Pebble Creek

What Pebble Creek does

Pebble Creek Ski Area, LLC is a privately held regional ski resort operating under a US Forest Service special use permit on Mt. Bonneville in the Portneuf Range near Inkom, Idaho. The resort operates 1,100 acres of skiable terrain across 51 named runs (19% beginner, 36% intermediate, 41% advanced, 4% expert) with four lifts (three triple chairs and one conveyor), a 2,200-foot vertical drop, and a 9,271-foot summit elevation. Its primary revenue streams are day lift tickets and season passes (sold across three pricing tiers: Spring Sale, Summer Sale, Full Price), supported by ski and snowboard lessons, equipment rentals, night skiing, and ancillary services including a lodge restaurant and a summer venue rental program for weddings and corporate events. Distribution runs through the resort's own Aluvii-powered e-commerce storefront, on-site ticket windows, third-party retail (Barrie's, Village Mart), and an Idaho State University channel that sells discounted student season passes and PE-credit lessons.

The resort serves a defined regional catchment in Southeast Idaho and Pocatello, targeting beginner and advanced skiers, families, college students, night skiers, and event planners. Customer acquisition is supported by a regional ecosystem of reciprocal partnerships with Bogble Basin, Pine Creek, Soldier Mountain, Lava Hot Springs, and local lodging and restaurant businesses, which add pass-holder utility. The 2025-2026 season illustrates the model's structural weather exposure: only 54 inches of snowfall forced an early closure after 49 operating days, 122 employees, and 1,116 lessons taught. The legal entity is Pebble Creek Ski Area, LLC, owned and operated independently with no parent company, institutional investors, or external funding rounds disclosed in available sources.

Name

Pebble Creek

Legal name

Pebble Creek Ski Area, LLC

Website

https://pebblecreekskiarea.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Pebble Creek is a privately held regional ski resort near Pocatello, Idaho operating under a USFS permit, offering lift-access skiing, lessons, rentals, and summer wedding and corporate event venue rental across 1,100 acres to Southeast Idaho consumers and institutional partners.

Ownership category

akta.pro rank

Product category

Ski Resort

NAICS

Skiing Facilities (71392), Skiing Facilities (713920)

akta.pro primary industry

Snow Tubing, Sledding & Winter Fun Parks (THAAAJAG)

Keywords

• Ski resort operations
• Lift ticket sales
• Season pass programs
• Ski equipment rentals
• Mountain event venue

Headquarters

HQ city

Inkom

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Lift Tickets and Season Passes: Primary revenue from day lift tickets (full day, half day, night skiing, beginner Aspen lift), 5-day cards, and season passes (adult, youth, senior, child, family tiers). Season passes sold at different price tiers based on purchase timing (spring sale, summer sale, full price).
2. Lessons and Instruction: Revenue from ski and snowboard lessons including private lessons, group lessons, children's programs (Little Stars, Super Stars, All Stars Club, Junior Boarders), adult programs, and instructor training courses.
3. Equipment Rentals: Ski and snowboard rental packages including day rentals, half day, night, premium demo packages, individual components (boots, skis, poles, helmets).
4. Venue Rental and Events: Lodge rental for private events including weddings, corporate events. Flat fee of $1,500/day plus deposit. Optional Skyline lift use for ceremonies. Food service at Rock Bottom Saloon.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Pebble Creek is a ski resort operating 1,100 acres of skiable terrain across 51 named runs on Mt. Bonneville in Inkom, Idaho, providing downhill skiing and snowboarding access through day lift tickets, multi-day cards, and annual season passes. The resort supplements lift access with ski and snowboard equipment rentals, instruction programs for all ages from age 3 through adult, night skiing, and summer lodge rental for weddings and corporate events.

Product overview

Pebble Creek Ski Area is a ski resort offering a unified experience built around ski lift access and mountain recreation. The core products are lift tickets and season passes that provide access to 51 named runs across 1,100 acres with a 2,200 ft vertical drop. These are supported by equipment rentals, ski and snowboard lessons (ranging from beginner group lessons to advanced instructor training), and night skiing. The resort also operates ancillary services including a lodge restaurant (Rock Bottom Saloon), private event venue rental for weddings and corporate gatherings, and season pass holder perks including reciprocal skiing at partner resorts (Bogus Basin, Pine Creek, Soldier Mountain).

