Atiaia Renewables

What Atiaia Renewables does

Atiaia Renováveis is a Brazilian renewable energy generator and trader founded in 2004 and headquartered in Recife, Pernambuco, with a subsidiary of Grupo Cornélio Brennand. The company operates 321 MW of generating capacity across small hydroelectric plants (PCHs, 5–30 MW), solar photovoltaic plants (UFVs), and wind assets in the states of Pernambuco, Mato Grosso, Mato Grosso do Sul, Bahia, and Goiás, with another ~269 MW in pre-operational development and a stated target of 1 GW by 2030. Its core technology mix is diversified hydro-solar-wind, supplemented by centralized operations from its COG (Centro de Operações e Geração) in Cuiabá, internally developed proprietary solutions such as the Renowatts hydraulic oil reuse system and a submarket hedge derivative product built with B3, and a leading portfolio of ESG certifications including Zero Waste (92% of operating plants), I-REC/REC Brazil (8 usinas, 211 MW), and Women on Board.

The company's revenue is generated through four principal streams: (1) energy generation and commercialization via long-term PPAs, regulated auctions (A-4, A-5), and free-market (Mercado Livre / ACL) contracts to industrial and commercial clients; (2) autoproduction models, including a no-minimum-demand leasing product for commerce/services and a 3 MW-minimum equiparation structure for industrial clients; (3) I-REC and REC Brazil certificate sales for ESG reporting; and (4) the LIVREE retail product, a digital-first residential and SMB offering distributing generation savings of up to 35% via WhatsApp-based contracting. Pricing is contractual and customer-specific rather than list-priced.

Atiaia serves three primary customer segments — large industrial/commercial enterprises (e.g., V.tal/Tecto at 237 GWh/year, Aché Laboratórios, Vivix, Grupo SBF, Chemyunion), mid-market commercial clients in the Mercado Livre, and residential/SMB consumers via LIVREE — with go-to-market executed through a direct enterprise sales force, regulated auction participation, and digital channels. The company has raised R$120 million in green debentures through subsidiary Rio Verde Energia with Bradesco BBI and completed a preferred share issuance with Itaú Unibanco to fund its growth plan.

Name

Atiaia Renewables

Legal name

Atiaia Renováveis

Website

https://atiaiarenovaveis.com.br

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

101–250 employees

Short description

Atiaia Renováveis is a Brazilian renewable energy generator and trader, operating 321 MW of PCH, solar, and wind capacity and selling energy, autoproduction contracts, and I-REC certificates to industrial, commercial, and residential customers.

Ownership category

akta.pro rank

Product category

Renewable Energy Generation

NAICS

Electric Power Generation (22111), Hydroelectric Power Generation (221111), Solar Electric Power Generation (221114)

SIC

Electric Services (4911), Cogeneration Services & Small Power Producers (4991)

akta.pro primary industry

Renewable Energy Asset Management (Solar/Wind/Hydro/Geothermal) (EUAEAMAB)

akta.pro secondary industries

Electrical Systems O&M (Substations, Transformers, Switchgear, Protection & Controls) (EUAMAGAH), Unbundled Renewable Attributes Trading (Standalone EACs) (EUAGAFAF), Energy Management Systems & Plant Controllers (PPC, AGC Participation, Curtailment Control) (EUAMAIAI)

Keywords

• Renewable energy generation
• Small hydroelectric plants
• Solar photovoltaic energy
• Energy commercialization
• Renewable energy certificates

