Ultravision
Ultravision S.A. de C.V. operates the Ultracel brand as a Mexican MVNO, selling prepaid mobile (SIM/eSIM), annual data plans, home and portable internet, and business connectivity to consumers, SMBs, and a distributor network on Altan Redes' wholesale infrastructure.
- Company typePrivate
- Founded-
- HeadquartersCalgary, Canada
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Ultravision does
Ultravision S.A. de C.V. is a Mexican telecommunications company that operates the "Ultracel" brand as a Mobile Virtual Network Operator (MVNO), selling prepaid mobile voice, text, and data services to individual consumers, small and medium businesses, and a network of authorized distributors and resellers. The legal entity is domiciled in Mexico and sits under Grupo Ultra Telecom, which owns the Ultracel trademark; Ultravision also identifies as a contributor/member of Grupo Proactivo Mexicano.
The company does not own radio access network infrastructure; instead it leases wholesale capacity from Altan Redes and resells connectivity to end users. Its product portfolio centers on prepaid mobile packages priced between 99 and 270 Mexican pesos for short-cycle plans and three annual prepaid tiers (5GB, 15GB, and 40GB valid for 12 months), offered via both physical SIM cards and eSIM. Beyond mobile, Ultravision sells fixed home/business internet ("Internet Hogar y Negocios"), portable internet ("Internet Portátil"), an enterprise line ("Ultracel Business"), number portability, and an easy-recharge service ("Recarga Fácil"). The Mi Ultracel mobile app and an online storefront (tienda.ultracel.com.mx) provide self-service activation and account management, while physical points of sale, recharge locations, and authorized distributors round out the offline channel mix. The company is regulated by IFT (Instituto Federal de Telecomunicaciones) and CRT, with tariff plans registered and a published Carta de Derechos Mínimos.
Ultravision firmographics
Firmographics- Name
- Ultravision
- Legal name
- Ultravision S.A. de C.V.
- Website
- https://ultravision.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Ultravision S.A. de C.V. operates the Ultracel brand as a Mexican MVNO, selling prepaid mobile (SIM/eSIM), annual data plans, home and portable internet, and business connectivity to consumers, SMBs, and a distributor network on Altan Redes' wholesale infrastructure.
- Ownership category
- akta.pro rank
Ultravision industry classification
Industry- Product category
- Mobile Telecommunications
- NAICS
- Telecommunications Resellers and Agents for Wireless Telecommunication Services (51712), Wired and Wireless Telecommunications Carriers (except Satellite) (51711)
- SIC
- Communications Services, Nec (4899)
- akta.pro primary industry
- Mobile Virtual Network Enablers & Full MVNO Operators (HDAIAAAC)
Keywords
Where Ultravision is headquartered
LocationHeadquarters
- HQ city
- Calgary
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Ultravision business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Mobile Voice and Data Plans: Prepaid mobile plans sold to consumers and businesses, offering voice, text, and data services. Plans range from basic packages (99 pesos) to comprehensive options with up to 40GB annual data allowance.
- Recharge Services: Airtime and data top-up services for existing prepaid customers through physical points of sale and online recharge options.
- SIM/eSIM Hardware Sales: Sale of physical SIM cards and eSIM activation packages to new customers joining the network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Basic Plan - 99 pesos |
| Unit Pricing | Pay-as-you-go | 16GB Plan - 160 pesos |
| Unit Pricing | Pay-as-you-go | 15GB Plan - 210 pesos |
| Unit Pricing | Pay-as-you-go | 24GB Plan - 270 pesos |
| Subscription | Annual | Annual 5GB Plan |
| Subscription | Annual | Annual 15GB Plan |
| Subscription | Annual | Annual 40GB Plan |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels9 records
Ultravision product offering
Product offeringCore offering
Ultravision S.A. de C.V. operates as a Mobile Virtual Network Operator (MVNO) in Mexico under the Ultracel brand, delivering prepaid mobile voice, text, and data services through both physical SIM cards and eSIM technology. The company leverages Altan Redes' wholesale network infrastructure to offer prepaid data packages and annual plans with up to 40GB, alongside home and business fixed internet, portable internet solutions, and enterprise offerings through Ultracel Business.