Differentiator

Problem solved

Functional benefit

Products and services

• Lift Tickets Day passes for lift access at Pebble Creek Ski Area, available as full-day, half-day, beginner Aspen lift, and night skiing options. Pricing varies by age group (adult, youth, child, preschool) with adult full-day tickets at $83. Sold to individual skiers and snowboarders of all skill levels.
• Season Passes Annual skiing and snowboarding privileges with tiered pricing (Spring Sale March-April, Summer Sale May-November, Full Price November+) and blackout restrictions. Includes adult, youth, senior, child, and family tiers (family limited to 2 adults and 5 children). Adds reciprocal perks at partner resorts (Bogus Basin, Pine Creek, Soldier Mountain) and local businesses (Lava Hot Springs, restaurants).
• 5 Day Cards Prepaid multi-day lift ticket cards offering pay-for-4-ski-5 value, valid across the 2025-2026 season. Adult pricing at $332 with youth/senior and child tiers available. Tax included.
• Ski and Snowboard Rentals Equipment rental packages including skis/snowboards, boots, poles, and helmets. Full Day Package at $40, with half-day, night, premium demo ($70), and rental-with-lesson ($25) options available. Reserved online via the resort's Aluvii rental reservation system.
• Ski and Snowboard Lessons Instructional programs including beginner group lessons (2-hour at $95 including Aspen lift and rental), private lessons ($75/hour, $130/two hours), specialized programs for children (Little Stars for ages 3-4, Super Stars 4-week and 8-week sessions, All Stars Club, Junior Boarders), and adult programs including a 7-week midweek program ($200) and ISU PE credit courses.
• Night Skiing Evening skiing on Friday and Saturday nights during January and February, 4:00-9:30 pm. Tickets sold at $35 for all ages ($15 preschool) with discounted tickets available through local retail partner Barrie's in Pocatello.
• Instructor Training Program Training course for aspiring ski and snowboard instructors, ages 18 and older, with on-snow training sessions in November. Includes a certification pathway with associated employment privileges at the resort.
• Junior Instructor Program Leadership development program for ages 14-17 teaching instructor skills, with associated ski privileges and employment opportunities at the resort.
• Lodge Rental for Weddings and Private Events Summer venue rental at 6,500 ft elevation with mountain views, wildflowers, and alpenglow sunsets, used for weddings and corporate events. Flat fee of $1,500 per day with a $250 non-refundable deposit and $500 refundable key/cleaning deposit, includes tables, chairs, Wi-Fi, and catering flexibility for approximately 200 guests. Optional Skyline lift use for ceremonies at $500 additional fee. Event insurance with $1M liability is required.

Quantifiable outcome

• 49 days operating in 2025-2026 season, 1,116 lessons taught, 122 people employed

Named customers4 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

13 partnerships are on record, tiered minor and core.

