Takeya
- Company typePrivate
- Founded1951
- HeadquartersAkita, Japan
- Headcount501–1,000
- GTM typeB2C
- OfferingHardware or Manufacturing
Takeya firmographics
Firmographics- Name
- Takeya
- Legal name
- 株式会社たけや製パン
- Website
- https://takeyapan.co.jp
- Company type
- Private
- Founded year
- 1951
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Takeya industry classification
Industry- Product category
- Commercial Bakery
- NAICS
- Bread and Bakery Product Manufacturing (31181), Retail Bakeries (311811)
- SIC
- Bakery Products (2050)
- akta.pro primary industry
- Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused) (AFAKAAAG)
- akta.pro secondary industry
- Snack Bakery (Cookies, Crackers, Bars) Wholesale (AFAIAFAI)
Keywords
Where Takeya is headquartered
LocationHeadquarters
- HQ city
- Akita
- HQ country
- Japan
- HQ region
- Asia
Offices4 records
Markets served
Takeya business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Bakery product manufacturing and sales: Manufacturing and selling bread, Japanese sweets, Western sweets, and other food products through multiple retail channels including company-owned stores, convenience store partnerships, and online sales.
- Cafe restaurant operations: Operating cafe restaurant '木もれ陽のテラス' offering freshly baked bread with nutritionally balanced dishes, generating revenue from dine-in and takeout customers.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels3 records
Takeya product offering
Product offeringCore offering
Takeya Seipan Co., Ltd. is a Japanese bakery manufacturer that produces and sells bread, sweet buns, Japanese sweets (wagashi), and Western confectionery products. The company operates its own manufacturing facility in Akita Prefecture, distributes products through Daily Yamazaki convenience store in-store bakery corners, factory-direct retail stores, and an online shop, and runs a company-operated cafe restaurant called 木漏れ日のテラス (Komorebi no Terrace).
Product overview
Takeya Seipan (株式会社たけや製パン) is a Japanese bakery company headquartered in Akita Prefecture, offering a diverse portfolio of bread and pastry products. The core product lineup includes soft sliced bread (もちっとやわらか series), various filled breads (anpan, cream pan, curry pan), seasonal specialty items, and sandwich products. The company operates through multiple channels: direct factory sales, retail stores including Daily Yamazaki partnerships, and the 木もれ陽のテラス cafe restaurant. New products are released monthly, featuring seasonal items and limited-time offerings. Takeya also sells products online through their e-commerce platform.
Differentiator
Problem solved
Functional benefit
Brands
- 木もれ陽のテラス: 株式会社たけや製パンが 운영하는カフェレストラン。秋田県秋田市仁井田本木もれ陽のテラス内で営業。焼きたてパンと栄養バランスを考慮した料理を提供。
- る・ぼんぐ
- レアルたけや
- 夢果蔵たけや
Products and services
- もちっとやわらか (Soft and Chewy Sliced Bread) Soft and chewy sliced bread with subtle sweetness sold in 6-slice and 8-slice packages, marketed for everyday household use to consumers in Akita Prefecture.
- たっぷりつぶあんぱん (Generous Tsubu-Anpan) Anpan (red bean bread) generously filled with whole red bean paste (tsubu-an), offering authentic anko flavor. Sold to consumers seeking traditional Japanese sweet bread.
- たっぷりクリームパン (Generous Cream Pan) Cream bread filled with abundant smooth custard cream, a classic Japanese bakery staple. Targeted at consumers looking for traditional filled sweet bread.
- もちっとやわらかサンド コーヒー&ホイップ (Soft Coffee & Whip Sandwich) Soft bread sandwich filled with bitter coffee cream and whipped cream, combining rich coffee flavor with light cream. Sold to consumers as a snack-style sandwich.
- もちっとやわらかサンド ポテトサラダ&ソース (Soft Potato Salad & Sauce Sandwich) Soft bread sandwich filled with potato salad and savory sauce filling, offering a balanced meal-like taste. Targeted at consumers wanting a savory filling option.
- あんぱん (Classic Anpan) Classic anpan filled with smooth red bean paste (koshi-an), baked soft and moist. A traditional Japanese bakery staple for consumers.
- クリームパン (Cream Pan) Cream-filled bread with smooth custard cream, baked soft and moist. Sold as a classic Japanese cream bread to consumers.