Product overview
Ultracel is a Mexican telecommunications company offering a unified mobile and internet service portfolio built around SIM and eSIM technology. The core offering consists of prepaid mobile data packages (ranging from 99 pesos entry-level to 270 pesos premium with up to 24GB) and annual plans (5GB, 15GB, and 40GB valid for 12 months). These are complemented by fixed Internet Hogar y Negocios and portable Internet Portátil solutions for home and mobile connectivity needs. The company serves both individual consumers and businesses through Ultracel Business, with additional services including easy recharge (Recarga Fácil) and number portability. The product line supports both traditional physical SIM cards and digital eSIM activation, with a companion mobile app (Mi Ultracel) for account management.
Differentiator
Problem solved
Functional benefit
Brands
- Mi Ultracel: Mobile application for managing Ultracel lines and services
Products and services
- SIM Card Physical SIM card providing mobile connectivity for new customers activating service on the Ultracel network in Mexico.
- eSIM Service Electronic SIM technology that enables digital activation of mobile service without a physical card, with line linking and account management handled through the Mi Ultracel mobile application.
- Prepaid Mobile Data Packages Prepaid mobile data bundles ranging from an entry-level package at 99 pesos to a premium 24GB package at 270 pesos (with intermediate 16GB and 15GB tiers at 160 and 210 pesos), offering flexible connectivity for Mexican consumers on a pay-as-you-go basis with number portability support.
- Annual Prepaid Mobile Plans Annual prepaid mobile data plans providing 5GB, 15GB, or 40GB of data valid for 12 months from a single one-time payment, offering long-term prepaid value for Mexican mobile users.
- Internet Hogar y Negocios Fixed internet service for residential households and business locations across Mexico, providing reliable broadband connectivity for home and office use.
- Internet Portátil Portable internet solution offering mobile broadband connectivity for users on the go, suitable for travel, temporary locations, and field operations.
- Ultracel Business Dedicated business telecommunications solution offering mobile plans and portable internet for enterprise and SMB customers in Mexico, with tailored enterprise connectivity and support.
Companies that use Ultravision
Customer profileSegments4 records
Ideal customer profiles2 records
Ultravision technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ultravision partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Altan RedescoreAltan Redes provides the underlying wholesale network infrastructure for Ultracel's MVNO operations. Ultracel leverages Altan Redes' network coverage in Mexico, with integration through their line linking platform (rnu.altanredes.com). Coverage maps are available through Altan Redes' website.
- Grupo Ultra TelecomcoreParent company of the Ultracel brand. Ultracel operates as a brand under Grupo Ultra Telecom, which owns all rights to the Ultracel trademark.
- Grupo Proactivo MexicanominorReferenced as an 'Aportador de' (contributor/supporter) of Ultracel, suggesting a supporting organizational relationship.
- IFT (Instituto Federal de Telecomunicaciones)minorMexico's telecommunications regulator. Ultracel maintains regulatory compliance with IFT, including registration of tariff plans and adherence to Carta de Derechos Mínimos (Minimum Rights Charter).
- CRT (Comisión de Regulación de Telecomunicaciones)minorReferenced as a regulatory partner for telecommunications compliance in Mexico.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Ultravision competitors and assessment
Company assessmentDirect peers
- Bait (Walmart de Mexico MVNO): Bait is a Mexican MVNO sold through Walmart Mexico stores, offering prepaid mobile voice and data plans. It is the closest direct competitor to Ultracel in the Mexican prepaid MVNO segment, sharing the same Altan-based wholesale model and price-sensitive consumer target.
