EL Creative
EL Creative is an independently owned, full-service multicultural design and creative agency in Dallas, Texas, providing branding, digital, video, print, advertising, and installation services to a mix of small local companies and large enterprise clients in both English and Spanish.
- Company typePrivate
- Founded2005
- HeadquartersDallas, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What EL Creative does
EL Creative Inc. (operating as "El Creative") is an independently owned, full-service multicultural design and creative agency founded circa 2005 and headquartered at 13154 Coit Rd #206, Dallas, Texas. The firm is led by founders Michael Gonzalez (Founder, Principal & Creative Director), Robert Zepeda, Jr. (Founder, Senior Designer, Associate Creative Director), and Brian Keith (Founder, Senior Designer, Associate Creative Director), with a lean team of 1–10 employees that performs the work of designers, developers, copywriters, and project managers. Its service portfolio spans branding, logo/identity development, website design and development, app UX/UI, packaging design, video production, print management, graphic installation, advertising campaign development, and creative consulting — delivered as an integrated offering rather than modular products. The agency's distinguishing capability is decades of bilingual (English/Spanish) creative work supporting multicultural market outreach.
The business operates on a professional-services revenue model: project-based, quote-driven pricing scoped per engagement, with multi-year client engagements cited as the norm. Go-to-market is sales-led through direct engagement, referrals, and long-standing relationships; the firm states that a majority of clients have maintained 15+ year relationships. The client base spans small local companies and large global/international corporations across sports/entertainment (Dallas Mavericks), restaurants (Wingstop), government/transportation (Dallas Love Field Airport), hospitality (Bahama Beach), financial services (Keystone Advisors), fitness tech (KarmaSavvy), non-profit/education (Head Start of Greater Dallas), and technology/design assets (Freepik). Marketing channels are limited to organic social (Facebook, Instagram, Dribbble) and a portfolio website, with no disclosed paid acquisition, no self-serve funnel, and no productized offering — distribution is relationship-driven, not platform-driven. The firm carries no venture capital, private equity, or acquisition activity, and there is no evidence of AI/ML integration into internal operations or product.
EL Creative firmographics
Firmographics- Name
- EL Creative
- Legal name
- El Creative Inc.
- Website
- https://elcreative.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- EL Creative is an independently owned, full-service multicultural design and creative agency in Dallas, Texas, providing branding, digital, video, print, advertising, and installation services to a mix of small local companies and large enterprise clients in both English and Spanish.
- Ownership category
- akta.pro rank
EL Creative industry classification
Industry- Product category
- Creative Design Services
- NAICS
- Graphic Design Services (54143)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Creative & Brand Campaign Development (BPAFAAAB)
- akta.pro secondary industries
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG), Brand Activations & Experiential Campaign Design (MPAAAGAA)
Keywords
Where EL Creative is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
EL Creative business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Creative Services: Project-based professional services revenue generated from branding, advertising, website design, logo/identity development, packaging design, app UX/UI, video production, print management, creative consulting, and copywriting services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing tailored to each client's unique needs and scope. |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
EL Creative product offering
Product offeringCore offering
EL Creative is a full-service, multicultural design and creative agency delivering branding, advertising, website design, logo/identity development, packaging design, app UX/UI, video production, print management, and installation services. The agency serves both small local businesses and large global corporations, with bilingual English/Spanish creative capabilities and project-based execution from conception through production and installation.
Product overview
El Creative is a full-service, multicultural design and creative agency offering a unified suite of creative services rather than a modular software product. The agency's core offerings include Branding Services, Digital Design Services (website design, app UX/UI), Video Production Services, Print Management Services, Advertising Campaign Development, Creative Consulting, and Installation Services. These services work together as an integrated creative offering, where the agency handles projects from conception through production and installation, serving both small local businesses and large global corporations. The agency is bilingual, providing Spanish-language creative services alongside English-language work.
Differentiator
Problem solved
Functional benefit
Products and services
- Branding Services Strategic brand development including brand identity, logo design, and visual identity systems for corporate and consumer brands.
