GZT

What GZT does

GZT is a Turkish digital news and content platform operated by Net Medya, a subsidiary within the Albayrak Medya media conglomerate that also publishes Yeni Şafak. The platform delivers free, multi-category Turkish-language content spanning Gündem (news), Spor (sports), Ekonomi (economy), Dünya (world), Teknoloji (technology), Yemek (food), Oyun (games), Seyahat (travel), Eğlence (entertainment), and Hayat (lifestyle), augmented with live streaming, real-time financial market data, short-form video (GZT Reels), and a newspaper-headline aggregator (Gazete Manşetleri). The product surface extends across a responsive web platform (gzt.com), native mobile applications on iOS App Store, Google Play, and Huawei App Gallery, and dedicated vertical sub-sites for recipes (yemektarifleri.gzt.com) and casual games (oyun.gzt.com), plus 20+ branded sub-channels including Zpor, Lokma, Derin Tarih, TimeCode, Arkitekt, Cins, Nihayet, and Genç Motto.

The business model is direct-to-consumer and advertising-funded. End-users access content for free; revenue is generated through digital advertising on the platform, including display ads, sponsored content, and video advertising against audience traffic. Audience acquisition relies primarily on organic channels — SEO-driven content, social media sharing, and mobile app distribution — targeting Turkish-speaking consumers within Turkey. The platform is headquartered in Istanbul (Zeytinburnu/Topkapı) and operates with 51-100 employees. No paid subscription tier, programmatic commerce offering, or named advertiser relationships are disclosed in the source data, and the company holds no patents, certifications, or recognized awards.

Name

GZT

Legal name

Net Medya

Website

https://gzt.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

GZT is a Turkish ad-supported digital news and content platform operated by Net Medya (an Albayrak Medya subsidiary), delivering free multi-category news, sports, economy, and lifestyle content in Turkish to consumers across web and mobile.

Ownership category

akta.pro rank

Product category

Digital News & Online Media

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

akta.pro primary industry

User-Generated Content (UGC) & Short-Form Video Platforms (BPAMAJAH)

akta.pro secondary industry

Generalist Live Streaming Platforms (Multi-Category) (MPACACAA)

Keywords

• Digital news platform
• Online news media
• Multimedia content publishing
• Online journalism
• Turkish news portal

Headquarters

HQ city

Istanbul

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Advertising: GZT generates revenue through digital advertising on its news platform, including display ads, sponsored content, and potentially video advertisements. As a high-traffic Turkish news website, advertising is the primary revenue mechanism.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

GZT is a Turkish digital-first news and media platform that publishes articles, videos, short videos (Reels), live streams, and interactive content across categories including news, sports, economy, world, technology, travel, food, games, entertainment, and lifestyle. The platform distributes this content via its responsive website (gzt.com) and native mobile apps on iOS, Android, and Huawei, supported by sub-branded channels and sub-domain sites for recipes and gaming.

Product overview

GZT is a Turkish digital news and media platform organized as a multi-category news portal with associated sub-platforms. The core GZT News Portal delivers news across categories including Gündem (general news), Spor (sports), Ekonomi (economy), Dünya (world news), Teknoloji (technology), Hayat (lifestyle), Kültür (culture), and more. Supporting sub-platforms include GZT Yemek Tarifleri (food recipes at yemektarifleri.gzt.com), GZT Oyun (online games at oyun.gzt.com), and GZT Reels (short video content). The platform also offers a mobile application available on iOS, Android, and Huawei devices.

Differentiator

Problem solved

Functional benefit

Brands

• GZT Alfa: A sub-brand/editorship section mentioned on the platform
• GZT Game
• GZT MZT
• GZT Reels
• GZT Yemek Tarifleri
• Jurnal.ist
• Zpor
• Lokma
• Z Raporu
• Salt Okunur
• TimeCode
• Arkitekt
• Derin Tarih
• Mecra
• Cins
• Nihayet
• Genç Motto
• Alfa
• SkyRoad
• Gerçek Hayat
• Gazete Manşetleri

Products and services

• GZT News Portal Core Turkish digital news platform providing multimedia coverage across categories such as Gündem (News), Spor (Sports), Ekonomi (Economy), Dünya (World), Teknoloji (Technology), Yemek (Food), Oyun (Games), and more, including live streaming, articles, videos, and short videos (Reels).
• GZT Yemek Tarifleri (Food Recipes) Dedicated food recipe sub-platform of GZT covering categories including Ana Yemekler (Main Dishes), Tatlılar (Desserts), Hamurişi (Pastries), Salatalar (Salads), and more.
• GZT Oyun (Games) Online gaming sub-platform of GZT offering casual browser-based games such as Kelime Oyunu (Word Game), Sudoku, Eşleştirme (Matching), and Arı Kovanı (Beehive).
• GZT Reels (Short Videos) Short-form video section of GZT featuring news clips, entertainment content, and social-media-style vertical videos.
• GZT Mobil Uygulaması (Mobile App) Native mobile application of GZT available on iOS (App Store), Android (Google Play), and Huawei (App Gallery), providing on-the-go access to GZT's news, videos, and multimedia content.
• Gazete Manşetleri (Newspaper Headlines Portal) Aggregator portal that pulls and surfaces newspaper headlines from major Turkish print publications alongside GZT's own content.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• NTV: Turkish digital news platform with strong live-streaming and broadcast-crossover coverage, comparable to GZT in combining multimedia news delivery, real-time financial updates, and broad horizontal topic coverage.
• CNN Türk: Major Turkish digital news brand with strong live-streaming capabilities, multi-category editorial coverage, and a video-led product — directly comparable to GZT's news + live + Reels mix for Turkish-speaking audiences.
• Milliyet: Heritage Turkish newspaper with a large digital portal spanning news, sports, economy, and lifestyle, monetised through advertising — a close comparable on audience scope, ad-supported model, and multi-category breadth.
• Sabah: Mass-market Turkish news portal with broad category coverage and a strong video-led product, competing directly with GZT for Turkish digital news audiences and ad budgets.
• Onedio: Turkish digital media platform known for listicles, lifestyle, and short-form content with strong social distribution — closely comparable to GZT's Reels and lifestyle sub-brands (Lokma, Gerçek Hayat) in audience and engagement model.
• Mynet: Long-standing Turkish digital portal combining news, lifestyle, and utility content with advertising monetisation, comparable to GZT in horizontal content breadth and Turkish mass-market positioning.
• Hürriyet: One of Turkey's largest legacy newspaper digital arms, operating a multi-category news portal with sports, economy, lifestyle, and video verticals — directly comparable to GZT in audience, ad-supported model, and Turkish-language digital reach.
• Habertürk: Major Turkish news portal with strong live-streaming and breaking-news coverage, comparable to GZT in horizontal topic breadth and digital-first ad-supported monetisation.

Emerging players

• Webrazzi: Turkish-focused technology and startup news platform overlapping GZT's Teknoloji vertical and TimeCode sub-brand; smaller in scale but comparable as a digital-first, ad-supported vertical media business.
• ShiftDelete.Net: Turkish technology news and reviews platform with video-led content and a digital-first audience, overlapping GZT's technology coverage and short-video distribution model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/gztcom

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GZT