Nationwide Dealer Products

What Nationwide Dealer Products does

Nationwide Dealer Products, operating as NationWide Auto Warranty Corporation, is a Canadian privately held administrator of extended vehicle warranty and ancillary automotive protection products, headquartered in Waterloo, Ontario and founded in 1999. The company offers a tiered portfolio of five warranty plans (Powertrain, Essentials, Premium, Top-Up, and Simply The Best) covering vehicles from 120,000 to 225,000 kms, with electric and hybrid component coverage built into each tier. Adjacent F&I products include a Corrosion & Perforation Extended Warranty, a GAP Protection Plan (underwritten by Trisura), Loan Guard Protection (credit life/disability/unemployment), and a Theft Protection Plan. Distribution is exclusively B2B2C through an authorized automotive dealer network spanning all Canadian provinces, with claims processed via preferred repair facilities and a dealer login portal used to originate and manage contracts. Revenue is generated through one-time warranty contract purchases with deductibles of $100 per claim or zero deductible, and pricing is quote-based rather than publicly disclosed. The firm has no disclosed app, no public API, and no product-level evidence of AI/ML use, and is recognized by provincial regulators including OMVIC and by UCDA.

Name

Nationwide Dealer Products

Legal name

NationWide Auto Warranty Corporation

Website

https://nationwideautowarranty.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Nationwide Dealer Products is a Canadian administrator of extended vehicle warranties and ancillary F&I products, distributing exclusively through authorized automotive dealers across Canada since 1999. The company serves vehicle owners with five warranty tiers and complementary GAP, corrosion, loan, and theft protection plans.

Ownership category

akta.pro rank

Product category

Automotive Extended Warranty and Vehicle Protection Services

akta.pro primary industry

Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)

akta.pro secondary industries

GAP & Vehicle Protection Products (GAP Waiver/Insurance, Lease/Loan Protection) (FSAJALAC), Powertrain & Component-Specific Vehicle Warranty Programs (FSAJALAK)

Keywords

• Extended vehicle warranties
• Automotive protection plans
• GAP insurance coverage
• Dealer warranty programs
• Vehicle service contracts

Headquarters

HQ city

Waterloo

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Extended Vehicle Warranties: The company generates revenue through the sale of extended vehicle warranty contracts with various coverage tiers (Powertrain, Essentials, Premium, Top-Up, Simply The Best). These are one-time purchase products that provide coverage against mechanical breakdowns for specified periods or mileage limits. Additional revenue streams include GAP insurance protection plans and ancillary products like corrosion coverage, theft protection, and loan guard insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Nationwide Dealer Products (doing business as NationWide Auto Warranty) sells extended vehicle warranty contracts and ancillary protection products to Canadian automotive dealers, who resell them to vehicle owners. Its core offering is a five-tiered warranty portfolio (Powertrain, Essentials, Premium, Top-Up, and Simply The Best) covering mechanical breakdowns up to 225,000 km, supplemented by add-on products including GAP insurance, corrosion/perforation coverage, loan guard, and theft protection.

Product overview

Nationwide Dealer Products operates as an automotive warranty provider offering a tiered portfolio of vehicle protection products. The core offering consists of five warranty protection plans (Powertrain, Essentials, Premium, Top-Up, and Simply The Best) that escalate in coverage scope from basic powertrain-only protection to comprehensive full-vehicle coverage. These warranty plans are complemented by four add-on protection products: Corrosion & Perforation Extended Warranty for rust protection, GAP Protection Plan for loan gap coverage, Loan Guard Protection for credit protection, and Theft Protection Plan for theft recovery assistance. All products are distributed exclusively through authorized automotive dealers across Canada.