- Digital Design Services Website design and development, app UX/UI design, and digital content creation for online platforms and applications.
- Video Production Services Video ad campaign creation, editing, and production including English and Spanish-language advertising campaigns.
- Print Management Services
Companies that use EL Creative
Customer profileNamed customers8 records
Segments2 records
Ideal customer profiles4 records
EL Creative technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EL Creative partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights2 records
EL Creative competitors and assessment
Company assessmentBroad incumbents
- 72andSunny: Global creative agency known for brand campaigns and integrated marketing across digital, film, and experiential. Comparable as a larger full-service creative competitor operating in the same integrated agency category.
- Wieden+Kennedy: Globally recognized independent creative agency producing brand campaigns, digital, and content for major brands. Comparable as an independently owned, creatively focused agency benchmark for El Creative's positioning.
- Energy BBDO: Global BBDO-network creative agency offering full-service advertising, branding, and integrated campaigns. Comparable as a larger network-housed incumbent offering overlapping capabilities across creative, digital, and video production.
- Mother: Global independent creative agency offering brand strategy, campaigns, and integrated creative production. Comparable as an independently owned, creatively led full-service shop mirroring El Creative's independent operating model.
Direct peers
- Dieste: Dallas-based multicultural advertising agency (part of Omnicom) specializing in U.S. Hispanic and multicultural marketing. Directly comparable to El Creative's bilingual/multicultural full-service positioning and Dallas footprint.
- GSD&M: Texas-based (Austin) full-service creative agency with deep brand and advertising chops serving major national brands. Comparable as a Texas-rooted integrated creative agency covering branding, digital, video, and campaigns.
- Slingshot Advertising: Dallas-based creative and branding agency serving regional and enterprise clients. Comparable as a Dallas-rooted creative shop with similar full-service design, branding, and campaign offerings.
- The Richards Group (now RichardsCarlberg): Long-established independent Dallas-based creative agency offering full-service brand, advertising, and design work for major regional and national clients. Directly comparable as a fellow independently owned Dallas-area creative shop serving enterprise clients like El Creative does.
- TKO Advertising: Dallas-based creative agency serving clients with branding, digital, and integrated campaigns. Comparable as a Dallas-area full-service creative competitor with overlapping client verticals (sports, restaurants, enterprise).
Emerging players
- Argonaut: Independently owned creative agency producing brand campaigns, packaging, and integrated work. Comparable as an independently owned creative shop emphasizing brand and campaign development for mid-to-large clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
EL Creative social profiles
Digital presenceEL Creative financial estimates
Financial estimateRevenue estimate
Valuation estimate
EL Creative leadership team
Management profileNumber of profiles
Profiles4 records
EL Creative funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EL Creative M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EL Creative
What does EL Creative do?
EL Creative is a full-service, multicultural design and creative agency delivering branding, advertising, website design, logo/identity development, packaging design, app UX/UI, video production, print management, and installation services. The agency serves both small local businesses and large global corporations, with bilingual English/Spanish creative capabilities and project-based execution from conception through production and installation.
Is EL Creative a public or private company?
EL Creative is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was EL Creative founded?
EL Creative was founded in 2005. It employs 1 to 10 people.
Where is EL Creative based?
EL Creative is headquartered in Dallas, United States, in the North America region.
How does EL Creative make money?
One revenue line is on record: creative Services.
Who are EL Creative's main competitors?
Broad incumbents on record are 72andSunny, Wieden+Kennedy, Energy BBDO and Mother. Direct peers are Dieste, GSD&M, Slingshot Advertising, The Richards Group (now RichardsCarlberg) and TKO Advertising. Argonaut is listed as an emerging player.
Does EL Creative have an API?
No public API is recorded for EL Creative.
What industry is EL Creative in?
EL Creative's product category is Creative Design Services. Its primary akta.pro industry code is BPAFAAAB, Creative & Brand Campaign Development, with a secondary code of MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 54143 and its SIC code is 7311.