Headquarters

HQ city

Recife

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Energy Generation and Commercialization: Atiaia generates and commercializes electricity from hydroelectric, solar, and wind sources. The company sells energy through regulated (ACR) and free market (ACL) channels, including long-term PPAs with distributors and corporate clients.
2. I-REC Certificate Sales: Sale of International Renewable Energy Certificates (I-REC) combined with REC Brazil certification, each certificate equivalent to 1 MWh of renewable energy generated.
3. Autoproduction Model: Customers can purchase participation in power plants to become autoproducers and reduce their final electricity costs. Two models: leasing without minimum demand, and equiparation with 3MW minimum.
4. LIVREE Retail Energy Solutions: Retail energy solutions for residential and commercial consumers offering savings of up to 35% on electricity bills through generation distribution models.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Atiaia Renováveis generates and commercializes electricity from renewable sources (small and large hydroelectric plants, solar photovoltaic plants, and wind projects). The company sells energy through regulated auctions (ACR) and the free market (ACL), offers autoproduction/leasing models for industrial and commercial clients, distributes I-REC and REC Brazil renewable energy certificates, and provides the LIVREE retail energy solution for residential and commercial consumers.

Product overview

Atiaia Renováveis operates as a diversified renewable energy company offering integrated power generation and energy solutions. The portfolio includes: (1) LIVREE - retail energy solution for residential/commercial consumers offering up to 35% savings; (2) PCHs (small hydro, 5-30 MW) and UHEs (large hydro, 30+ MW) as core generation assets; (3) UFVs (solar photovoltaic plants) including Maravilhas I/II complexes and Sol do Agreste complex; (4) Financial products including Hedge de Submercado via Derivativo for energy price protection; (5) I-REC and REC Brazil certificates for renewable energy attribution; (6) Sustainability solutions including Renowatts oil recycling and Certificação Lixo Zero waste management. The company also operates Autoprodução (self-production) and Geração Distribuída models. Products are offered through direct sales, digital channels (WhatsApp), and strategic partnerships with industrial clients.

Differentiator

Problem solved

Functional benefit

Brands

• LIVREE: Retail energy solution for homes and commerce providing renewable energy access with savings of up to 35% on electricity bills. Available nationwide in Retail modality and in Pernambuco and Mato Grosso for Distributed Generation.
• Renowatts

Products and services

• LIVREE Retail energy solution enabling residential and commercial consumers to access renewable energy with up to 35% savings on electricity bills through generation distribution models, with 100% digital contracting via WhatsApp.
• Renowatts Innovative hydraulic oil treatment and reuse solution for small hydroelectric plants (PCHs), enabling continuous treatment and recycling of hydraulic oil used in turbine control mechanisms.
• Hedge de Submercado via Derivativo Energy derivatives solution in partnership with B3 that enables protection against PLD price variations between different submarkets, offering energy price predictability and risk management up to 20 years.
• Autoprodução de Energia Self-production energy model allowing consumers (residential, commercial, industrial) to generate their own electricity from renewable sources via leasing (no minimum demand) or equiparation (minimum 3MW demand, client becomes project partner) arrangements.
• I-REC Certificates International Renewable Energy Certificates proving 1 MWh of energy was generated from renewable sources (wind, solar, hydro), each neutralizing CO2 emissions linked to electricity consumption.
• Pequenas Centrais Hidrelétricas (PCHs) Small hydroelectric power plants with installed capacity between 5 MW and 30 MW, with each MW serving over 3,000 inhabitants (3,000 to 100,000 residents per plant).
• Usinas Fotovoltaicas (UFVs) Solar photovoltaic power plants including Complexo Maravilhas (Maravilhas I and II, 27.5 MW each) in Goiana, PE, and Complexo Sol do Agreste (169 MW) in Tacaimbó, PE.
• Geração Distribuída Distributed generation model allowing energy consumers to access solar energy without installing their own panels, saving up to 20% on electricity bills without infrastructure investment.