Differentiator

Problem solved

Functional benefit

Products and services

• Powertrain Warranty
• Essentials Warranty Mid-tier warranty covering powertrain PLUS air conditioning, steering, braking, electrical, and electronic high-tech systems for vehicles up to 225,000 kms. Sold to dealers for resale to vehicle owners seeking broader component coverage.
• Premium Warranty Comprehensive warranty covering powertrain plus extended systems including cooling, heating, fuel system, suspension (up to 100,000 kms), body interior, navigation, Bluetooth, and advanced high-tech components for vehicles up to 225,000 kms. Designed for vehicle owners seeking broad component protection.
• Top-Up Warranty Extended coverage for vehicles still under factory powertrain warranty, adding protection against unexpected mechanical repair costs. Available with zero-deductible option. Sold to dealers for resale alongside new vehicle sales.
• Simply The Best Warranty Full-coverage warranty for vehicles up to 120,000 kms with zero deductible and maximum component protection including body interior, navigation, advanced high-tech components, and all Powertrain PLUS systems. Positioned as the top-tier protection offering.
• Corrosion & Perforation Extended Warranty Extended protection against surface rust and perforating rust caused by Canada's weather and road conditions, offering 200,000 km coverage with no time limit and no application or inspection required. Sold to dealers as an add-on for resale to vehicle owners in Canadian markets.
• GAP Protection Plan Guaranteed Asset Protection covering the gap between primary insurance payout and loan balance in total-loss situations, with policies underwritten up to loan amount of $125,000 and gap coverage up to $40,000. Includes coverage for negative equity, fees, and taxes. Sold to dealers for resale to vehicle owners financing their purchases.
• Loan Guard Protection Credit protection product providing accidental death benefit (up to $18,000), accidental disability coverage (up to $750/month), and involuntary unemployment coverage (up to $750/month). Sold to dealers for resale alongside vehicle financing.
• Theft Protection Plan Vehicle theft protection paying $2,500 toward the customer's next vehicle purchase, with an additional $2,500 bonus if the customer returns to the original selling dealer. Sold to dealers for resale to vehicle owners concerned about theft risk.

Quantifiable outcome

• Coverage up to 225,000 kms on premium plans
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Omega Auto Care: Direct peer; Omega Auto Care administers extended warranty and vehicle protection plans sold through automotive dealers, with comparable F&I admin and claims-handling capabilities to NationWide.
• CarShield: Direct peer; CarShield sells multi-tier extended vehicle service contracts (powertrain through exclusionary) to consumers, with a comparable warranty tier structure to NationWide's Powertrain-through-Simply The Best lineup.
• Endurance Auto Warranty: Direct peer; Endurance offers tiered extended auto warranties plus GAP and ancillary protection products, overlapping NationWide's product portfolio and target customer (owners facing post-factory-warranty repair risk).
• Royal Administration Services: Direct peer; Royal Administration Services is an automotive F&I administrator providing extended warranties and ancillary protection products through dealer networks, closely aligned with NationWide's offerings.
• CARCHEX: Direct peer; CARCHEX administers extended vehicle service contracts across multiple tiers and partners with dealers and consumers, directly competitive with NationWide's dealer-channel warranty business.
• Easycare (APCO Easycare): Direct peer; APCO Easycare administers extended vehicle warranties, GAP, and ancillary protection products sold through franchised and independent auto dealers across North America, mirroring NationWide's dealer-channel model.

Regional players

• Toco Warranty: Canadian direct peer; Toco is a Canadian extended vehicle warranty provider operating through Canadian dealers, sharing the same geographic footprint and dealer-led GTM motion as NationWide.

Broad incumbents

• Warranty Solutions (AmTrust Financial): Broad incumbent; Warranty Solutions is a major North American administrator of extended vehicle service contracts underwritten by AmTrust insurers, competing with NationWide for dealer relationships and underwriting capacity.
• Assurant (Vehicle Protection Services): Broad incumbent; Assurant's Vehicle Protection Services division is one of the largest administrators of extended warranties, GAP, and F&I products in North America, an established scaled competitor to NationWide.

Emerging players

• Honda Canada Plus / Toyota Extra Care (OEM Cancellable Programs): Adjacent players; OEM-administered extended service plans from Honda, Toyota, Ford, and other manufacturers are sold through the same Canadian dealer channel, setting competitive benchmarks for coverage and pricing that NationWide must meet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights7 records

Customer concentration

• Xx.com/nationwide_aw
• Facebookfacebook.com/nationwideautowarranty

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nationwide Dealer Products