Baulink

What Baulink does

Baulink AG is a Swiss full-service construction and real estate company founded in 1997 by brothers Hans Peter and Urs Hoffmann as a family-owned enterprise headquartered in Davos Platz. Operating as a Gesamtdienstleister (comprehensive service provider), the company develops, plans, and executes construction projects from feasibility studies through to key handover, with a primary focus on hotel projects, residential developments, and renovations across Switzerland. The enterprise client base includes international hotel operators (Mandarin Oriental, Hilton, InterContinental, Marriott), real estate funds (AXA Leben AG, Mountain Resort Real Estate Fund SICAV), transportation-infrastructure owners (Berner Oberland-Bahnen AG), and institutional property developers (AREION Real Estates AG, Fortimo AG, R. Kunz Immobilien AG).

The service portfolio spans project development, architecture, interior architecture, project and construction management, and general/total contracting. Underlying technical operations use Building Information Modeling (BIM) with ArchiCAD software for project planning and execution. The core platform is extended by two specialized wholly-owned subsidiaries: INVITA Hospitality Projects (established 2016), which delivers hotel FF&E/OS&E procurement, interior design, and project management for hospitality properties, and CUNOVIA, a communication and marketing agency serving both external clients and the Baulink Group. The company operates six office locations across Switzerland—Davos, Chur, Bern, Ascona, Naters, and Glattbrugg—employing over 130 staff organized into project development, architecture, execution, IT/BIM, services, interior design, and INVITA functions.

Revenue is generated through professional-services streams including construction contracts, project management fees, architectural and design services, hospitality FF&E/OS&E procurement, property management, and marketing agency commissions. Go-to-market is enterprise field sales, with projects acquired via direct client relationships, developer partnerships, referrals, repeat clients, and competitive tendering for both public and private construction contracts. Pricing is quote-based, determined by project scope and complexity. Notable project benchmarks include the 155 million CHF InterContinental Davos (216 rooms delivered in 26 months), Pradas Resort Brigels (600-bed capacity), the 160-unit Überbauung Schöngrün Biberist residential development for AXA Leben AG, and the active 2026 pipeline at Hofgarten III Bellach, LUX Reloaded Schindellegi, and Interlaken Ost.

Name

Baulink

Legal name

BAULINK AG

Website

https://baulink.ch

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Short description

Baulink AG is a Swiss family-owned construction company providing project development, architecture, and general contracting for hospitality, residential, and commercial clients across Switzerland. It operates six regional offices with over 130 employees, including the INVITA hospitality furnishing division.

Ownership category

akta.pro rank

Headquarters

HQ city

Davos Platz

HQ country

Switzerland

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. General Contracting Services: As a general and total contractor, Baulink AG handles complete project execution from development through to key handover. Revenue generated through construction contracts, project management fees, and contractor services.
2. Architecture and Design Services: Architectural planning, interior architecture, and design services for residential, commercial, and hospitality projects.
3. Property Management: Real estate management services including property administration, bookkeeping, and maintenance coordination for residential and commercial properties.
4. INVITA Hospitality Projects: Specialized FF&E and OS&E hotel furnishing services, including complete hotel room and public area outfitting. Revenue from furniture procurement, installation, and project management for hospitality sector.
5. CUNOVIA Marketing Agency: Communication and marketing agency services for external companies and Baulink Group, including brand development, content creation, and digital experiences.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Baulink AG is a Swiss full-service construction company operating as a general and total contractor that develops, plans, designs, and executes building projects from feasibility studies through to key handover. The company delivers integrated services spanning project development, project and construction management, architecture, interior architecture, and turnkey construction, with a specialized INVITA division focused on hotel FF&E and OS&E procurement and hospitality interior design.

Product overview

Baulink AG is a Swiss full-service construction and real estate company founded in 1997, operating as a Gesamtdienstleister (comprehensive service provider) in the building industry. The company offers a unified portfolio of integrated services spanning the entire construction lifecycle: Projektentwicklung (project development), Projekt- & Bauleitung (project and construction management), Architektur (architecture), Innenarchitektur (interior design), and General- & Totalunternehmung (general/total contracting). The core platform is complemented by two specialized sub-brands: INVITA Hospitality Projects (hotel FF&E/OS&E procurement and hospitality interior design services established 2016) and CUNOVIA (communication and marketing agency). Projects focus on residential, commercial, and hospitality buildings including hotels, holiday resorts, and alpine properties across Switzerland.