Quantifiable outcome

• 20-35% savings on electricity costs
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• B3coreTechnology or Integration · 1 August 2022Partnership with B3 (Brazilian stock exchange) to launch Hedge de Submercado via Derivativo product, enabling submarket swap protection against PLD variations.
• Grupo Cornélio BrennandcoreStrategic or Co-development PartnerParent company of Atiaia Renováveis. Grupo Cornélio Brennand is a century-old industrial group, alongside Iron House and Vivix, joined UN Global Compact in 2021.
• Alicerce EducaçãominorStrategic or Co-development PartnerTechnical partner for Programa Evoluir education initiative, providing pedagogical methodology and monitoring student progress in literacy programs.
• Fundação EcotrópicaminorStrategic or Co-development PartnerNGP based in Cuiaba (MT) that created and executes the Chalana de Pesquisas project (Águas Pró Pantanal), supported by Atiaia for environmental research.
• Universidade do Estado de Mato GrossominorStrategic or Co-development PartnerPartnership supporting Yakã program for indigenous communities in Xingu territory, in conjunction with state university.
• FunaiminorStrategic or Co-development PartnerNational Indian Foundation authorized and partnered with Atiaia's indigenous programs including PBA (Programa Básico Ambiental dos Componentes Indígenas).
• Governo de GoiáscoreStrategic or Co-development PartnerAtiaia joined government program Juntos pelo Araguaia for environmental restoration, committing to restore 50 hectares of Cerrado by 2028.
• Instituto Lixo Zero BrasilminorStrategic or Co-development PartnerOrganization that grants Zero Waste certification in compliance with Zero Waste International Alliance standards.
• Instituto TotumcoreTechnology or IntegrationEntity responsible for local issuance of I-REC certificates, providing renewable energy certification services to Atiaia's usinas.

Scale indicators16 records

Recent moves7 records

Expansion highlights3 records

Others

• ISA CTEEP: ISA CTEEP is Brazil's largest private transmission system operator. Adjacent rather than direct competitor, but a key counterparty for Atiaia's renewable generators needing grid interconnection in the Southeast and Center-West.

Direct peers

• Omega Energia: Omega Energia is a Brazilian renewable energy retailer and generator operating in the ACL free market and distributed generation space, with offerings similar to Atiaia's LIVREE and autoproduction models. Direct overlap in commercial/industrial energy supply and GD customer segments.
• 2W Energia: 2W Energia is a Brazilian renewable IPP with wind and solar assets commercializing energy in the free market. Direct peer in renewable generation combined with energy trading, serving similar industrial and commercial off-takers in Brazil.
• Auren Energia: Auren Energia is a Brazilian renewable energy company operating ~1.5 GW of hydro and wind capacity and trading energy in the ACL free market. It is the most direct Brazilian peer to Atiaia in terms of mixed renewable generation portfolio and merchant energy commercialization strategy.

Broad incumbents

• Engie Brasil: Engie Brasil is one of the largest private power generators in Brazil, with a diversified renewable portfolio including hydro, solar, and wind. It competes with Atiaia in enterprise PPAs and free-market energy supply but at a much larger scale across generation, transmission, and distribution.
• Eneva: Eneva is one of Brazil's largest private power generators with thermal and renewable assets participating in ACR auctions and serving industrial customers. Competes with Atiaia in regulated auction wins and enterprise PPAs at significantly larger scale.
• CPFL Energia: CPFL Energia is a major Brazilian integrated utility (generation, distribution, transmission, commercialization) controlled by State Grid of China. Overlaps with Atiaia in renewable generation and free-market commercialization, but with much broader infrastructure footprint.
• Enel Green Power Brasil: Enel Green Power operates one of Brazil's largest renewable generation portfolios including hydro, solar, and wind. Competes with Atiaia in ACR auctions and enterprise PPAs and brings global IP and capital, posing a threat in tier-1 offtake processes.

Emerging players

• Comerc Energia: Comerc Energia is a Brazilian energy trader and solutions provider active in the ACL market, focused on energy management and procurement for C&I customers. Comparable to Atiaia's commercialization and trading activities though without Atiaia's owned-generation asset base.
• Statkraft (Brazil): Statkraft is the Norwegian state-owned renewable generator and one of the largest power traders globally, with growing operations in Brazil across hydro and wind. Comparable to Atiaia in merchant energy exposure and renewable IPP positioning, though with much deeper trading capability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/atiaiarenovaveis
• LinkedInlinkedin.com/company/atiaiarenovaveis
• Instagraminstagram.com/atiaiarenovaveis

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atiaia Renewables