africell (Sierra Leone with planned expansion to Gambia, DRC, Angola), Virgin Mobile Kuwait, and the four major Egyptian operators (Orange Egypt, Vodafone Egypt, e& Egypt, Telecom Egypt) participating in the Egypt Ministry of Communications Child SIM initiative. The company is incorporated in the British Virgin Islands with operational headquarters in Abu Dhabi, UAE, and a regional office in New Cairo, Egypt, maintaining roughly 15-20 employees.

Name

Kidzonet

Legal name

KIDZONET

Website

https://kidzonet.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Kidzonet is a UAE-based B2B2C platform delivering AI-powered child online protection embedded in SIM cards, home routers, and school networks. It serves telecom operators, ISPs, schools, and governments across Africa and the Middle East as a value-added subscription service.

Ownership category

akta.pro rank

Product category

Child Online Protection Software (Telecom-Grade Network Filtering)

NAICS

Educational Support Services (611710)

SIC

Communications Services, Nec (4899)

akta.pro primary industry

Parental Controls, Content Filtering & Family Digital Safety for Smart Homes (HSAHAJAG)

akta.pro secondary industry

Learning Device Ecosystems & 1:1 Program Solutions (Devices, MDM, Charging) (EDAJAMAL)

Keywords

• Child online protection
• Telecom value-added services
• Network-level content filtering
• Parental control software
• Mobile network security

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Telecom Operator Subscriptions: Subscription-based service offered to telecom operator subscribers. The service is delivered as a value-added service (VAS) through mobile network operators, with parents subscribing via USSD code or operator apps. Revenue is generated through monthly/periodic subscriptions that boost operator ARPU.
2. Family Safety Add-on Packages: Offered as add-on subscription packages bundled with premium family internet plans by ISPs and telcos. Can be bundled, offered as an add-on, or included in premium family packages to enable revenue growth and customer retention.
3. SIM-Based Protection Plans: Direct-to-consumer SIM-based child protection plans available through telecom retail stores. For example, Sierra Leone service costs NLe9 for 30 days validity.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Kidzonet delivers telecom-grade child online protection as a service that is embedded directly into mobile operator SIM/eSIM profiles, ISP home routers, or school networks, applying AI-based content filtering at the network level. The company sells this capability to telcos, ISPs, governments, and schools, which then offer it as a value-added service to parents and families without requiring app installation on children's devices. Its product suite comprises SIM Guard, Family Guard, Home Guard, and School Guard, all served from a cloud-native, multi-region AWS platform with telco-grade APIs.

Product overview

KIDZONET is a child-focused online safety and telco service platform offering a suite of telco-grade solutions including SIM Guard, Family Guard, Home Guard, and School Guard. The platform delivers infrastructure-based online protection through SIM/eSIM technology, parental control apps, home router integration, and school network filtering. Built on cloud-native, operator-grade infrastructure designed for seamless scalability from single families to nationwide deployments serving millions of users.

Differentiator

Problem solved

Functional benefit

Products and services

• SIM Guard Carrier-grade child online protection embedded into SIM and eSIM cards for mobile operators, delivering built-in online safety and age-appropriate content filtering without requiring app installation on children's devices.
• Family Guard One-click online protection telco service for non-technical parents featuring a multi-lingual dashboard for safe browsing, age-appropriate content filtering, internet usage management, time-based restrictions, and usage insights.
• Home Guard Network-based home safety solution for ISPs providing secure, child-friendly internet access across all connected home devices (laptops, tablets, smart TVs) through the home router, with harmful content blocking and Safe Search enforcement.
• School Guard ISP-delivered internet safety solution for schools providing smart content filtering, traffic monitoring, and network-level enforcement that blocks access to social media, games, and non-educational content for focused, secure digital learning environments.

Quantifiable outcome

• Millions of African families protected through Africell partnership
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and flagship.