• Lava Hot SpringsminorGTM or Marketing PartnerReciprocal marketing partnership offering season pass holders 50% off Hot Pool Admissions Monday-Thursday during ski season. Pass holders must present season pass to cashier.
• Pine Creek Ski ResortminorGTM or Marketing PartnerReciprocal partnership providing season pass holders 2 free full-day lift tickets at Pine Creek resort.
• Soldier MountainminorGTM or Marketing PartnerReciprocal partnership providing season pass holders 2 free full-day lift tickets at Soldier Mountain.
• Bogus BasinminorGTM or Marketing PartnerReciprocal partnership providing season pass holders 3 free full-day lift tickets, 1 full-day lift-served mountain biking ticket, and 3 free days at Bogus Basin.
• Barrie's (Pocatello)coreChannel Partner/ Reseller/ DistributorAuthorized third-party retailer selling discounted night skiing tickets ($25 advance purchase) and location for season pass photo capture events.
• Village Mart (Inkom)minorChannel Partner/ Reseller/ DistributorLocal retail partner distributing Coca-Cola products with embedded $10 off lift ticket coupons, valid Monday-Thursday excluding holidays.
• Idaho State UniversitycoreStrategic or Co-development PartnerPartnership offering ISU students discounted season passes ($549) with Bengal Card verification. ISU offers PE credit courses with ski/snowboard lessons through the resort. Students can register for classes at Idaho State University.
• Moose Creek WellnessminorGTM or Marketing PartnerLocal wellness partner offering season pass holders $10 off 60-minute massage services.
• The Yellowstone Restaurant / 313 Whiskey Bar / The Union TaproomminorGTM or Marketing PartnerRestaurant partners offering 10% off discounts to season pass holders. Located in Pocatello area.
• Eruption Brewery & BistrominorGTM or Marketing PartnerRestaurant partner offering 20% off food and beer (10% off with lift ticket) to season pass holders.
• US Forest ServicecoreStrategic or Co-development PartnerUSFS permitted ski area on National Forest land. Pebble Creek operates under special use permit from Caribou-Targhee National Forest (fs.usda.gov/ctnf).
• Pebble Creek Ski PatrolcoreStrategic or Co-development PartnerSeparate organization responsible for ski patrol operations, first aid, adaptive skiing, and patrol facilities. Applications for ski patrol positions directed to pebblecreekskipatrol.org.
• Event Insurance ProviderscoreOthersThird-party event insurance providers required for wedding and private event rentals, must provide minimum $1M liability coverage and list Pebble Creek Ski Area, LLC as Additional Insured.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brundage Mountain Resort: Brundage Mountain is an independently operated Idaho ski resort near McCall offering lift access, cat skiing, lessons and rentals. It is comparable as an in-state independent ski area with similar size and product breadth, competing for the same regional Mountain West skier base.
• Soldier Mountain Ski Area: Soldier Mountain is a small family ski area in central Idaho offering lift-served skiing and lessons. It is a reciprocal pass partner of Pebble Creek and a close comparable as an independent Idaho ski hill of similar scale and community positioning.
• Tamarack Resort: Tamarack is an Idaho four-season resort offering skiing, lodging, weddings and summer recreation. It is comparable as an independent Idaho resort pursuing year-round revenue (lodging, events, mountain biking) alongside lift-served skiing — a model Pebble Creek is beginning to emulate.
• Schweitzer Mountain Resort: Schweitzer is an Idaho ski resort in Sandpoint offering lift-served skiing, lodging, lessons and terrain parks. It is a direct competitive peer as an independently operated Idaho destination ski area with comparable product mix (lessons, rentals, season passes) and serves as a benchmark for in-state scale.
• Pine Creek Ski Resort: Pine Creek is an independent ski area near Ogden, Utah, offering lessons, rentals and night skiing. It is a reciprocal pass partner and a direct comparable as a small, family-operated ski hill serving a regional market.
• Lookout Pass Ski & Recreation Area: Lookout Pass is a small, independently operated ski area on the Idaho-Montana border with a reputation for snowfall and affordable family skiing. It is comparable as an independent Mountain West ski hill of similar scale, family positioning and lift count.
• Bogus Basin Mountain Recreation Area: Bogus Basin is a nonprofit community ski area near Boise, Idaho, operating on a USFS permit with a comparable family-friendly mix of terrain, lessons and night skiing. It is one of Pebble Creek's reciprocal pass partners and serves an analogous role as an independent, regionally-rooted Idaho ski hill.
• Kelly Canyon Ski Resort: Kelly Canyon is a small independent ski area near Ririe, Idaho, in the Upper Snake River Valley. It is the closest geographic competitor to Pebble Creek, serving the same Southeast Idaho/ISU-area skier base with comparable scale and a family-friendly product mix.

Broad incumbents

• Sun Valley Resort: Sun Valley is the flagship destination ski resort in Idaho and a long-established broad incumbent. While far larger and more destination-oriented than Pebble Creek, it competes for the same in-state skier dollars and sets the premium-resort benchmark in the Idaho market.

Regional players

• Grand Targhee Resort: Grand Targhee is an independent ski resort in Alta, Wyoming, known for family-friendly terrain, deep snowfall and a community-resort feel. It is comparable as a family-positioned, family-owned Mountain West resort of similar size and operating philosophy, just across the regional border.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC9JJMI8_XAlMU3Z0YPOtj8A
• Facebookfacebook.com/PebbleCreekSkiArea
• Instagraminstagram.com/pebbleskiarea
• Xx.com/pebbleskiarea
• LinkedInlinkedin.com/company/pebble-creek-ski-area

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pebble Creek