Troon Country Club

What Troon Country Club does

Troon Country Club is a private, member-owned country club located at 25000 N. Windy Walk Drive in North Scottsdale, Arizona, founded in 1986. The club operates as a comprehensive lifestyle facility anchored by its 18-hole championship golf course, which was the first course designed by Tom Weiskopf in collaboration with architect Jay Morrish, spanning 5,160 to over 7,040 yards and certified as an Audubon Sanctuary. The club serves wealthy individuals and families in the Scottsdale luxury market through three membership tiers: Premier Golf (full privileges), Associate Premier Golf (ages 21-40, reduced dues), and Signature Sport/Social (limited golf access). Membership is granted by application and approval, with no initiation fees or dues publicly disclosed.

The club's product portfolio extends well beyond golf, encompassing a 9,000 square foot wellness center with over 20 complimentary group fitness classes and credentialed fitness professionals, a 25-meter heated lap pool maintained at 84 degrees, three lit Plexi Cushioned tennis courts with pickleball facilities (expanding to six courts), four dining venues (Quail's Nest, Vista Restaurant, The Roost, and Poolside Grill), and a robust social calendar featuring themed dinners, wine tastings, and holiday celebrations. Proprietary features include GPS-equipped golf carts, the unique 'The Cliff' hole (previously rated #1 in Arizona), and a reciprocity agreement with Royal Troon Golf Club in Scotland. The club has hosted three USGA National Championships (1990, 2023, 2025) and the Arizona Open a record 11 times as of 2018, establishing its championship pedigree.

The business model is primarily subscription-based, with recurring membership dues as the core revenue stream, supplemented by transaction-based revenue from dining, fitness services (personal training, Pilates, physical therapy), and pro shop merchandise sales. GTM motion is relationship-driven: personal tours scheduled through membership inquiries, member referrals, realtor networks, and new homeowner outreach letters. The club completed a $7.5 million clubhouse renovation in 2017 and employs 101-250 staff, including a Director of Health and Wellness, Director of Racquet Sports, and dedicated membership personnel. Operations are entirely domestic, focused exclusively on the North Scottsdale luxury market, with no parent company, no external institutional investment, and member ownership as the governance structure.

Name

Troon Country Club

Legal name

Troon Country Club

Website

https://trooncc.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

101–250 employees

Short description

Troon Country Club is a private, member-owned country club in North Scottsdale, Arizona, founded in 1986, offering three membership tiers centered on a Tom Weiskopf-designed championship golf course with comprehensive wellness, dining, racquet sports, and social amenities.

Ownership category

akta.pro rank

Product category

Private Country Club & Golf Membership

NAICS

Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

Keywords

• Private country club
• Championship golf course
• Club membership tiers
• Wellness and fitness facilities
• Member-owned recreational club

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Golf Membership Dues: Annual/semi-annual membership dues providing unlimited access to championship golf course, practice facilities, and all club privileges including dining, fitness, tennis, pickleball, bocce, and heated lap pool.
2. Associate Golf Membership Dues: Reduced membership dues for members aged 21-40, providing full golf and club privileges at a lower price point to attract young executives.
3. Sport/Social Membership Dues: Membership dues for non-golf or limited-golf access, including fitness, tennis, pickleball, bocce, swimming, dining, and social events with limited golf benefits during summer months.
4. Food and Beverage: Revenue from multiple dining venues including Quail's Nest, Vista Restaurant, The Roost bar, Poolside Grill, and patio dining with views of Pinnacle Peak and Sonoran Desert.
5. Fitness and Wellness Services: Fee-based services including personal training, Pilates sessions, physical therapy, wellness workshops, TRX training, and nutrition programs.
6. Golf Shop Merchandise: Pro shop merchandise sales including golf equipment, apparel, and demo day opportunities with leading golf brands.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Troon Country Club is a private, member-owned country club founded in 1986 in Scottsdale, Arizona. It sells tiered memberships to individual members and delivers a comprehensive lifestyle experience centered on an 18-hole Tom Weiskopf-designed championship golf course, complemented by dining, a wellness center, tennis, swimming, and social programming.