- ジャムパン (Jam Bread) Jam-filled bread with strawberry jam, baked soft and moist. Targeted at consumers wanting a sweet filled bread option.
- スパイス牛カレーパン (Spicy Beef Curry Pan) Curry bread filled with ground beef and bold black pepper filling, baked to golden perfection. Sold to consumers as a savory filled bread option.
- 塩粒あんグッディ (Shio-Tsubu-An Goodie) Red bean bread containing salt from Oga Peninsula, filled with injected whipped cream for a sweet and salty taste. Targeted at consumers seeking local-flavor products.
- 昔ながらのシュガーパン (Traditional Sugar Bread) Traditional sugar bread with soft dough coated with sugar, a voluminous roll-style bread. Sold as a classic sweet roll bread.
- リングドーナツ 2個入 (Ring Donuts, 2-pack)
- レモンビスケット (Lemon Biscuit Bread)
- チョリソーフランス 粒マスタード (Chorizo French with Grain Mustard)
- 黒糖ホットケーキ 粒あん&マーガリン (Brown Sugar Hot Cake with Red Bean & Margarine)
- バナ Navel ボート ココナッツ (Banana Boat Coconut)
- ふんわりくり~むけーき メロン (Fluffy Cream Cake Melon)
- バターロール 4個入 (Butter Roll, 4-pack)
- 木漏れ日のテラス (Komorebi no Terrace Cafe Restaurant) A cafe restaurant operated by Takeya Seipan, located in Akita City. Offers all-day dine-in and takeout services with freshly baked bread paired with nutritionally balanced dishes, including steak sets, hamburger rice plates, and various sandwiches. Open to walk-in customers.
- デイリーヤマザキ秋田工業団地店 (Daily Yamazaki Akita Industrial Complex Store with In-Store Bakery) A Daily Yamazaki convenience store with an in-store bakery, located in Akita Industrial Complex. Features original products exclusive to the store, including the 'Kodan' burger series and 'Kodan Anpan'. Operated as a takeya-branded bakery corner within the convenience store.
- July 2026 Seasonal New Product Lineup Monthly seasonal new product lineup released for July 2026, featuring limited-time items available at Takeya retail and Daily Yamazaki bakery corners.
- May 2026 Seasonal New Product Lineup Monthly seasonal new product lineup released for May 2026, featuring limited-time items available at Takeya retail and Daily Yamazaki bakery corners.
- April 2026 Seasonal New Product Lineup Monthly seasonal new product lineup released for April 2026, featuring limited-time items available at Takeya retail and Daily Yamazaki bakery corners.
- March 2026 Seasonal New Product Lineup Monthly seasonal new product lineup released for March 2026, featuring limited-time items available at Takeya retail and Daily Yamazaki bakery corners.
- February 2026 Seasonal New Product Lineup Monthly seasonal new product lineup released for February 2026, featuring limited-time items available at Takeya retail and Daily Yamazaki bakery corners.
- January 2026 Seasonal New Product Lineup Monthly seasonal new product lineup released for January 2026, featuring limited-time items available at Takeya retail and Daily Yamazaki bakery corners.
- December 2025 Seasonal New Product Lineup Monthly seasonal new product lineup released for December 2025, featuring limited-time items available at Takeya retail and Daily Yamazaki bakery corners.
Quantifiable outcome
- Products sold at multiple retail channels including convenience stores and company-operated stores
Companies that use Takeya
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Takeya technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Takeya partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 山崎製パン株式会社 (Yamazaki Baking Co., Ltd.)majorIndustry-leading business partnership established in June 1968 with Yamazaki Baking Co., Ltd., the industry leader in Japan's bakery sector. This strategic alliance has enabled Takeya to strengthen its market position in Akita Prefecture.
Scale indicators5 records
Recent moves12 records
Expansion highlights5 records
Takeya competitors and assessment
Company assessmentRegional players
- Iwate Nippō (IBC Iwate Broadcasting-related bakery operators): Regional Tohoku-area bakery and food service operators. Comparable to Takeya as another Tohoku-region player with localized brand strength and similar product mix serving regional consumers.