Differentiator

Problem solved

Functional benefit

Products and services

• Projektentwicklung (Project Development) Development of construction projects from initial concept through planning phases, including feasibility studies, site evaluation, and project scoping for residential, commercial, and hospitality clients.
• Projekt- & Bauleitung (Project & Construction Management) Comprehensive project management and construction supervision services guiding projects from concept to completion with quality, timeline, and cost control for property developers and institutional investors.
• Architektur (Architecture) Architectural design services for residential, commercial, and hospitality projects with focus on Swiss alpine construction and modern design principles, executed with Building Information Modeling (BIM) using ArchiCAD software.
• Innenarchitektur (Interior Architecture) Interior design and styling services creating functional and aesthetically designed interior spaces for residential, commercial, and hospitality building types.
• General- & Totalunternehmung (General & Total Contractor Services) Full-service general contracting and turnkey construction solutions managing entire building projects from ground to key handover as a single-point-of-responsibility provider for developers, hotel operators, and real estate investors.
• INVITA Hospitality Projects Specialized hospitality division offering hotel FF&E (Furniture, Fixtures & Equipment) and OS&E (Operating Supplies & Equipment) procurement, interior design, and project management for hotels, resorts, and residences. Portfolio includes Hilton, InterContinental, Mandarin Oriental, Marriott, and Swissôtel properties.
• CUNOVIA Communication & Marketing Agency Creative communication and marketing agency under Baulink AG providing brand development, content creation, digital experiences, and marketing strategy services for construction and real estate clients and external companies.
• Property Management Services Real estate management services including property administration, bookkeeping, and maintenance coordination for residential and commercial properties.

Quantifiable outcome

• 155 million CHF single project volume (InterContinental Davos)
• +3 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered core and minor.

• Berner Oberland-Bahnen AG (BOB)coreStrategic or Co-development Partner · 4 May 2026BOB as property owner and Baulink AG as project developer are jointly advancing the hotel project at Interlaken Ost station. The partnership leverages BOB's land ownership and regional positioning with Baulink's development and construction expertise.
• Staufer & Hasler AGminorStrategic or Co-development PartnerArchitecture firm partnered with Baulink for Hotel Clavadel Davos replacement construction project.
• ERP Architekten AGminorStrategic or Co-development PartnerArchitecture partner for Überbauung Schöngrün Biberist project.
• Hager Partner AGminorStrategic or Co-development PartnerLandscape architecture firm for Biberist residential development.
• Allco AGcoreStrategic or Co-development PartnerClient and project partner for Mandarin Oriental Savoy FF&E and OS&E installation project.
• Schweizerische Alpine Mittelschule Davos (SAMD)minorStrategic or Co-development PartnerAnnual sponsorship of Kinderuni Davos educational program, supporting children's science and research activities.
• Oana Rosen (Frankfurt)minorStrategic or Co-development PartnerArchitecture firm collaborating with INVITA for Marriott Hotel Basel renovation as total contractor.
• Mandarin Oriental Hotel GroupcoreChannel Partner/ Reseller/ DistributorINVITA Hospitality Projects serves as FF&E and OS&E installation partner for multiple Mandarin Oriental hotels including Munich, Palace Luzern, and Savoy Zürich properties.
• Linea R54 AGminorStrategic or Co-development PartnerFurniture supplier for hotel projects including Hilton Garden Inn Davos and Pradas Resort Brigels.

Scale indicators5 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Eberhard Bau AG: Swiss construction and total-contractor firm with building construction, civil works and real-estate development. Comparable regional contractor competing for similar mid-sized Swiss building mandates.
• HRS Real Estate AG: Swiss general and total contractor delivering residential, commercial and hospitality projects nationally. Competes directly with Baulink for institutional-developer mandates including hotel and large residential schemes.
• Renggli AG: Swiss total contractor specialising in sustainable commercial, residential and hotel construction. Directly comparable to Baulink on total-contracting model, sustainability focus and Swiss project footprint.
• Frutiger AG: Swiss construction group with building construction, civil engineering and real-estate operations. Comparable to Baulink in core general-contracting and residential/commercial project delivery in Switzerland.
• Marti AG: Privately held Swiss construction group covering building construction, civil engineering and real-estate development. Overlaps with Baulink in Swiss building construction and total-contractor services.
• Halter AG: Swiss total contractor (Totalunternehmer) focused on residential, commercial and hotel developments across German-speaking Switzerland. Closely matches Baulink's integrated development-to-handover model and mid-market positioning.
• Losinger Marazzi AG: Swiss general contractor (Bouygues Construction subsidiary) active in real estate development and total contracting. Directly comparable in services, project types and target customers, with the backing of an international construction group.

Regional players

• Toneatti AG: Swiss general and total contractor focused on Ticino and southern Switzerland. Comparable in services and project types to Baulink, and overlaps in the Ascona/Ticino geography where Baulink also operates a branch.

Broad incumbents

• Implenia AG: Switzerland's largest publicly listed construction and real estate services group, offering general contracting, real estate development and infrastructure. Operates at materially larger scale than Baulink across the same Swiss market and overlaps with its total-contracting and project-development services.
• Hirsch Bedner Associates (HBA): Global hospitality-focused interior design and FF&E firm serving luxury and upper-upscale hotel operators worldwide. Comparable to Baulink's INVITA division for hotel-chain FF&E/OS&E scope, though at much larger international scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/baulink-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baulink