Product overview

Troon Country Club is a private country club offering a unified lifestyle experience centered around its Tom Weiskopf-designed 18-hole championship golf course. The club's portfolio includes three membership tiers (Premier Golf, Associate Premier Golf, and Signature Sport/Social), complemented by extensive amenity sub-products: a 9,000 sq ft wellness center with 20+ group fitness classes, a 25-meter heated lap pool, lit tennis and pickleball facilities, multiple dining venues (Quail's Nest, Vista Restaurant, The Roost, Poolside Grill), and a robust social events calendar. The club also hosts major golf championships including the 2025 U.S. Mid-Amateur Championship.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Golf Membership The premier membership tier providing unlimited access to the 18-hole Tom Weiskopf-designed championship golf course, clubhouse, dining venues, wellness center, tennis, pool, and social events for individual members and their families.
• Lifestyle / Sport Membership Mid-tier membership offering access to club amenities such as dining, wellness, tennis, and pool with limited or no golf access, designed for members who want the club lifestyle without full golf privileges.
• Social Membership Social-tier membership providing access to dining venues, social programming, and select clubhouse amenities for members who do not require golf access.
• Wellness & Fitness Center Access On-site wellness center with fitness equipment and programming available to members across all membership tiers as part of the club lifestyle offering.
• Dining Venues Multiple on-site dining outlets accessible to members and their guests, supporting both casual and formal member dining experiences.
• Tennis & Swim Facilities Tennis courts and swimming pool access available to members as part of the club's recreational amenities.

Quantifiable outcome

• Arizona Open hosted 11 times as of 2018, establishing the club as Arizona's premier championship venue
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Royal Troon Golf Club (Scotland)coreStrategic or Co-development PartnerReciprocity agreement with Royal Troon Golf Club in Scotland, where Tom Weiskopf won the 1973 Open Championship. The relationship includes design similarities to the Scottish namesake course and mutual playing privileges for members of both clubs. This partnership commemorates Tom Weiskopf's connection to Royal Troon and provides exclusive access for Troon Country Club members to play at the historic Scottish course.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• DC Ranch Country Club: Private country club in North Scottsdale with championship golf, tennis, fitness, and dining; closely overlaps Troon's amenity mix and target member base.
• Paradise Valley Country Club: Historic private country club in the Phoenix/Paradise Valley area offering golf, racquet sports, fitness, and dining; comparable full-amenity private club model in the broader Phoenix metro.
• Silverleaf Club: Ultra-elite private golf and lifestyle club in North Scottsdale offering a Tom Weiskopf/Jay Morrish-designed course and similar HNW membership model; directly competes for the same affluent Scottsdale demographic.
• Whisper Rock Golf Club: Lower-key but elite private golf club in North Scottsdale with two Fazio-designed courses; competes for golf-purist HNW members in the same trade area.
• Desert Mountain Club: One of the largest private golf clubs in North Scottsdale with multiple courses, full amenities, and a similar championship-hosting heritage; competes head-to-head for premier Scottsdale memberships.
• Desert Highlands Golf Club: Private gated golf community in North Scottsdale with a Jack Nicklaus-designed course and full country club amenities; directly comparable membership positioning.
• Estancia Club: Private golf club in North Scottsdale offering a Tom Fazio-designed course and luxury lifestyle amenities; comparable HNW membership positioning within a few miles of Troon.
• Scottsdale National Golf Club: Boutique private golf club in Scottsdale with a high-end membership model focused on golf purity and exclusivity; competes for the same affluent golfer segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/thetrooncc
• Facebookfacebook.com/troon-country-club-358143097560110
• Instagraminstagram.com/trooncc
• LinkedInlinkedin.com/company/troon-country-club

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Troon Country Club