• Orange EgyptcoreChannel Partner/ Reseller/ Distributor · 7 July 2026Partner in Egypt's Ministry of Communications and Information Technology initiative launching two Child SIM services (Etmaen and Etmaen Ala El Akher) designed to protect children from harmful online content through network-level safeguards.
• Vodafone EgyptcoreChannel Partner/ Reseller/ Distributor · 7 July 2026Partner in Egypt's Ministry of Communications and Information Technology initiative launching Child SIM services for child online protection through network-level safeguards.
• e& EgyptcoreChannel Partner/ Reseller/ Distributor · 7 July 2026Partner in Egypt's Ministry of Communications and Information Technology initiative launching Child SIM services for child online protection through network-level safeguards.
• Telecom EgyptcoreChannel Partner/ Reseller/ Distributor · 7 July 2026Partner in Egypt's Ministry of Communications and Information Technology initiative launching Child SIM services for child online protection through network-level safeguards.
• Virgin Mobile KuwaitcoreChannel Partner/ Reseller/ Distributor · 12 February 2026Joint launch of 'Aman by Virgin Mobile,' a family-focused SIM solution providing network-level safety features with two plans for enhanced digital security for children across various connected devices.
• AfricellflagshipChannel Partner/ Reseller/ Distributor · 20 January 2026Landmark partnership with Africell, one of Africa's fastest-growing mobile network operators, to launch the continent's first SIM-based child online protection service. Service debuted in Sierra Leone with plans for phased expansion to Gambia, DRC, and Angola. Parents subscribe via USSD code *499# with 30-day validity at NLe9.
• WeProtect Global AllianceflagshipStrategic or Co-development Partner · 1 March 2025Proud member of WeProtect Global Alliance, a global coalition of over 300 stakeholders from governments, civil society, and tech industry dedicated to ending online child sexual exploitation and abuse. Membership provides access to resources, best practices, and frameworks for child protection efforts. KIDZONET participates in regular meetings, discussions, and the biennial Global Summit.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Aura: US-based all-in-one digital safety company (parent of Bark) offering identity protection, parental controls, and online threat blocking. Directly comparable in family online safety; Kidzonet is telco-embedded where Aura is consumer-subscribed.
• Qustodio: Barcelona-based consumer parental control and digital wellbeing platform offering content filtering and screen-time management across devices. Comparable as a child online safety solution, though Kidzonet differentiates through telco-level (SIM/router) embedding versus Qustodio's device-app model.
• CleanBrowsing: DNS-based content filtering service with family-safe profiles, used by ISPs, schools, and families for network-level content control. Comparable as a network-level family/child safety filter; Kidzonet is more telco-embedded while CleanBrowsing is largely a DNS-resolver service.
• Bark: US-based child online safety and parental monitoring platform using AI to scan messages, social media, and content. Directly comparable in the child online protection category; Kidzonet's network-level (SIM/router) delivery differs from Bark's device-and-app monitoring approach.
• Netsweeper: Canadian telecom-grade web content filtering and categorization provider used by ISPs and MNOs worldwide. Directly comparable in deploying network-level content filtering at carrier scale, the same core architecture Kidzonet uses for SIM Guard, Home Guard, and School Guard.

Broad incumbents

• Allot: Israeli telecom network intelligence and security vendor providing DPI-based traffic management, security, and value-added services to MNOs and ISPs globally. Comparable in deploying telco-grade network services, though Allot is a broader portfolio vendor and Kidzonet focuses specifically on child online protection.
• Norton Family: Parental control suite from NortonLifeLock covering web filtering, time supervision, and location alerts. Comparable in child online safety functionality, but distributed as a consumer security subscription rather than through telecom network integration.
• Google Family Link: Google's free parental controls for Android and ChromeOS devices, providing app management, screen-time limits, and content filtering. Comparable as a parental control platform at scale; Kidzonet competes where Google does not reach (non-Android devices, network-level, school/ISP deployments).
• Kaspersky Safe Kids: Parental control product from global cybersecurity vendor Kaspersky, offering content filtering, screen-time, and location tracking. Overlaps Kidzonet's family-safety use case as part of a broader security portfolio, but delivered as a consumer app rather than telco-embedded service.

Emerging players

• Troomi: US-based kid-safe phone and mobile service provider offering curated smartphones with built-in parental controls and a managed wireless plan. Conceptually comparable in offering child-safe connectivity as a service, though Troomi ships its own device/SIM in the US rather than embedding into incumbent telco networks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/kidzonet
• LinkedInlinkedin.com/company/kidzonet
• Instagraminstagram.com/kidzonet/?hl=en
• Xx.com/kidzonet

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kidzonet