- Tous Les Jours (CJ CheilJedang / SPC Group): Korean-origin bakery chain with significant Japan presence, offering French-style bread, sweet buns, and pastries. Comparable to Takeya in product mix and cafe-style retail operations, though primarily urban-focused.
Broad incumbents
- Beard Papa's (Mochi Bakery Co.): Major Japanese cream-puff and specialty dessert chain. Comparable to Takeya in the Western-style sweet pastry segment and in operating company-owned retail bakeries, though specializing in a single product category.
- Yamazaki Baking Co., Ltd. Japan's #1 bakery company by revenue, with a national footprint in sliced bread, sweet buns, and Western-style pastries. Directly comparable to Takeya in product mix and is also Takeya's strategic partner since 1968.
- Saint Marc Café (Duskin Co.): Operates one of Japan's largest bakery cafe chains. Comparable to Takeya in the integrated bakery-plus-cafe model, though at significantly greater scale and with broader geographic reach.
Direct peers
- Aoki's Co., Ltd. Japanese bread manufacturer producing sliced bread and sweet buns for retail and convenience store channels. Comparable manufacturing model and channel mix to Takeya, particularly in convenience store distribution.
- Shikishima Baking Co., Ltd. (Pasco): Major Japanese bread manufacturer under the Pasco brand, producing sliced bread, sweet buns, and bakery products for nationwide distribution. Closely comparable in product portfolio and channel strategy to Takeya, with significantly larger national reach.
- Fuji Baking Group: Japan's second-largest bread manufacturer operating Fuji, Taro, and Monsieur brands. Direct competitor in mainstream sliced bread and sweet buns, with a national distribution network analogous to Takeya's regional model.
- Daiichiya Co., Ltd. (DONQ, Saint-Pierre): Operates the Saint-Pierre and DONQ bakery chains in Japan, producing Western-style bread, sweet buns, and pastries. Comparable to Takeya's cafe and retail operations, with a more urban footprint.
- Kobeya Baking Co., Ltd. Long-established Japanese bread manufacturer focused on sliced bread, sweet buns, and Western-style bakery products. Direct competitor with overlapping product range, particularly in sandwich and sweet bread categories similar to Takeya's offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Takeya social profiles
Digital presenceTakeya financial estimates
Financial estimateRevenue estimate
Valuation estimate
Takeya leadership team
Management profileNumber of profiles
Profiles2 records
Takeya subsidiaries and ownership
Company hierarchySubsidiaries2 records
Takeya funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Takeya M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Takeya
What does Takeya do?
Takeya Seipan Co., Ltd. is a Japanese bakery manufacturer that produces and sells bread, sweet buns, Japanese sweets (wagashi), and Western confectionery products. The company operates its own manufacturing facility in Akita Prefecture, distributes products through Daily Yamazaki convenience store in-store bakery corners, factory-direct retail stores, and an online shop, and runs a company-operated cafe restaurant called 木漏れ日のテラス (Komorebi no Terrace).
Is Takeya a public or private company?
Takeya is a private company. It is classified as family owned and is currently operating.
When was Takeya founded?
Takeya was founded in 1951. It employs 501 to 1,000 people.
Where is Takeya based?
Takeya is headquartered in Akita, Japan, in the Asia region.
How does Takeya make money?
Two revenue lines are on record. Bakery product manufacturing and sales are the primary driver. The others are cafe restaurant operations.
Who are Takeya's main competitors?
Regional players on record are Iwate Nippō (IBC Iwate Broadcasting-related bakery operators) and Tous Les Jours (CJ CheilJedang / SPC Group). Broad incumbents are Beard Papa's (Mochi Bakery Co.), Yamazaki Baking Co., Ltd. and Saint Marc Café (Duskin Co.). Direct peers are Aoki's Co., Ltd., Shikishima Baking Co., Ltd. (Pasco), Fuji Baking Group, Daiichiya Co., Ltd. (DONQ, Saint-Pierre) and Kobeya Baking Co., Ltd..
Does Takeya have an API?
No public API is recorded for Takeya.
What industry is Takeya in?
Takeya's product category is Commercial Bakery. Its primary akta.pro industry code is AFAKAAAG, Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused), with a secondary code of AFAIAFAI, Snack Bakery (Cookies, Crackers, Bars) Wholesale. Its NAICS code is 31181 and its SIC code is 2050.