Lena Research and Consulting

What Lena Research and Consulting does

Lena Research and Consulting (LRC) is a privately-held Limited Liability Partnership headquartered in Hyderabad, India, founded in mid-2011. The firm operates as a boutique HR and psychology-rooted consulting practice offering a portfolio of services spanning psychometric testing, occupational assessment, customized research, tailored training, specialized consulting, and a multi-discipline coaching practice (leadership, career, business, relationship, counseling/therapy, and psychometric debriefing). Target customers span individuals (students, professionals, entrepreneurs) and organizations ranging from family-managed businesses to multinationals, with operating geographies covering India, South Asia, the Middle East, and parts of Europe and the Americas.

The firm's core technology is the LRC System, a web-based talent management platform accessed via thepsychometricworld.com. It enables online surveys, LRC Assessments (the firm's proprietary psychometric tools for identifying workplace attitudes, traits, and likely behaviors), skills testing, participant profiling, and results reporting. The company has run on a 100% virtual team model since 2013 and integrates Zaakpay as its payment gateway for online credit card transactions.

LRC's revenue model is professional-services based across four streams: Coaching (individual and group sessions booked online), Consulting (psychology-grounded people and culture interventions), Training (customized programs without a 'one-size-fits-all' approach), and Research (customized studies delivering actionable insights). Pricing is quote-based and not publicly disclosed; payment flows through individual session bookings via the website and bespoke enterprise engagements. The firm is founder/partner-owned with no disclosed institutional funding, M&A activity, or public market presence. As of 2015, the firm reported serving over 100 clients with presence on 4 of 7 continents.

Name

Lena Research and Consulting

Legal name

Lena Research and Consulting LLP

Website

https://lenaconsulting.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Lena Research and Consulting (LRC) is a Hyderabad-based boutique HR and psychology consulting firm offering psychometric assessments (LRC System), coaching, training, and research services to individuals, professionals, and organizations from family businesses to multinationals.

Ownership category

akta.pro rank

Product category

HR Consulting and Coaching Services

NAICS

Human Resources Consulting Services (541612), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

People Analytics, Assessment & Psychometrics Consulting (BPAHAGAH)

akta.pro secondary industries

Organization Design & Operating Model Consulting (BPAHAGAB), Performance Management & Productivity Consulting (BPAHAGAL)

Keywords

• Psychometric assessments
• HR consulting
• Executive coaching
• Organizational development
• Talent management

Headquarters

HQ city

Hyderabad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Coaching Services: Individual and group coaching sessions offered across multiple specialties including leadership coaching, career development coaching, relationship coaching, and counseling/therapy. Sessions booked online and conducted virtually.
2. Consulting Services: Highly specialized consulting services applying psychology tools and techniques to give competitive advantage and unleash potential of people and culture.
3. Training Services: Customized training programs designed to address real developmental needs of organizations and individuals. No one-size-fits-all approach.
4. Research Services: Customized research into core business issues providing actionable insights to tackle problems or encash opportunities.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Lena Research and Consulting is a human resources and psychology-based consulting firm that delivers coaching, consulting, training, and customized research services to individuals and organizations. It operates the proprietary LRC System, a web-based psychometric assessment and talent management platform, and offers LRC Assessments to evaluate attitudes, traits, and likely behaviors in a work environment. Services span leadership coaching, career coaching, relationship coaching, counseling/therapy, psychometric debriefing, organizational development, and HR transformation.

Product overview

Lena Research and Consulting is a consulting firm that operates the LRC System, a web-based psychometric assessment and talent management platform. The company offers a portfolio of coaching and consulting services including Career Coaching, Business Coaching, Leadership Coaching, Career Development Coaching, Counseling/Therapy, Relationship Coaching, and Psychometric Debriefing Sessions. The LRC System serves as the core technology platform enabling LRC Assessments, online surveys, participant profiling, skills testing, and results reporting. These services are complemented by Research, Training, and Consulting offerings that apply psychological principles to organizational development and human potential.

Differentiator

Problem solved

Functional benefit

Products and services

• LRC System Web-based psychometric assessment and talent management platform accessed through www.thepsychometricworld.com, enabling online surveys, profiling, skills testing, and reporting of results for client organizations.
• LRC Assessments Professionally developed psychometric assessments designed to identify attitudes, traits, and likely actions of participants in a work environment, used for employee selection and development.
• Career Coaching Career guidance service for students and professionals to help launch them on a career path aligned with their deeper purpose and calling.
• Business Coaching Coaching service designed to help clients scale their business up to 10x, taking their business to the next level.
• Leadership Coaching Session Bookable coaching session for leadership development, preparing employees to face next-level challenges in their professional journey.
• Career Development Coaching Session Session focused on career path development and guidance for career advancement, bookable individually.
• Counseling/Therapy Session Single or recurring therapy and counseling sessions provided by qualified therapists.
• Relationship Coaching Session Coaching session for individuals or couples to navigate relationships and life goals for better relations and greater satisfaction.
• Psychometric Debriefing Session Session to interpret and explain psychometric assessment results to participants.
• Consulting Services Highly specialized consulting services applying tools and techniques from psychology to provide competitive advantage and unleash the potential of people and culture.
• Training Services Customized training programs designed to address real developmental needs of organizations and individuals with no one-size-fits-all approach.
• Research Services Customized research into core business issues providing actionable insights to tackle problems or capitalize on opportunities.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Mercer Mettl: India-based psychometric assessment and talent measurement platform (acquired by Mercer). Directly comparable to LRC's LRC Assessments + LRC System offering, with similar India origin and focus on online psychometrics for hiring and development.
• Cubiks: Assessment and development provider specializing in psychometric tools, executive assessment, and leadership development — directly comparable product portfolio and consulting delivery model.
• Thomas International: Provider of psychometric assessments (DISC, PPA, GIA) for hiring and development with global footprint — directly comparable to LRC Assessments in product positioning and target buyer.
• Development Dimensions International (DDI): Specialist in leadership assessment and development, providing psychometric instruments and leadership coaching — closely comparable to LRC's leadership coaching, psychometric debriefing, and consulting services.
• Hogan Assessments: Global provider of personality-based psychometric assessments for workplace selection, leadership development, and coaching — overlapping directly with LRC Assessments and Lena's psychometric debriefing practice.

Regional players

• PsyAsia International: Asia-Pacific-based provider of psychometric assessments and organizational psychology consulting — closely comparable niche focus on psychology-driven HR, with a regional base overlapping LRC's South Asia footprint.

Broad incumbents

• SHL: Large-scale psychometric and talent assessment provider offering workforce assessments, behavioral interviews, and development solutions — overlaps LRC's assessment and consulting portfolio but at significantly greater scale and with global enterprise positioning.
• Korn Ferry: Global organizational consulting firm covering executive search, leadership development, and talent assessment — overlapping with LRC's leadership coaching, OD, and HR transformation offerings as part of a much larger practice.
• Pearson TalentLens: Publisher of psychometric and behavioral assessment tools used in workplace selection and development — broadly comparable assessment product line to LRC Assessments, scaled through Pearson's distribution.
• Aon Assessment Solutions: Global human capital consultancy offering assessment, leadership development, and HR transformation services as part of Aon's broader consulting portfolio — comparable to LRC's psychometric and OD interventions at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lena Research and Consulting