- TracFone (Verizon MVNO portfolio): TracFone is a US prepaid-focused MVNO platform now owned by Verizon, offering multiple sub-brands (Straight Talk, Total Wireless, etc.). It is comparable as a multi-brand prepaid MVNO targeting price-sensitive consumers.
- Mint Mobile: Mint Mobile is a US-based MVNO reselling wholesale capacity with a digital-first, prepaid/annual plan model. It is highly comparable on business model and product packaging (annual plans, app-based onboarding) though serving the US market.
- Lyca Mobile: Lyca Mobile is a global MVNO operating across multiple continents with prepaid, multi-country SIM offerings. It is comparable on the wholesale-resale MVNO model and prepaid consumer positioning, though its geographic footprint is broader.
- Virgin Mobile Mexico: Virgin Mobile Mexico was a prepaid MVNO targeting young consumers with digital-first distribution. It is a direct peer in product positioning and target demographic, even though its market status has fluctuated.
- Consumer Cellular: Consumer Cellular is a US MVNO focused on prepaid and no-contract mobile plans. It shares the wholesale-resale model and prepaid consumer positioning with Ultracel, though its geographic market is the US.
Others
- Altan Redes: Altan Redes is the wholesale network operator on whose infrastructure Ultracel's MVNO service runs (Red Compartida). It is the critical upstream supplier and enabler of the Ultracel business model rather than a direct competitor.
Broad incumbents
- AT&T Mexico: AT&T Mexico is one of the three dominant MNOs in Mexico, offering prepaid and postpaid mobile nationwide. It is a broad incumbent that competes against Ultracel for the same consumer segment but with owned infrastructure and substantially larger scale and marketing budget.
- Telcel (América Móvil): Telcel is the largest MNO in Mexico by subscribers, part of América Móvil. It is the dominant incumbent whose prepaid offers set the price floor that Ultracel must compete against; deep distribution and brand awareness make it the structural market leader.
- Movistar Mexico (Telefónica): Movistar Mexico is one of the three principal MNOs in the country, offering prepaid and postpaid services. It overlaps with Ultracel on the prepaid consumer target segment and competes with nationwide owned-network coverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Ultravision social profiles
Digital presenceUltravision financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ultravision leadership team
Management profileNumber of profiles
Ultravision funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ultravision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ultravision
What does Ultravision do?
Ultravision S.A. de C.V. operates as a Mobile Virtual Network Operator (MVNO) in Mexico under the Ultracel brand, delivering prepaid mobile voice, text, and data services through both physical SIM cards and eSIM technology. The company leverages Altan Redes' wholesale network infrastructure to offer prepaid data packages and annual plans with up to 40GB, alongside home and business fixed internet, portable internet solutions, and enterprise offerings through Ultracel Business.
Is Ultravision a public or private company?
Ultravision is a private company. It is classified as corporate owned and is currently operating.
When was Ultravision founded?
Ultravision was founded in -1. It employs 101 to 250 people.
Where is Ultravision based?
Ultravision is headquartered in Calgary, Canada, in the North America region.
How does Ultravision make money?
Three revenue lines are on record. Mobile Voice and Data Plans are the primary driver. The others are recharge Services and SIM/eSIM Hardware Sales.
Who are Ultravision's main competitors?
Direct peers on record are Bait (Walmart de Mexico MVNO), TracFone (Verizon MVNO portfolio), Mint Mobile, Lyca Mobile, Virgin Mobile Mexico and Consumer Cellular. Altan Redes is listed as an others. Broad incumbents are AT&T Mexico, Telcel (América Móvil) and Movistar Mexico (Telefónica).
Does Ultravision have an API?
No public API is recorded for Ultravision.
What industry is Ultravision in?
Ultravision's product category is Mobile Telecommunications. Its primary akta.pro industry code is HDAIAAAC, Mobile Virtual Network Enablers & Full MVNO Operators. Its NAICS code is 51712 and its SIC code is 4899.